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Enhancing Product Marketability Strategies

This document discusses enhancing and decorating finished products to improve their marketability. It provides several techniques for enhancing products including sketching, outlining, and shading. Sketching involves freehand drawing on the surface of a product. Outlining emphasizes the shape of a design by showing the product's contours. Shading creates shades of light and dark patterns to produce illusions of space. The document recommends applying these techniques and adding creative accessories to finished bamboo, wood, metal, and other products to make them more attractive to customers. It also lists 7 reasons why businesses should remain innovative, such as responding to competition and trends, and having a unique selling point.

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Chel Caleja
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0% found this document useful (0 votes)
623 views3 pages

Enhancing Product Marketability Strategies

This document discusses enhancing and decorating finished products to improve their marketability. It provides several techniques for enhancing products including sketching, outlining, and shading. Sketching involves freehand drawing on the surface of a product. Outlining emphasizes the shape of a design by showing the product's contours. Shading creates shades of light and dark patterns to produce illusions of space. The document recommends applying these techniques and adding creative accessories to finished bamboo, wood, metal, and other products to make them more attractive to customers. It also lists 7 reasons why businesses should remain innovative, such as responding to competition and trends, and having a unique selling point.

Uploaded by

Chel Caleja
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
  • Enhancing/Decorating Finished Products
  • Learning Task 3

Name Grade Level VI-AQUAMARINE

W3 Learning Area/Quarter TLE/FOURTH QUARTER Date May 31-June 4, 2021

ENHANCING / DECORATING FINISHED PRODUCTS

Effects of innovative finishing materials and creative accessories on the marketability of finished
products
You must have a deep knowledge of your product and the products of your competitor entrepreneurs so that you will
always strive to be different and unique. People tend to get bored or not interested in buying the same products without
innovations. You must know the strengths and weaknesses of your products.
A product is only expected to be saleable at a certain period of time but this could be prevented if some strategies and
methods will be applied in enhancing and decorating products. You must never stop inventing new and better ways to enhance our
products for the business to keep going. You have to deliver quality and marketable products for the satisfaction of your
customers.

Enhancing bamboo, wood, metal, and other finished products through sketching, shading and outlining
A good design must be enhanced more to be attractive to customers. As you have learned the techniques in sketching,
outlining, and shading, you will now be able to apply these in enhancing your finished products.
Sketching- It is a freehand drawing on the surface of the product.
Shading - Creating shades of lights and dark patterns in a composition or design,
thus creating illusion s of space and distance.
Outlining - A drawing in which the contours of a product are seen, thus emphasizing
the shape of a design.

The different types of innovation that you are likely to run across include product, process, supply chain and marketing.

Enhancing and Decorating Finished Products. Study the words below.

Enhance - to refine, improved, or enrich the surface of the products


Decorate -to make more beautiful
Market Trends- the extent of demand for product
Innovative- something new, creative, or invented
Marketability- the ease of selling a product; demand for the product.
Accessories- something that contributes to the beauty
Pressure- force applied to something
Splint- broken chip in wood

7 Reasons that businesses should incorporate to remain innovative.


1. Creative Development – Qualities of innovative nature are essential for new businesses today. You can achieve growth by
learning how to be creative. You need to learn this business skill to help make things of value from your creativeness. When you
have this business skill you will find that it opens up all kinds of opportunities and gives you the potential for a new market and
helps you to keep up with the current trends.
2. Continuous Improvement – Innovation gives organizational sustainability when you are making continual improvements and
repackaging and re-branding. Any good manager will recognize the need to innovate and grows the business skills to increase
their creativity.
3. Reinforce Your Brand – Development branding is popular in organizational leadership. This process reveals information to
help leaders to learn other ways to be more innovative. It is important because it is recognized as one of the main drivers for
success. It gives organizational sustainability such as brand maintenance.
4. Making the Most of What You Have Already – It is not all about creating a new product or service which you can sell, but
you also need to focus on your existing business procedures to improve your efficiency, find some new customers, increase your
profits and cut down on the amount of your waste. When you are continually innovating and improving on the practices of your
business you will likely also attract better staff and keep more of your existing staff. This is detrimental to the health and
performance of your business in the long-term.
5. Responding to Competition and Trends – Innovation can help you to see what exists now in opportunities or which ones will
likely pop up in the near future. Businesses which are successful don’t only respond to the current needs of their customers, but
usually predict the future trends and come up with an idea, service or product that can meet the future demand quickly and
effectively. In this way you can stay ahead of your competition as trends, technology or markets shift.
6. Having a Unique Selling Point – Generally, consumers will see innovation as something which adds value to products or a
company. When this is used the right way, it can give you an advantage commercially, especially in a market that is saturated or
shifting rapidly. It can get your more positive exposure in the media and your customers will be more willing to pay the extra
money for something that is well-designed and new, rather than picking the less exciting and cheaper rival.

Learning Task 1: Read the statement carefully and choose the best answer inside the parenthesis. Encircle your answer.
1. Enhancing a product means (improving, beautifying, decorating) the appearance of the product.
2. Decorating the product or may be done by putting (drawing, accessories, finishes) on the surface of the product.
3. One method of enhancing/decorating a product includes (sketching, measuring, cutting).
4. A drawing which shows the contour of a product is (sketching, outlining, shading).
5. Creating lights and dark pattern on the surface of a product is (shading, drawing, outlining).
6. (Smoothening, Planning, Sawing) is the process of removing lint and rough edges on wood.
7. The process of applying point, varnish, and coloring materials to improve appearance of a product is (finishing, painting,
varnishing).
8. (Planning, Monitoring, Evaluating) involves thinking what to do and how to go about making the project.
9. (Planning, Monitoring, Evaluating) is the process of checking whether the project followed the standards in making a good
quality project.
10.The bases for evaluating a project are the (criteria, statements, standards) found in the scorecard for judging a finished product.

Learning Task 2:Illustrate a bamboo vase in a card board. Apply the methods of enhancing or decorating products. Follow the
procedure. (The picture is just an example.)

Sketch first your product and follow it with an outline. Draw a bamboo vase.

Apply the decorations by drawing the details and start shading the product.
For the bamboo vase, add flowers or leaves on each container and add beads.

Finish shading the rest of the product to see the results.

Learning Task 3: Directions: Match Column A with Column B Write the correct letter on a space provided.

A B
________1. Shading a. freehand drawing on the surface of the products. By using creativity and
imagination of the application of different colors.
________2. Sketching b. creating shade of lights to dark patterns in a composition of designs.
________3. Outlining c. forming by designs by cutting, carving of woods is one of the process in
woodworking.
________4. Carving d. a drawing in which only the contours of product are seen, emphasizing the shape
of a design .
________5. Smoothing e. The process of removing lint and rough edges on wood.

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