Data Analyst/ Business Analyst 9711677885 | Shifanaaz2023@yahoo.
com
Linkedin, Kaggle, Github
SHIFA NAAZ Delhi
Summary
Detail-oriented and customer-focused professional with a strong foundation in customer service and a passion for data analysis.
Leveraging exceptional communication and problem-solving skills honed in BPO environments, adept at understanding and
addressing customer needs efficiently. Proven ability to analyze complex data sets, identify patterns, and derive actionable insights
in the domain of Marketing and Logistics with expertise of Customer Services.
Skills and Technologies
• SQL (MySQL, PostgreSQL) • Communication
• Python (Pandas, NumPy, SciPy, MatPlotLib) • Data Visualization
• Tableau • Statistic
• Problem Solving • Data Analysis
• Data Collection • Excel (VLookup, Conditional Formatting, Pivot
• Data Quality Tables)
• Power Automation • Microsoft Power BI (Dax Query)
Projects
CON S UM E R B E H A VI OR & S H OP PI NG H AB IT S AN AL Y SI S FO R M AR KE TIN G ST R ATE GIE S – Personal Project
● Utilized Python to analyze 3800 identified seasonal purchasing patterns, like noting higher sales in winter and autumn compared
to spring and summer.
● Analyze customer demographics, emphasizing male dominance, size preferences, and strong regional market in Montana.
● Aggregated and visualized the data by using pandas and matplotlib to compile a professional report
VIR AN D A S TO RE SA LE S AN AL Y SI S – Personal Project
• Cleaned, formatted and analyze 31048 rows of raw sales data Viranda store.
• Using advanced Excel functions like Sort & Filter, Trim, Concatenate and conditional formatting for accuracy and integrity.
• Built an interactive dashboard that showcased the overall sales of the country and analyzed how different factors like age,
months, gender, and other E-commerce websites affect the sales of Store.
SU PE R S T ORE S ALE S D A S HB O AR D – Virtual Client’s Project
● Created a dashboard with Power BI to help client compare between different employee benefit packages.
● Transformed and processed client’s data by using DAX and Excel to ensure data completeness and validity.
● Provided technical insights on how the client can fully utilize their data by introducing different technologies .
● Consulted with client to determine the best metrics to be displayed on final product and provided insights on shipping methods,
product categories, and more.
M U SI C ALB UM S S ALE S A NA LY S IS – Personal Project
● Utilized SQL to extract data 1169 rows data from two tables for music sales databases using JOIN and VIEW.
● Transformed and filtered data by using aggregating and filtering function to improve reporting process.
● Analyzed music preferences and spending patterns and contributed to decision-making and marketing strategies.
● Loaded and visualized data with Excel to identify key business intelligences that can improve sales performance.
Work Experience
D AT A A ND M AR KE T IN G INTE RN – NeoDocto Inc December 2023 - Present
● Collaborate with project teams to ensure accurate and consistent data collection for various projects.
● Utilized Python to automate the process, assist team to used statistical methods to analyze marketing data.
● Implement quality control measures to ensure accuracy and consistency of data analysis and reporting.
● Worked closely with cross-functional teams to support the development and execution of marketing strategies.
● Oversaw product development and launch from concept to launch.
D AT A SC IE N CE AN D B US INE S S AN A LY T IC S INTE R N – The Spark Foundation April 2023 – June 2023
● Designed data visualization graphics to simplify complex datasets, aiding in the clear interpretation of information.
● Assist the analytical team in applying advanced statistical methods to develop machine learning models.
● Utilized Python and Google Collab for machine learning techniques including linear regression.
CONTACT CENTER ASSOCIATE – Webhelp, Gurugram March 2021 – Aug 2022
• Addressed complex customer problems by analyzing previous data to solve the problem.
• Took charge of inquiries, skillfully resolving customer problems to ensure appropriate resolutions for multiple issues.
• Customized customer experience to build brand loyalty.
TECH SUPPOT EXECUTIVES – Majorel, Gurugram Sep 2019 – Oct 2020
• Effectively communicate with the customer so that they understand what I did to fix their problem.
• Analyze previous performance and strive to improve it further with the help of a customer service survey.
• Assist customers with issues by detecting issues, qualifying customer expectations, and troubleshooting to achieve first
time solutions.
Certificate
• Google Data Analytics Professional Certificate
• Advance Google Data Analytics Professional Certificate
• Data Visualization with R
• Business Analytics with Excel
Education
B AC HE LO R OF AR T ’ S – Delhi University June 2019
