3 Ways the Future of TV Was on Display at CES, According to Experts
Executives and insiders explain the TV space is rapidly changing in 2025.
Delta CMO Alicia Tillman on Taking Over the Sphere at CES
Talking innovation, brand evolution, and the marketing magic of partnerships.
Anthony Anderson Reveals Why He’s Getting Business-ish
Anderson's new company fared better with the CES crowd than Kangaroo Jack did with film critics.
These Three Technologies Are a Glimpse Into the Future of Advertising
Three major themes stood out at CES 2025 as areas that will have significant impacts on the advertising industry in the coming years: "agentic" AI, healthcare tech, and autonomous vehicles.
Martha Stewart Talks Podcasting, Authenticity, and Making Ugly Things Beautiful
A couple miles south of the Las Vegas Convention Center where cutting-edge tech dazzled CES attendees last week, another darling of the advertising and marketing industry took the stage: author, [...]
Here’s What Top Marketing Execs Learned at CES 2025
ADWEEK caught up with advertising and marketing execs to see if spending the second week of January on the Las Vegas Strip is still worth the dough.
The Biggest Agentic AI Trends at CES 2025
Whereas GPT-based AI can help people accomplish tasks, agentic AI will allow brands to help people achieve their goals and aspirations.
GroupM CEO Brian Lesser Lays Out His Plan for the Agency Giant’s Future
What Omnicom's acquisition of IPG means, more AI, and simplifying the agency's processes.
How Razorfish Walks Advertisers Through the Chaos of CES
For marketers, the splashy tech is only a part of the show.
Disney Unveils 3 Ways It’s Using AI to Evolve Its Advertising
Disney reveals new AI ad capabilities at its Tech and Data Showcase.
How Delta Harnessed the Sphere to Reveal the Future of Air Travel
Delta didn’t waste its coveted keynote slot at the Consumer Electronics Show this year with a simple speech on a static stage. The airline had sky-high ambitions to mark its [...]
Disney Reveals 157 Million Global Monthly Active Users for Ad-Supported Tiers
Disney reveals global monthly active users on ad tier and its calculation methodology.
5 Key Topics From X CEO Linda Yaccarino’s CES Keynote
At CES, X CEO Linda Yaccarino discussed returning advertisers, the legacy media, and Meta’s move to Community Notes.
Amazon Marketing Cloud’s Gen AI Feature Lets Buyers Easily Build and Target Custom Audiences
Amazon Marketing Cloud introduced a new feature that lets advertisers submit SQL queries to aid their development of insights.
Amazon Is Letting Advertisers Analyze 5 Years Worth of Consumers’ Shopping
Brands using Amazon Marketing Cloud can now query up to five years of store purchase signals from the ecommerce giant for measurement use cases, up from 13 months.