R&D: Truc

Marketing:Yufei
Production: Han
Human Resources: Phuong :)
Finance: Yone

Alright. I will go ahead and do R&D now

Information from round 2 report for CUSTOMER BUYING CRITERIA
Daze: Pfmn 6.4 Size 13.6 ( 21% important )
MTBF 14000-19000 (9% important )
Ideal Age 2.0 (47% important)
Dell: Pfmn 2.7 Size 17.3 ( 16% important )
MTBF 12000-17000 (7% important)
Ideal Age 7.0 ( 24% important)
Dixie: Pfmn 10.7 Size 9.3 (43% Important)
MTBF 20000-25000 (19% important)
Ideal Age 0 (29%)
Dot: Pfmn 11.4 Size 14.6 (29% important)
MTBF 22000-27000 (43% important)
Ideal Age 1.0 (9% important)
Dune: Pfmn 5.4 Size 8.6 (43% important)
MTBF 16000-21000 (19% important)
Ideal Age 1.5 (29% important)

The age for Daze (2) is very important, so I change the pfmn to 6 and size to 10.0 to
get age at 1.9, the cost is 2040
Price is very important for Dell, so keep it as least cost as possible
With 43% important of pfmn and size. I set it as what customer expected

Marketing: Yufei
Price:
Daze price increased from $24.5 to $26, (23% important).
Dell price increased from $19.5 to $20, (53% important).
Dixie price reduced from $39.5 to $39, (9% important).
Dot price reduced from $33.5 to $33, (19% important).
Dune price increased from $33.5 to $34, (9% important).
Note: Daze and Dell more pay attention to price, Dixie and Dune are only 9%
important, I changed the maximum price which is the highest price customers are
willing to pay for high end segment and size segment, in order to increase sales and
marketing budgets, and match the price of competitors.

Promo Budget, and Sales Budget:

Daze
Increased promo budget from $1500 to $1600.
Increased sales budget from $1500 to $1600.
Dell
Keep them the same
Dixie
Reduced promo budget from $1500 to $1000.
Reduced sales budget from $1200 to $900.
Dot
Reduced promo budget from $1300 to $1200.
Increased sales budget from $1000 to $1100.
Dune

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 Reduced promo budget from $1300 to $1200.
Reduced sales budget from $1300 to $1000.
Note: The promotion budget equals the level of awareness of customers. Each year
one third (33%) of potential customers forget about a company's product. The Sales
Budget is spent on distribution channels, order entry and customer service which
increases customer accessibility.

Your Forecast:
Daze sale forecast is 1726 units. Dell sales forecast is 1867 units. Dixie sales
forecast is 693 units.
Dot sales forecast is 474 units. Dune sale forecast is 602 units.

Production: Han
The Unit Sales Forecast are as follows:
Daze = 1,726 units
Dell = 1,876 units
Dixie = 693 units
Dot = 474 units
Dune = 602 units

So, based on the information provided from the marketing department as well as the
information carried forward from the previous, we may calculate the production units
after Adjustments. But, capsim calculates “Production After Adj.” by itself. So, we
basically have to plug in numbers for “ Production Schedule” in order for capsim to
calculate the “Production After Adj.” unit that we want.
For instance, if we want to know what the “Production After Adj.” for Dune, the
calculation is: 602 units (Unit Sales Forecast) - 3 (Inventory on Hand) = 599 units
(This is the number that you want in “Production After Adj.” for each product.)

Schedule Daze Dell Dixie Dot Dune

Unit Sales Forecast 1,726 1,867 693 474 602

Inventory On Hand 0 333 0 35 3

Production Schedule 1743 1549 700 443 605

Production After Adj. 1726 1534 693 439 599

Note: The numbers in the Production Schedule row are the number that needs to be
gassed in order to get the number in Production After Adj.

We did not buy or sell any capacity for the products except for Daze. SInce Daze is
the product that we use most capacity, we added more capacity for its first shift.
Same is applicable to Automation, we did not change or add anything for automation
for the products except for Daze. The total investment that would cost us is $ 15,800
for buying more capacity for Daze as well as increase in New Automation rating.

Human Resources: Phuong

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 -I have raised the recruiting spending from $5 to $20 because of recruiting high
caliber workers and to bring down the turnover rate. I didn’t go too overboard
because of our current finances and that a little goes a long way.
-I have also bring the training hours from $0 to $20 because training produces a
higher productivity index and lower turnover rate. For every 80 hours (two weeks) in
training each year, another worker fills that position which means the complement
requirements increase. The reason why I brought it up to 20 hours is 录 of 80 hours
and that we don’t really know if training will help our current workers at the moment,
but taking a little risk will help along the way.
-Complement % is from 95% last year to 100% this year which means that no one
will have overtime.
-Overtime from last year to this year is 5.3% -> 0.0% which is good since now the
turnover decreased and that productivity should be increasing.
-Turnover Rate goes from 10.5% last year back to 9.3% this year which means that
there is no overtime meanwhile bringing the turnover rate down to decrease
employee dissatisfaction. 5% is rooted into this report because of unavoidable factors
like retirement, relocation, and weeding out poor workers. From 10.5 % to 9.3% is a
good start, but bringing it down more the next round will definitely help our cause of
dissatisfied employees/turnover rate.
-There are 109 new employees compared to last years 88 new employees. The more
new employees, the training that is needed, but not really required. Use at own
discretion.
-The recruiting cost is at $111 because this is the amount spent to recruit new
workers.
-The training cost is at $344 because it is driven by the training hours which is at 20.
Each worker-training hour costs $20.
-The both mentioned above makes the total HR Admin Costs to $455 which allocates
to products based upon their complement which is from recruiting cost and training
cost.

Finances: Yone
Parenthesis = loss unless it means in thousands
Plant Improvements:
Total Investments ($000) is at $15,800 -> cannot interact
Sales of Plant & Equipment is at ($0) -> cannot interact

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 Common Stock:
Shares Outstanding (000) is at 2,749 -> cannot interact
Price Per Share is at $40.74 -> cannot interact
Max Stock Issue ($000) is at $22,399 -> cannot interact
Issue Stock ($000) - I issued it from $0 to $22,399 to make Cash Position for
December 31, 2017 gain some money as it was higher in the negatives which was at
($83,000) down to ($70,179). I maxed it out so that the
I kept Retire Stock ($000) and Dividend Per Share at $0 because it changes
important values to more negative and didn’t want that to happen.
Current Debt:
Interest Rate is at 9.9% -> cannot interact
Due This Year is at $7,930
Borrow ($1000) was at 0 but changed it to $1000 to reduce the debt that would be
predicted in December 2017.
Long Term Debt:
Retire Long Term Debt ($000) is at $0
Issue Long Term Debt ($000) was at 0 but changed it to $5,000 to reduce that debt
that would be predicted in December 2017 and also to help even the current debt
and long term debt. Although the earnings per share went from a loss of 1.60 to loss
of 1.84 - it should cancel out some current debt.

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