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Companies searching for a predictive analytics tool
About IRI
This discussion among some IRI leaders shares what sets IRI apart, including innovation being in our DNA, bringing the best of our firm to our clients’ challenges, and collaborating closely with clients to help their businesses transform and grow. IRI provides integrated big data, predictive analytics and forward-looking insights, all on a single leading technology platform, IRI Liquid Data®, to help CPG, over-the-counter health care, retail and media companies personalize their marketing and grow their businesses. Perry talks about navigating IRI at the intersection of CPG and technology, leading authentically and inclusively and finding the sweet spot between fundamentals and innovation. A new report shares how, as consumers return to stores, front-end merchandising can help create a more positive experience for consumers while also giving retailers a driver for impulse sales growth.
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IRI
Founded: 1979
United States
www.iriworldwide.com/en-us
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