B2B

��Ȃ��́H�F

�yB2B�}�[�P�^�[��f�z��T�C�g�o�R�̃��[�h�̏��k��10��ȉ��@�L��p��ɂ́H

��T�C�g��p��͔̂�p�Ό��ʂ��Ȃ��̂ł��傤��B�܂��A��k�ɂȂ��ɂ͂ǂ��΂悢�̂ł��傤��B

���@2025�N3��26��

�ڋq�N�_��LTV��ő剻��g��N��̃}�[�P�e�B��O�헪�F

�R��e��c�ɐ�͂��g�S�W��h�@�u��ƍN�̐헪�v�Ɋw�ԁA��ܕK�v�ȃ}�[�P�e�B��O�Ƃ�

��N��C��c���@2025�N2��27��

��}�K�Ɋւ��钲��|�[�g�F

��}�K��ɂ��i�w��AB2B��ނł͂ǂꂭ�炢�̐l��o��H

�@2025�N2��18��

Web�L��\�Z�̎��ԂƓW�]�Ɋւ��钲��F

B2B��Ƃ̖�6��2025�N�x��Web�L��\�Z��u��₷�\��v�Ɖ�

�@2025�N1��22��

SNS�o�R�ł̏��k�A�v��[�`�̎��ԁF

SNS�o�R�̏��k�A�|�˗��̓A��H�@�o�c�ҁE��Ɗ��ɒ��

�@2024�N12��19��

��ʂ��o��߂̏��F

��ƂɃ}�[�P�e�B��O�I�[�g��[�V��͖{��ɕK�v�H�@�x��_�[4�Ђ��Ԃ��Ⴏ�g�[�N

��ʗ���@2024�N12��16��

B2B�}�[�P�e�B��O�́u�C�}�v��ǂ݉��y2024�N�Łz�F

B2B�}�[�P�^�[�́u�C�}�v�\�\KPI�EKGI�͂ǂ��ݒ�H�@��ւ̊֗^�x�́H

��ʗ���@2024�N11��28��

�N��G�C�e�B�u�E�R��Y�ɂ��񋟂ŏ��p��p��ł��F

B2B��Ƃ̎s��J��Ō��ׂ��v��Z�X��`�@�f�W�^��}�[�P�e�B��O��@�\��f��J

�@2024�N10��29��

�O��[�o��ł̎��Ɗg��ڎw��āF

��ꂩ��B2B�}�[�P�e�B��O�ɕK�{�́uMOps�v�̖��Ƃ́H�@��G��N�g��j�N�X�ɕ��

�O�c�䍁���@2024�N10��11��

B2B��Ƃ̂��߂̃z��C�g�y�[�p�[�쐬�E��p�p�y��ҁz�F

�z��C�g�y�[�p�[��삪��Ȃ��I�@�ꂵ�܂��ʎY��邽�߁A�ǂ��΂��H

���@2024�N9��12��

ABM��BGM�ցF

��AI�Łu�w��O��[�v�v�Ƀ��[�`�@�uAdobe Journey Optimizer B2B Edition�v�̒n��ɂ��Ƃ��Ƃ́H

�D�Ηm���@2024�N9��5��

B2B��Ƃ̂��߂̃z��C�g�y�[�p�[�쐬�E��p�p�y�O�ҁz�F

�N��Ă��Ȃ��z��C�g�y�[�p�[�헪�@��ʂ��o��߂�3�̎g��Ƃ́H

���@2024�N9��4��

��̃��T�[�`�F

�C��T�C�h�Z�[��X��Ƃɕ��㔼��ڕW�B��v��

�@2024�N9��3��

��̃��T�[�`�F

B2B�}�[�P�e�B��O��c�Ɛ헪�̓R��i�O��łǂ��ς��̂��H

�@2024�N8��7��

watsonx�̋@�\��WPP Open�ɓ��F

WPP��IBM��AI��p��B2B�}�[�P�e�B��O�̈�ŘA�g

�@2024�N7��18��

��E�Ő킦��}�[�P�e�B��O�m��O��[�v�S�̂ɁF

�V��t�H�j�[�}�[�P�e�B��O��O��[�v�ɁuABM��C��ʕҁv��

�@2024�N7��18��

��{�B��HubSpot�G��[�g�p�[�g�i�[�F

WACUL��HubSpot�G��[�g�p�[�g�i�[��100�Ǝ��{�Ɩ��g�@�N��C�A��g�̌ڋq�l��̑S�̍œK�𐄐i

�@2024�N7��10��

Marketing Dive�F

�I��N��L��Ƃ��P�ނց@�|�X�gCookie��̋ƊE�n�}�͕ς�邩�H

Peter Adams�@2024�N6��17��

��̃��T�[�`�F

B2B�T�C�g��L��O2024�A�O�H�d�@��2�N�A��g�b�v�\�\�g��C�x�b�N�E�u��h�헪��

�@2024�N6��11��

B2B�}�[�P�e�B��O�ɂ��鐳��}�K�̐݌v��@�y��ҁz�F

��[��}�[�P�e�B��O�̃��x��グ��4�X�e�b�v

�@�� ~�@2024�N3��6��

B2B�}�[�P�e�B��O�ɂ��鐳��}�K�̐݌v��@�y�O�ҁz�F

�ǂ��}�K�ƌ��郁��}�K�@�Ⴂ�͂ǂ��ɂ��H

�@�� ~�@2024�N2��28��

��ƊԎ���ɂ�����}�[�P�e�B���O�Ƃ͉����B�}�[�P�e�B���O�I�[�g���[�V�����ȂǁA�Č��n�o�Ɖc�Ɗ����̌������ɂȂ���Z�p�Ɗ��p����Љ�B

B2B

����Ȃ��́H�F

�ڋq�N�_��LTV���ő剻����g���N���̃}�[�P�e�B���O�헪�F

�����}�K�Ɋւ��钲�����|�[�g�F

Web�L���\�Z�̎��ԂƓW�]�Ɋւ��钲���F

SNS�o�R�ł̏��k�A�v���[�`�̎��ԁF

���ʂ��o�����߂̏����F

B2B�}�[�P�e�B���O�́u�C�}�v��ǂ݉����y2024�N�Łz�F

�N���G�C�e�B�u�E�R�����Y�ɂ��񋟂ŏ��p���p���ł���F

�O���[�o���ł̎��Ɗg���ڎw���āF

B2B��Ƃ̂��߂̃z���C�g�y�[�p�[�쐬�E���p�p�y��ҁz�F

ABM����BGM�ցF

B2B��Ƃ̂��߂̃z���C�g�y�[�p�[�쐬�E���p�p�y�O�ҁz�F

�����̃��T�[�`�F

�����̃��T�[�`�F

watsonx�̋@�\��WPP Open�ɓ����F

���E�Ő킦��}�[�P�e�B���O�m�����O���[�v�S�̂ɁF

���{�B���HubSpot�G���[�g�p�[�g�i�[�F

Marketing Dive�F

�����̃��T�[�`�F

B2B�}�[�P�e�B���O�ɂ����鐳���������}�K�̐݌v���@�y��ҁz�F

B2B�}�[�P�e�B���O�ɂ����鐳���������}�K�̐݌v���@�y�O�ҁz�F

�֘A���f�B�A

�A�N�Z�X�g�b�v10

CX Experts �A�N�Z�X�g�b�v10

��ƊԎ��ɂ��}�[�P�e�B��O�Ƃ͉��B�}�[�P�e�B��O�I�[�g��[�V��ȂǁA�Č��n�o�Ɖc�Ɗ��̌��ɂȂ��Z�p�Ɗ��p��Љ�B

��Ȃ��́H�F

�ڋq�N�_��LTV��ő剻��g��N��̃}�[�P�e�B��O�헪�F

��}�K�Ɋւ��钲��|�[�g�F

Web�L��\�Z�̎��ԂƓW�]�Ɋւ��钲��F

SNS�o�R�ł̏��k�A�v��[�`�̎��ԁF

��ʂ��o��߂̏��F

B2B�}�[�P�e�B��O�́u�C�}�v��ǂ݉��y2024�N�Łz�F

�N��G�C�e�B�u�E�R��Y�ɂ��񋟂ŏ��p��p��ł��F

�O��[�o��ł̎��Ɗg��ڎw��āF

B2B��Ƃ̂��߂̃z��C�g�y�[�p�[�쐬�E��p�p�y��ҁz�F

ABM��BGM�ցF

B2B��Ƃ̂��߂̃z��C�g�y�[�p�[�쐬�E��p�p�y�O�ҁz�F

��̃��T�[�`�F

��̃��T�[�`�F

watsonx�̋@�\��WPP Open�ɓ��F

��E�Ő킦��}�[�P�e�B��O�m��O��[�v�S�̂ɁF

��{�B��HubSpot�G��[�g�p�[�g�i�[�F

��̃��T�[�`�F

B2B�}�[�P�e�B��O�ɂ��鐳��}�K�̐݌v��@�y��ҁz�F

B2B�}�[�P�e�B��O�ɂ��鐳��}�K�̐݌v��@�y�O�ҁz�F

�֘A��f�B�A