Every Google Analytics parameter holds a piece of the bigger story. Let Backona AI put it together for you at www.backona.com
Backona
Data Infrastructure and Analytics
AI-Powered chat for quick Google Analytics insights. Access your marketing data 10x faster
About us
Our mission at Backona is to provide innovative and reliable solutions that help businesses discover the additional potential of traffic on their websites. We enable the identification and analysis of data generated by users who use so-called ad blockers and browsers with built-in content blocking. We strive to continuously improve our tools to provide our clients with precise and valuable information that will allow them to optimize their marketing efforts, increase conversions, and lead to long-term growth and success for their businesses.
- Website
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Backona.com
External link for Backona
- Industry
- Data Infrastructure and Analytics
- Company size
- 2-10 employees
- Headquarters
- coventry
- Type
- Public Company
Locations
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Primary
Get directions
coventry, GB
Employees at Backona
Updates
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Many Backona AI users, besides chatting with their data, are now enhancing their setups to collect even more valuable information. This not only helps them with deeper analysis but also allows them to send richer data back to advertising platforms, ultimately boosting their ROI.
It’s that time of year when some people are winding down for Holidays, but my days are quite the opposite! I’ve been deep in designing multiple marketing data setups for 2026, as several clients have asked me to define what data they should collect and how it will guide smarter decision-making. A big part of this work involves migrating many clients from standard Google Analytics setups to server-side tracking. This shift ensures that when they ask Backona AI for insights, the data powering it is of far better quality, with much stronger attribution. So yes, it’s been a busy stretch before Christmas, but it feels great to be doing work that will truly drive business success in 2026.
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No more jumping between tools. Backona AI connects your data seamlessly. #backona #martech #marketing #automation
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They hit play. GA4 cheers quietly in the background. 👉 Analyze it faster with Backona AI at www.backona.com
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Backona reposted this
I've recently started redesigning the Backona AI user education sequence. I plan to auto release about one per week, helping users discover more of our features, and speed up their marketing analysis 📊. I'm really happy with how our brand is communicating, how it looks 🎨, and the value we’re delivering . It’s quite time-consuming, but definitely rewarding 😊.
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Clean analytics equals strong growth. Backona makes sure your data is always right. #backona #martech #marketing #businessgrowth
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Ten percent. Twenty five percent. Fifty percent. Seventy five percent. GA4 is keeping score. 👉 Turn percentages into insights at www.backona.com
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