TABLE OF CONTENTS
CONTENT PAGES
Title Page i
Table of Contents ii
List of Tables iii
List of Figures iv
CHAPTER I – EXECUTIVE SUMMARY 1
CHAPTER II – INTRODUCTION 2
CHAPTER III – OVERVIEW OF THE BUSINESS
Business Name 3
Business Logo 3
Product Description 3
Vision, Mission and Values 4
Organizational Chart 4
Roles and Responsibilities 4
CHAPTER IV – MARKETING PLAN
Market Profile 6
Competition/Market Share 6
Market Trends 7
Marketing Strategies 7
Value Added Features 7
Location of the Business 8
CHAPTER V – FINANCIAL PLAN
Budgeting 9
Costing 9
Pricing 9
CHPATER VI – PRODUCTION AND TECHNICAL PLAN
Production Plan 11
Schedule 11
Production Process 11
Operating Strategies 12
Production of Raw Materials 12
Critical Risks 13
CHAPTER VII – TIMELINE
Operational Flow 14
CHAPTER VIII – SWOT ANALYSIS 15
CHAPTER IX – CONCLUSION AND RECOMMENDATION 16
References