1) Tell me a little about your self

Hi my name is Srushti Pisat. Currently pursuing MMS at MET institute of management. I graduated
with a bachelor's degree in mass media advertising and communication.

I've one year of experience as a Digital Marketing Executive as well as social media manager.

I was in charge of social media, developing content strategies, creativity, sending creative customer
notifications, managing Shopify, Facebook and Instagram ads.

My hobbies include painting, swimming, dancing, fitness, cooking, reading and many more.

I'm a dedicated marketing student with a passion for creating impactful campaigns and
understanding consumer behaviour.

My strengths lie in strategic thinking and creative problem-solving.

I believe in continuous learning and continuously adapting to the ever-evolving marketing industry.

2) What is your swot analysis?

Strengths:

- Strong analytical and problem-solving skills, demonstrated through academic achievements and
successful projects.

- Effective communication skills, both written and verbal.

- Proactive and adaptable.

- Detail-oriented with a focus on creativity, quality and accuracy in work.

Weaknesses:

-I tend to be overly self-critical, which can impact my confidence in certain situations.

-Striving for perfection can lead to spending too much time on a task, affecting efficiency.

-Limited experience in specific software tools, but actively working on improving proficiency.

Opportunities:

- Continuous learning and professional development to enhance technical skills.

- Collaboration with diverse teams to broaden perspectives and learn from different approaches.

- Taking on leadership roles in projects to further develop management and decision-making abilities.

Threats:

- Potential challenges in balancing multiple projects simultaneously.

3) Where do you see yourself in five years?

In five years, I see myself growing both professionally and personally. I aim to take on more
responsibilities, develop my skills further, and contribute meaningfully to the company's success. I
also hope to work on challenging projects that help me learn new things and make a positive impact.
Overall, I see myself being a valuable team member and continuously striving to achieve my career
goals.

4)What will be your skills and ideas bring to company?

I bring fresh and creative ideas for campaigns that will catch people's attention and make our brand
stand out.

I will understand what our customers want and measure how well our marketing strategies are
working, so we can constantly improve.

I have strong communication skills, which means I can create clear and engaging messages that
resonate with our audience across different platforms.

I am skilled in using digital marketing, and other online tools to reach a larger audience and engage
with them effectively.

I work well with others, which helps in brainstorming ideas and coordinating to achieve our
marketing goals.

I always keep the customer in mind, ensuring that our marketing efforts are aligned with their needs
and preferences, which helps in building stronger relationships.

5) What did you like and disliked about your past job?

Likes:

- I enjoyed the teamwork and collaboration with my colleagues.

- The work environment was positive and supportive.

- I found the projects interesting and challenging, which kept me motivated.

- There were good opportunities for learning and growth

Dislikes:

- Sometimes, the workload was too heavy, leading to stress.

- There were a few instances of unclear communication from management.

- Occasional lack of resources to complete tasks efficiently.

6) Tell me about time you worked in a team?

Once, I worked on a project with a team at my last job. Our task was to launch a new marketing
campaign. I was responsible for creating the social media content, budget while others handled the
design, and outreach.

We met every week to discuss our progress and make sure everything was on track. If someone
faced a challenge, we helped each other out. For example, when our designer had trouble meeting a
deadline, I stepped in to assist with some of the graphics, even though it wasn't my main
responsibility.

In the end, our campaign was a success. We increased our online engagement by 30% and got a lot
of positive feedback. This experience taught me the importance of communication, flexibility, and
teamwork.

7) How do you deal with success and failure?

I deal with success by celebrating the achievement and recognizing the hard work that led to it. I take
time to appreciate the moment but also remind myself to stay humble and focused on future goals.

When facing failure, I try to see it as a learning opportunity. I reflect on what went wrong and how I
can improve. I remind myself that failure is a part of growth and use it to motivate myself to try again
with more wisdom and determination.

8) What motivates you?

What motivates me to do my job is the opportunity to help people and make a positive impact. I
enjoy using my skills and knowledge to solve problems and contribute to the success of the team or
organization I work with. Seeing the results of my efforts and knowing that I'm making a difference
keeps me motivated and eager to do my best every day.

9) Give me the names of three companies you would like to work for?

Three companies I'd love to work for in the marketing field in India are Hindustan Unilever Limited
(HUL), Tata Group, and Google. These companies are known for their innovative marketing strategies,
strong market presence, and commitment to excellence, making them exciting places to contribute
and grow in the dynamic Indian market.

10) What is your dream job?

My dream job in marketing would be as a product and brand manager. I'm passionate about creating
and developing products that truly resonate with consumers, understanding their needs and
preferences deeply. As a brand manager, I would love the opportunity to shape how a brand is
perceived in the market, ensuring it connects with customers in a meaningful way. This role allows
me to blend creativity with strategic thinking, influencing both the product development process and
the overall brand strategy.
11) What was your journey here?

My journey at MBA college was transformative and rewarding. I gained valuable knowledge,
developed leadership skills, and built a strong network of peers and mentors. The challenging
coursework and diverse experiences helped me grow both personally and professionally. Overall, it
was an enriching and impactful period of my life.

12) What are your core values?

1. Integrity: Always being honest and doing the right thing.

2. Respect: Treating everyone with kindness and understanding.

3. Curiosity: Being eager to learn and explore new ideas.

4. Empathy: Understanding and caring about others' feelings.

5. Responsibility: Being dependable and taking ownership of my actions.

13) What are your hobbies and interest?

I enjoy painting, dancing, fitness, sports, and cooking. Painting allows me to express creativity, while
dancing is a fun way to stay active. Fitness and sports keep me healthy, and excited. Cooking is my
way of experimenting with flavours and enjoying delicious meals.

14) Who do you admire and why?

I admire Jay Shetty for his ability to inspire and transform lives. His journey from being a monk to a
motivational speaker showcases his dedication to personal growth and helping others find purpose
and happiness. His teachings on mindfulness and positivity resonate with many and make a real
impact.

15) Tell me about a time you dealt with a difficult person?

In my previous job, I managed a project where a team member was consistently uncooperative and
missed deadlines. I addressed the issue by having a calm, one-on-one conversation to understand
their challenges and find solutions. This improved communication and helped the team meet our
goals.

16) What do you dislike about yourself?

I tend to focus too much on details at times, which can slow down my overall progress. I'm working
on balancing thoroughness with efficiency.

17) How would you react if I told you that you are not the strongest candidates we have
interviewed so far?
I'd appreciate the feedback and see it as an opportunity to learn and improve.

18) Is it acceptable to lie in business?

No, it is not acceptable to lie in business. Honesty builds trust and long-term success, while lies can
damage relationships and reputations.

19) If you could go back and change one thing about your career to date, what would it be?

If I could go back and change one thing about my career, I would have pursued architecture. I've
always admired the blend of creativity and designing.

20) What do people assume about you that would be wrong?

People often assume I have an attitude and ego, but I am actually very approachable, humble, and
always willing to collaborate and learn from others.

21) How do you maintain a good work life balance?

To maintain a good work-life balance, I prioritize time management, set clear boundaries, and ensure
I take breaks to recharge. I also make time for hobbies and activities that help me relax and stay
energized.

22) Why should I choose you over other candidate?

You should choose me because I bring a blend of creativity, strategic thinking, and dedication to
continuous learning, which allows me to deliver impactful marketing campaigns and adapt quickly to
new challenges.

23) What are the three positive things you are colleagues would say about you?

1. Dependable: I consistently deliver on tasks and deadlines.

2. Creative: I bring innovative ideas to projects and campaigns.

3. Collaborative: I work well with others, fostering teamwork and communication.

24) What has been the biggest said back in your career?

The biggest setback in my career was when a major campaign I worked on didn't achieve the
expected results despite thorough planning and execution.
25) Your boss over slept and is now late for a client meeting. He calls you and ask you to tell the
client that is stuck in the traffic in other words he is asking you to lie for him what do you Do?

I would respectfully decline to lie on behalf of my boss. Instead, I would suggest a more honest
approach, such as informing the client that my boss is running late due to unforeseen circumstances
and offer to reschedule the meeting or provide any necessary information in the meantime. It's
important to maintain trust and transparency with clients to uphold the reputation and credibility of
the organization.

26) If offered a job, what would be your first priority or things you would change?

My first priority would be to conduct a comprehensive analysis of the current marketing strategy and
its performance. This includes reviewing existing campaigns, assessing key performance indicators
(KPIs), and understanding the target audience's behaviour and preferences.

Based on the insights gathered, I would focus on:

1. Optimizing Digital Presence: Ensure the company’s website and social media profiles are up-to-
date, user-friendly, and SEO-optimized.

2. Enhancing Content Strategy: Develop a content calendar that aligns with our audience's interests
and business goals, incorporating blog posts, videos, infographics, and other engaging formats.

3. Leveraging Data Analytics: Implement or improve analytics tools to track campaign performance
and make data-driven decisions.

4. Strengthening Customer Engagement: Utilize email marketing, social media interaction, and
personalized content to build stronger relationships with customers.

5. Exploring New Channels: Identify and test new marketing channels or platforms that could
potentially increase our reach and engagement.

27) Why are you a good fit for the company?

I am a good fit for this marketing role because I have a proven track record of creating successful
digital marketing campaigns that drive engagement and sales. My strong analytical skills allow me to
make data-driven decisions, and my creativity helps me develop compelling content that resonates
with target audiences. Additionally, I stay current with industry trends and continuously seek to
improve my strategies to ensure maximum effectiveness.

28) Most people are good at managing up or down, but usually not both. Which one are you?

I excel at managing ups. I stay positive, motivated, and proactive, which helps me maximize
opportunities and drive continued success. I am also better at managing downs. I stay calm under
pressure and focus on finding solutions to overcome challenges.

29) How have this MBA program improved you?

An MBA program has improved me by enhancing my strategic thinking, leadership skills, and
understanding of business operations. It has provided me with a comprehensive knowledge of
various business functions, including marketing, finance, and management, which enables me to
make more informed decisions and contribute more effectively to organizational goals. Additionally,
the program has strengthened my analytical abilities and equipped me with the tools to navigate
complex business challenges successfully.

30) What is your favourite product/ service in the industry according to marketing perspective?

My favourite product/service from a marketing perspective would be social media platforms. They
offer incredible reach, precise targeting capabilities, and engagement potential, allowing businesses
to connect directly with their target audience in real-time.

31) If you were an animal, what would you be?

If I were an animal, I would be a cat. Cats are independent, curious, and adaptable creatures,
qualities that resonate with me.

32) Tell me about your family?

My family consists of four members. My father is an aeronautical engineer at Godrej, and I'm
incredibly proud of his recent contribution to Chandrayaan 3. My mother is a supportive housewife,
and my younger brother is currently in 12th grade, aspiring to become an engineer like our father.
We also have my 75-year-old grandmother, who remains remarkably fit.

33) What books and newspaper do you read?

I enjoy reading books on self-growth and improvement. One of my favourite books is "The Power of
Your Subconscious Mind" by Joseph Murphy. This book resonates with me because it provides
practical insights into harnessing the power of the subconscious mind to achieve personal goals and
improve overall well-being.

34) Give your resume marks out of 10.

I would rate my resume an 8 out of 10. It highlights my relevant experience, skills, and achievements
effectively.

35) Sell me this pen.

This pen is not just any pen—it's a tool that enhances your productivity and style effortlessly. With its
sleek design and smooth ink flow, it ensures every word you write is clear and impactful. Whether
you're jotting down notes in a meeting or signing an important document, this pen will be your
reliable companion. Plus, its grip ensures comfort during extended use. Investing in this pen means
investing in quality and reliability. How many can I put you down for?
QUESTIONS RELATED TO DIGITAL MARKETING