Happiness

Happiness lauches “Believe the HAIPE” for its 21st anniversary. More info: https://lnkd.in/ednr7pQm

Restoring more than a picture. Restoring a memory. Restoring hope after Belgium’s worst floods. Back then, no AI. Just handcrafted, with patience and care. Bringing memories back to life. Like & follow for more Happiness.

NEW WORK - Every school morning is a battle. Getting dressed. Finding shoes. Convincing them that toothpaste is not optional. And while you can’t win them all, there’s one battle worth picking: hydration. Because 3 out of 4 Belgian children go to school dehydrated. Together with SPA®️(Spadel), we turned the back-to-school rush into a funny reminder for parents: pick the right battles. 💧🎒

When 1 in 5 road accidents is linked to drunk driving, the answer isn’t always another warning. Sometimes, hijacking an existing cultural code can turn a simple idea into a powerful habit. Like & follow for more Happiness.

It always seems impossible until it’s done." Mandela's quote perfectly captures the spirit behind Raging Banners and the culture at Happiness. Because you'll never make it happen if you don't believe it's possible. Like & follow for more Happiness.

Most road safety campaigns shock. We created one that made the danger impossible to ignore. By reframing time into distance, we transformed “driving blind” into a powerful wake-up call. Discover the story behind the campaign in our latest episode.   Like & follow for more Happiness.

NEW WORK - The sun is working overtime this week, so put on your sunglasses and keep an eye out for our latest SPA campaign. And.. don’t forget your other glasses either. Stay hydrated. 💦🩵

What if a tagline could become a philosophy? Carlsberg’s iconic line was reimagined into something worth spreading, proving that 170 years of heritage can still feel relevant today. Like & follow for more Happiness.

Great work, on great clients, with great people pays off. We’re proud to be again among Belgian finest creative agencies at CBA 2026. 15 prizes. 28 shortlists. 93 happy people. See you next year Creative Belgium

Happiness & Hansaplast showed how creative product innovation, rooted in real human insight, turned emotional needs into something meaningful and shaped a new brand category. Like & follow for more Happiness.