Best User Research Software in the UK
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Compare the Top User Research Software in the UK as of July 2025
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What is User Research Software in the UK?
User research software, also referred to as UX research or user testing software, enables organizations to research and understand all aspects of the user experience and customer journey. These tools typically include features for conducting surveys, user interviews, usability testing, and feedback collection through various channels such as websites, mobile apps, and social media. They may also provide analytics capabilities to analyze patterns in user data, identify pain points, and uncover actionable insights. User research software is essential for improving user experience (UX), optimizing interfaces, and ensuring that products meet the needs and expectations of their target audience. Compare and read user reviews of the best User Research software in the UK currently available using the table below. This list is updated regularly.
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1
Userback
Userback
Userback is the leading user feedback and bug tracking solution for software teams looking to understand users and build better products. With Userback, you can collect metadata-enriched visual feedback and gain deep insights into your user's sentiment and behavior with in-app surveys like NPS, CES, and CSAT metrics. Add deep context to any piece of feedback via full session replay features. Create user segments and track every user from the moment they log in. Survey only the cohorts that are important to you and understand your user experiences throughout the entire lifecycle from trial to churn. Wrap it all up with branded feature portals, and public roadmaps, and a centralized location for all your feedback to reduce feedback overhead by 70% and increase feedback closure times by 10X. No code? No problem. Start instantly with a code-free browser extension, perfect for internal QA and bug tracking.Starting Price: $7 per month -
2
Extellio
Extellio International AB
Extellio is built to understand all aspects of user journeys. It shows the behaviour, experience, conversion, expectations, and pain points for users for each of your target groups. This is achieved by combining web analytics, surveys, heatmaps and session recordings in one analysis platform that gives you meaningful insights you can act on with confidence to improve conversion and user experience.Starting Price: $30 per month -
3
Usersnap
Usersnap
Usersnap is a user feedback platform designed for product teams to gather product-specific insights, accelerate user testing, and improve stakeholder feedback loops. Companies such as Red Hat, Erste Bank, Lego, and Harvard University excel in their enterprise growth and operations with Usersnap. Product teams strive for user-centric processes and rely on Usersnap to gain clarity for product decisions. Grow in confidence with a scalable user feedback software as your partner. Usersnap is right for you if want to: ✔️ Create a user-centered and welcoming feedback culture ✔️ Streamline all product feedback to identify top roadmap contenders ✔️ Save time on communicating technical and design improvements ✔️ Conduct more in-product user research and unleash UX insights ✔️ Have a constant stream of new user feedback to stay on top of the voice of customers.Starting Price: $69.00/month -
4
Percept Insight
Raptorise
Percept Insight is a simple yet powerful real-time analytics platform that enables businesses to build better products with deep insights at minimal costs. It provides actionable insights into user behaviour, user engagement, and the effectiveness of marketing campaigns. This enables companies to make data-driven decisions and improve user experience, user retention, and overall business outcomes. What Percept Insight does is simple yet powerful. It lets you understand user behavior and take actions based on those behaviors, ultimately extracting maximum value for your business. Many analytic tools exist, but what sets Percept Insight apart is its ability to preserve context. This means that it not only helps you comprehend user behaviors and create campaigns around them but does so while considering your app's performance and stability. This unique feature allows you to get the most out of your efforts.Starting Price: $1/analytics and engage -
5
expoze.io
alpha.one
As humans, we are bad at predicting what will capture our attention. Eye-tracking is helpful and can help us analyze what people see, but it is expensive and time-consuming. That’s why we created expoze.io. An online attention prediction platform that delivers actionable results validating designs in real-time to help you get your work noticed. Our platform was built by leading neuro- and data scientists. We believe creators make better decisions if they can predict and understand what really grabs attention. This way, we can assist marketing, UX/UI and CRO professionals in their creative decision-making processes. Data-driven, actionable and reliable insights that help them to get their designs noticed.Starting Price: €19.99/month -
6
1Flow
1Flow
User insights that will help you turn more people into happy customers. Automagically survey your users while they use your app and browse your website. Collect actionable user insights to understand what your users want and why they churn. Convert more of them into repeat customers. 1Flow empowers anyone on your team to create customized user research surveys in seconds using AI. Simply tell AI about your goal. 1Flow AI generates a fully customized survey based on your needs, and its domain expertise, in under 5 seconds. Build beautiful in-app flows with color and font customization. You can even select from a variety of widget positions and window sizes. Give your users a delightful experience, in a way that feels native to your brand. Trigger any flow to show up at exactly the right moment, based on events and page URL rules. Meet users where they are the most engaged and understand them, fast.Starting Price: $200 per month -
7
Saber Feedback
Saber Feedback
A feedback button for your website. Fix urgent bugs, improve your user experience and surface great customer ideas. All with a simple feedback button you can add to any web page. Screenshot functionality included. Simplify your feedback process with a visual feedback tool that works direct on your website. Hear directly from your users, without endless email chains and overloaded ticketing systems. Users can show you exactly what they think with screenshots as well as text. They can quickly contact you without leaving the page they are on. Get the exact feedback you need with customizable feedback forms. Your customers are usually the first to encounter bugs and UX problems. Make it easy for them to give you direct visual feedback as soon as they spot a problem. Details such as their operating system, browser name and version and any Javascript errors are automatically included, to save you time.Starting Price: $29 per month -
8
Qualetics
Qualetics
Embed custom-developed insights in your apps such as recommendation engines, sentiment analysis, anomaly detection, and fraud detection while receiving user engagement analytics delivering new value to your customers and product analytics for your teams. Advanced analytics delivered through Qualetics’ secure, the multi-tenant interface generates new levels of collaboration between your team and your customers as they view, analyze, share, export, and subscribe to valuable insights in real-time. Qualetics’ AIMS captures multi-dimensional data points from your apps in real-time powering advanced analytics and AI-based outcomes. With the help of our proprietary page rank and error ranking algorithm, we provide a quality index of your product with breakdowns that inform you how critical the errors are, how frequently they occur, and how many users are impacted. With the help of Qualetics, your product’s Performance Index score informs you how your application is performing.Starting Price: $99 per month -
9
Aqvil
Aqvil
Easy and friendly analytics. Track your user's journey, replay sessions, collect heatmaps & more. Have you ever felt like you have too much information in front of you and don't know what it means? We are providing you with a clean and simple interface with easy-to-understand analytics. Understanding your users is key to learning how to improve your website. Check each visitor's path and what they are doing on your site without intruding they're privacy. Get a clear picture of what your visitors access on your website. Engage with your team and review real-time recordings. Curious to see real-time data? You can check how many users are online, which devices are the most popular, and what pages are most accessed. Get ready to change the way you track your assets, forever. The complete platform that lets you do it all with your assets and team, stress-free. Good & good looking analytics.Starting Price: $19 per month -
10
Sleekplan
Sleekplan
Sleekplan is an all-in-one feedback tool that organizes user requests and brings feature voting boards, roadmaps, changelogs, and satisfaction surveys to your website. Launch a single, centralized place to capture, track, and organize internal and external feedback. Define user attributes and create custom segments to make wise product decisions. Make sure that ideas and suggestions are worth pursuing. Collect feedback and discuss possible solutions. Ditch time-consuming emails and facilitate support using interactive thread-based discussions. Keep the feedback coming without interrupting your end-users. Enable them to quickly share feedback from within your web-based app.Starting Price: $15 per month -
11
Attention Insight
Attention Insight
Validate your concepts for performance during the design stage with AI-generated attention analytics. See how consumers engage with your landing page before the launch. Get crucial feedback in less than 1 minute. Analytics are 90%-94% accurate, and it's 100% GDPR and privacy compliant. To find out if your ads, landing pages, apps, and package designs will perform, you have to launch them. Run traffic to them and have large sample sizes. Get crucial performance feedback on your concepts before you launch them. Attention Insight’s predictive attention heatmaps show you potential performance issues during the design phase. So you can make sure your concepts will perform better from the second you publish them. Optimize designs with attention and insight while working with your favorite tools. Get AB testing insights about your concepts, without needing live traffic or large sample sizes. See how potential users would interact with different layouts or designs.Starting Price: €19 per month -
12
Ethnio
Ethnio
Enable continuous discovery across your product team with the most powerful participant management platform for UX research. Keep track of all your participant activity with your own CRM. Manage your participants with tags, notes, segments and filters—and always keep a record of those key interactions. Participants can pick from a list of predefined times and self-schedule from a weekly view without the need to create any unnecessary accounts. Share a Combined Calendar with all studies in one place to invite stakeholders to ongoing, single, or multiple studies with Zoom or other location details. Issue incentives in over 140 countries and currencies, and set limits so recipients don’t become taxable. Finance with invoice or CC and keep all your rewards tracked and secure.Starting Price: $79 per month -
13
UXsniff
UXsniff
Experience a game-changing approach to user experience insights with UXsniff, an AI-powered tool that autonomously analyzes session recordings and identifies abnormal click patterns. Let UXsniff be your virtual UX analyst, transforming your UX analysis process. See exactly how your users scroll, move, and click on your website. Understand what frustrates your users, and take action to fix it. Analyzing hundreds of session recordings to extract UX insights can be a daunting task. That's why we've leveraged the power of the ChatGPT API to provide you with a summary of each recording. Now, you don't have to watch every single video. Simply review the GPT-generated summary and gain a quick understanding of what occurred in the session. With this summary, you can efficiently decide whether to skip a video or delve deeper into the details. Visualize aggregated data in an interactive heatmap and see how users scroll, click, and move on your website.Starting Price: $9 per month -
14
TheyDo Journey AI
TheyDo
CX and design teams map customer journeys to bring insights and data together. TheyDo enables your business to align strategy, planning, and delivery around journeys. With Journey AI you can turn research into high-quality journeys. Get everyone on the same page with a clear journey hierarchy and a set taxonomy. Set your business goals and show how tackling big opportunities across journeys delivers results. Most organizations have hundreds of journeys that make up the customer experience, Journey AI maps them all out. Create a consistent way of working with journeys at the heart of operations. When everything is important, nothing is. TheyDo helps to uncover top customer needs. Track work across teams and impact NPS and CSAT together. Onboard your entire organization with SSO and make sure all departments find their place around the customer journeys. Once you get to the point where you’re discovering opportunities that you wouldn’t have otherwise found, we offer three simple plans.Starting Price: $65 per month -
15
Voicepanel
Voicepanel
Voicepanel is an AI-powered user research platform that streamlines the process of gathering customer feedback by transforming traditional surveys into engaging, low-friction conversations. It offers a comprehensive suite of tools, including a research agent for conducting targeted conversations at any scale, built-in recruiting to reach desired target audiences in minutes, and interactive analysis to summarize insights from hours of conversations. It supports various research methods such as usability testing, in-app feedback, concept testing, website feedback, user interviews, and market exploration. Voicepanel's research agent allows for dynamic questioning, voice, video, or phone call interactions, multi-lingual support with automatic translation in 29 languages, and the inclusion of stimuli like images, videos, audio files, websites, or prototypes.Starting Price: $99 per month -
16
UserBob
UserBob
Average users from the United States will record their screens and provide their first impressions as they use your site or app. You'll be able to "see what they see", by receiving first person, unbiased reviews of your product directly from your target market. Most users decide if they will move on to look for an alternative site in less than a minute. UserBob's short unmoderated tests will determine if your site or app is creating the desired first impression. If your site is making a good first impression but users aren't converting, longer tests asking users to accomplish a particular task will expose your site's usability problems. Eliminating what frustrates users will help optimize your conversion rate. UserBob recruits users to try out your app or website. You provide a scenario for the users and give them a task to attempt to complete. While they are using your site or app, users will think out loud and record a video of their screen and their feedback.Starting Price: $1 per video -
17
Loadmill
Loadmill
Create automated API tests from real user sessions. Loadmill helps companies unclog the Dev pipeline, boost velocity and automate manual testing by replaying real user behavior. Eliminate regression bugs by replaying thousands of tests based on real user flows. Reduce your regression cycle duration and keep your team focused on what matters. Cut costs on ineffective testing efforts and maintenance. Automatically generate regression tests from real user recordings. Move fast and keep your team focused on what matters. Automate the entire QA process by replaying real user behavior. Integrate Loadmill into your continuous delivery pipeline and start shipping faster. Loadmill is using real traffic from websites around the world to test your server's performance. Get results fast - launch tests within seconds & detect bottle-necks before production. Truly distributed - unlimited unique IPs and locations per test. Record and replay your own user scenarios at scale. -
18
Sphinx iQ3
Le Sphinx
Sphinx iQ 3 is the intuitive and efficient multi-channel survey solution to support you at every stage of your projects: from the design of your questionnaires to the analysis of results and their communication. Combining quantitative and qualitative approaches to data visualization, Sphinx iQ 3 makes your data speak to obtain a vision of results that is as synthetic as it is rich and precise. Sphinx iQ 3, is the innovative solution to get the most out of your studies and guide your decisions. Individualize your invitation messages. Develop your tailor-made forms (design, number of questions per page, types of questions, thank you message, etc.). Ask the right question to the right contact by scripting your form with conditional questions and referrals. Distribute dynamic and interactive questionnaires with a display adapted to different media, computers, tablets, smartphones, etc. for a better user experience (responsive design). -
19
Fullstory
Fullstory
Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data. -
20
Tobii Pro Sticky
Tobii Pro
Sticky by Tobii Pro is a self-service online platform that combines online survey questions with webcam eye tracking and emotion recognition, making advanced quantitative research simple. With this time and cost-efficient method of integrating eye tracking into your research, you can test large panels of consumers as they view targeted shelves, packs, ads, or webpages from their own computers. For a fraction of the cost of traditional in-person research, the online platform Sticky by Tobii Pro enables large-scale quantitative eye tracking research and emotion recognition as a self-service. Using the participant’s webcam, market researchers gain valuable visual and emotional data on the impact and performance of existing or new designs and placements, for example, in packaging and advertising research. The platform is integrated with online survey engines and panel companies with global reach, enabling a distributed data collection setup and with a quick turnaround time. -
21
Affect Lab
Affect Lab
Tech-driven consumer insights platform for Insights teams. Map insights across media, digital and shopper touchpoints, deliver customer experiences that resonate emotionally, optimize customer journey for increased conversions, gain emotion, attention, engagement and noticeability insights. Usability testing and analytics platform for UX teams. Measure attention, engagement and emotion across user journeys, test prototypes, mockups, websites, apps and chatbots, identify key elements within the UI that customers notice, deliver emotionally optimized UX and drive conversions. Emotion Insights to create the best customer experiences. Facial Coding APIs to measure emotional response at scale, single face emotion recognition, in-the-wild multi face emotion recognition, recorded video emotion analysis. Test stimuli of various modes and channels like videos, print ads, planograms, package designs, websites, apps, chatbots, etc. -
22
Convizit
Convizit
There is an untapped goldmine of opportunity hiding in complete website user behavior data. Convizit delivers it to you on a silver platter. Convizit automatically delivers complete, context-enriched and structured user activity data, effortlessly. Once the Convizit snippet is in place on a website, there’s absolutely no configuration, pixels or manual event setup required, no matter how often the site changes. Convizit autonomously understands the context of every user action, and generates a continuous data stream that is already named, tagged and structured. Receive the ready-for-use data stream directly to your data warehouse or via API, dramatically enhancing your data science, BI and personalization initiatives. You need complete user behavior data to make major improvements to the business performance of your website, yet capturing even a small fraction of all user activity takes way too much effort today. -
23
Dragonfly AI
Dragonfly AI
Dragonfly AI uses cutting-edge neuroscience to accurately and instantly show what grabs audiences' attention first across any content. Teams across the world’s biggest brands and agencies are using Dragonfly AI. Our suite provides everything you need to start improving the performance of your content instantly. Get real-time insight that uncovers what really grabs your customers’ attention. Understanding how design decisions impact audience attention eliminates guesswork and helps you to optimize your digital and real-world content and experiences throughout the design lifecycle. Effective testing and experimentation programs require significant investments of time, money, and expertise. Dragonfly AI provides easy-to-understand attention insights in real-time, enabling you to test ideas in seconds and maximize the value of user testing. Increase efficiencies across your design cycles with predictive analytics’ attention. -
24
DashLX
DashLX
Partner with DashLX for product innovations, customer engagements, and insights. Activity data collected throughout our analog lives are digitized and translated into deep meaning and value for consumers and brands alike. Unlocking the digital representation of people's daily activities, environments, and conditions (collected on GPS-enabled watches and wearable devices) providing real-world utility for innovation and customer affinity. The data needed to innovate and foster enduring customer relationships is readily available. Engaged consumers share LX with brands and organizations to help design and deliver desired products and experiences. Represent accurate activity details, tendencies, and dimensions. Uncover insights and patterns, including weather and topography trends. Deliver hyper-personalized consumer needs and preferences. We Integrate and normalize disparate user data from a multitude of sources. We structure, augment, and contextualize this user data.Starting Price: $500 per month -
25
Rally
Rally
UX researchers and designers spend hours each week manually sending emails, coordinating calendars, buying gift cards, and updating messy spreadsheets, all just to talk to users. Rally streamlines your research process by automating outreach, scheduling, and incentives. Cut out the tedious manual work of recruiting so you can focus on what matters most: doing meaningful research. Rally brings all of your participants and studies together, lets you know when participants are eligible for new studies, and makes it easy for you to launch your next study with confidence. Set up templates for every type of outreach, then schedule and sequence emails. Screeners with skip logic and auto-qualification to quickly find your best-fit participants. Team scheduling that dynamically updates your availability, and supports moderators and observers. Send incentives that are easy for you to manage and your participants to claim. -
26
Collectif
Collectif
Collectif is an AI user research platform for SaaS that automates your research and feedback analysis. Discover insights buried in support tickets, feedback forms, sales calls, and more — in minutes, not days. What types of data does Collectif analyze? support tickets, feedback, interviews, sales calls, reviews, deal reasons, churns reasons. How does it work? Connect the tools used across your company or upload interviews. Get automatic transcripts, topic & sentiment labels, summaries, and insights generated by GPT-4. Quickly discover issues and opportunities, or even easier — ask your data questions!Starting Price: €399/month
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