Best eCommerce Marketing Software
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Compare the Top eCommerce Marketing Software as of July 2025
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What is eCommerce Marketing Software?
eCommerce marketing software, also known as ecommerce marketing automation software, enables ecommerce retailers to market their products and store via email marketing campaigns, SMS marketing, and other marketing automation channels. eCommerce marketing software is designed specifically for ecommerce retailers and brands, and can deliver personalized product recommendations, abandoned cart savings, limited-time promotions, and more. Compare and read user reviews of the best eCommerce Marketing software currently available using the table below. This list is updated regularly.
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1
Klaviyo
Klaviyo
Klaviyo is an all-in-one platform that makes it easy for B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Klaviyo AI helps you build audiences, write copy, and optimize — so you can always send the right message at the right time, automatically. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong.Starting Price: $0/month -
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Mapp Marketing Cloud
Mapp
Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website.Starting Price: $3050/month -
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Selzy
Selzy
Selzy is an ecosystem of easy-to-use marketing automation tools that helps small and medium businesses grow. From list growth and crafting a perfect email to segmentation, automation, A/B testing, and analytics, Selzy covers it all. - Launch your first campaign in less than 15 minutes: use smooth drag-and-drop email builder, 140+ goal-oriented templates, and AI writing assistant - Anti-spam email checker: have every email rated and get personalized tips to improve deliverability - Grow your list with customizable pop-up forms - Connect your favorite tools: Shopify, WordPress, Woocommerce, Airtable, Salesforce, HubSpot, Pipedrive, and so much more - Get 24/7 help from our support team (real humans with top-notch email marketing experience).Starting Price: $7 per month -
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ActiveCampaign
ActiveCampaign
ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial todayStarting Price: $15 per month -
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WonderPush
WonderPush
Notifications and popups starting at €1/month for Web and Mobile. WonderPush is very fast, GDPR compliant and full-featured. - Up and running within minutes Our mission is to help you get the most out of push notifications and popups on your website and mobile apps for Android and iOS, without tearing your hair out. Powerful, easy to use and well documented, allowing you to get started in just a few minutes. - Easy to use An online dashboard for Marketers and a friendly API for Developers. - GDPR compliant We never share your data with third parties. Your data is safe with us and we protect the privacy of your users as if they were ours - Faster than the competition 350K messages sent per second. That's 21 million messages per minute. - Full-featured starting €1 / month Rich formats, automation, real-time analytics, powerful segmentation... All features are included and you benefit from evolutions without ever having to pay more.Starting Price: €1 per month -
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Marketo
Marketo
Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.Starting Price: $895 per month -
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emfluence Marketing Platform
emfluence
Designed with you in mind, the emfluence Marketing Platform offers an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with email automation, advanced personalization in email marketing, social media management, timely SMS marketing, high-converting landing pages, comprehensive automated reporting, website tracking, lead scoring, a centralized marketing calendar, and more. Experience the perfect balance of usability and functionality with the emfluence Marketing Platform, and take your marketing to the next level.Starting Price: $1,000/month -
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Zoho Marketing Automation is an all-in-one marketing automation software that revolutionizes your marketing efforts. With its intuitive features, you can effortlessly generate high-quality leads, engage with your audience across multiple channels, and nurture leads to conversion. From creating personalized campaigns to analyzing website performance, managing lead lifecycles, and optimizing marketing plans, Zoho Marketing Automation empowers you to achieve remarkable results. Whether you run an e-commerce business or need advanced lead nurturing capabilities, this all-in-one solution is designed to supercharge your marketing strategies and drive success. Experience the power of Zoho Marketing Automation and unlock a world of possibilities for your business.Starting Price: $19 per month
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Netcore Cloud
Netcore
Netcore Customer Engagement & Experience is an intelligent full-stack platform that gives you the power to redefine growth. Full stack growth platform for marketers, product and growth managers. Grow your conversion, retention, and revenue with Raman's game-changing predictive intelligence. Marketing and product leaders at customer-centric brands trust Netcore to deliver a world-class customer experience. Powerful, easy to use intelligent customer engagement platform helping you increase conversion & retention. Efficiently automate the delivery of highly personalized campaigns to distinct customers. Netcore Customer Engagement takes the guesswork out of how to engage with customers with data analysis backed by machine learning. Create a unified profile by stitching together data-points from every interaction a customer has with your brand across online & offline channels - website, mobile app, & marketing channels -
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Pure360
Pure360
An all-in-one AI email marketing platform and a Customer Success Team whose sole mission is to get you better results. We are a break from the norm. Be the best marketer you can be. Our UK based strategic consultants help you understand your objectives and challenges and how to get successful results. Our supported learning keeps you ahead of the game and your competitors. Say goodbye to separate business systems. Ditch those manual processes and set up useful automations with our endless integrations. With all of your customer data in one place, you have a better understanding of who you’re marketing to. Discover a host of untapped marketing opportunities with relevant insights. Whether it’s spending behavior, engagement levels or ROI, our dashboards empower you to create better campaigns without the guesswork. -
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Barilliance
Barilliance
Drive growth through repeat purchases, reduced churn, and increased LTV. Barilliance combines customer data from various channels (email, web activity, physical stores and CRM data) and across devices into a single 360 user profile. Drilling down to the customer level allows you to see data broken out by individual customer and session: products viewed, added to cart, purchased, and search terms used. Focus on the best opportunities and prioritize campaigns based on Barilliance 360 customer big data. You can see the size and intent of various target audiences in real time. We calculate key metrics such as LTV and average order value. Easily embed highly customized product recommendations in our point and click campaign builder. Full integration with our product recommendation engine and website personalization suite creates specific, relevant offers that go beyond simple coupons and blanket discounts.Starting Price: $250.00/month -
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CartStack
CartStack
90% of online shoppers never make it to the shopping cart & 75% of those that do will leave without completing their purchase. CartStack's cart abandonment & customer recovery software helps you convert more visitors to customers — automatically! Targeted recovery campaigns like cart abandonment emails, browse abandonment emails, SMS text reminders, and browser push notifications are perfectly timed & personalized to bring lost visitors back to your website — Helping you recover around 20% of lost sales. Meanwhile, on-site conversion tools use exit intent technology and real-time form field tracking to display on-site messages, capture leads and boost your conversion rate in real-time. Integrating CartStack takes only minutes and recovery campaigns are pre-built for plug & play ease. Sign up for a free 14 day trial and recover your first $1k in lost sales free!Starting Price: $29.00/month -
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The Comarch Loyalty Marketing Platform is a comprehensive solution designed to enhance customer engagement and retention through tailored loyalty programs. It empowers businesses to create personalized customer experiences by leveraging advanced data analytics and automation. Key benefits include increased customer retention, improved brand loyalty, and enhanced revenue generation. The platform offers a range of functionalities, such as marketing automation to streamline campaigns, pre-integrated customer journeys for seamless interactions, and advanced personalization that adapts to individual preferences. Additionally, it provides robust AI-driven data analytics for actionable insights, helping businesses optimize their strategies. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.Starting Price: $0
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Segmentify
Segmentify
If you’re looking for a personalisation solution to increase sales, boost customer engagement and provide better insights into your customers than other solutions then look no further. Imagine a tool that already knew your customer's preferences before they landed on your site, and was able to recommend the right products to the right customer at the right time. Segmentify creates a personalised shopping experience across every customer touchpoint in real-time, giving you the best advantage over your competition. Powered by machine-learning technology, Segmentify tracks and targets individual website visitors according to their unique online buying habits better than any personalisation platform on the market. Don’t take our word for it - Forbes mentioned us as one of the top machine learning companies to watch!Starting Price: $750.00/month -
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Frizbit
Frizbit
Frizbit is a multi-channel Marketing Orchestration Platform helping marketing teams of transactional internet businesses to bring their customers back to their websites. Via Frizbit, internet companies can deliver optimized and personalized engagement experiences to their users by sending automated and hyper-personalized messages based on user behavior on both desktop and mobile devices. It allows marketers to create automated campaigns for each stage they abandon their journeys such as cart abandonment or product retargeting. These automated & personalized messages are sent multi-channel via web push notification, SMS, and email channels or it can be also connected to other channels such as Facebook messenger, WhatsApp or slack via webhooks. These are basically retargeting campaigns but without ads. In return, it helps recovering lost conversions, increase revenue, user retention and life-time value on their websites or apps.Starting Price: $49 per month -
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Socital
Market Analytics Technology Ltd
Convert anonymous visitors to paying customers with personalized onsite campaigns and exit-intent popups. Reduce cart abandonment with smart recommendations. Multiple exit-intent popups. Welcome Popups with 18 targeting rules. Cart abandonment solutions. Seasonal campaigns on-site without coding. CTAs with Facebook, Linkedin, Google & Twitter buttons. Multiple campaign templates. Personalized recommendations with 18% average conversion. Sign-up for free now!Starting Price: $26.00 per month -
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Recommend
Recommend
Recommend empowers your business to grow in the right direction while curating your visitors' personalized shopping experience. Powered by AI, Recommend collects information and analyzes the actions taken by your customers to create a unique shopping experience for each one of them. Recommend is a personalization and 360º marketing platform for e-commerce businesses. Recommend helps brands to create a one-of-kind shopping journey to anticipate consumers' needs and desires. The future of eCommerce is to move away from seeing the audience as Segments to addressing them as Individuals. From the moment customers reach your website, your business needs to understand who they are, their journey and their interests. Our sophisticated data gathering system will collect information and analyze each action while browsing your website to create a unique shopping experience for each one of them.Starting Price: $82.38 per month -
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Yieldify
Yieldify
Yieldify is an expert customer journey optimization (CJO) solution for eCommerce brands. With Yieldify, eCommerce stores get smart website personalization technology that is guaranteed to boost conversions, capture more leads, increase average order value, and more. Yieldify is a fully-managed solution that provides bespoke customer journey mapping services, CRO strategy, design and technical implementation of your campaigns. -
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Bloomreach
Bloomreach
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase. Bloomreach products include: Engagement, a marketing automation platform; Discovery, an e-commerce search solution; Content, a headless CMS; and Clarity, AI-powered conversational shopping. The company has multiple AI patents and serves global brands that include Williams-Sonoma, Bosch, Puma, and Marks & Spencer. -
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Blueshift
Blueshift
Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth. -
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Clerk.io
Clerk.io
Convert more with intelligent search. Personalize the search experience and always show the most relevant products with a revolutionary intelligent search engine built just for e-commerce. A single engine built for ecommerce. Automatically recognize customer search intent and context with special characters, measurements, attributes, modifiers, and categories with faceted search, just like a real sales clerk. Deliver the correct search result every time even when searchers misspell or create innocent typos with intelligent autocorrect. Built-in synonym detection across multiple languages enables you to provide relevant search results that otherwise would not have been shown. Create the best user experience and simply by adding custom UX-blocks with any product attribute you would like for easy filtering to narrow down search (or category) results. Include highly relevant content from your blog, categories, and CMS pages.Starting Price: $89 per month -
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Intempt GrowthOS
Intempt
Intempt GrowthOS unifies personalization, AI-driven insights, experimentation, and cross-channel journeys in a way that no other platform does - delivering enterprise-grade power at SMB-friendly pricing.Starting Price: $22/month -
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Insider
Insider
Meet Insider, the first integrated Growth Management Platform (GMP), delivering a broad feature set across the sales funnel from Acquisition to Activation, Retention, and Revenue, leveraging real-time predictive segmentation powered by AI and machine learning capabilities. Built on a unified data layer, GMP is easy to implement and simple to use, with no need for complicated integrations. GMP simplifies the lives of digital marketers and helps them drive growth and loyalty for their brands. GMP comes with an easy-to-use, clean interface making the platform convenient and accessible for marketers. Enhanced usability allows marketers to focus on their actual work rather than managing complexities of technology and inefficiency in operations. GMP keeps the level of engagement in the platform high with active communication widgets such as toasters, tooltips and pop-ups speeding up operations. -
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Nosto
Nosto
Create shopping experiences today that win customers for life. Grow faster with the world’s first Commerce Experience Platform — an integrated suite of data-fueled personalization and merchandising solutions. The Nosto Commerce Experience Platform makes it easy to quickly deploy fully personalized, integrated commerce experiences with fine-tuned control of merchandising rules — across product recommendations, content, triggered overlays and popups, category pages, and more. Our intuitive interface and robust roster of integrations helps you deliver personalized shopping experiences quickly and easily. Nosto’s unique approach to keeping both product and shopper data updated in real-time means each customer’s experience is truly personalized. Say goodbye to irrelevant images, copy, or product impressions that can hurt your brand perception and sales. -
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ExpertSender
ExpertSender
What is ExpertSender? ExpertSender is a stable, high deliverability platform that helps eCommerce stores to grow their revenue with marketing automation across email, SMS, mobile, web and chat channels. We provide advanced data-driven customer segmentation, dynamic message personalization and dedicated support for all our customers. We've been in the business for over 11 years and deliver over 20 billion messages a year for over 1,000 brands worldwide. Best For Medium-sized and big eCommerce stores, but we also bring value to other industries, including travel & hospitality, finance & banking, automotive and media & publishing. -
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Wunderkind
Wunderkind
Today’s consumer expects more than yesterday’s tech. Use Wunderkind (formerly BounceX) to accurately recognize and market to the actual person behind every visit in real-time. Know your customers from your prospects and treat them accordingly, regardless of whether they are shopping in-store or online. All without requiring a log-in. Use real-time intent indicators to automate experiences that get your high-intent users to buy; and if it looks like they wont, we’ll capture their email so you can nurture them. Since you know who more people are and have a bigger list, you can send behavioral marketing messaging to more people and connect the buying journey across sessions and devices. Foster a direct relationship with your visitors and monetize their time on site with high-impact ads that don’t interrupt their user experience. Invest in premium ad placements with unprecedented performance. Our units are behaviorally triggered with full viewability to maximize your RoAS. -
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Hello Retail
Hello Retail
Our products create a unique personalized customer experience for every online merchant through intelligent AI based behavior recognition software. All of our products interconnect and assemble into a multitude of different solutions that we set up daily for our customers to produce highly engaging experiences that improve UX and result in higher ROI. Depending on your goal and mindset, we have created 3 suites that solve the biggest bottlenecks of being a mature e-commerce business. Get to know your customers in this visual BI tool that connects to your store and lets you create segments you can use in your marketing. Activate your existing customers by delivering highly engaging experiences on the fly using product recommendations. Increase Customer Lifecycle Value. Creating retention, is 30% of any successful e-commerce store’s revenue stream. With the Audience solution, you get the necessary tools to create advanced customer segments, the easy way. -
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GrapheneHC
GrapheneHC
GrapheneHC is a revolutionary new merchandising platform designed to provide retailers with all the tools they need to merchandise their online stores effectively. It is an Enterprise-grade merchandising platform, containing many new and innovative features packaged within an easy to use, intuitive user interface. GrapheneHC has been designed to become the gold standard for Merchandising, outperforming many current platforms in terms of speed, functionality, flexibility, and price. GrapheneHC is an incredibly flexible Merchandising platform, capable of supporting many different approaches to Merchandising. -
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ReactorOne
ReactorOne
Reduce your need for countless marketing platforms, take control of your digital channels, and deliver exceptional experiences all the time. Segment users and engage them with highly relevant content when and where they need it for the ultimate hyper-personalization. Built on reliable, open source technologies, our platform allows rapid development and third party integrations. Create a unified brand experience across your digital eco-system from website to native app to voice experiences, marketing channels and more. Take control over every inch of your experience with our unique component-based content management approach. Learn what drives user engagement and ultimately increases revenue and other desired outcomes. Convert shoppers to sales with responsive designs, fast page loads, one page checkout and many other features designed specifically to increase your revenue. -
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Revotas
Revotas
Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors.