Burch 2015 Engagement Survey
Burch 2015 Engagement Survey
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All content following this page was uploaded by Gerald F. Burch on 30 June 2015.
To cite this article: Gerald F. Burch, Nathan A. Heller, Jana J. Burch, Rusty Freed & Steve A. Steed (2015) Student
Engagement: Developing a Conceptual Framework and Survey Instrument, Journal of Education for Business, 90:4, 224-229,
DOI: 10.1080/08832323.2015.1019821
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JOURNAL OF EDUCATION FOR BUSINESS, 90: 224–229, 2015
Copyright Ó Taylor & Francis Group, LLC
ISSN: 0883-2323 print / 1940-3356 online
DOI: 10.1080/08832323.2015.1019821
Student engagement is considered to be among the better predictors of learning, yet there is
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growing concern that there is no consensus on the conceptual foundation. The authors
propose a conceptualization of student engagement grounded in A. W. Astin’s (1984)
Student Involvement Theory and W. A. Kahn’s (1990) employee engagement research
where student engagement is built on four components: emotional engagement, physical
engagement, cognitive engagement in class, and cognitive engagement out of class. Using
this framework the authors develop and psychometrically test a student engagement survey
that can be used by researchers to advance engagement theory and by business schools to
monitor continuous improvement.
The need to investigate student engagement antecedents engagement, physical engagement, cognitive engagement
and outcomes is building. On one side, student engagement in class, and cognitive engagement out of class. We con-
continues to be a business education focal point (e.g., Lund clude the article with implications of this student engage-
Dean & Jolly, 2012; Magni, Paolino, Cappetta, & Proser- ment survey and provide recommendations for future
pio, 2013) based on the significant relationship with learn- studies to link student curriculum design and delivery to
ing outcomes (Gellin, 2003; Pike & Kuh, 2005; Pike, student engagement, and from student engagement to sig-
Smart, & Ethington, 2012). On the other side, business nificant learning outcomes.
schools associated with the Association to Advance Colle-
giate Schools of Business (AACSB) face the added chal-
lenge of demonstrating “continuous quality improvement” ISSUE IDENTIFICATION
in engagement, to include student engagement (AACSB,
2013, p. 2). Business faculty are therefore challenged to Student engagement is often considered to be among the
find ways to measure student engagement to demonstrate better predictors of student learning and development
continuous quality improvements, while simultaneously (Carini, Kuh, & Klein, 2006). As such, educators should
advancing student engagement research. refine their teaching by investigating engagement as a pri-
In this article we discuss the need to develop a stronger mary contributor to learning outcomes (Pike, et al., 2012).
conceptual base for student engagement and offer a theoret- Kuh (2003, p. 25) defines engagement as the time and
ically based, psychometrically proven student engagement energy students devote to educationally sound activities
scale that can be used at the class or course level. We use inside and outside of the classroom, and the policies and
Astin’s (1984) Student Involvement Theory and Kahn’s practices that institutions use to induce students to take part
(1990) employee engagement research to propose four the- in these activities. However, this definition is not shared by
oretically grounded student engagement factors: emotional all. Steele and Fullagar (2009) stated that there is no con-
sensus on the conceptualization and the conceptual founda-
tions of student engagement. This may be because recent
Correspondence should be addressed to Gerald F. Burch, Tarleton State
student engagement research has been dominated by studies
University, Department of Management, Box T0330, Stephenville, TX that focus on college activities that place university policies
76402, USA. E-mail: gburch@[Link] and practices related to college students as the focal point
STUDENT ENGAGEMENT 225
(National Survey of Student Engagement, 2004, 2005). Steele and Fullagar (2009) initiated the move away from
Hu and Wolniak (2010) stated that “the effort by National the education-based theories by using Csikszentmihalyi’s
Survey of Student Engagement (NSSE) has made it an (1975, 1990) flow theory and the Job Characteristics Model
axiom that what matters in student outcomes is student (Hackman & Oldham, 1980) to investigate the facilitators
engagement in college activities (Kuh, 2003)” (p. 751). and outcomes of student engagement. The results of their
This approach places more student engagement responsibil- empirical study show support for this move in education
ity on administrators and less on instructional faculty. settings. We propose that selecting only education or man-
The NSSE has a designed purpose, but it may not be the agement theories may limit the knowledge and understand-
best instrument for evaluating student engagement. The ing associated with both disciplines. Student Involvement
purpose of the NSSE is reported to be twofold (Gonyea & Theory (Astin, 1984) provides considerable explanation for
Kuh, 2009): to determine the amount of time and energy student engagement, but it needs to be combined with man-
students put into education and related activities and to agement theory. Kahn (1990) argued that engaged employ-
evaluate how institutions use resources to encourage stu- ees were those that were willing to invest emotional,
dents to engage in activities that increase the student’s physical, and cognitive resources in the performance of
learning experience. However, there are difficulties in using their roles. Education researchers have supported this con-
the NSSE to investigate student engagement. First, the ception of engagement containing three components where
NSSE was developed to compare universities to one cognitive engagement is displayed during the performance
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another and therefore aggregates student engagement to the of the activity, emotional engagement is demonstrated
college/university level, thereby making it impossible to through enjoyable states of mind, and physical arousal or
investigate course/class level engagement. This aggregation innervation is displayed through physical engagement
affects educators, business schools, and researchers. Educa- (Csikszentmihalyi, 1990; Jackson & Marsh, 1996; Steele &
tors need to evaluate how class elements affect student Fullagar, 2009). Using this framework, we propose investi-
engagement, business colleges require course and class gating student engagement by using Kahn’s (1990) engage-
engagement data to demonstrate continuous improvement, ment components of emotional, physical, and cognitive
and researchers require more granular data to make general- investments. Returning to education theory, we propose
ized conclusions about the instruction to engagement and that cognitive engagement may occur either in class or out
engagement to learning relationships. Steele and Fullagar of class and, therefore, we propose four distinct student
(2009) stated that the NSSE is the most pervasive attempt engagement factors:
to study student engagement and is “too broad in scope and
is a survey of student educational experiences more than a Hypothesis 1 (H1): Student engagement consists of the sep-
theoretical explanation of student engagement” (p. 5). arate constructs of emotional engagement, physical
Based on these claims, we investigated the appropriateness engagement, cognitive engagement in class, and cogni-
of using decades of employee engagement research by tive engagement out of class.
assuming the job of a student is to learn.
TABLE 1
Burch Engagement Survey for Students (BESS) Factor Loadings
Emotional engagement
I am enthusiastic about this class/course. .247 .221 .257 .798
I feel energetic when I am in this class/course. .333 .309 .164 .690
I am interested in material I learn in this class/course. .234 .213 .085 .763
I am proud of assignments I complete in this class/course. .143 .263 .324 .743
I feel positive about the assignment I complete in this class/course. .190 .297 .312 .707
I am excited about coming to this class/course. .438 .291 .240 .619
Physical engagement.
I work with intensity on assignments for this class/course. .273 .173 .762 .135
I exert my full efforts toward this class/course. .198 .196 .791 .329
I devote a lot of energy toward this class/course. .190 .206 .816 .154
I try my hardest to perform well for this class/course. .129 .190 .864 .180
I strive as hard as I can to complete assignments for this class/course. .158 .130 .816 .226
I exert a lot of energy for this class/course. .213 .252 .749 .136
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Model 1: One factor .84 .84 .23 .10 19.9 Implications for Theory
Model 2: Three factors .92 .92 .18 .06 11.8 470/3 .001
Model 3: Four factors .99 .99 .07 .04 2.6 480/3 .001 Student engagement research should consider student
Note: CFI D comparative fit index; IFI D incremental fit index;
engagement at the classroom and course level to directly
RMSEA D root mean square error of approximation; SRMR D standard- identify antecedents, moderators, and outcomes associated
ized root mean square residual. with learning. We propose grounding student engagement
228 G. F. BURCH ET AL.
in Student Involvement Theory (Astin, 1984) and Kahn’s delivery. Subsequent research could begin to determine the
(1990) employee engagement research increases the likeli- importance of how each class activity affects student engage-
hood of developing research that allows educators to ment based on the delivery mode. In particular, we expect
improve student learning. With a solid measure of engage- emotional engagement to be dependent on the quantity and
ment, researchers can test the relationships between antece- quality of contact between students and instructors. Online
dents and all four student engagement factors. It is instruction and instruction in large classes significantly
expected that some antecedents will have greater influence reduce the potential for quality interactions which have been
on physical or emotional engagement, while others may shown to increase engagement (Klem & Connell, 2004).
drive cognitive engagement in or out of class. Obvious A second area for future researchers to investigate is
antecedents that should be investigated are classroom envi- how student individual differences affect the class environ-
ronment, learning activities, group projects, teaching style, ment to engagement and engagement to learning process.
delivery methods, and course material. The investigation of Individual personality, age, gender, ethnicity, race, apti-
these antecedents could expose moderators of the relation- tude, ability, motivation, prior experience, learning style,
ship between antecedents and engagement. Potential mod- and learning preference all have the ability to affect student
erators could be personal learning preferences (e.g., Kolb, engagement. These differences may affect the four student
1984), classroom demographics, group engagement factors, engagement factors differently. Looking at the student as
longitudinal factors, and generational factors. Simply open- an employee may also significantly open doors to use man-
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ing the door to the study of personal differences may iden- agement research to investigate student actions. It is
tify factors that can serve as the basis for a discipline based, expected that students may perform their role of student in
prescriptive approach to teaching and learning. a manner similar to that of an employee. Management con-
structs of organizational commitment, intention to quit,
Practical Implications psychological contracts, as well as dozens of others may
help explain student engagement behaviors.
According to AACSB Standard 13 (AACSB, 2013), busi-
ness schools must “show clear evidence of significant
active student engagement in learning” (p. 37). Student CONCLUSION
engagement monitoring may therefore mirror current assur-
ance of learning programs, where student engagement is Educators have both the desire and requirement to facilitate
measured at the course level and aggregated to a level student learning. In the past, educators have altered course
where continuous process improvement goals can be estab- curriculum and delivery based on qualitative data to
lished and monitored. Our survey could allow universities increase student engagement and student learning. In this
to quickly monitor student engagement in specific courses, study we provided a theoretically grounded student engage-
make changes to curriculum design and delivery, and track ment scale and then psychometrically validated the measure
related outcomes. These steps, combined with the measure- using two separate studies. We propose that educators can
ment of outcomes, results in a continuous improvement use this scale to measure student emotional engagement,
cycle, which leads to higher order learning and better pre- physical engagement, cognitive engagement in class, and
pared students. cognitive engagement out of class. Educators that use the
results from this analysis could systematically alter the
Future Research learning environment with classroom activities that com-
plement individual differences and lead to highly engaged
We believe that future researchers should investigate how students.
the class environment affects engagement and how engage- On the other hand, student engagement research has suf-
ment influences learning. It is expected that class activities fered from the lack of theoretically grounded support for
such as simulations, games, and other active learning activi- the underlying factors that affect student learning. The
ties may strongly influence physical engagement. Similarly, results of our four-factor model of student engagement pro-
group projects, team teaching, individual projects, and vide empirical evidence that student engagement is not a
homework increase student cognitive engagement out of single component. Students can be emotionally engaged,
the class. Emotional and cognitive engagement in class physically engaged, cognitively engaged in class, or cogni-
may be also be related to group activities. Researchers tively engaged out of class. These four factors enable
should investigate these relationships to help instructors researchers to further investigate the link between the class-
further engage students. room and engagement and from engagement to learning.
Our study only assessed face-to-face instruction. Future We propose that this new model of student engagement
research should investigate the difference between face-to- will allow business schools to track engagement at the class
face, online, hybrid, and flipped classes to determine if stu- and course level and provide the details needed to develop
dent engagement differences exist based on mode of continuous improvement programs for student engagement.
STUDENT ENGAGEMENT 229
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