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E-Commerce 3 (Exam)

The document outlines the examination structure for a Bachelor of Commerce (General) course focusing on E-Commerce, scheduled for June 2025. It includes various questions covering topics such as B2B vs B2C models, cyber security measures, e-tailing business models, and a case study involving a travel booking experience. Students are required to attempt all questions to demonstrate their understanding of e-commerce concepts and practices.

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anshika
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176 views4 pages

E-Commerce 3 (Exam)

The document outlines the examination structure for a Bachelor of Commerce (General) course focusing on E-Commerce, scheduled for June 2025. It includes various questions covering topics such as B2B vs B2C models, cyber security measures, e-tailing business models, and a case study involving a travel booking experience. Students are required to attempt all questions to demonstrate their understanding of e-commerce concepts and practices.

Uploaded by

anshika
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

BACHELOR OF COMMERCE

(GENERAL)
[[Link]. (LLB)]
Term-End Examination
June, 2025
E-COMMERCE

Time : 3 Hours Maximum Marks : 100

Note : Attempt All question.

[Link] between B2B and B2C


Ecommerce model with examples. (10marks)

[Link] the features of World Wide Web. (10


Marks)

3. What is Cyber Security ? Discuss the


different measures of Cyber Security.
(5+10marks)

4. State whether statement is True or False


(5marks)
[2] BCOS-184
P. T. O.

a) Cash on Delivery (COD) is an online


payment method. (True/False)

b) B2B transactions usually involve larger


order volumes than B2C. (True/False)

c)SEO stands for “Social E-commerce


Optimization.”
(True/False)

d) Digital wallets store customer payment


information securely for online transactions.
(True/False)

5. Explain the different types of etailing


business model with examples? (10
+5marks)

6. Explain various e-commerce payment system


with example? (10 Marks)

7. Explain the service sector online and offline?


(10 Marks)

8. Explain in detail internet marketing? ( 10


Marks)

9. Case Study:
[3] BCOS-184
Ravi is planning a vacation to Goa. Instead of
visiting a travel agency, he decides to book
everything online using a travel service website
called “EasyTrip”. The platform offers flight
bookings, hotel reservations, and local
sightseeing packages at competitive prices.

Ravi books his flight and hotel, but when he


reaches Goa, he faces several issues:
[Link] hotel booking was not confirmed due to a
technical error on the platform.
[Link] taxi service he booked through the
platform was delayed by two hours.
[Link] support took too long to respond to
his complaints.
After returning from his trip, Ravi shares a
negative review on social media, highlighting
the problems he faced. ( 15 marks)

Questions:

[Link] are the advantages of booking travel


services online instead of using traditional
travel agencies?(5 Marks)

[Link] the key issues faced by Ravi. How


could EasyTrip improve its customer
experience? ( 2 marks)

[Link] can online travel platforms use AI and


automation to prevent booking errors?
( 2marks)
[4] BCOS-184
[Link] ways in which online travel services
can enhance customer support and response
time. ( 4 marks)

[Link] role do customer reviews and ratings


play in the success of an online travel service?
(2 Marks)

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