Hi, I’m Catherine Santino.
NYC
518.268.8176
[email protected]
Experience
Marketing Executive, Brand Strategy, UJA-Federation (New York, NY), January 2018-present
Project manage marketing strategy for grant makers
Develop engaging marketing content for grant-making division
Web Content Manager/Editor (Temporary), UJA-Federation (New York, NY), September 2017-January
2018
Managed/edited content on volunteer platform, Time for Good
Managed online registration for a city-wide day of service for 2,850 volunteers
Leverage messaging across all marketing collateral output
Freelance Writer, various digital publications, May 2014-present
Featured on: Elite Daily, Bustle, HelloGiggles, New York Magazine, Levo, The Tempest
Wrote Elite Daily’s most-shared article on FB week of 9.21.14 (30,000 shares)
3 articles included in Levo’s “Best of 2017” roundup
Staff Writer, Spring.St (New York, NY), November 2016-June 2017 (company dissolved)
Wrote 5-6 stories per day & optimized each for SEO
Hosted on-camera interviews/tutorials for video content
spoiled NYC (New York, NY), June 2015-July 2016
Lead Writer, March-July 2016 (company down-sized, stayed on as freelancer)
Conducted interviews with notable musicians, entrepreneurs, authors, etc.
Created branded content for company's partners
Contributing Writer, June 2015-March 2016
Pitched & wrote articles surrounding Millennial lifestyle in NYC
Account Manager, Leo Paper (New York, NY), August 2014-December 2015
Managed 5-7 active accounts at a time
Aided in first production of “Gradient Puzzle” for design brand Areaware, now a best-selling product
Ghostwriter/Editor, Amra & Elma (New York, NY), May 2014-May 2017 (freelance)
Promoted from writer to editor & ghostwriter for only influencer-led digital marketing agency in NYC
Ghostwrote pieces commissioned by Marie Claire, Elle, Fast Company & The Wall Street Journal.
Education
Siena College, Loudonville, NY
BA in Creative Arts, English minor, Cum Laude
Special Skills/Other
Programs: Google Analytics, Microsoft Office (Word, Outlook, Excel, PowerPoint), Microsoft Office, WordPress
Social media: SEO, Twitter, Facebook, Instagram
Skills: performance/improvisation, customer service, project management