Compare the Top Referral Software in India as of January 2026

What is Referral Software in India?

Referral software helps businesses create and manage referral programs that encourage existing customers or partners to refer new clients or customers in exchange for rewards or incentives. These platforms provide tools to track referral activity, automate reward distribution, and measure the effectiveness of referral campaigns. Referral software typically includes features for managing referral links, monitoring the status of referrals, integrating with CRM systems, and offering reporting and analytics. By using referral software, companies can leverage word-of-mouth marketing to expand their customer base, increase sales, and boost brand awareness in a cost-effective manner. Compare and read user reviews of the best Referral software in India currently available using the table below. This list is updated regularly.

  • 1
    Influitive

    Influitive

    Influitive

    Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Easily visualize and report on all activities completed and the ROI of those activities, while integrating with your CRM and marketing automation platform to guide members through the entire customer journey.
  • 2
    Kangaroo Rewards

    Kangaroo Rewards

    Kangaroo Rewards

    Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.
    Starting Price: $99/month
  • 3
    Voucherify

    Voucherify

    Voucherify

    Voucherify is an API-first, cloud-based promotion and loyalty management platform for digital teams. It assists in growing customer loyalty, acquiring new customers, and boosting revenue with targeted incentives and contextual rewards. We help companies of all sizes launch, distribute and track customized coupon, gift card, referral, discount, loyalty programs, and giveaway campaigns and landing pages like e-commerce giants do, but at a fraction of the cost. As of today, Voucherify has earned the trust of over 300 customers (among them Clorox, Pomelo, ABInBev, OVO Energy, SIG Combibloc, DB Schenker, Woowa Brothers, Bellroy, or Bloomberg) and serves millions of consumers through thousands of promo campaigns around the globe.
    Starting Price: 0
  • 4
    CXONCLOUD

    CXONCLOUD

    UNLOC Ltd.

    CXONCLOUD is a B2B SaaS built to create, manage & measure the end-end customer experience in simple clicks. One solution that offers unlimited customer feedback, booking, loyalty, awards, rewards, referral marketing, email automation and helps businesses deliver a consistent seamless experience on all customer touchpoints. CXONCLOUD not only improves search but also simplifies customer engagement may it be a booking or feedback. It understands customer sentiments, immediately acknowledges customer concerns automatically & alert the impending negative word of mouth. The all-in-one app automatically measures the loyalty factor of customers & has readymade loyalty campaigns to engage customers on email & social media. The inbuilt referral marketing campaigns can help small business get new referrals from existing loyal customers in simple clicks. The loyal customers can be rewarded with promo codes & QR codes with automatic list generations & rewards management modules.
    Starting Price: $39.00/month
  • 5
    CloudSponge

    CloudSponge

    CloudSponge

    CloudSponge is a contact picker that imports all the major address books. Most websites use our product so that their users don’t have to type email addresses into their referral forms when they want to send an invitation, greeting card or coupon to someone they know.
    Starting Price: $50/month
  • 6
    Ambassador Referral Marketing
    The world's #1 Referral Marketing Software, Ambassador is changing the marketing landscape by empowering marketers to attract customers, referrals, and revenue by leveraging the power of word-of-mouth. Trusted by SMBs and Fortune 500 companies, Ambassador makes the referral marketing simpler. It automates the process of enrolling, tracking, rewarding and managing customers, affiliates, influencers, and partners.
  • 7
    Ambassify

    Ambassify

    Ambassify

    Ambassify is a leading employee advocacy platform, empowering your colleagues with the key tools they'll need to drive employee advocacy initiatives, from social sharing and employer branding through to community building. Scale your marketing efforts by leveraging the authentic voice of your employees on social media while you reach a whole new audience and claim large-scale visibility. Go beyond social sharing and focus on engagement and collaboration to enhance advocacy and build trust. Track the performance of your program and measure the real impact of your teams on social media and beyond. Ambassify empowers you to move beyond social sharing with the widest range of ideation features, focus on engagement, collaboration, and employee- generated content as a way to enhance advocacy and build trust internally and externally. Stimulate friendly competition with gamification and leaderboards. Reward employee ambassadors for their efforts with a wide range of custom reward
  • 8
    Get The Referral

    Get The Referral

    Get The Referral

    Getting customers to give you referrals is now easier thanks to our one-of-a-kind platform. We combine an integrated dashboard that manages your leads and communications, with an engaging, branded referral app that makes it easier for your customers to actively refer you, and be rewarded quickly for their effort. Get The Referral puts serious lead generation power in the hands of your loyal customers. We amplify the referral process, making it far more proactive and delivering more qualified leads. Plus, with push notifications, direct messaging, and quickly redeemable rewards built right into the app, customer engagement comes guaranteed. Get The Referral puts serious lead generation power in the hands of your loyal customers. We amplify the referral process by simplifying the ask and increasing the incentive, delivering more qualified leads. Plus, with push notifications, direct messaging, and fast redeemable rewards built right into the app, customer engagement comes guaranteed.
  • 9
    NiceJob

    NiceJob

    NiceJob

    NiceJob is an all-in-one reputation marketing platform built to help small businesses generate more reviews, referrals, and sales. It automates review requests and publishing, ensuring your business becomes top-rated on platforms like Google and Facebook without expensive ads. With built-in referral tools, businesses can double word-of-mouth leads and convert them into paying customers. Social proof features transform reviews into ready-to-share content for websites and social media. Users report 4x more reviews, higher conversion rates, and significant sales growth after adopting NiceJob. Trusted by over 50,000 businesses, NiceJob provides affordable, easy-to-use tools that deliver measurable ROI.
    Starting Price: $75 per month
  • 10
    ShareSomeFriends

    ShareSomeFriends

    Upstart Ideas

    By creating a hassle-free and mobile-friendly referral process, ShareSomeFriends c so you get the targeted leads you need to grow. Use it to build and manage a network of brand ambassadors, promote special offers and encourage repeat business! Customers love your business. They may even tell friends about it — if they remember to do so. Why not give them a simple and quick way to refer friends at the point of sale? ShareSomeFriends allows customers to effortlessly share friends from their phone’s contact list with your business within seconds. Within minutes of establishing an account, your business can create an effective referral campaign. All you need to do is name your campaign, create its unique ID and craft a promotional message that customers will send to their friends. That’s it – you’re ready to go!
    Starting Price: $90 per month
  • 11
    Mention Me

    Mention Me

    Mention Me

    Mention Me's software powers referral marketing and customer retention for 400+ brands worldwide, including Farfetch, PrettyLittleThing and Zipcar. Mention Me Refer incentivises word-of-mouth to turn customers into brand advocates. Mention Me Retain ensures your loyal customers keep coming back. Our fully customisable customer journey offers 20 languages, 15 reward types and 16 sharing methods including unique name share feature that delivers 35% more referrals. Optimise performance with advanced AB testing and segmentation. Best suited to businesses with 4000+ monthly orders.
  • 12
    impact.com/advocate
    impact.com / advocate is a powerful loyalty, referral and rewards platform changing the way companies do customer marketing. Some of the world’s most innovative and fastest growing brands use impact.com / advocate to reward their customers, build loyal communities, and accelerate revenue growth. With the flexibility to handle even the most advanced loyalty and referral programs, impact.com / advocate lets you reward your customers for any behavior you choose, whether in-app our out-of-app, then empower them to help grow your customer base through referrals. Our rewards engine lets you set unique conditions for earning, create reward tiers, and offer a variety of different rewards to create the perfect custom program. Plus, native integrations, enterprise-grade security, fraud detection, and multilingual support provide the power and scalability to expand with you.
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