1
Instructions
Make sure that all the sources you’ve used in your paper are listed on the reference
page. Place the reference page on a new page, right after the body text, but before any
appendices.
The Scribbr Citation Generator already applied the APA format to your reference list,
meaning:
● The page starts with the section label “References” (bold and centered)
● References are ordered alphabetically
● The text is double-spaced
● A hanging indent of ½ inch is applied
● Page numbering in the top-right corner
Still have questions? Check out Scribbr’s article on formatting the reference page.
Tip: don’t forget to check your in-text citations for accuracy. Need a little help? The Scribbr
Citation Checker can automatically analyze your in-text citations for stylistic errors and
inconsistencies, presenting you with simple instructions that help fix them.
2
References
6sense. (2023, March 18). Flipkart Company Insights, Tech Stack, and Competitors | 6sense.
https://6sense.com/company/flipkart/5c3b0121d55ae49f1b776b11
Al-Gahtani, S. S., & King, M. (1999). Attitudes, satisfaction and usage: Factors contributing
to each in the acceptance of information technology. Behaviour & Information
Technology, 18(4), 277–297. https://doi.org/10.1080/014492999119020
Bhuvaneswaran, S., Prabhu, M., & Subramani, A. K. (2015). A STUDY ON CUSTOMER
SATIFACTION TOWARDS FLIPKART, CHENNAI. ResearchGate.
https://www.researchgate.net/publication/322916733_A_STUDY_ON_CUSTOMER
_SATIFACTION_TOWARDS_FLIPKART_CHENNAI
CA1 Raffat.docx - Flipkart : The Online Shopping Introduction: History: Flipkart has had a
long road over the years full of ups and downs. What started | Course Hero. (2022,
April 16). https://www.coursehero.com/file/142589569/CA1-Raffatdocx/
Cho, Y. M., Im, I., Fjermestad, J., & Hiltz, S. R. (2003). The impact of product category on
customer dissatisfaction in cyberspace. Business Process Management Journal, 9(5),
635–651. https://doi.org/10.1108/14637150310496730
Evanschitzky, H., Iyer, G. R., Hesse, J., & Ahlert, D. (2004). E-satisfaction: a re-
examination. Journal of Retailing, 80(3), 239–247.
https://doi.org/10.1016/j.jretai.2004.08.002
Ewdc. (2018, March 7). How Flipkart website works and how to start a Flipkart like website?
Medium. https://medium.com/@ewdc/how-flipkart-website-works-and-how-to-start-
a-flipkart-like-website-e056a3cf0eab
Fatima, R., & Fatima, R. (2022). Let’s Understand the Way How Flipkart Works?
CedCommerce Blog. https://cedcommerce.com/blog/lets-understand-the-how-flipkart-
works/
3
Flipkart Company - Javatpoint. (n.d.). www.javatpoint.com.
https://www.javatpoint.com/flipkart-company
Flipkart opens applications for the second cohort of its startup accelerator program. (2022,
January 17). https://www.thehindubusinessline.com/info-tech/flipkart-opens-
applications-for-the-second-cohort-of-its-startup-accelerator-program/
article64905700.ece/amp/
Hasanov, J., & Khalid, H. (2015). The Impact of Website Quality on Online Purchase
Intention of Organic Food in Malaysia: A WebQual Model Approach. Procedia
Computer Science, 72, 382–389. https://doi.org/10.1016/j.procs.2015.12.153
Hossan, S. (2021). The History and Rise of Flipkart: Largest eCommarce Company in India.
Business Inspection BD. https://businessinspection.com.bd/history-and-rise-of-
flipkart/
Jarvenpaa, S. L., & Todd, P. M. (1996). Consumer Reactions to Electronic Shopping on the
World Wide Web. International Journal of Electronic Commerce, 1(2), 59–88.
https://doi.org/10.1080/10864415.1996.11518283
Juniwati. (2014). Influence of Perceived Usefulness, Ease of Use, Risk on Attitude and
Intention to Shop Online. https://www.semanticscholar.org/paper/Influence-of-
Perceived-Usefulness%2C-Ease-of-Use%2C-on-Juniwati/
8d31a4e9816da85aaa02aa20c142973e06af24ad
Kim, S. H., & Lim, Y. (2001). Consumers’ Perceived Importance of and Satisfaction with
Internet Shopping. Electronic Markets, 11(3), 148–154.
https://doi.org/10.1080/101967801681007988
Mudagal, V. (2023, February 6). Top 7 E-commerce Websites in India. GoodWorkLabs: Big
Data | AI | Outsourced Product Development Company.
https://www.goodworklabs.com/top-seven-e-commerce-websites-in-india/
4
Pandey, A., & Parmar, J. H. (2019). Factors Affecting Consumer’s Online Shopping Buying
Behavior. Social Science Research Network. https://doi.org/10.2139/ssrn.3308689
Prof. Dhwani Bhavsar, & Suraj Kumar Pal. (2022, March). A Study on Customer Satisfaction
towards Flipkart Online Service. International Journal of Research Publication and
Reviews. https://ijrpr.com/uploads/V3ISSUE3/ijrpr2846-a-study-on-customer-
satisfaction-towards-flipkart-online-service.pdf
Rathi, R. (2023). Flipkart Success Story - Founders, Subsidiaries, Parent Organization,
Revenue and More. StartupTalky. https://startuptalky.com/flipkart-success-story/
Tanadi, T., Samadi, B., & Gharleghi, B. (2015). The Impact of Perceived Risks and
Perceived Benefits to Improve an Online Intention among Generation-Y in Malaysia.
Asian Social Science, 11(26). https://doi.org/10.5539/ass.v11n26p226
Wikipedia contributors. (2023). Flipkart. Wikipedia. https://en.m.wikipedia.org/wiki/Flipkart