BUSINESS CULTURE
BSA 1055
Number of credits: 2
Lecturer’s Info
• Name: Nguyen Thu Thao
• Email address: [email protected]
• MS Team Code:
• BUS 105503: r8sjx5m;
• BUS 105504: iqpljv3
1. Teaching plan
Week 1 Globalization and International Linkages
Week 2 Ethics and Social Responsibility
Week 3 The Meanings and Dimensions of Culture
Week 4 Organizational Cultures and Diversity
Week 5 Cross-Cultural Communication and Negotiation
Week 6 Management Decision and Control
Week 7 Human Resource Selection and Development Across Cultures
Week 8 Midterm assignment (group presentation)
Week 9 Midterm assignment (group presentation)
Week 10 Final exam revision
2. Required textbook
Lufthan, F and Doh, J.P (2018),
International Management:
Cultures, Strategy and
Behaviors, 10th Edition, The Mac-
Grawhill.
https://nibmehub.com/opac-
service/pdf/read/International%20Management-
%20Fred%20Luthans-%2010ed.pdf
3. Assessment methods
Items Value Note
1. Attendance and 10% Class attendance and class contribution.
participation Students achieve less than 80% class
attendance will not be able to attend the
final exam.
2. Mid-term 30% Group work
3. Final exam 60% Written exam
Total 100%
Attendance and participation
• Absence/arriving late/leaving early: 0.1 point will
be deducted each time.
▪ Active engagement in activities: bonus points!
▪ Refrain from using your phone for personal
reasons during class!
Assessment methods
• Plagiarism will result to FAIL for the related academic work and all
parties.
• Cheating also results to FAIL to the student who commits the
cheating and to the person who allows others to copy his/her work.
4. Midterm assignment (group presentation)
Choose one of the following topics:
✓ Analyze a successful or unsuccessful case of an MNC in implementing
Corporate Social Responsibility strategy and draw specific lessons from it.
✓ Compare Hofstede’s cultural dimensions of any two countries and provide
some suggestions for a local brand to enter an international market.
✓ Analyze the priorities of cultural values of two countries. How does a MNC
working in both the countries need to adapt to the values differences?
✓ Present the organization culture of a specific company. In your opinion,
which organizational culture type does (family, Eiffel Tower, guided missile,
incubator) represent this company? Why?
4. Midterm assignment (group presentation)
❑ Grouping: 6 groups, draw lots for the presentation order. The list of group
members must be submitted no later than the 6th week.
❑ Plagiarism rate <20%. Exceeding the specified rate will result in a deduction
of points.
❑ Maximum of 30 minutes for presentation.
❑ Each group must have questions or comments for the presentations of other
groups.
❑ Submit the slides to the instructor on the same day as the presentation. If
submitted late, there will be a deduction of points.
5. Methods
To reach higher levels,6 what do you need to do?
Active learning
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