Noynoying

Noynoying
Noynoying (pronounced noy-noy-YING)[1] is a neologism used to define criticisms against the so-called "do-nothing" work ethic and inaction of Philippine President Benigno Aquino III over emergency response and rising oil prices. The term is in reference to Aquino's nickname, Noynoy. Since its first documented usage in October 2011, the term was used as a form of protest against Aquino, wherein protesters performed "Noynoying" poses such as sitting idly while resting their heads on one hand and doing nothing. The act had since gone viral on the Internet, while Malacaang was confident it will not catch on with the public.

History
The term was first documented in the October 8, 2011, issue of Manila Standard Today. In their opinion article, columnists Karl Allan Barlaan and Christian Cardiente criticized Aquino's slow response over typhoons Pedring and Quiel, which left parts of Luzon island, including Metro Manila, in a state of calamity. Aquino convened the National Disaster Risk Reduction and Management Council five days after Pedring hit the country and a full week before overseeing distribution of food and water to the survivors, which was after he attended the 30th anniversary celebrations of McDonald's in the Philippines. They wrote: "The opposition called the governments calamity response 'insensitive, indifferent, and slow.' Palace ally House Speaker Feliciano Belmonte Jr. urged the President to visit the typhoon victims 'to boost their morale.' The Internet was abuzz with a newly-coined word, 'noynoying.' The word translates to 'procrastinating,' members of a UP Diliman alumni social networking group say."[2] Five months later, student protesters denounced the rise in oil prices and college tuition rates by performing what they call "Noynoying." They make "effortless" poses, wherein they lounged on the ground looking bored and idle. Vencer Crisostomo, national chairman of youth group Anakbayan, said the Noynoying poses reflected how Aquino had done nothing to cushion the impact of or prevent the increase in oil prices and tuition rates. He defined Noynoying as "when you do nothing when in fact you have something to do." (That was the first time that this group of about a dozen students invented this term) This protest activity was also created in response to warnings that protesters caught planking on the streets would be arrested.[1] Proceeding protests adopted the act of Noynoying. A group of farmers from Hacienda Luisita lounged in front of Supreme Court on March 19, 2012, as they plea to uphold its ruling ordering the distribution of about 6,400 hectares of land owned by Aquino's clan, the Cojuangcos. They also accused Aquino of intimidating the Supreme Court so that it would overturn the ruling on distribution, or grant the demand of Hacienda Luisita, Inc. of P10 billion (US$232,340,000) in just compensation in case the land is dispersed.[3] Since news about Noynoying protests were covered by the media, a number of newspapers and websites published photos of Aquino at work.[4] Presidential deputy spokesperson Abigail Valte denied allegations that the photos were released to counter the "Noynoying" protesters. She also expressed her dismay at the protesters for making it appear that Aquino was doing nothing to control the rising oil prices.[5]

Noynoying

Reception
Representatives of Malacaang belittled the use of Noynoying as a form of protest. Presidential spokesperson Edwin Lacierda said on March 15, 2012, that Noynoying was meant to antagonize Aquino, adding that it will not sell to the public. In a press conference, Aquino declared that the public should not pay attention to Noynoying. "Papaano mo ipapakita sa ayaw tumingin? Paano mo iparirinig sa ayaw makinig? Kung masaya silang ginagawa nila 'yun, nasa kanila 'yon." ("How will you show it to people who refuse to look? How will you express it to people who refuse to listen? If they are happy with what they are doing, it is up to them.") He also claims his administration is doing everything to ease the effects of oil price hikes, including subsidies to public transportation drivers as well as substantial discounts on tires, car batteries, and vehicle spare parts.[3] Meanwhile, Budget Secretary Florencio Abad predicted that the Noynoying craze would soon fizzle.[6] Political pundit Conrado de Quiros called Noynoying "a horrendous contretemps," even calling out the groups behind the Noynoying protests as supporters of Manny Villar during his presidential campaign in 2010, which Aquino won.[7]

References
[1] Jaymee T. Gamil and Julie M. Aurelio (March 16, 2012). "Planking is out, 'Noynoying' is in" (http:/ / newsinfo. inquirer. net/ 162279/ planking-is-out-noynoying-is-in). Philippine Daily Inquirer. . [2] Karl Allan Barlaan and Christian Cardiente (October 8, 2011). "An act of God" (http:/ / webcache. googleusercontent. com/ search?hl=en& biw=1024& bih=485& sclient=psy-ab& q=cache:http:/ / www. manilastandardtoday. com/ insideOpinion. htm?f=2011/ october/ 8/ feature1. isx& d=2011/ october/ 8& oq=cache:http:/ / www. manilastandardtoday. com/ insideOpinion. htm?f=2011/ october/ 8/ feature1. isx& d=2011/ october/ 8& aq=f& aqi=g4& aql=& gs_sm=3& gs_upl=851l3211l0l3990l7l5l0l0l0l0l140l547l2. 3l5l0& gs_l=hp. 3. . 0l4. 851l3211l0l3990l7l5l0l0l0l0l140l547l2j3l5l0. frgbld. & pbx=1). Manila Standard Today. . Retrieved March 20, 2012. [3] Hector Lawas, Efren Montano (March 20, 2012). "Luisita farmers adopt 'noynoying'" (http:/ / www. journal. com. ph/ index. php/ news/ national/ 26387-luisita-farmers-adopt-noynoying). Journal Online. . Retrieved March 21, 2012. [4] "President Aquino 'at work'" (http:/ / ph. news. yahoo. com/ photos/ president-aquino-at-work-slideshow/ ). Yahoo! Philippines. March 21, 2012. . [5] Pilapil, Jaime R. (March 17, 2012). ""NOYNOYING" IS ANNOYING PALACE" (http:/ / www. manilatimes. net/ index. php/ news/ top-stories/ 19392-noynoying-is-annoying-palace). The Manila Times. . Retrieved March 21, 2012. [6] Hookway, James (March 20, 2012). "'Noynoying' Poses Challenge to Philippine Leader" (http:/ / blogs. wsj. com/ searealtime/ 2012/ 03/ 20/ noynoying-poses-challenge-to-philippine-leader/ ). Wall Street Journal. . [7] de Quiros, Conrado (March 20, 2012). "Annoying" (http:/ / opinion. inquirer. net/ 25321/ annoying). Philippine Daily Inquirer. .

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