Working Capital Management of
Top Five FMCG Company in India
In partial fulfillment of the requirement for
Master of Business Administration
( Uttar Pradesh Technical University Mathura )
Research Supervisor : Submitted by :
(Assistant Professor) Roll. No. –
GLA University MBA -II
Mathura (U.P)
Objectives of the Study:
1- To Understand the importance of working capital in FMCG company
2- To Understand and analyze the concept of working capital management
3- To Understand the working capital management of top five FMCG
company
4- To Know the various source of working capital finance in top five
FMCG company in india
REVIEW OF LITERATURE:
There were many researches which were conducted towards this topic at
various regions. In the review of Literature I found how we can find the
working capital management of these company with reference to company
financial reports.
Apart from this various journals are published regarding this topic
Introduction:
Working capital in simple terms is the amount of funds which a company
needs to finance its day by day operations. Opinions differ on the concept of
working capital. Gross working capital is defined as the firms' total currents
asset. The purpose of the present study is to analyze the various concepts of
working capital and financing pattern of top FMCG company out the
feasibility of the concept of working capital
in the light of better planning and control of working capital. A concept of
gross working capital adheres to the overall investment in current assets and
financing of the same. Networking capital refers to the excess of current
assets over current liabilities .Problems of working capital
management involve the problem of determining the optimum level of
investment in each component of current assets i.e. inventory, receivables
cash, and other short term investment. The basic focus in managing working
capital should be to optimize the firm's investment in them. An expert in the
financial management is of the opinion that problem of working capital is
one of the factors responsible for the low profitability in FMCG sector
Better planning and control of working capital or in
other words, proper utilization of optimum quantity of working capital
increases the earningpower subject to the existence of operating margin
RESEARCH PROBLEM
Working Capital plays a important role in any business whether it is related
to any sector In FMCG company role of working capital is very important
they are dealing with the durable goods so the have to maintain the sound
working capital in their business. In the research I will analysis how these
company maintain its working capital what are the various source of
working capital financing
RESEARCH METHOLOGY
The methodology of project adopted which usually involves measurement
of working capital financing of top ten FMCG company in india is based on
Secondary data. Reference have been drawn from journals, magazines,
text ,financial reports of the company’s , books, newspapers and weekly
articles on working capital management and different websites on internet
by using the various source of working capital (gross and net)
RESEARCH DESIGN:-
Descriptive research design is used
SAMPLING DESIGN:-
Non probability (Judgmental and convenience)
DATA COLLECTION:
Only Secondary Data is taken in research
Sample :- Hindustan Unilever Ltd, ITC LTD (Indian Tobacco
Company), Nestlé India, GCMMF (AMUL), Dabur
Tools used for data analysis :- Line chart, Histogram chart, Pie
chart, and Excel
BIBLIOGRAPHY
TEXT BOOKS:
Bhalla, V.K. Working Capital Management
Tulsian,P.C. Financial Accounting, Tata Mc-Graw Hill
Pandy,I.M,Management Accounting,Vikash Publication
JOURNALS/MAGAZINES/DAILIES:
1. Business Dailies, i.e. The Business Standard, The Economic Times,
The Financial Express.
2. The IUP Journal on Accounting Research & Audit Practices [Link]
no.3
3 Working Capital Management - A Survey and Synthesis, The
Chartered Secretary, The Journal of Institute of Companies Secretaries
Of india New Delhi 1981, pp. 1106-1111.
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