Lineup Systems

Big news from Germany! 🚀 We’re excited to share that Bremer Tageszeitungen AG (WESER-KURIER Mediengruppe) is switching from SAP M/AM to Adpoint to power their regional media sales and accelerate their digital transformation. As Vermarktungsleiterin, Tanja Bittner highlighted, legacy systems can hold back digital growth. Adpoint provides the flexibility, integrated CRM, and ad-tech connectivity needed to streamline workflows and unlock new revenue streams. Read the full update below! 👇

What happens when media companies keep adding revenue streams… but operations stay fragmented? In our conversation with @Daryl Kern, we talked about a challenge many publishers know too well: disconnected systems creating friction across sales, ad ops, and finance. The result? Slower workflows, manual work, and revenue leakage. His take: simplifying operations isn’t just an efficiency play — it’s a revenue protection strategy. A good reminder that in media, growth isn’t only about selling more. It’s also about running better. Read the full conversation here: https://hubs.li/Q04mvCmf0 #MediaTech #Publishing #AdTech

6️⃣In just six weeks, ACM consolidated 13 legacy systems into one unified #CRM and #OMS system: #Adpoint. In today’s fast-paced media landscape, operational efficiency and monetization go hand in hand. This ACM Case Study highlights how #publishers are leveraging technology to #optimize ad operations, improve decision-making, and achieve #measurable results. Read the full case study for detailed findings: 📥 https://hubs.li/Q04mwbZT0 #PublishingIndustry #ProgrammaticAdvertising #AdOperations #CaseStudy #RevenueOptimization

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The right CRM isn't just about managing contacts—it's about reducing admin work, accelerating sales, improving inventory visibility, and preventing revenue from slipping through the cracks. Yet many media organizations still rely on generic CRM platforms that weren't built for the complexity of advertising sales. In our article, we break down: ✅ 4 must-have features every publisher should look for in a CRM ✅ How to avoid costly implementation mistakes ✅ Why industry-specific solutions outperform one-size-fits-all platforms If you're evaluating a new CRM or replacing a legacy system, this guide can help you make a smarter decision! 🔗 Read the full article: https://hubs.li/Q04mvBMK0 #Publishing #MediaSales #CRM #AdTech #RevenueOperations #DigitalPublishing #SalesEnablement

🚀 How The Spectator turned complexity into growth Managing ads across multiple systems can be a headache. The Spectator simplified everything with Lineup Systems —streamlining operations, protecting revenue, and giving advertisers a smoother experience. The result? Faster workflows, fewer headaches, and real measurable growth 💡 Curious how they did it? Check out the full case study here: https://hubs.li/Q04mtNj60

Accessibility isn't just about compliance—it's about creating technology that helps every team member do their best work. In our blog, we explore three ways CRM and ad sales platforms can become more inclusive: 🎙️ Speech-to-text and voice-enabled features that support different working styles and improve productivity. 🎨 Accessible interface design, including color schemes and layouts that make software easier to use for people with visual impairments and color vision deficiencies. ☁️ Cloud-based access that gives teams the flexibility to work effectively from anywhere, whether they're in the office, at home, or on the move. Read the full article to learn how accessible technology can empower teams and create a better experience for everyone. 👉 https://hubs.li/Q04ks1y80 #Accessibility #AdTech #CRM #MediaTechnology #FutureOfWork #HybridWork #DigitalTransformation

That’s a wrap on http://BE.BETA 2026! 🎬 What an incredible few days it has been in Berlin. Matt Parkes has had a fantastic time joining our partners MSP Medien Systempartner GmbH & Co. KG at this years Congress! Hosted by BDZV Bundesverband Digitalpublisher und Zeitungsverleger, the event truly lived up to its theme of "New Courage" in publishing. We’re walking away with invaluable insights from all our discussions on digital profitability, AI integration, and the evolving landscape of modern journalism. Still at the BOLLE Festsäle? There is still time to connect before the doors close! Send a DM to Matt Parkes right now to grab a quick coffee and discuss how #Adpoint can help your business fuel digital transformation—just like it has for so many leading publishers in the DACH region. ☕️ Missed the event? Don’t worry, you don't have to miss out on the insights. You can always bypass the event rush and request a dedicated, one-on-one demo here: 👇 https://hubs.li/Q04kDFHc0 #Lineup #BEBETA2026 #DigitalPublishing #MediaInnovation #BDZV #BerlinEvents #Journalism #SalesTech

What happens when media companies keep adding revenue streams… but operations stay fragmented? In our conversation with Daryl K., we talked about a challenge many publishers know too well: disconnected systems creating friction across sales, ad ops, and finance. The result? Slower workflows, manual work, and revenue leakage. His take: simplifying operations isn’t just an efficiency play — it’s a revenue protection strategy. A good reminder that in media, growth isn’t only about selling more. It’s also about running better. Read the full conversation here: https://hubs.li/Q04jcbxT0 #MediaTech #Publishing #AdTech