Compare the Top Personalization Software in Brazil as of January 2026

What is Personalization Software in Brazil?

Personalization software enables businesses to deliver customized experiences to their customers by tailoring content, products, and services based on individual preferences, behaviors, and demographic data. These tools collect and analyze customer data from various touchpoints, such as websites, emails, and social media, to create personalized recommendations and targeted messaging. Personalization software often includes features like dynamic content delivery, customer segmentation, A/B testing, and real-time personalization, ensuring that each interaction is relevant and engaging. By providing individualized experiences, businesses can enhance customer satisfaction, increase conversion rates, and build long-term loyalty. This software is widely used in e-commerce, marketing, and customer service to drive personalized engagement at scale. Compare and read user reviews of the best Personalization software in Brazil currently available using the table below. This list is updated regularly.

  • 1
    AddSearch

    AddSearch

    AddSearch

    AddSearch provides a personalized site search and recommendation tool for any website or e-commerce site. It works with any CMS and provides an Enterprise level tools to manage search results. With nearly 2000 customers globally, in Media, Telecommunications, Government, Education, eCommerce and many more, AddSearch is a proven best-of-breed site search solution. AddSearch has all the Enterprise-level features that you need: - Search personalization - Autocomplete - Smart results ranking - Including / Excluding content - Advanced search analytics with 1 year retention - Filters and facets - Custom SSO - Audit logs - Recommendation Engine - Automated synonyms suggestions - Organizational User Management - Works with any CMS - Implementations with a crawler or API - SLA up to 99.999% - Fast turnaround time Prices start from $99/month when implementing the search yourself. Search Personalization and full setup service are included in plans from $499/month.
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    Starting Price: $119.00/month
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  • 2
    Admiral

    Admiral

    Admiral

    Admiral's Visitor Relationship Management (VRM) platform drives visitor relationships and revenue for news and media publishers. The solution combines subscriptions & paywalls, consent mgmt, adblock recovery, email and social growth tools, authentication, a first-party data engine, and more. Admiral delivers the right offer, at the right time, at every visitor touchpoint. No code is required, with a one-tag install, and amazing support. Admiral VRM delivers: -Adblock revenue recovery -Paywall and paid subscription management, -Registration wall and building first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Donation campaigns, -GDPR and GPP Privacy Consent Management, CMP Admiral’s analytics dashboards, journey builders, segmentation, and targeting, all help publishers reach business objectives. Admiral is an Inc 5000 Company
    Starting Price: Free - Revenue Share Model
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  • 3
    ActiveCampaign

    ActiveCampaign

    ActiveCampaign

    ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial today
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    Starting Price: $15 per month
  • 4
    Product Fruits

    Product Fruits

    Product Fruits

    Product Fruits is a no-code user onboarding platform for web-based apps. It allows you to onboard users and show them how to derive value from your product. Increase adoption, conversion & retention with: Interactive product tours & walkthroughs for guiding users step by step Hints, beacons & tooltips for highlighting new features, delivering tips & providing contextual support Onboarding checklists for showing users progress of their onboarding journey Announcements for publishing important news directly in your application Feedback widget to make it easy for users to report bugs and share ideas Life Ring Button for providing one centralized location for all your onboarding and support documentation as well as any 3rd-party chat widget Knowledge base for allowing users to solve problems without having to contact your support Custom events for triggering flows based on user behavior Segmentation for tailoring experiences to personas Analytics to understand user behavior
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    Starting Price: $79 per month
  • 5
    Smaply

    Smaply

    Smaply

    Smaply is the leading platform for journey management, empowering teams to design, manage, and scale customer journeys across organizations. Built for those who put customers at the heart of their operations, Smaply offers robust tools to visualize journey maps and personas, enabling clear alignment and shared understanding across departments. Getting started has never been easier – no more fear of the blank page! With Smaply AI you can create a journey map in minutes, while still being 100% in control every step of the way. With Smaply’s journey management functionality, you can create structured journey hierarchies, maintain consistency across touchpoints, and manage journeys as dynamic, living assets. The platform supports centralized governance while offering flexibility, making it ideal for scaling CX initiatives in complex organizations. One of Smaply’s key strengths is its rich ecosystem of integrations, such as Google Analytics, Microsoft 365, Jira any many more.
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    Starting Price: €390.00/year
  • 6
    Kizen

    Kizen

    Kizen

    Faster, Smarter Growth. Kizen helps companies grow faster and work smarter by leveraging cutting-edge technologies like intelligent automation, digital assistants, big data, and AI. Our next-gen software platform with Zoe, the world’s smartest digital business assistant, supercharges productivity and accelerates profitable growth for marketing, sales and experience teams across the globe, enabling seamless personalization at scale.
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    SAP Marketing Cloud
    Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.
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    BenchmarkONE

    BenchmarkONE

    BenchmarkONE

    Make every relationship count and make the most out of every opportunity with BenchmarkONE (formerly Hatchbuck). BenchmarkONE is an all-in-one sales and marketing software for small businesses that combines CRM, email marketing, and marketing automation tools. With BenchmarkONE, growing businesses can easily keep tabs on prospects and customers, automate followup, and track success of campaigns with ease.
    Starting Price: Free
  • 9
    SuiteCRM

    SuiteCRM

    SuiteCRM

    SuiteCRM is the award winning Customer Relationship Management application brought to you by SuiteCRM Ltd who are the authors and maintainers. The application is enterprise ready and completely scalable to suit any business size or business requirement. The application is fully customisable and can be tailor made to fit your current or future business processes. Most importantly the application is Open Source, so it’s completely FREE to use, with no limitations on users.
    Starting Price: Free
  • 10
    Notificare

    Notificare

    Notificare

    Notificare is a leading Customer Engagement Platform that helps brands to (re)engage their audience, shed light on customer behavior, and increase conversions. One single tool, with channels App Push, Web Push, Email, SMS, and Mobile Wallet, to deliver the most engaging messages and interactions. Founded in 2012, Headquartered in Rotterdam, Netherlands. Notificare is ISO/IEC 27001:2013 certified. Proudly serving clients like Rituals, Hunkemöller, ICI Paris XL, Jumbo supermarkets and G-Star. Every superhero needs a sidekick.
    Starting Price: $29.00/month
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    Comarch Loyalty Marketing Platform
    The Comarch Loyalty Marketing Platform is a comprehensive solution designed to enhance customer engagement and retention through tailored loyalty programs. It empowers businesses to create personalized customer experiences by leveraging advanced data analytics and automation. Key benefits include increased customer retention, improved brand loyalty, and enhanced revenue generation. The platform offers a range of functionalities, such as marketing automation to streamline campaigns, pre-integrated customer journeys for seamless interactions, and advanced personalization that adapts to individual preferences. Additionally, it provides robust AI-driven data analytics for actionable insights, helping businesses optimize their strategies. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.
    Starting Price: $0
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    Engage

    Engage

    Engage

    Send personalized messages, create automated message workflows, and support customers via email, SMS, push notifications, website banners, live chat, and more. Connect user data with services like PostHog, Twilio Segment, Make, RudderStack, Stripe, and more. Use our APIs and SDKs to track attributes and events wherever your customers are. Get a detailed overview of user attributes and see their journey through your application. Create dynamic segments based on their attributes, events they performed or did not perform campaigns, and more. Put your engagement on autopilot. Trigger dynamic workflows to send targeted customer engagement for onboarding, activation, and retention. Automatically group your customers based on their attributes, events, and actions using an intuitive segment. Send targeted campaigns to your Segments or use them to trigger dynamic workflows and campaigns across email, SMS, and push notifications.
    Starting Price: $50 per month
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    Insider One

    Insider One

    Insider One

    Insider One is an AI-native customer engagement platform that brings data, personalization, and journey orchestration together in one unified solution. It helps marketing and customer experience teams create consistent, personalized interactions across every channel. The platform combines customer data management, advanced analytics, and real-time decisioning to power smarter engagement. Insider One supports web, email, SMS, WhatsApp, mobile apps, and conversational experiences from a single interface. Its Sirius AI™ engine uses predictive, generative, and agentic AI to optimize targeting and campaign performance. Teams gain a complete 360-degree view of customers to improve segmentation and activation. Insider One is built to help brands move faster, reduce complexity, and drive measurable growth.
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    [24]7.ai

    [24]7.ai

    [24]7.ai

    Exceed customer expectations with a leading provider of agent services plus AI-powered digital and voice automation. No matter what industry you’re in, the measure of success is in the numbers. At [24]7.ai, we understand the challenges that are top of mind for customer-centric organizations—and we know how to deliver results. Our solutions and services are purpose-built to make an impact on the metrics that matter most: CSAT scores, revenue, and ROI. See what kind of measurable impact we can make for your business. [24]7.ai Engagement Cloud delivers a personalized and predictive customer experience with dramatically less effort—from you, your agents, and your customers.
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    Blueshift

    Blueshift

    Blueshift

    Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth.
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    Jebbit

    Jebbit

    Jebbit

    Experiences consumers love. The data you need. Create beautiful engagements that launch anywhere. No code required. Our experiences are designed to convert traffic on any device, driving more purchases while capturing declared data. Customers actively give you declared data. Capture intentions, preferences, motivations, and interests from your entire customer base. Power meaningful 1-to-1 marketing that delivers a personalized experience. Ask customers to actively give you declared data. Know exactly what their motivations, intentions, interests, and preferences are. Show them only content, products, and offers directly relevant to them... because they’ve told you so. View analytics and reporting that will help you understand how your customers and audience interact with your quizzes and experiences, as well as where to optimize for more engagement, lead capture, and better overall performance.
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    Evinent Analytics
    Evinent Offers Professional Software Development for Your Business. We are an ever-growing team of highly qualified software engineers with a focus on delivering customized software development and ongoing technical support to our clients. By utilizing our balanced blend of new methodologies and technologies, you will be able to streamline your software or modernize your company's web applications. Evinent Analytics provides a superb predictive analysis to suggest your customers the most interesting products. Hence, increase sales conversion. What You Get. With the Evinent Analytics Marketing Automation Platform, you can: Build profiles of customers — including their purchase history, total expenditures, and rewards history. Fraud and Risk Analytics, Analyze purchasing patterns, Determine correlations between data sets and generate statistical reports, Segment data, Predict future sales trends for products and services Receive suggestions on how to build product packages.
    Starting Price: $3500 per month
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    CustomerVox

    CustomerVox

    CustomerVox

    Gain unprecedented insights into customer behavior to optimize and personalize every single touchpoint of your customer experience towards delivering increased conversions, AOV & CLV across multiple channels. CustomerVox makes it easy to pull in customers and products from your Shopify store so you can make customer communication more personalized & relevant. Using our state of the art drag&drop builder, you can easily create effective landing pages & popups & emails in order to capture more leads, increase conversion rates so you can sell more effectively. We want to help you grow your business. Our support team works around the clock to assist you whenever you have a question. Drop us a message and we will get back to you. Everything we’ve built is based on the premise of how to best support store owners grow your business. We believe by having a clear audience allows us to focus on what you need to be successful. Being focused helps us build a superior product.
    Starting Price: $10 per month
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    Ai-Intelekt

    Ai-Intelekt

    Ai-Intelekt

    Say goodbye to marketing tunnel vision and solutions that just don’t cut it. Say hello to a turnkey, flexible platform that drives real-time buying decisions and adjusts to your business needs, and empowers you to create seamless, omnichannel experiences that adapt to each customer, from the first touchpoint to the last. Ai-Intelekt implements hyper-personalization, prescriptive analytics, customer journey analytics, & closed-loop integration. Hyper-personalization allows you to create deeply personalized customer journeys of your brand through coordinated, informed actions & campaigns. Track the journey taken by each lead and customer so you always know their preferred path, chosen messaging, service background or purchase history. Predictive analytics Take control of your customer’s lifetime value by employing the power of true artificial intelligence (AI). Forecast outcomes based on behavioral data, historical sales, and actions to accelerate the customer journey.
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    MoEngage

    MoEngage

    MoEngage

    MoEngage is an Insights-led customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard From Fortune 500 enterprises such as Deutsche Telekom, Samsung, and Ally to mobile-first brands such as Flipkart, Ola, and BigBasket - MoEngage has helped amplify customer engagement for all. Product managers and growth marketers can use MoEngage to provide a personalized experience throughout the customer lifecycle stages – from onboarding to retention to growth. What makes MoEngage different, is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization capabilities -
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    Gainsight

    Gainsight

    Gainsight

    Everything you need to turn your customers into your biggest growth engine. The Gainsight Customer Cloud brings together all the technology you need to ensure your customers easily adopt your products and achieve their desired outcomes with your company. Orchestrate the customer journey across every function and create clients for life by delivering great outcomes at scale. Combine deep SaaS product analytics with personalized in-app engagements to deliver exceptional user experiences. Capture feedback, close the loop with respondents, and discover insights to ensure an exceptional customer experience. An open platform that acts as a central hub for customer data systems and provides actionable insights to every employee to make better decisions in service of the customer. Scale revenue growth through whitespace analysis, upsell and cross-sell playbooks, and streamlined renewals processes.
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    MessageGears

    MessageGears

    MessageGears

    Use your modern data warehouse to power customer engagement and cross-channel marketing, opening a world of new possibilities for relevant, timely, personalized messaging that yields real results. Use all the data you have, not just what you’ve copied to your marketing cloud. Eliminate wasteful spending and send better messages across channels. MessageGears uses your data where it lives in the format it’s already in, giving you a full suite of enterprise marketing tools at a significantly lower cost of a typical marketing cloud. MessageGears Segment combines the power of an intuitive drag-and-drop segment builder with a segmentation engine that runs as fast as your data warehouse. MessageGears Message allows you to use any available data in any format to personalize messages to each of your customers at a scale that other email marketing providers can’t achieve.
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    Resulticks

    Resulticks

    Resulticks

    Resulticks empowers brands to create data-driven communications to their audiences and drives business decisions through its award-winning, AI-powered big data cloud solution. Supported by the world’s first customer data blockchain, Resulticks unlocks incredible digital transformation possibilities by delivering the full 360° view of the customer through data consolidation and omnichannel orchestration. Totally integrated, built and proven to scale, Resulticks brings together a powerful audience data platform, true omnichannel orchestration, and advanced analytics in one intuitive, flexible solution that delivers measurable business results through individualized, real-time communications. Resulticks’ omnichannel audience data management platform doesn’t just integrate all your data. It is the integrated, scalable engine that transforms, augments, and activates big data to achieve a single, real-time customer view, enable sophisticated segmentation and personalization.
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    Netmera

    Netmera

    Netmera

    With Netmera, it’s easy to keep track of your customer engagement as well as the behaviors that occur on your website or mobile application retrospectively. Through segmenting and targeting your users in real-time, you can reach them with the most well-fitting message. You can divide your existing and/or potential customer groups into smaller segments that are similar to each other, according to their demographic information, consumption habits, and behavior on your mobile application and website. Netmera allows you to create profiles of your users by combining data from your apps, websites, CRM systems, or any other first-party or third party data. You can filter and target millions of users based on any customer profile attribute (Gender, Name, Occupation, City, Language, etc.) by a click of a button, in seconds. SDKs and open API’s make it easy to create and maintain a complete user profile.
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    Oracle Maxymiser
    Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights. Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy. Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view. Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.
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    Adobe Target
    Test and optimize every experience, every time. With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them. The best experiences are consistently personal. Use our unified, progressive profile to give the best experience through every channel. Running isolated tests in silos just doesn’t cut it. Instead, easily test everything through every channel every time. AI is critical to modern optimization. Test and personalize to every visitor, applying artificial intelligence with a single click. Exceptional customer experiences require exceptional tools.
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    Cludo

    Cludo

    Cludo

    Cludo: Smarter Site Search for Modern Digital Experiences Cludo helps public organizations create smarter, more accessible digital experiences through intelligent, customizable site search and AI. Our AI-powered tools, including AI Summaries and AI Chat, connect visitors with the information they need — fast, accurately, and effortlessly. We make it easy to build tailored search solutions, improve user satisfaction, and reduce support demand — all with actionable insights at your fingertips.
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    Adobe Experience Platform
    Put your data to work in real time. Experience Platform, the foundation of Experience Cloud products, is an open system that transforms all your data —Adobe and non-Adobe — into robust customer profiles that update in real time and uses AI-driven insights to help you to deliver the right experiences across every channel. Bring in data from multiple sources to create and enhance real-time customer profiles. Checkmark Make data more easily understood through standardized XDMs and data validation. Checkmark Use your real-time customer profiles start personalizing experiences. Checkmark Activate profiles across devices and channels with our dynamic identity graphs. Experience Platform delivers powerful application services with unprecedented functionality. Analyze cross-channel customer interactions in one interface. Activate real-time customer profiles for instant personalization. Create individual journeys that adapt to customer behavior.
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    Repro

    Repro

    Repro

    Repro is a customer engagement platform that leverages customer data to enable value-added communication across channels such as email, push notifications, web and in-app pop-ups. Data scattered in the real and digital realms . Communication that just delivers emails and pushes. Repro bundles various data and makes customers repeat customers through optimal communication across channels. Deliver messages tailored to your customer journey across channels such as push notifications, in-app messages, and app UI. Customers who visit the website can display banners at the optimal timing based on attribute data and behavior information, announce campaign information, and take approaches such as reminders to drop baskets. You can also use the information on the website for email marketing. We investigated the actual usage of companies that have introduced apps / web service tools.
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    1440

    1440

    1440

    The Omnichannel Suite for Salesforce Brands. Build experiences once and deploy them on many channels with the only Salesforce Native tool to streamline customer engagement across the entire journey. All of your customer-facing teams will be empowered with new opportunities to monetize while improving customer experience. Meet customers where they are without leaving where you are. Design multi-channel experiences from a single view, and complete your omnichannel management by adding Instagram, Review Channels, TikTok, Support Emails and more. Using Einstein Bots helps to qualify customer information, handle common inquiries and deflect calls prior to agent handoff. Further enrich the customer experience with rich features like images, carousels, emojis, scheduling, location sharing and the automatic two-way translation of messages. Scale personalization across departments and channels by leveraging customer data and order history that already lives in Salesforce.
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