Introduction to Non-Fungible Tokens – Part 1

Introduction to
Non‑Fungible Tokens

Non-fungible tokens (NFTs) are the latest advancement in the

ongoing evolution of the blockchain market. To help put this new
phenomenon into context, the BakerHostetler Blockchain team
has prepared a series of papers that examine NFTs from various
AUTHORS perspectives. In the first paper in the series, we introduce NFTs from
Robert A. Musiala Jr. the technological and market perspectives. Forthcoming papers will
[email protected]
rely on the concepts in this introduction as we analyze the multiple
Joanna F. Wasick
[email protected] legal issues arising from this new technology.
Keith R. Murphy
What is an NFT?
[email protected]
An NFT is a digital collectible. An NFT is a cultural phenomenon. An NFT is digital art. An
Veronica Reynolds NFT is a digital signature on art. An NFT is a new asset class. There are, for better or worse,
[email protected] many, many ways to answer the question “What is an NFT?” Sometimes, the answer’s
simplicity is inversely proportional to its accuracy. But even the more jejune answers to

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the question “What is an NFT?” provide insight into what an NFT is a cryptocurrency token that exists on the Ethereum Network, and
actually is. therefore every transaction of ether can be viewed on the Ethereum
blockchain. So if Bob sends Alice five ether on February 18, 2019,
An NFT is a digital collectible—something with no physical existence at 3:37pm CST, a timestamped record of that transfer will indelibly
or intrinsic value, but with a value based on popularity. An NFT is exist on the Ethereum blockchain.
a cultural phenomenon akin to a Rubik’s Cube, Beanie Babies,
Pokemon or Dogecoin. NFTs have a relationship to digital art and Like the ether transaction, the creation and transfer of ownership
can indicate that an artist has blessed a certain copy of art—similar of an NFT is recorded on the blockchain to which it belongs. If Bob
to a signature. And NFTs are clearly an emerging asset class—in buys an NFT from Alice on a given date, and that NFT was created
2021, at least $44.2 billion of cryptocurrency was transacted in the on and exists on the Ethereum blockchain, a record of the transfer
NFT market.1 But while these types of answers describe traits or of that ERC-721 token (i.e., token that is native to the Ethereum
aspects of an NFT, to get that deeper understanding, it is helpful to protocol) will exist indelibly on the Ethereum blockchain. If an
have a more technical understanding of “What is an NFT?” NFT is created on a different blockchain, for example, the Solana
blockchain, and Bob buys an NFT from Alice on a given date, a
NFT stands for non-fungible token. In brief, an NFT is a one-of-a- record of that transfer will exist indelibly on that other blockchain, in
kind digital asset created, stored and transferred on a blockchain this case the Solana blockchain. This means that at any given point
network, with ownership and transaction history recorded and in time, the owner of an NFT can point to the relevant blockchain
verified on that network’s blockchain (i.e., digital ledger). This and prove that they are the one and only owner of that NFT.
means that the owner of an NFT can prove—without the need for a
third-party intermediary—that they are the verified owner. Though An NFT is “Non-fungible”
typically used to display and transfer data referring and pointing to Every NFT is different from other NFTs, hence the “non-fungible”
online digital media files, such as digital artwork, NFTs also have the part of the name. Non-fungibility may best be understood by first
potential to be used to represent actual ownership of any intellectual looking at its antonym—fungibility. A dollar, for example, is fungible
property associated with the digital files as well as physical items, because one dollar is functionally the same as another dollar. If Bob
such as real estate. While fungible assets, much like dollar bills, can borrows five dollars from Alice, Bob can repay Alice with any five
be replaced or exchanged with other identical ones of the same dollars—he need not pay her back with the same exact five dollars
value, NFTs are unique, meaning no two NFTs are the same. Alice originally lent him. This is because dollars are fungible. In the
same way, cryptocurrencies are fungible. If Bob borrows five ether
An NFT is a “Token”
from Alice, Bob can repay Alice with any five ether. This is because
The “token” part of NFT means that like other “digital assets” ether (like cryptocurrency in general) is fungible.
such as bitcoin, ether, Ethereum Network tokens (e.g., ERC-20
tokens), and other “cryptocurrency” tokens, an NFT is essentially Not so with NFTs. Each NFT is distinct from every other NFT by
digital code that contains certain information and that is created, virtue of a unique identification code and associated metadata that
stored, and transferred on a blockchain network. From a technical are embedded into the NFT in the moment that the NFT is created
perspective, NFTs that exist on the Ethereum Network, for example, on its underlying blockchain. This is similar to any other type of
are traditionally ERC-721 tokens.2 Like all other cryptographic unique identification number (UIN), such as a bar code on the back
assets, the “token” part of NFTs cannot be copied or counterfeited, of an event ticket or a grocery store item. However, while traditional
and can exist only in one specific place at any given point in time on UINs can be altered by the third party that hosts the UIN database,
a blockchain. the unique identification code and metadata of an NFT cannot be
altered because they are recorded on the underlying blockchain.
A blockchain is a digital ledger. This ledger keeps track of a token’s The unique identification code and associated metadata that are
ownership and details of the token’s transfer. Once a transaction is embedded into an NFT at creation are immutable and verifiable in
recorded on a blockchain, it cannot be changed. For example, ether the same way that the transactional history and record of ownership
1 Report Preview: The 2021 NFT Market Explained. of blockchain “tokens” are immutable and publicly available for
2 ERC-721 refers to a certain token standard on the Ethereum Network, i.e., a set of anyone to view and verify.
rules that define how that type of token is created and can operate. There are also
Ethereum Network tokens created under other standards, such as ERC-1155 tokens, Another technical feature of NFTs that contributes to their “non-
that are used for NFTs.

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fungible” character is that NFTs are, by operation of their technical can be a private server, but the more common approach is to use
code, non-divisible. Cryptocurrencies can be subdivided into an account at a cloud provider, such as Amazon Web Services. The
decimal fractions. In contrast, NFTs exist on the underlying alternative approach is to store the NFT Media on a decentralized
blockchain only as whole numbers. storage network, such as the IPFS. There are pros and cons to
each approach. The key distinction between the two methods is
An NFT Links to a Media File that if the NFT Media is stored in a private cloud account, the NFT
The characteristics of NFTs, as described above, may lead to Media can be deleted or altered by the owner of the account. In
their adoption for enhanced record-keeping in the physical world, contrast, NFT Media that is stored on IPFS generally cannot be
such as in product supply chains or property title registries. altered or deleted.
However, over the past two years in particular, NFTs have
become most known for their ability to record ownership of digital NFT Marketplaces
media. This is accomplished by programming NFTs with code NFT marketplaces are online platforms where NFTs can be stored,
that provides a link to a digital image, song, video, tweet or other displayed, bought, sold and, in some cases, minted. Marketplaces
media that exists in digital form—for ease, we call this referenced vary in the types of NFTs they support, fees charged, services
asset the “NFT Media.” offered, terms of use, level of security provided and other factors.
In order to fully utilize any particular marketplace, users first need
The NFT is separate from the NFT Media. While the NFT exists on to set up an account with that marketplace. They also need a
its underlying blockchain, the NFT Media exists in a separate digital cryptocurrency wallet that is compatible with the blockchain
database—often a traditional centralized or cloud-based database network on which the NFT is minted. For example, buyers and
or a decentralized database like the InterPlanetary File System sellers of NFTs that reside on Ethereum, such as ECR-721
(IPFS). By programming the digital location of the NFT Media into tokens, need a compatible Ethereum wallet, like MetaMask or
the NFT, the NFT is forever programmed to “point” to the location MyEtherWallet. For Solana-native NFTs, users need a wallet such
of the NFT Media. In this way, the NFT serves to verify that the NFT as Sollet. The wallet should be prefunded, as even listing and
Media is the original, official or genuine version of the media file. This minting NFTs on a marketplace often incurs a network and/or
is incredibly important in a digital world, because a digital file can be marketplace fee to be paid in cryptocurrencies. The NFT’s actual
copied an infinite number of times. sale price is usually set in a cryptocurrency denomination, although
some marketplaces will also accept fiat currency.
An NFT can make one version of the media file—the NFT Media—
unique, and therefore more valuable, than other copies that are not For NFT transactions, sellers select the NFT to sell from their
attached to the NFT. In this sense, the NFT Media is similar to a wallet, list it for sale on the designated site within the marketplace
photograph that is part of a series that was signed and numbered and either set the NFT’s price or sell the NFT through auction.
by the photographer. While many copies of a photograph exist or Sellers can also usually set the duration of time that the NFT will be
can be printed, there is only one version with a particular number, available for sale or auction. If the seller has not yet created an NFT
accompanied by that particular photographer’s signature. Like and only has the NFT Media at this point, many marketplaces offer
the number and signature, an NFT is a unique identifier that adds minting services for a fee. In this case, the creator/seller uploads
value to the NFT Media. But whereas the photograph’s numbering the NFT Media onto the marketplace and follows certain prompts
and signature physically exist on the photograph, the NFT is digital to create the NFT. Once the minting is done, the marketplace
code pointing or linking to where that particular copy of the NFT deducts the fees from, and transfers the NFT to, the creator/seller’s
Media is stored. wallet. In order to purchase the NFT, a buyer can search the NFTs
listed for sale on that marketplace to find the one they want. Then,
Where is the NFT Media? provided they have a compatible wallet and sufficient funds, the
Generally speaking, there are two predominant methods for storing buyer can follow the marketplace’s prompts to participate in the
the NFT Media that is referenced/linked in the metadata of the NFT’s sale. If the sale is accepted, the marketplace facilitates the
NFT. Each method has its own benefits and risks, and the pros/ transaction by debiting the sale price, and the transaction fees,
cons, best practices and pitfalls of each method are still subjects from the buyer’s cryptocurrency wallet and transferring the NFT to
of debate. One way is to store the NFT Media with a location- the buyer’s wallet.
addressed URL that is directed to a private, centralized server. This

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Perpetual Royalties and Other Technical Features released its 2021 NFT Market Report3 and reported that, in 2021,
NFTs can incorporate additional features, and technologists and at least $26.9 billion worth of cryptocurrency was sent to Ethereum
market actors will undoubtedly continue to explore how to integrate smart contracts associated with NFT marketplaces and collections.
NFTs with new functionality. One key technical feature that has An update to the report notes that “collectors have sent over $37
garnered much attention is the potential to design NFTs with so- billion to NFT marketplaces in 2022 as of May 1, putting them
called “perpetual royalties.” When a copyright holder of, for example, on pace to beat the total of $40 billion sent in 2021.”4 The report
a book or art print attempts to contract for royalty payments (here, proceeds to examine the rising value of NFT investments, track
a percentage of future sale prices) on secondary sales, enforcing the most popular NFT collections through various transactions
that right is exceedingly difficult due to the practical difficulties of and marketplaces, and analyze traffic data to look at where most
tracking those secondary sales and ensuring that subsequent NFT users are located. The report also addresses factors that help
purchasers know and agree to that kind of royalty provision. In the NFT value retention and resale, such as creating and rewarding a
Web 2 world, enforcement is even more difficult, as digital media cohesive community built around certain NFT collections.
is readily and even openly copied and transferred freely over the
internet. NFTs promise a chance to change the paradigm, to the
Notable NFT Initiatives
benefit of the next-generation Web 3 creatives. The impact of NFTs this past year can be conveyed in part through
news and press releases that, when viewed collectively, reveal
Conceptually, the ERC-721 tokens or other blockchain network the exploding adoption of NFTs in multiple aspects of daily life as
tokens that underpin NFTs can be designed with smart contract the year progressed. NFTs even received official recognition by
functionality that prevents the NFT from being transferred from one dictionary company Merriam-Webster, which added to its dictionary
party to another unless and until a cryptocurrency fee is paid to a definition of “non-fungible token” and commemorated the addition
the holder of the copyright in the NFT Media. Similar to Ethereum by auctioning an NFT version of the definition on a popular NFT
Network transaction fees (i.e., “gas” fees), this “perpetual royalty” marketplace.5 And in a nod to the beginning of it all, the auction
effectively would be programmed into the Ethereum Network house Sotheby’s auctioned an NFT of the source code for the
itself using smart contracts, such that it would be automatically creation of the World Wide Web by British computer scientist Tim
enforced and very difficult, if not impossible, to circumvent. Similar Berners-Lee, reportedly selling for $5.4 million to an anonymous
to a traditional royalty payment, the perpetual royalty fee could be buyer.6
calculated as a percentage of the secondary market sales price.
And in contrast to a traditional royalty payment, the payment could 1. Art
be made on all secondary market sales in perpetuity, unless certain In many ways, the story of digital artist Beeple’s colossal $70 million
intellectual property or other legal bars apply. The implications for sale in early 2021 of an NFT featuring a JPEG file with a collage
Web 3 creators would be groundbreaking. The concept of perpetual of his photographs taken over a period of 5,000 days was the
royalties is still being developed by blockchain technologists. In the proverbial “shot heard around the world,” heralding a new age of
meantime, some third-party NFT marketplaces offer the ability to digital art as a major asset class. The sale reportedly was the third
enforce perpetual royalty payments so long as an NFT remains on most expensive work sold by a living artist at auction7 and was
the third-party platform. conducted by Christie’s, an auction house more likely associated
with auction sales of tangible works by artists such as Pablo
Other emerging technical capabilities for NFTs include the ability Picasso, Jasper Johns and Claude Monet as opposed to intangible
for NFTs to represent tickets to in-person events, access rights to digital works of art by artists of far more recent minting.
certain private Web 3 portals and participation rights in blockchain
network applications. The use cases for an NFT—a unique and News throughout the year continued to affirm the new power of
verifiable digital asset—are limited only by the imagination of the NFTs. For example, Christie’s auctioned nine rare CryptoPunks,
blockchain developer and business community. And so far, this early NFTs that launched in 2017, which collectively sold for nearly
community has proved to be a very creative group.
3 Chainalysis, The Chainalysis 2021 NFT Market Report (2021).
The 2021 NFT Market 4 NFT Transaction Activity Stabilizing in 2022 After Explosive Growth in 2021.
5 Merriam-Webster to Auction an NFT of Its New Definition of an NFT.
NFTs began emerging as an asset around 2014, but their popularity
6 Berners-Lee NFT Sells for $5.4M at Sotheby’s.
soared in 2021. Chainalysis, a blockchain data analytics firm, 7 Beeple JPG File Sells For $69 Million, Setting Crypto Art Record.
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$17 million,8 and Sotheby’s auctioned off the NFT CryptoPunk 7523 revealed that a large U.S. trading card company partnered with
for $11.7 million, one of 28 NFTs that the auction house sold over Major League Baseball with plans to release flagship baseball cards
the course of one week for total sales of more than $17 million.9 in the form of NFTs,17 and in a related report, the digital “cards” were
In the company of more traditional auctions this year such as the promoted as containing motion animation, facsimile signatures and
silverpoint on paper “Head of a Bear” by Leonardo da Vinci for over other digital content offered through a public blockchain platform.18
$12 million, other auctions, including for two Yuga Labs-designed
NFTs titled “101 Bored Ape Yacht Club” and “101 Bored Ape Kennel The NFL also jumped on the NFT bandwagon, announcing that it
Club,” were anticipated to draw bids upward of $20 million.10 By would be pairing tickets purchased for certain games with virtual
December, Sotheby’s was reporting that its sales of NFT works for commemorative tickets in NFT form. The league further released
the year accounted for $100 million in revenue.11 commemorative collectible NFTs, including over 100 different
collectibles for each of the league’s teams,19 and paired with Dapper
2. Sports Labs in an effort to develop and produce an NFT marketplace with
NFTs dominated the 2021 news cycle not only in the art world a heavy focus on video content.20
but also in the sports, fashion, media and entertainment, and
c. Soccer and Other Franchises
government/regulation worlds. The sports industry especially
seemed to capitalize on the power and popularity of NFTs. Overseas, five Italian soccer teams joined a European digital soccer
collectibles platform, increasing the total from Italy’s top league to
a. Basketball 11 teams,21 and an English soccer club announced plans to launch
Early in the year, the NBA partnered with Dapper Labs in Canada its own NFT collection to commemorate its Premier League title
to create NBA Top Shots, which are NFTs sold as collectible victory.22 Spain’s La Liga soccer league reportedly became the first
highlight videos. A LeBron James Top Shot reportedly was sold European league to mint an NFT of each of its players. One of the
for $200,000,12 with a collection of three Top Shots featuring him reported features of those NFTs is that owners can use them to
separately auctioned by an NFT studio, including one that is reported create and compete in virtual fantasy soccer tournaments.23 Even
to have been the most expensive Top Shot sold as of May 2021.13 cricket got into the game. An international cricket organization
A West Coast NBA team announced that it would auction a series was reportedly creating a virtual metaverse dedicated to the
of NFTs, which reportedly was the first time a U.S. professional sport featuring historical and iconic moments.24 And a well-known
sports team launched official team-licensed NFTs,14 and fans in Las American mixed martial arts promotion company planned to release
Vegas were going to have the opportunity to purchase one-of-a-kind a collection of NFTs featuring memorabilia from that sport.25
“moment in arena” NFTs exclusively at stadium kiosks. According to
3. Fashion
reports discussing the endeavor, it was to be the first time that NFTs
would be sold at a physical location.15 The fashion industry also embraced NFTs in 2021, including well-
known houses such as Givenchy, Dolce & Gabbana and Coach.
b. Baseball and Football Givenchy created 15 NFTs through a collaboration with the artist
Major League Baseball closed its first NFT auction featuring a clip Chito, the auction proceeds of which were said to be going to
of Lou Gehrig’s famous “luckiest man” speech.16 Other reports benefit a nonprofit.26 Dolce & Gabbana announced the debut of
its collection of “fashion NFT wearables,” marking the brand’s first
8 Rare CryptoPunk NFTs Fetch Almost $17M at Christie’s Auction.
9 CryptoPunk NFT Sells For Record $11.7M In Sotheby’s Auction; Sotheby’s Sold a Larva Fanatics.
Labs ‘Covid Alien’ CryptoPunk for $11,754,000. 17 Topps to Launch Official MLB NFTs in Bid to Best NBA Top Shot ; TOPPS SERIES 1
10 Sotheby’s to Auction Collection of Bored Ape Yacht Club NFTs. BASEBALL COMES TO WAX APRIL 20TH.
11 Sotheby’s NFT Sales Reach $100M in 2021. 18 Topps Celebrates Baseball’s Rising Stars with 2021 Topps MLB Inception NFT
12 People have spent more than $230 million buying and trading digital collectibles of Collection Launch.
NBA highlights. 19 NFL Dabbles With NFT Ticket Collectibles on Polygon.
13 A slam dunk? LeBron James NFT drop could break NBA Top Shot records ; 20 Dapper Labs Is Bringing Its NFTs to the NFL: Report.
LEGENDARY AUCTION. ANNOUNCEMENT – The Most Highly Sought After NFTs in 21 Five More Italian Teams Launch NFTs on Digital Soccer Collectibles Platform Sorare.
NBA Top Shot History. 22 Manchester City to Release NFT Collection Marking Premier League Title.
14 Warriors first pro team to launch own NFT collection ; Golden State Warriors Become 23 La Liga Becomes First Top Soccer League to Offer NFTs of All Players.
First NBA Team to Issue NFT Set. 24 International Cricket NFTs to Hit Flow Blockchain Following $17M Seed Round.
15 Top Shot to sell exclusive NFT moments at live basketball games. 25 UFC Drops Its Inaugural NFT Collection With Crypto.com.
16 MLB launches into NFT space with help from Lou Gehrig and new company led by 26 French Luxury Fashion Brand Givenchy Drops 15 NFTs on OpenSea.
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foray into that market. The NFTs were to feature one-of-a-kind items NFTs around new content, with the first in development related to a
intended to “bridge the physical with the metaphysical” and would new series said to be “the first animated series to be curated entirely
be available to “wear” virtually through augmented reality.27 British on the blockchain.”37
fashion house Burberry embraced NFTs as a new form of brand
promotion, with the intention of offering limited-edition product In the music world, the band Kings of Leon jump-started the
drops.28 And Coach reportedly partnered with a major men’s advent of music NFTs in March 2021 when it became the first
fashion magazine and a Singapore-based startup to develop six major band to release a new record as an NFT. 38 Later in the year,
NFTs inspired by the brand’s iconic designs.29 John Lennon’s son Julian announced plans to sell NFTs of Beatles
memorabilia in the form of audiovisual collectibles, including guitars,
4. Beer, Wine and Spirits clothing and other items from his father.39 An entertainment firm that
Beer, wine and spirits companies stepped into the collectibles distributes NFTs to music fans was reportedly the first to use NFTs
aspect of NFTs this year. Budweiser announced that it was with decentralized finance to allow fans to obtain a share of artist
celebrating its first beer can, sold in 1936, by launching for sale royalties.40 On the charity front, a major U.S. orchestra released a
1,936 NFTs built on the Ethereum blockchain.30 Separately, an NFT series of classical music NFTs to benefit musicians impacted by
representing title to a rare cask of Scotch whisky was auctioned the COVID-19 pandemic.41 And Mick Jagger auctioned an NFT of
for $2.3 million. The digital collectible was to include two one-of- a visual with his song with Dave Grohl, “Easy Sleazy,” playing in the
a-kind whisky-themed digital artworks by an artist in Scotland.31 background to benefit two local charities supporting independent
In celebration of National Rum Day, Bacardi reportedly launched music venues in the United States and United Kingdom.42
a platform from which it was to auction a specially designed NFT
6. Government
comprised of a 3D video detailing the history and journey of the
label.32 Even the U.S. government dipped into the market. The U.S. Space
Force launched its first NFT collection in 2021, commemorating
5. Media and Entertainment its launch of the fifth vehicle of its GPS III fleet of satellites in honor
The media industry also participated in the mainstreaming of NFTs of astronaut Neil Armstrong. The collection was noted as the first
over the past year, with CNN announcing the launch of historic official corresponding NFT campaign for a space launch.43 In a
moments NFTs, including space travel, technological advances and more terrestrial division of the government, the U.S. Postal Service
election results.33 The Associated Press announced an NFT drop was reported to have certified a U.S. company to begin producing
celebrating 175 years of photojournalism, with plans to auction 10 ePostage labels utilizing NFT mail technology to create the world’s
NFTs representing iconic photographs taken throughout history.34 first blockchain-supported postage.44
Well-known print magazines Time and Fortune further embraced
7. Marketplaces
digital media in the form of NFTs this year. Time sold three of its
covers as collectibles—two iconic and one original—as NFTs.35 After The creation of additional marketplaces for NFTs was a natural
featuring the work of a graphic artist on the cover of its August 2021 outgrowth of their new ubiquity. In the United States, multiple major
issue dedicated to cryptocurrency, Fortune reportedly decided cryptocurrency exchanges announced plans to introduce new NFT
to mint the design as a limited-edition NFT series.36 And a large marketplaces, including one intending to design, curate and sell
American network television corporation and its animation studio NFTs for sports, entertainment and lifestyle brands.45 In response
launched a $100 million creative fund for the purpose of producing 37 Fox Entertainment, Bento Box Start NFT Unit, Blockchain Creative Labs, With $100M
Funding.
27 Dolce & Gabbana to Launch High Fashion-Inspired NFT Collection in Venice. 38 Kings of Leon Will Be the First Band to Release an Album as an NFT.
28 British Fashion Brand Burberry Releases First NFTs. 39 Beatles Memorabilia From Julian Lennon’s Collection to Be Sold as NFTs.
29 Coach and GQ China to Release Six NFTs on Ethereum. 40 BAND Royalty NFT Series 1 Features 15 Unique Music Blockchain Art Pieces
30 Budweiser to Launch NFTs in Honor of Its Heritage, Nearly 2,000 Collectibles to Be Celebrating Industry Diversity.
Included. 41 Dallas Symphony Orchestra Releases Classical Music NFTs on Rarible.
31 NFT Tied to Rare Whiskey Cask Auctions for $2.3M. 42 Mick Jagger is using NFTs to raise money for indie music venues.
32 Bacardí to promote new rum brand ‘ad’ through NFT auction. 43 Armstrong Satellite NFT Launch with Space Force ; Space Force Launches Augmented
33 CNN selling historic news ‘moments’ as NFTs. Reality Enabled NFTs.
34 Associated Press Auctions 10 NFTs Celebrating 175 Years of Photojournalism. 44 USPS Certifies CaseMail as First Blockchain Generated ePostage.
35 Time’s NFT Covers Sold at Auction for $435,000. 45 Dolphin Entertainment, FTX Launching NFT Marketplace for Sports and Entertainment
36 Fortune is dropping its latest cover as NFTs. Brands (EXCLUSIVE).

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to increased market interest in NFTs, a major U.S. cryptocurrency NFT Legal Issues: Setting the Stage
exchange reportedly partnered with a major U.S. financial services The NFT market is exciting and moving fast—but it presents myriad
platform to make NFTs more accessible and easier to purchase 46 legal issues that require a nuanced and multidisciplinary approach.
In our forthcoming series, we will take a deep dive into NFT legal
E-commerce company Shopify was reported to have integrated
issues in advertising/digital media, contractual relationships,
an NFT marketplace allowing merchants to issue and sell NFTs
taxation, anti-money laundering, anti-fraud/anti-corruption,
directly to consumers, eliminating the need for third-party resellers.47
securities, intellectual property, data privacy/security, sports and
Overseas, a Chinese e-commerce giant announced the launch of
entertainment, and metaverse/gaming. Through this series we
a new marketplace intended to allow writers, musicians, artists and
will define key legal best practices for this exciting new market.
game developers a way to sell rights to their intellectual property via
Subscribers to our firm’s weekly Blockchain Monitor blog will
the blockchain.48 Finally, a global cybersecurity firm announced that
receive each new paper in the series delivered to their email inbox.
it developed functionality on its new platform to tokenize patents
In the meantime, we have provided our NFT Best Practices to set
in NFT form for the purpose of allowing intellectual property to be
the stage for our forthcoming analysis of the complex legal issues
treated as unique business assets on the blockchain.49
facing this market. For a deeper conversation, contact us.
46 Coinbase and Mastercard partner to revolutionize NFT purchase experience.
47 Shopify to Allow Merchants to Sell NFTs Directly Through Their Stores.
48 Alibaba launches NFT marketplace for copyright trading.
49 WISeKey’s TrustedNFT Platform to Turn Patents into Non-Fungible Tokens (NFT) and
Store Them on an Identity Blockchain Network.

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