Compare the Top Social Commerce Platforms in Australia as of January 2026

What are Social Commerce Platforms in Australia?

Social commerce platforms enable businesses to sell products directly through social media channels, integrating ecommerce features with social networking sites to streamline the purchasing process. These platforms leverage social media’s vast user base and engagement tools to drive sales, offering features like shoppable posts, in-app checkouts, and targeted advertising. Social commerce platforms often include analytics tools to track performance, customer behavior, and campaign effectiveness, allowing businesses to optimize their strategies and enhance customer engagement. These platforms make it easier for businesses to turn social media interactions into direct sales, increasing conversion rates and enhancing the customer shopping experience. Compare and read user reviews of the best Social Commerce platforms in Australia currently available using the table below. This list is updated regularly.

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    Instagram
    We put people first, and value craft and simplicity in our work. Our teams inspire creativity around the world, helping over 1 billion people create and share. Download the Instagram logo and other assets for use on your website, in your store window, or for other marketing materials. Tap into people’s passions to create deeper relationships with your business online and off. Tell your story using unique creative tools and immersive formats that inspire action. Connect to new customers and strengthen relationships with existing ones. From major brands to mom-and-pop shops, businesses around the world are driving proven results with Instagram. Stream live to connect with your followers, or sell products via live video. Watch videos from your favorite Creators and discover new content through Instagram Video and Reels. Get inspired by photos and videos from new accounts in Explore. Discover brands and small businesses, and shop products that are relevant to your personal style.
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    Starting Price: Free
  • 2
    TikTok

    TikTok

    TikTok

    TikTok is a short-form video platform that allows users to create, discover, and share engaging content from anywhere in the world. The app is built around an intelligent recommendation algorithm that surfaces videos based on user interests and viewing behavior. TikTok offers powerful creation tools, including filters, effects, music, and editing features that make content production accessible to everyone. Creators can publish videos ranging from quick clips to longer storytelling formats. The platform supports trends, challenges, and hashtags that help content spread rapidly and reach new audiences. TikTok has become a major hub for entertainment, education, and cultural discovery. Its global community makes it one of the most influential social media platforms today.
    Starting Price: Free
  • 3
    SleekFlow

    SleekFlow

    Sleekflow Technologies Limited

    SleekFlow is an agentic AI platform that transforms conversations into sales. Trusted by over 1,500 enterprises across over 80 countries, we unify communication channels into one single platform. Integrating with your own CRM or e-commerce platform, you can build a teams of AI Agent that can reply, and act on behalf of you. Customizable workflows supercharge human-AI collaboration for faster conversions. SleekFlow is located in Singapore, Hong Kong, Malaysia, Indonesia, Brazil, and the UAE. In Jun 2025, the Series A+ startup secured an additional funding round, bringing its total capital raised to USD $23.5 million. Investors include Atinum Investment, AEF Greater Bay Area Fund (managed by Gobi Partners GBA and Transcend Capital Partners) Moses Tsang (Former General Partner of Goldman Sachs Group and Chairman of Goldman Sachs (Asia) LLC) and Mars Growth Capital.
    Starting Price: Free
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