Introducing Partner Spotlight: a new series where we sit down with the people working on the front lines of server-side tracking, data privacy, and AI 🎙️ To kick things off, James E. talks to Greg Stark, Marketing Consultant, about the difference between data and good data, and why Google is capturing more of it than ever, as shown in the short clip below. To check out the complete video and not miss anything, head to YouTube: https://lnkd.in/ehECqAwD #PartnerSpotlight #DataPrivacy #ServerSide
About us
Add a plus to your marketing stack with Addingwell! In a world where cookies are disappearing and regulations like GDPR are imposing new standards, advertisers are looking to regain control. Server-Side tracking is the ideal solution, but its complexity discourages many. This is where Addingwell by Didomi comes in: our all-in-one platform simplifies and speeds up the deployment of GTM Server-Side, removing technical barriers. With just a few clicks, you benefit from a robust infrastructure, CDN asset proxying, and tag health monitoring with instant alerts. Simplify complexity, Amplify results: More than 600 brands, including Accor, Leclerc, VoyagePrivé, and Shine, trust Addingwell to ensure accurate data, optimize their campaigns with innovations like Facebook CAPI, and boost their ROI by 20%. Turn the end of cookies into an opportunity and let Addingwell guide you into this new era of marketing. Discover our solutions to enhance your campaign performance, stress-free. Trust us and join the adventure!
- Website
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https://www.addingwell.com/
External link for Addingwell by Didomi
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- Lille
- Type
- Privately Held
- Specialties
- Google Tag Manager, Server-side tracking, Digital Marketing, and DevOps
Products
Locations
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Primary
Get directions
Lille, FR
Employees at Addingwell by Didomi
Updates
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Our August newsletter is out 📣 In this month's newsletter, we break down how to get the most out of your server-side tracking setup in three steps, plus a warm welcome to our newest customers. Plus, an upcoming webinar on closing the measurement gap with Google's Data Manager API. Have a good read! #ServerSideTracking #DataQuality
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Most companies think server-side migration is the finish line. It's actually the starting point. Adblockers are quietly blocking 30-40% of your tracking events. Safari's 7-day cookie limit is making returning customers appear as strangers to your attribution. Olivia Sabbagh, Digital Analyst and server-side tracking expert, breaks down the three levels of server-side maturity and explains how brands such as Damart, Sandaya, and Maisons du Monde used them to recover data, boost ROAS, and increase campaign revenue. Read the full breakdown 👉 https://lnkd.in/eN6gCy5e #ServerSide #DigitalAdvertising #DataQuality
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We are a Platinum Sponsor of MeasureCamp London on Saturday 26 September, starting at 8:30 am at Etc Venues Fenchurch Street! 🇬🇧 Join us there, where Romain Lecachey, James E., Sam Spira, Jerome Huret, Lucas Rollin, and Melanie Deneau will be on site. To get your tickets, visit: https://lnkd.in/duw-t2X We look forward to seeing you there 🤝 #London #DataPrivacy #MeasureCamp #ServerSide
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Addingwell by Didomi reposted this
Our CEO Romain Gauthier just dropped his Q2 2026 update and it's worth a read 💡 He talks about our renewed vision, Opt for Better, and the idea behind it: dead-end data. He also shares something new on the server-side tagging front, plus his take on where privacy regulation is headed this year. The first half of 2026 already gave the team a lot to reflect on. Have a great read! #DataPrivacy #Leadership #ConsentManagement
I’m happy to share my Q2 2026 update The first half of 2026 already gave me a lot to reflect on. This quarter we revealed our renewed vision, Opt for Better, and I finally got to talk publicly about the idea behind it: dead-end data. If you’ve ever wondered why your organization collects so much and still struggles to use it, this might explain it. We also launched something I’m genuinely excited about on the server-side tagging front, something no other platform currently offers. There’s also a lot happening on the regulatory side this quarter, from GDPR simplification to cross-Atlantic data transfers, and I share where I think things are headed. And finally, a personal highlight: our first-ever all-hands offsite bringing together the entire Didomi, Addingwell, and Sourcepoint teams in person. Feedback and comments are welcome!
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Addingwell by Didomi reposted this
Didomi is sponsoring MeasureCamp Chicago on September 19! 🇺🇸 Join us there, where Mladen Medunić (Partnerships Manager Canada), Constance Miceli (Enterprise Account Executive), James E. (Head of Sales UK at Addingwell by Didomi), and Jake Vitari (Account Executive) will be on site. To get your free tickets, visit: https://lnkd.in/ebTQRQAk We look forward to seeing you there 🤝 #Chicago #DataPrivacy #MeasureCamp
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Customers who joined us in July 🤝 They trusted us to build their server-side tracking, optimize their data, and power their marketing performance. Welcome to all of them! #ServerSideTracking #DataOptimization #MarketingPerformance
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Addingwell by Didomi reposted this
We're hiring! 📣 Our marketing team is growing and we've got three roles open right now: - Marketing Manager North America - Content and Communications Intern - Digital Marketing Intern Curious to know more? Visit: https://lnkd.in/eu7tJVYH #DataPrivacy #NewJob #Internship #Marketing
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Addingwell by Didomi reposted this
Behind the scenes at our 2026 Partner Day in Paris 🎥 We spent the day capturing some interesting video content with our partners. Looking forward to sharing them with you soon. Stay tuned! #PartnerDay2026 #BehindTheScenes #Paris
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Addingwell by Didomi reposted this
Team update: a new face joining us 🎉 Romain Lecachey joins us as Senior Server-Side Tracking Engineer, reporting to Jerome Huret. He'll be helping us grow and support our Server-Side capabilities. Welcome to the team, Romain! 🤩 #WelcomeToTheTeam
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