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Bruhat Bengaluru Mahanagara Palike

The Bruhat Bengaluru Mahanagara Palike has enacted the Advertisement Bye-Laws, 2024, which govern the display of advertisements in Greater Bengaluru. These bye-laws outline definitions, permissible advertisement sizes, and the process for obtaining licenses and permissions for advertisements. The regulations aim to manage advertisement displays while preserving the aesthetics of the city and include provisions for penalties and additional property taxes for non-compliance.

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0% found this document useful (0 votes)
152 views64 pages

Bruhat Bengaluru Mahanagara Palike

The Bruhat Bengaluru Mahanagara Palike has enacted the Advertisement Bye-Laws, 2024, which govern the display of advertisements in Greater Bengaluru. These bye-laws outline definitions, permissible advertisement sizes, and the process for obtaining licenses and permissions for advertisements. The regulations aim to manage advertisement displays while preserving the aesthetics of the city and include provisions for penalties and additional property taxes for non-compliance.

Uploaded by

Je Doddalahalli
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

ೇಷ ಾಜ ಪ ೆ

¨sÁUÀ – 4ಎ , 2025(
, 17 , 26 , 1947) . 399
Part – IVA BENGALURU, THURSDAY, 17, JULY , 2025( ASHADHA , 26, SHAKAVARSHA, 1947) No. 399

Bruhat Bengaluru Mahanagara Palike


Office of the Chief Commissioner, Annex Building-1, BBMP Head office, N R
Square, Bengaluru-560002
-------------------------------------------------------------------------------------------------------------------------------------------------------------------
NO:BBMP/AC(Advt)/PR/ 675/2023-24 Date: 17.07.2025
Whereas the draft of the Bruhat Bengaluru MahanagaraPalike
(Advertisement) Bye-Laws, 2024 was published as required by sub-section (1) of
section 318 of the Bruhat Bengaluru MahanagaraPalike Act, 2020 (Karnataka Act
53 of 2020) vide Notification [Link]/AC(ADVT)/PR/675/23-24,
dated:19/07/2024, published in part IV-A of the Karnataka Extra-ordinary Gazette
dated:19/07/2024, inviting objections and suggestions from all persons likely to
be affected thereby within thirty days from the date of its publication in the of
official Gazette.
And whereas the said Gazette was made available to the public on
19/07/2024.

And whereas, the objections and suggestions received in this regard have
been considered by the Bruhat Bengaluru MahanagaraPalike.

And whereas the draft notification dated 19/07/2024 of the Bruhat


Bengaluru MahanagaraPalike (Advertisement) Bye-Laws, 2024 is saved under
section 360 of the Greater Bengaluru Governance Act 2024

And whereas as per section 7 sub-section 4 read with section 360 of the
Greater Bengaluru Governance Act 2024, the Bruhat Bengaluru MahanagarPalike
continues to be the City Corporation under the Greater Bengaluru Governance Act
2024(GBG Act 2024)

(1)
2
And whereas under section 318 read with section 360 of the GBG Act 2024
&the Notification No UDD 100 BBS 2025(P-3) dated 15-05-2025, the BBMP is
empowered to promulgate these Bye Laws.

Now, therefore, in exercise of the powers conferred by section 318 read with
sections 160 and 161of the Greater Bengaluru Governance Act 2024,the Bruhat
Bengaluru MahanagaraPalike with the approval of the Government hereby makes
the following bye-Laws, namely;-

BYE-LAWS
1. Title, commencement and application.-These bye-laws may be called
the Bruhat Bengaluru MahanagaraPalike(Advertisement) Bye-Laws, 2024.

(2) They shall come into force from the date of their publication in the
official Gazette.

(3) These bye-laws shallbe applicable to Greater Bengaluru Area as per


section 3 of the Greater Bengaluru Governance Act 2024.

2. Definitions.-(1) In these bye-laws, unless the context otherwise


requires,-

(a) “Act” means the Greater Bengaluru Governance Act 2024;

(b) "Advertisement" means and includes any display, device or


representation by word, direction, abbreviation, letter, logo, symbol,
model, image or a combination thereof, sign by means of billboards,
hoarding, banners, temporary arches, electronic display,name
boards, direction boards, pamphlets, flags or any other visible
or audible media, displayed in or in view of any place or spot visible
to public, to promote a product or service in a commercial sense
under categories covered in these definitions,but does not include
signage installed for the identification and naming of places, buildings
and tenant business names;

(c) “Agency” means an originator or facilitator of advertisement who may


be an individual, Government organizations, semi-Government
organizations, registered charitable organization firm, proprietary
firm, partnership firm or a company incorporated underthe
Companies Act,2013 (Central Act 18 of 2013);

(d) “BBMP” means the Bruhat Bengaluru MahanagaraPalike;

(e) “Banner” means cloth or any other bio-degradable flexible material


(but not made fully or partially from poly-vinyl chloride or any other
form of plastic, virgin or recycled), which contains some
3
advertisement or announcement or written matter for display in
public place;

(f) “Billboard/Hoarding” means an outdoor media device with space for


display in the form of an advertisement panel and where such panel
is mounted with its foundation on any structure either on ground or
building and made of any bio-degradable flexible material (but not
made fully or partially from poly-vinyl chloride or any other form of
plastic, virgin or recycled) or Electronic display or LCD;

(g) “Building wrap advertisement” means an advertisement displayed


on any building frontage usually stretched across the building
frontage or on scaffolding of a building under construction or repair
or by sticking or fixing it to a glass frontage or window;

(h) “Building wrap electronic advertisements without any use of


poles etc. which are used to erect hoardings”means an
advertisement displayed on any building frontage, which is not a
heritage structure, using digital displays, which can be switched on
at night time and may flash or appear in a synchronized manner in
one or more different colours;

(i) “Chief Commissioner” means the Chief Commissioner of the Bruhat


Bengaluru MahanagaraPalike;

(j) “Display” means an advertisement or information visible to public,


irrespective of the property or space on which the same is installed;

(k) “Electronic Display” means a media device, with display made from
Light Emitting Diode(LED) or Liquid Crystal Display(LCD)or any other
electronic source, to displayrunning text, images, displaysand
informationalmessages from computer programs and software or any
other means;

(l) “Form” means a form appended to these bye-laws;

(m) “Ground Rent” means a payment made for using a land or property
for advertisement or any other purpose to the landlord or freeholderor
holder of the property and does not include Advertisement Fee.

(n) “Legacy advertisement” means permitted commercial


advertisements including Billboards erected and displayed on private
or publicproperties by enrolled or registered agencies, after having
obtained permissions under the previous Advertisement bye-laws;
4
(o) “License” means the license granted under these bye-laws;

(p) "Mobile Advertisement Display" means a double or single sided


hoarding or panel mounted on or behind a vehicle in a manner that
it can be driven around or parked at strategic locations for a better
display of the advertisement;

(q) “Permission” means the permission granted under these bye- laws;

(r) “Poster” means sheet of paper or any other bio-degradable material


(but not made fully or partially from poly-vinyl chloride or any other
form of plastic or any material banned by Pollution Control Board for
such a use) used to advertise something for display in a public place,
usually by sticking the same on a flat surface such as a wall,
compound, parapet, hoardings, etc.;

(s) “Right of Way (RoW)” means total land width required for the road,
to accommodate the roadway (carriageway and shoulders), side
drains, service roads, tree plantation, utilities, etc, owned by the
respective authority;

(t) “Schedule” means a schedule appended to these bye-laws; and

(u) “Self-Advertisement or Self-Signage” means an advertisement or a


display visible to public which is for identification or naming or
information with regard to the activities carried out in the same
building or a place or land where it is displayed, but it shall not
include information or display anything which is not carried out or
available on the said land or place or building.
(2) Words and expressions used but not defined in these bye-laws shall have
the same meaning as assigned to them in the Act and rules made thereunder and
in case of any doubt, the interpretation and decision of the Chief Commissioner
shall be final.
3. General provisions.-The following general provisions shall govern and
guide these bye-laws and their interpretation,-

(i) No advertisement, other than self-advertisement, shall be permitted on any


road less than Eighteen Meters in width:

Provided that, in case of areas declared for Commercial or Industrial use


under the approved master plan, the said prohibition on advertisements on less
than sixty feet road width shall not apply.

(ii) The maximum size and dimensions permitted for an individual


advertisement or display shall be as specified in Schedule-III.
5
(iii) Subject to maximum size and dimensions of an individual
advertisement and other conditions and restrictions specified under these bye-
laws, the maximum permissible paid advertisement on every running one hundred
fifty meter of a road or at a circle or an area shall be as follows,

Maximum permissible paid advertisement


Road/Circle/Area
area per running 200 meter of road (both
Type
sides included) or Circle or Area
800 square feet(both side included)per 200
meter of road length:
Road width or Row not
less than 18 meters but Provided that total horizontal length of all
less than 24 meters advertisements on one side of the 200meter
stretch of road, put together, shall not exceed
40 feet.
1000 square feet (both side included) per200
meter of road length:
Road width or Row not
Provided that total horizontal length of all
less than 24 meters but
advertisements on one side of the
less than 30 meters
200meterstretch of road, put together, shall not
exceed 40 feet.
1100 square feet (both side included) per 200
meter of road length:
Road width or Row not
Provided that total horizontal length of all
less than 30 meters but
advertisements on one side of the 200 meter
less than 60 meters
stretch of road, put together, shall not exceed
40 feet.
1200 square feet (both side included) per 200
meter of road length:
Road width or Row not Provided that total horizontal length of all
less than 60 meters advertisements on one side of the 200 meter
stretch of road, put together, shall not exceed
40 feet.
3000 squarefeet per one lakh square feet Circle
area:
Circle Provided that total horizontal length of all
advertisements put together shall not exceed
120 feet.
(i) For roads more or equal to 18 meters
width – same as above.
Any other Area/Locality (ii) For roads less than 18 meters but not less
declared as Commercial than 12 meters in width = 600 Square feet
or Industrial area in the (both side included) per 200 meters
Master Plan (iii) For roads less than 12 meters but not less
than 6 meters = 500 Square feet (both side
included) per 200 meters
6
Provided that for roads less than 18 meters, the
total horizontal length of all advertisements on
one side of the 200 meter stretch of road, put
together, shall not exceed 30 feet.

Provided that the Chief Commissioner may, by order, declare specified areas
or roads as the “Business Centers/Roads” and in such areas or roads the
above table for maximum permissible paid advertisement area limits shall
apply for per 100 meter instead of per 200 meters.

Provided that inter-se distance between two commercial hoardings shall not
be less than 175meters– measured between the nearest to each- other edges
of the two hoardings.

(iv) The Chief Commissioner, within the upper limits of advertisement area
allowed on atwo hundredmeters length of road or the area of a Circle or an open
plot or locality, may vary other restrictions, including increasing the minimum
inter-sedistances between the advertisement displays, reducing the advertisement
display area allowed for advertisements per 200 meters;in larger public interest
and to preserve the aesthetics and look of the city.

(v) The BBMP shall divide the whole city into suitable stretches of roads,
circles and areas through a notification with approval of the Chief Commissioner
which may be issued and modified from time to time and the paid advertisements
shall be permissible only on these roads, circles and areas as specified in these
bye-laws.

(vi) The right to do paid advertisements on these road stretches, circles


and areas shall be given only to the licensed advertising agencies through an open
auction/tender in accordance with the Karnataka Transparency in Public
Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder,
conducted through e-procurement portal of the Government. The minimum
Advertisement Fee for the same shall be as per minimum rates specified in
Schedule-2.
(vii) The bid winner with respect to any stretch of road or circle or area
shall have the right to utilize the same for advertising on behalf of other or for
others in accordance with these bye-laws. The advertisement spots, premises or
spaces can be either privately owned or owned by Government or Government
owned Public sector Units or the BBMP or any Government Agency. Before
displaying any advertisement, apart from complying with the requirement specified
under these bye-laws, the requisite agreements and permissions from the owners
of the spots or buildings or vacant lands, both the Government and private owners,
falling on the assigned road or Circle or the area, shall be done by the bid winner
7
himself at his own costs and in accordance with applicable laws and rules in this
regard:
Provided that, in case the ofprivate property or land on which the
infrastructure for the paid advertisement is erected shall be charged and paid as
additional property tax for each such advertisement tothe BBMPan amount as
prescribed for advertisement hoardings, for the time period the advertisement
infrastructure remains erected thereon.
Provided that in case of an erection of such an advertisement in common
area in a Property which otherwise has multiple properties/owners then the
management or the authority competent to grant the right to erect the
advertisement in such a common area shall be liable to pay the additional property
tax applicable for the advertisement hoardings. The erections and display by the
Licensed Advertiser who has won the right to do commercial advertisements in an
area or a road or a Circle, shall also be allowed on the residential properties as per
these bye laws and such properties shall also be liable to pay the prescribed
additional property tax for each erection to the BBMP.

Provided also that, in case the said property or land is a B-Register property
then during the time period the advertisement infrastructure remains erected
thereon, the owner or management of common areas (in case of common areas
being used for advertisement)shall pay to the BBMP an amount equal to double the
ordinarily payable additional property tax for the advertisement hoardings.
Provided also that, in case the private property or land on which the
infrastructure for the paid advertisement is erected does not have any khata from
BBMP, then the owner or the manager of the property or land is liable to pay to
BBMP as penalty, an amountequal to full applicable property tax for the full land
or property plus an amount equal to double the additional property tax payable for
advertisement hoardings, during the time period the advertisement infrastructure
remains erected thereon and until the property remains without Khata and does
not join the BBMP Property Tax list as per law. Thereupon the regular provisions
in this regard shall apply.

Provided also that the BBMP reserves right to remove the advertisements on
any such properties or lands which are without Khata or outside property tax list
immediately upon their coming to the notice of the BBMP.

Provided further that the advertisements or displays on Bengaluru Metro


Pillars and Bengaluru Metro Stations and Infrastructures belonging to the
Bengaluru Metro Rail Corporation Limited (BMRCL) are excluded from the assigned
rights to any bid winner even when the same falls is within the assigned area or
road or Circle. The same shall be put to separate suitable tender by the BBMP in
consultation with the BMRCL
8
NOTE: The advertisement fee payable to the BBMP is only for the rights to
do advertisements for or on behalf of others. No right whatsoever accrues to such
an advertiser merely by virtue of payment of advertisement fee to BBMP to erect or
display any advertisement or display on any property or land or plot falling on the
assigned road or area or Circle without independently taking permission of the
owner thereof and entering into a proper agreement for the same. The money
payable to the owner of the property or land for such a usage by the licensed
advertiser shall be over and above the advertisement fees payable to the BBMP and
are left to be decided between the licensed advertiser and the property owner.

(viii) The BBMP, through its Special Commissioner (Advertisements) or the


Zonal Commissioner and the authorized officers, shall enforce these bye-laws to
ensure that no unauthorized advertisement comes up on any road or Circle or area,
including the roads, circles and areas allotted to the licensed advertisers. Any
unauthorized advertisement shall be forthwith removed and any advertisement fees
or penalty or other dues with respect to such unauthorized advertisement shall be
collected and retained by the BBMP in accordance with these bye-laws. The
licensed advertiser assigned to the road or Circle or area where the enforcement is
done by BBMP, shall bound to assist the BBMP in the enforcement and removal of
the unauthorized advertisements.
(ix) The open auction/tender of the stretches of roads, circles and the areas
may be done individually or after clubbing them together in suitable lots. The
decision in this regard shall be taken by the Chief Commissioner in the best interest
of the Corporation.
(x) The assignment and all auctions/tenders with respect to advertisements
inside the properties of railway or Bengaluru MetroRailCorporation Limited
(BMRCL) or bus-stands or Karnataka State Road Transport Corporation (KSRTC) or
Bangalore Metro Transport Corporation (BMTC) or other Government owned Public
Sector Units, which are visible to public visiting inside these properties, shall be
decided by the concerned agencies themselves as per their own rules and
procedures and the proceeds thereof shall be fully retained by these agencies.

Provided that, the advertisement fees collected from BMRCL assets falling
within the BBMP jurisdiction (except advertisement revenues for inside properties
of the BMRCL which are exempted from the advertisement fees) shall be put in a
joint bank account of the BBMP and the BMRCL exclusively opened for this
purpose and the same shall be shared equally between BBMP and BMRCL.

Provided further that the right to display any advertisement visible from the
public streets or roads, including on properties of any Public Sector Unit or
Government owned agency, shall be assigned only by BBMP and through public
auction/tenderspecified in these bye-laws and the advertisement fee thereof shall
be fully payable to the BBMP. The agency or the Public Sector Unit or the
9
department, if it so permits, is at liberty to collect Ground Rent for allowing use of
their properties for advertisement after approval and assignment by the BBMP.
(xi) In case any category of free or self-advertisement exceeds the maximum
specified size as per provisions of these bye-laws, the same shall be liable to pay
for full area of the advertisement to BBMP at applicable minimum Advertisement
Fee rate as per Schedule-II.

Illustration:If a shop is permitted for a free self-advertisement under these bye-


laws upto 150 sq. ft., but has erected self-advertisement of 175 sq. ft., then it shall
be liable to pay minimum advertisement fee applicable as per Schedule-II for the
full 175 [Link]. of the self-advertisement. The same are liable be removed by the
BBMP in case the same violates any of the conditions in these bye-laws.

Provided that in case of “Malls” – where the word “Mall” shall mean a large indoor
or enclosed shopping centre which falls under and is paying Property Tax under
Category-VI as per the Bruhat Bengaluru MahanagaraPalike Notification No
Commr/BBMP-DC(Rev)/5675/15-16 dated 9th March 2016 and which has paid
up-to-date property tax, are allowed to do commercial advertisements, other than
self-advertisements for on-premises entities which are free-of-cost upto the size
restrictions prescribed under these Bye-Laws,on their premises and buildings
facing the public roads subject to the size and other restrictions as applicable for
commercial advertisements. The said commercial advertisements, other than self-
advertisements, shall be liable to pay to the BBMP the advertisement fees at the
applicable minimum Advertisement Fee rate as per [Link] commercial
advertisement shall not be counted towards the quantum of commercial
advertisement permitted to a bid winner of the area/road/circle on which the “Mall”
falls. In case of any dispute arises with regard to size and restrictions as to
commercial advertisements on a “Mall” facing the public roads, the decision of the
Chief Commissioner shall be final.
(xii) Any unauthorized or illegal advertisement shall be removed
immediately when it comes to notice, but both the owner of the premises or land
where the unauthorized advertisement was displayed and the advertiser are liable
to pay penalty at a rate of twice the Advertisement Fee fixed in auction/tender for
the said road or Circle for the period of erection – that is until removal. Therefore,
penalties for unauthorized or illegal advertisement shall be liable to be paid from
the date of erection of the infrastructure for advertisement whether actual display
of advertisement is done or not and until the removal of the same.

Provided that where no such rate has been fixed, then at the rate fixed in
auction/tender for the nearest road or Circle or area or at the Minimum
Advertisement Fee fixed for the said road or Circle or area in Schedule-II, whichever
is higher.

(xiii) The advertisement fee for authorized advertisements or displays shall


become due to be paid one-month from the date of assignment of advertising rights
under these bye-laws. The said date shall be called the Effective Date for the
10
purposes of payment of advertisement fees. The advertisement fees or the penalties,
as the case may be, shall be paid for each completed month from the date they
become due. Any delay in payment of the authorized advertisement dues shall be
levied with interest charges at a rate of eighteen percent (18%) for the delayed
payments.
Illustration: If an advertisement rightfor an authorized advertisementis
assigned on 17.5.2023, then the Effective Date for advertisement fee shall be
17.6.2023 and its first month’s payment shall be made within 17.7.2023 and
second month’s payment within 17.8.2023 and so on. In case no payment is made
until 23.10.2023, then interest at the rate of 18% shall be charged for 98 days of
delay for first monthly payment, 67 days of delay for the secondmonthly payment,
36 days of delay for thirdmonthly payment and 6 days of delay for fourth monthly
payment.
(xiv) Any arrears or unpaid demand for the advertisement from either a
licensed advertiser or anyone who is liable to pay the advertisement fee or penalty
or interest, if it remains unpaid despite becoming due, shall be recovered mutatis
mutandis in the manner prescribed for recovery of demand or arrears of property
tax, including by seizure or distraint and distress sale of the moveable properties,
attachment of bank accounts or immovable properties and distress sale of
immovable properties of the person liable to pay the same. Such a defaulter shall
be liable for criminal action under section 326 of the Act.
(xv) The BBMP shall endeavor to bring the implementation and management
of all advertising activities, issuance of licenses and approval or decision ONLINE,
through appropriate software as expeditiously as possible. Once the same is done
then all the relevant activities and actions specified under these bye-laws shall be
done on and through the said software.

Note:
(i) Tenders for all advertisementdisplays in the BBMP jurisdiction
shall be invited and processed by the BBMP.
(ii) thetenders shall be called by BBMP as per suitable lots and
sizes as decided by the Chief Commissioner, in accordance
with these bye-laws.

(xvi) The ten percent of the advertisement time on each electronic display on
a daily basis and for non-electronic display for such twenty days in a
year for each hoarding as may be directed by the BBMP or the
Government in this regard,the advertisement license winner of any area
or road or the circle shall be put for advertisement serving public good,
free of cost.

(xvii) There shall be reservation for the Scheduled Castes and the Scheduled
Tribes in assignment of the advertisement rights to do
advertisements/displays on behalf of others as per percentage fixed by
11
the Government for reservation for the Scheduled Caste and Scheduled
Tribe from time to time.

4. Licensed or registered advertisers.-(1)No person except the licensed or


registered advertiser shall be allowed to undertake display of advertisements on
behalf of other persons or agencies or participate in the public auction/tender for
advertising rights on the roads or Circles that BBMP may notify. These persons or
agencies shall mandatorily enroll themselves as licensed or registered advertisers
with the BBMP by furnishing the required information, documents, security, as
may be determined by Chief Commissioner and shall pay the license fee or
registration fee and security deposit as may be determined by the Chief
Commissioner from time to time.

(2) Persons intending to entrust the work of displaying advertisement on


their behalf shall not entrust it to anyone other than a licensed or registered
advertiser under these bye-laws.
(3) A licensed or registered advertiser shall be awarded a road or a Circle or
an area, duly notified by the Chief Commissioner, through an open
auction/tenderthrough e-procurement, conducted as per the Karnataka
Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000), where
the licensed or registered advertiser may display or cause to display the
advertisements and he shall ensure that up-to-date and regular fee due thereon is
paid to the BBMP as per these bye-laws.

(4) The licensed or registered advertiser shall maintain proper record of


advertisements displayed by him and produce the same whenever required for
inspection by the Chief Commissioner or Special Commissioner (Advertisements)
or the Zonal Commissioner or any other officer authorized by either of them, in this
behalf.

(5) Any display of paid advertisement on behalf of or for others by anyone


other than a licensed or registered advertiser shall be treated as unauthorized and
shall be immediately removed and shall be liable for further action under these
bye-laws, including filing of criminal case under section 326 of the Act.

5. Grant of license.-(1)Every application for a license to an agency for


registration shall be made to the Chief Commissioner in Form-Iwith required
enclosures, along with the challan for payment of registration or license fee of
rupees five lakhs for a term of five years. The registration or the license fee may be
revised from time to time by the Chief Commissioner and he may create different
categories of licensed advertisers and specify different license fees applicable to be
paid by them.

(2) The License shall be issued in Form-II.


(3) The period of license shall be for five years:
12
Provided that it may be extended from time to time for a further period of
three years at a time.
(4) Applicant may appeal against decisions of the Chief Commissioner with
respect to licensing or registration, to the Advertisement Regulatory Committee
constituted under these bye-laws.
(5) The Chief Commissioner shall cause to maintain a comprehensive
register showing the licenses or permissions issued under the Act and these bye-
laws. The issue of licenses and permissions for advertisements shall be through a
zerophysical contact, online single window system with live updation, which shall
be established within ninety days from the date of these bye-laws coming into
effect. The online single window system shall also contain the aforementioned
register showing the licenses or permissions issued and the same shall be
continually updated and shall be made available for unrestricted public viewing.

(6) The licensed or registered advertiser already registered under any of the
previous bye-laws shall be deemed to be registered or licensed under
these bye-laws.

Provided that in case any license or registration is more than three years old,
the same shall be renewed within two months from the date of these bye-
laws coming into force, failing which the said license or registration shall be
deemed to have expired.
Provided that, the Chief Commissioner may specify that application and
grant of licenses shall be ONLINE through software,whereafter the same shall
be the mode to apply and obtain the advertisement licenses.

6. Refusal to grant license.-(1) The Chief Commissioner shall refuse to


grant license to an agency where,-
(i) the individual or agency, any of its directors, owners or promoters has
been debarred from the display of advertisement by the Government or any
Corporation or by any agency owned and/or controlled by the Government;
(ii) the individual or agency, its directors, owners or promoters are in arrears
of payment of any dues to the BBMP;
(iii) the authorized signatory of the agency has earlier been the authorized
signatory of any company which is in arrears of payment of any dues to BBMP; or
(iv) it is in unauthorized occupation of the immovable property of the BBMP
or the Government.

7. Public auction or calling for tender for grant of advertising rights for
notified road stretches, circles and areas.-(1)The Special Commissioner in-
charge of advertisements shall cause to put to public auction or call for tender, the
road stretches, circles and other areas or locations within the limits of BBMP as
13
notified by the Chief Commissioner, for grant of advertising rightsin accordance
with the provisions of the Karnataka Transparency in Public Procurement Act,
1999 (Karnataka Act 29 of 2000) and rules made thereunder.
(2) Any licensed or registered advertiser who is eligible to participate in the
said auction/tender can participate by applying and obtaining an application
number by payment of non-refundable application fee of rupees one thousand or
do the same as per procedure available for tender in eProcurement Portal of
Government of Karnataka:

Provided that, the Chief Commissioner may increase the application fee not
exceeding five percent in a year.
(3) Any licensed or registered advertiser shall not be eligible to participate in
auction /tender in case he has unpaid over dues for advertisement or ground
rent or any other advertisement related dues of the BBMP. In this Regard the
bidder or the license holder shall upload “No due certificate” from the
advertisement section of the BBMP stating that the
agency/person/firm/proprietor /has no over dues from Advertisements or
related dues
(4) There shall be a fixed minimum amount of the advertisement fee for each
such road stretch or Circle or the area put to auction/tender called the Minimum
Upset Advertisement Fee. No auction/tender bid below the said advertisement fee
for the said road or circle or the area, as the case may be, shall be accepted.
(5) The minimum upset Advertisement Fee for a road or a circle or an area
shall be calculated by multiplying the rate per square meter or per square foot for
the advertisement on the said road or circle or the area, with the total potential
area available for advertisement therein. The road or circle or area wise per square
meter or foot rate shall be as given underSchedule-II. The Table in bye-law 3 gives
the potential for a given length of a road or a circle or an area.
Illustration:A Road of 83 feet width which is more than 24 meters and 3 km
length and has a rate of Rs.50/- per square foot per month as per Schedule-II.
Then as per Table in clause (iii) of bye-law 3, for this 83 feet road, the maximum
allowed paid advertisements are 1000 sqft per 200 meter length. Therefore, for 3km
road length it would be 3000/200x 1000 = 15000 [Link]. permissible paid
advertisement. The minimum auction advertisement fee shall be Rs.50 x 15000 =
Rs. 7.5 lakh per month for the said road.
(6) A single bidder may bid for as many road stretches or circles or areas as
he wishes. Sub-letting shall not be permitted.

(7) The auction/tender shall be done for each individual road stretch or circle
or area or in such suitable lots as may be notified by the Chief Commissioner and
the bidder who bids the highest per month advertisement fee rate shall be the
auction winner.
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(8) The auction/tender winner shall deposit five months winning monthly
payable advertisement fee amount as interest free security deposit with the BBMP:

Provided that ten percent of the total interest free security deposit amount to
be deposited by the public auction winner shall be deposited with the BBMP within
two hours of the bid being declared successful, failing which the bid shall be
rejected for default and the bidder shall be treated as defaulter and disallowed from
further bidding. The said road stretch or circle or the area shall be put to auction
again. Provided that in case of eProcurement Portal based tender the said period
of 2-hours shall be fifteen days from the date of issuance of Letter of Intent to the
bid winner and paid along with rest of the ninety percent of the prescribed security
deposit of 5 months’ winning monthly advertisement fee.
(9) The remaining ninety percent of the five months’ winning monthly
payable Advertisement fee shall be deposited within fifteen days ofdate issuance of
the Letter of Intent, failing which the bid shall stand rejected for default and the
bidder shall be treated as a defaulter and the ten percent bid amount deposited
with BBMP or the EMD in case of eProcurement based tender, shall automatically
stand forfeited, without any encumbrance on the road or circle or the area to the
BBMP for the default. Such a defaulter bidder shall be barred from bidding for a
period of one year from the date of forfeiture of the deposit amount/EMD:
Provided that the license of any licensed or registered Advertiser who defaults
in depositing the security deposit after winning the bid within the prescribed time
limit, shall be suspended and in case he fails to show cause within fifteen days of
suspension, the license shall be cancelled, his security deposit, if any, forfeited and
the licensed advertiser shall be barred from obtaining license for a period of three
years.

(10) The advertisement for auction/tender shall contain details such as type
of auction/tender (online or physical), venue (if applicable), application fee, details
of the road or circle or the area being put to auction/tender for advertisement
rights, the quantum of area that would be available for commercial advertisement
and the Minimum Auction Upset Advertisement Fee, contact details of the
Auction/tender Nodal Officer and the advertisement for auction/tender shall be
issued at least fifteen days in advance from the date of auction/tender, in at least
one English and one Kannada newspaper with wide circulation in Bengaluru and
Karnataka. The copies thereof shall be pasted in the BBMP head office, all the Zonal
Office and all the offices of the Regional and Assistant Regional Officers for display
in their respective office Notice Boards. The advertisement shall also be put on the
BBMP website. The auction/tender shallbe on e-Procurement portal of the
Government.
(11) The final auction/tender winner shall be notified in terms of the
application number and name and other details of the applicant through a Letter
of Intent and also as per the eProcurement Portal system in this regard.
15

(12) The Special Commissioner in charge of advertisements shall make


detailed proceedings of the auction/tender with the name and all relevant details
of the auction/tender winners for each road stretch or the circle or the area, as the
case may be, and submit to the Chief Commissioner/Tender Accepting Authority
as per KTPP Act for approval and the agreement shall be entered into with the
auction/tender winner by the Special Commissioner in charge of advertisements,
after the said approval and payment of Security Deposit and fulfillment of other
terms & conditions of the Letter of Intent.
(13) The advertisement fee as per the winning bid amount shall be paid every
month and any default therein shall be dealt with as per the provisions of these
bye-laws.

8. Information as to erection or display of any paid advertisement by


the licensed or registered advertiser and approval thereof.- (1) Every licensed
or registered advertiser who has been assigned paid advertisement rights over any
road or circle or an area shall inform and apply in writing or throughonline system,-
(a) prior to every erection of any new or fresh infrastructure for
advertisement or display by him in Form-III; and
(b) for renewal of an existing advertisement which was previously
approved as a new advertisement under clause (a),in Form-VI;
to the Special Commissioner Incharge of the Advertisements:
(2) The Special Commissioner Incharge of Advertisements shall approve or
reject the same within fifteen days from the date of receipt of application:
Provided that in case no order to either approve or reject is issued within
fifteen days of the receipt of application from the advertiser, the same shall be
deemed to be approved. The approval in such a case shall be automatically and
digitally signed and issued by the software once the same is rolled out and until
then the advertiser may act on the “deemed approved” clause without waiting for
the manually signed approval.

Note: This clause applies only to a licensed advertiser who has been duly
allotted a stretch of road or circle or an area under these bye-laws and with respect
to advertisements on the said road stretch or circle or area.

(3) The approval of the application for fresh or new advertisement shall be
concerned Form and rejection thereof shall be in concerned Form. The approval of
the application for renewal of an existing advertisement shall be in Form VI-A and
rejection thereof shall be in Form VI-B.

(4) Every application under clause (1) shall,inter-alia, contain the following,
namely:-
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(i) a plan of the advertisement to be erected or displayed indicating the
height and other dimensions and the material proposed to be used as approved by
a qualified Engineer;
(ii) a No Objection Certificate and Agreement copy from the owner of the land
or building where the advertisement is to be erected in a private land or building
or a no objection certificate and/or agreement from the concerned State or Central
Government Department, if the advertisement is to be erected on the land of the
State or Central Government or a no objection certificate from the Chief
Commissioner of the BBMP or his authorized officer if the advertisement is to be
erected on BBMP land or building:
Provided that, in respect of the State and Central Government land or
building, the no objection certificate shall be issued by an officer not below the rank
of an Assistant Executive Engineer.

NOTE: The advertisement fee payable to the BBMP is only for the rights to
do advertisements for or on behalf of others. No right whatsoever accrues to such
an advertiser merely by virtue of payment of advertisement fee to BBMP to erect or
display any advertisement on any property or land or plot falling on the assigned
road or area or circle without independently taking permission of the owner thereof
and entering into a proper agreement for the same. The moneys payable to the
owner of the property or land for such a usage by the licensed advertiser shall be
over and above the advertisement fee payable to BBMP and are shall be decided
between the licensed advertiser and the property owner.

(iii) a Google Map and Dishaank Map indicating the proposed location of the
advertisement, along with the latitude and longitude of the location;

(iv) structural stability certificate and the Occupancy certificate of the


building (wherever obtaining an occupancy certificate for such building is
mandatory), in case of the advertisement proposed for erection on any existing
building; and

(v) In case of any B-Register property used for display of advertisement, the
said property shall be liable to pay as additional property tax an amount as
prescribed in these Bye Laws.

(5) Any advertisement erected or displayed without prior information in


accordance with this bye-law shall be treated as unauthorized and liable for penalty
at twice the per square foot rate over and above the monthly advertisement fee
payable andthe advertisement shall be immediately removed, as specifiedin these
bye-laws.

(6) The advertising agency shall put its particulars and permission or
approval number with a QR-Code, in a manner as may be specified by the BBMP
on the advertisement, failing which the advertisement shall be treated as
17
unauthorized and shall be removed immediately and shall be liable to pay penalty
at twice the per square foot rate.

(7) Any change of location of display including Legacy Advertisement Bill


boards by an advertiser, within his assigned area, may be done following the same
process as is given in clauses (1), (2) and (3).

9. Appeal and Revision.–(1)Any appeal against any decision or order by the


Joint Commissioner or by the Zonal Commissioner under these bye-laws shall lie
to the Special Commissioner in-charge of advertisements and from his orders to
the Chief Commissioner. The revision on any decision of the Chief Commissioner
shall lie with the Advertisement Regulatory Committee.
(2) The procedureto be followed in appeal shall be as follows, namely:-
(i) appeal shall be filed with the copy of the order appealed against within
thirty days from the receipt of the order of an authority or when the course of action
arose, whichever is later along with appeal fee as may be specified by the BBMP:
Provided that no appeal shall be admitted with respect to a demand notice
issued for payment or recovery of advertisement fee and/or interest or any penalty,
unless the appellant makes a prior deposit of at least fifty percent of the demanded
amount with the BBMP.
Provided further that in case of appeal being successful resulting in refund
either in part or full of the already deposited amount, the same shall be immediately
refunded by the BBMP or adjusted against any other pending or future
advertisement fee or other levies.
(ii) for sufficient cause, the appellate authority at his discretion may condone
delay of filing the appeal up to thirty days;
(iii) Appellate authority shall, as far as possible, decide the appeal within four
weeks; and
(iv) during the pendency of appeal in any forum, the hoarding owner or
license holder shall not display any advertisement on the concerned hoarding.

10. Renewal of License.-Every license granted under these bye-laws may be


renewed three months before its date of expiry and in case it has already expired
then immediately. The application for renewal of license shall be made to the Chief
Commissioner in Form-I three months before the date of expiry of the license and
the provisions applicable to the grant of license shall mutatis mutandis apply to
the renewal of license. The fee and security deposit specified for license shall be
applicable for renewal also.
11. Manner of display of advertisement on vehicles/mobile displays.-
(1) No advertisement shall be displayed without the written permission of the
Chief Commissioner or his authorized officer, which shall be obtained after
submitting an application in the Form-V for Mobile Displays to the Advertisement
18
department of the BBMP (or through online system). The maximum size shall be
as specified in these bye-laws. The approval shall be issued in Form-VA and
rejection with reasons in Form V-B.

(2) No vehicle carrying the advertisement shall display any advertisement in


a manner, form or method different from that which is approved by the Chief
Commissioner:

Provided that the same shall in be in due conformity with the Motor Vehicle
Act, 1988 (Central Act 59 of 1988) and rules made thereunder.

(3) No Mobile display shall be allowed to be parked within ten meters of any
road-over-bridge, road-under-bridge or fly-over or traffic junction.

(4) Agencies displaying advertisements on other mobile media like BMTC


buses or other vehicles belonging to the Government or Semi-Government or
private organizations shall submit the list of vehicles along with registration
numbers of the vehicles before displaying advertisement and the intended period
of display to the Advertisement Department of the B.B.M.P. The Application shall
be accompanied with a letter of no-objection from the owners of the vehicle
([Link]) giving the number of vehicles and the period of display applied for. The
B.B.M.P shall then compute the taxes applicable and inform the same in writing to
the agency. This information may be submitted by the owner of the vehicle also
and the advertisements fee to be paid may be paid either by the vehicle owner or
the advertiser.

(5) Advertisement fee shall be due immediately upon according of permission


in this regard and the advertiser or the owner of the vehicle shall be liable to pay
the advertisement fee and the same shall be deposited within seven days the
demand becoming due for each month. In case of default in payment of the
advertisement fee, the same becomes recoverable as per provisions for recovery of
advertisement fee with interest under these bye-laws.

(6) The vehicles permitted to display advertisements as per this bye–law shall
mandatorily display the permission order with its number and the name of the
agency, in the manner as specified in these bye–laws.

(7) Mobile advertisements shall include vehicles carrying the products of


manufacturers. However, in such cases, the advertisements shall be treated on par
with self – advertisements:
Provided that, such self-advertisement shall require the prior permission of
the Chief Commissioner and the rate of advertisement tax will be on par with that
of mobile advertisements.

(8) Mobile advertisements may, at the discretion of the Chief Commissioner,


be refused if in his opinion, these lead to traffic congestion or disruption or the
19
locations applied for are in congested commercial places.
12. Prohibition of erection, exhibition, fixation andretention of display
of advertisement without permission.-No person shall erect, exhibit, fix or retain
upon or over any land, building, wall, hoarding, frame, post, kiosks, structure,
vehicle, neon-sign or sky-sign, any advertisement or display to public view in any
manner whatsoever in any place within the jurisdiction of the BBMP without
the prior written permission of the Chief Commissioner:

Provided that the same may be accorded by the such authorized officer as
specifically delegated by the Chief Commissioner by an order in this regard.

13. Prohibition of erection, exhibition, fixation, retention of display of


advertisements.-(1)The erection, exhibition, fixation or retention of display of the
following advertisements shall be prohibited, namely:-
(1)within fifty meters from religious places, measured along the roads, on
which temples, mosques, gurudwaras, churches and other such religious places
are situated and hundred meters from religious places on roads leading exclusively
to temples, churches, mosques and gurudwaras, unless there is specific NOC from
such an institution for such a commercial advertisement.
(2)within five meters of the edge of any fly-over, railway over-bridge, elevated
corridor, communication tower and buildings and within fifteenmeters from
BWSSB water tank and transmission tower over land;
(3) on any other street, road, crossing, junction, place, area, locality or part
thereof as may be decided by the Chief Commissioner from time to time, in public
interest for reasons to be recorded in writing;
(4) in the World Heritage areas;
(5) in national parks, forests and water bodies;
(6) in areas classified as remnant endangered regional ecosystems;
(7) any advertisement which may cause damage to the amenities or obstruct
the view of any historic public building or buildings of national importance,
monument etc.;
(8) advertisement which may cause distraction to motorists thereby
endangering public safety;
(9) advertisements which may interfere with, obstruct the view of, or may be
confused with any authorized traffic sign, signal or device because of its position,
shape or colour, including signs illuminated in red, green or amber colour to
resemble a traffic signal, and advertisement which make use of words STOP, LOOK,
DETOUR, DANGER, CAUTION, WARNING, or such other word, phrase, symbol
or character in a manner that misleads, interferes with, or confuses with
authorized traffic message;
(10) advertisement proposed at any of the prohibited places including those
listed in Schedule-1:
Provided that the Chief Commissioner may add more areas or spots or
locations to Schedule-1 as deemed necessary.
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(11) display of posters, graffiti or any other form of advertisement that may
lead to disfigurement and compromise the city aesthetics;
(12) advertising in any manner or cause to be advertised, through any
advertisement stuck, nailed, tied, attached, fixed or in any other manner on any
tree;
(13) carrying of advertisement on animals, animal drawn vehicles
or carriages or using live animals to advertise; and
(14) the Negative list of advertisement includes the following namely:-
(a)Nudity;
(b) Racial advertisements or advertisements propagating caste, community
or ethnic differences;
(c) advertisement promoting drugs, alcohol, cigarette or tobacco items;
(d) advertisements propagating exploitation of women or child;
(e) advertisement having sexual overtone;
(f) advertisement depicting cruelty to animals;
(g) advertisement depicting any nation or institution in poor light;
(h) advertisement casting aspersion of any brand or any person;
(i) advertisement banned by the Advertisement Council of India or by law;
(j) advertisement glorifying violence;
(k) destructive devices and explosives depicting items;
(l) lottery tickets, sweepstakes entries and slot machines related
advertisements;
(m) any psychedelic, laser or moving displays;
(n) advertisement of weapons and related items (such as firearms, firearm
parts and magazines, ammunition etc.,);
(o) advertisements which may be defamatory, trade libelous, unlawfully
threatening or unlawfully harassing;
(p) advertisements which may be obscene or contain pornography
or contain an "indecent representation of women" within the meaning of the
Indecent Representation of Women (Prohibition) Act, 1986 (Central Act 60 of 1986);
(q) Advertisement linked directly or indirectly to or include the
description of items, goods or services that are prohibited under any applicable
law for the time being in force, including but not limited to the Drugs and
Cosmetics Act, 1940 (Central Act 23 of 1940), the Drugs And Magic Remedies
(Objectionable Advertisements) Act, 1954 (Central Act 21 of 1954)and the Indian
Penal Code, 1860 (Central Act 45 of 1860); or
(r) any other items considered inappropriate by the Advertisement
Regulatory Committee.

(2)Whether any advertisement falls under above Clauses or not shall be


decided by the Special Commissioner (Advertisements) or the Zonal Commissioner.
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14. Restrictions on display of the hoardings and advertisements.-(1)No
hoarding shall be permitted at intersection for a distance of fifty feet from the stop
line of each approach road.
(2) No hoarding shall be permitted in the compulsory open space required to
be maintained under the provisions of the Act, rules andbye-laws made
thereunder, including publicrecreation grounds, playgrounds, parks and gardens.
(3) No hoarding shall be permitted on buildings of archaeological,
architectural, aesthetical and historical and heritage importance.
(4) No hoarding shall be permitted in river beds, lakes and water bodies.
(5) The advertisements which are erected or displayed in violation or
otherwise are in violation of any Pollution Control norms or orders of the Competent
Authorities in this regard are not permitted and shall be liable to be removed and
also shall be liable for action as per the laws,rules and orders, for time being
inforce.
(6) In case of illuminated or neon-sign hoardings following restrictions shall
be imposed, namely:-
(i) the level of luminance shall not exceed a source limit of 1rd/cm square
and Illumination shall not be continued after 11:00p.m. or such hours as Chief
Commissioner may order.
(ii) the neon-signs in residential premises shall not be flickering;
(iii) the neon-signs shall be put off by 10:00 p.m.; and
(iv) no video or moving digital advertisements shall be allowed and LED
Displays etc. shall be still only changing of images after minimum ten seconds shall
be permissible.

(7) No advertisement shall be permitted on the traffic lights or High Mast


lights or street lights or electric poles on the roads or circles.
(8) No hoarding shall be permitted which may obstruct the light or
ventilation of any premises.
(9) Not more than two hoarding per 400 sq. mtrs. of plot area shall be
permitted on private properties or layouts. For every additional 400 sq. mtrs of
area, another two hoardings may be allowed. To avoid appearance of clutter, these
shall be erected back to back, in the form of a “V” or separately facing the opposing
traffic on the road.
(10) No hoarding shall be permitted on the walls other than dead walls of
any building except wrap up neon or digital advertisements subject to other
provisions of the Act and these bye-laws.
(11) No diesel generator sets shall be allowed to illuminate hoardings as
they create noise and air pollution.
22

(12) No hoarding shall be erected to a height exceeding 30.0 meters above


the road level.
(13) There shall be no hoarding or advertisement on footpath.
(14) No hoarding shall be projected on a public road.
(15) No hoarding shall be permitted one above another.
(16) Display of advertisement by means of wall painting shall not be
permitted.
(17) Clubbing of the hoardings shall not be allowed except as “V” structure.
(18) No hoarding shall be permitted in the following conditions, namely:-

(a) any hoarding erected in such manner and at such place, which may
cause obstruction or interference with the visibility of approaching, merging or
intersecting traffic;
(b) the hoarding which may obstruct the vision of the sunrise or sunset from
a location designated for such vision;
(c) the building, where action under the Act or under the Karnataka Town
and Country Planning Act, 1961(Karnataka Act 11 of 1963) is pending either at
BBMP level or in a court of law or the owner of the building has been issued with
a stop work notice under any law;
(d) the building, which has been declared dangerous (partly or fully) or has
been issued with a notice under the Act;
(e) an advertisement which may offend public moral and decency shall not
be permitted. If the Chief Commissioner is satisfied that the contents of display
there of violates norms of public normality and decency, the agency shall forthwith
remove the display, after receipt of such intimation in writing;
(f) an advertisement which is in such form as it may obstruct the path of
pedestrians and obstruct their visibility;
(g) an advertisement which is likely to affect any local amenity;
(h) an advertisement which may obstruct the visibility of any existing
advertisement; and
(i) if the hoarding or advertisement is not designed and constructed in
accordance with building and fire codes.

15. Removal of advertisements or displays.-(1) In case of prohibited or


unauthorized advertisements and displays,-
(i) no advertisement or display or its infrastructure which is prohibited or
without valid permission or otherwise violates any of the provisions of these bye -
laws shall be erected or continued to be displayed;
(ii) if the same comes to the notice of the BBMP, it shall be removed or
demolished by the Chief Commissioner or the Special Commissioner
(Advertisements) or the Zonal Commissioner or the Joint Commissioner, after a
written notice of seven days in Form-VII:
23
Provided that any unauthorized erection or display of advertisement on road
or footpath or any land or property owned by the Government or BBMP or any
Government owned Public Sector Unit or agency may be removed or demolished
immediately without any written notice.
(iii) In case of illegal or unauthorized advertisements or displays or flexes or
banners, apart from being removed or demolished, both the persons responsible
for erecting the sameandthe persons on whose private property such illegal or
unauthorized advertisements or displays or flexes or banners have been erected,
shall be liable for criminal action under the applicable laws – including under the
Karnataka Open Places (Prevention of Defacement) Act 1981, the under the Greater
Bengaluru Governance Act 2024, BhartiyaNyayaSamhita, Prevention of
Destruction and Loss of Property Act, 1981, Prevention of Damage to Public
Property Act, 1984.
(iv) apart from the removal or demolition, in case of private lands or
properties, the owner of the property or land where infrastructure for unauthorized
advertisement was created or unauthorized advertisement was displayed, is liable
to pay penalty at the rate that is twice the rate fixed in auction/tender for the said
road or circle or area:
Provided that where no such rate has been fixed then at twice the rate fixed
in auction/tender for the nearest road or circle or area or twice the Minimum
Advertisement Fee fixed for the said road or circle or area, whichever is higher.
(v) the recovery of penalty shall be together with the cost of removal of the
unauthorized advertisement infrastructure and the advertisement or display;
(vi) the penalty shall be liable to be paid from the date of erection of
infrastructure to display the advertisement:

Provided that the BBMP reserves the right to recover the above dues for the
unauthorized advertisement from the advertiser instead of the owner.

Provided further that, the advertiser may be blacklisted from obtaining


license for advertisement from the BBMP and in case he already has a license, then
his license shall be immediately suspended and then shall be cancelled after issue
of a seven daysnoticein Form-VII.

(2) in case of authorized advertisement in default of payment ofadvertisement


fees orinterest,-
(i) any non-payment of advertisement fees or the interest as per the
provisions of these bye-laws for advertisement or its infrastructure which is
otherwise erected or displayed with permission or in accordance with these bye-
laws, shall attract an interest at a rate of eighteen percent per annum for the period
of the delay in payment. The method of calculation of delay shall be as specified
under bye-law 3;
(ii) in case of default in payment, the Special Commissioner In charge of
Advertisements or the Zonal Commissioner or the Joint Commissioner shall issue
24
a Defaulter-Demand-cum-Show Cause Notice in Form-VIII demanding the
payment of the advertisement dues and the applicable interest and penalties, if
any;
(iii) the advertiser shall comply with the Defaulter-Demand-cum-Show Cause
Notice or reply giving cause within seven days from the date of its receipt;
(iv) the Special Commissioner (Advertisements) or the Zonal Commissioner
or the Officer, as the case may be, shall give an opportunity to hear the advertiser
and pass the order, in not more than twenty days from the date of issuance of the
original Defaulter-Demand-cum-show-cause notice;
(v) the advertiser shall comply with the order immediately and in case the
advertiser fails to comply with the order, then the concerned officer shall cause it
to be implemented including the removal of the advertisement and/or recovery of
the dues;
(vi) the approval or assignment of the advertisement rights in favour of such
a licensed advertiser shall be immediately suspended and his license shall be
cancelled after issuing a sevendaysnoticein Form-VIII and order issued thereupon
and he shall be blacklisted by the concerned officer who initiated the action;and
(vii) in case of failure to pay the advertisement fee, penalty, interest etc.
within fifteen days of the order in this regard, the same may be recovered along
with the cost of such a removal, from the advertiser or the owner of the property or
land as arrears of advertisement fee and in the manner specified for recovery of the
same under these bye-laws.

16. Hoardings and their content criteria.-(1)For all categories of displays


and advertisements, the text elements on an advertising or display device face
should be easily discernible to travelling motorists to minimize driver distraction
and a sign shall be quickly and easily interpreted so as to convey the required
advertising or display message to the viewer and reduce the period of
distraction.
(2) The content or graphic layout exhibited on advertising or display device
panel shall avoid hard-to-read and overlay intricate type faces and have letter styles
that are appropriate. Under no circumstances shall, the device containinformation
in text sizes, which would necessitate the driver or passenger in a moving vehicle
to stop, read and/or note down, which may be detrimental to the smooth flow of
traffic and distracting for the driver.

(3) All signs shall be so designed as to maintain a proportion where, as a


general rule, letters shall not appear to occupy more than twenty five percent of the
sign area, unless otherwise permitted by the BBMP.
17. Advertisements or displays for which neither permission nor
payment isrequired.-(1)The following types of advertisements, excluding
illuminated advertisements and sky-signs, shall not be required to obtain
permission or make payment for the advertisement fees provided their size is within
the limits prescribed under these bye-laws:-
25
(i) self-advertisements displayed within window of a building; or

(ii) self-advertisement or advertisement related to the trade or business


carried on within the land or building upon or over which such advertisement is
exhibited, or to sale or letting of such land or building or any effects therein or to
sale, entertainment or meeting to be held upon in such land or building; or
(iii) advertisements or display related to the name of the land or building or
occupier or owner, upon or over which the advertisement or display is exhibited;
or
(iv) advertisement or display related to the own activities by any railways
including metro or state transport or any Government owned agencies or
departments; or
(e) advertisement exhibited inside the train or metro coaches.

(2) In case, the free advertisement exceeds the maximum permissible area
permitted for an individual advertisement, the full advertisement shall become
liable for payment of advertisement fee as specified under bye-law 3.
18. Advertisement on public infrastructure, Legacy Advertisements and
existing public-private-partnership and other agreements or permissions.-
(1)The right to display advertisement on public infrastructure, including those
created in stretches of roads or circles or areas assigned to a licensed or registered
advertiser in accordance with these bye-laws, shall be assigned independently, by
way of a public auction/tender or through a Public Private Partnership, including
BOOT/BOT or other modes therein, in due compliance of the Karnataka
Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000) and
rules made thereunder.

(2) These advertisements shall not be counted for the purpose of calculating
the upper limit on the area permitted for display of advertisements to a bid winner
of a road stretch or a circle or an area, where such public infrastructure may come
up. Further, in such cases, unless the auction/tenderfor assignment of public
infrastructure is based on Advertisement Fee itself as the bidding parameter under
the Karnataka Transparency in Public Procurement Act, 1999 (Karnataka Act 29
of 2000), the advertisement fee shall be payable at the rate fixed as minimum
Advertisement Fee or rate for the said road or circle under Schedule-II:

Provided that, the subsistingrightto advertise on public infrastructure


already assigned to persons or agencies, including in Public Private Partnership
(PPP) Projects, with due approval of the BBMP, before these bye-laws,shall be
saved.
Provided that the size, height and ground clearance shall be brought in
conformity with Schedule-III in these bye-laws. The said person or agency shall be
liable to pay to the BBMP the advertisements fee or levies as per the valid and
26
continuing agreement, duly entered into by them with the authority which has
assigned them those rights. The rate of advertisement fee payable for such
advertisement, subject to such rate as may be specifically written in the agreement,
shall be the rate fixed as minimum advertisement fee or the upset rate for the said
road or circle.
Provided also, that where no such rate has been fixed or available then at the
upset or minimum auction advertisement fee rate fixed for the nearest road or circle
or area, as the case may be.
(3) In every new public private partnership project or agreement, based on
which the advertisement rights are allowed on any public infrastructure in due
conformity of the provisions of the Karnataka Transparency in Public Procurement
Act, 1999 (Karnataka Act 29 of 2000), the advertisement fee shall be payable at the
upset rate or Minimum Advertisement Fee fixed for that road or circle or the area:

Provided that where no such rate has been fixed or available then at the upset
or minimum auction advertisement fee rate fixed for the nearest road or circle or
area, as the case may be.
(4)In determining the concession period or any other transparent criteria, as
may be adopted for the assignment of the bid, the expected revenue returns, cost
of infrastructure, maintenance and the period of concession and amount that the
bidder bids for the concession, if any, shall be taken into consideration. The
expected Internal Rate of Return and Net Present Value that accrues to the bidder
shall be evaluated before the Public Private Partnership project or assignment of
the advertisement right on any public infrastructure in a KTPP Act complaint
evaluation.
(5) The following categories of public infrastructure may be used for display
of paid advertisement on commercial considerations, namely:-

(i) Metro infrastructure such as piers, viaduct and outside of stations


anddepots;
(ii) Travel and Transit Management Centers;
(iii) Bus shelter;
(iv) Foot over bridges or skywalks;
(v) Public Toilets including e-Toilets;
(vi) Electric Vehicle Charging Stations and Traffic Police Chowki; and

(vii) any other Public Private Partnership project creating public


infrastructure.
(6) In case of the existing authorized Legacy Advertisements which are in
valid contract period :-
(i) existing authorized Legacy Advertisements within valid contract
permitted which were permitted under the previous bye-laws shall be saved and
continue to be allowed, except the size, height, and ground clearance which shall
27
be brought in conformity with these bye-laws within a period of six months from
the date of coming into force of these bye-laws;
(ii) the advertiser shall apply in Form-IV and obtain the approval for
continuation of display of the advertisement in Form-IVA within threemonths of
these bye-laws andafter threemonths the same shall be treated as unauthorized
and action shall be taken thereon as specifiedunder these bye-laws for
unauthorized advertisements;
(iii) in this context, unless the agreement specifically fixes a rate for
advertisement fee or tax and if so fixed then the said rate shall continue to be
binding as under the agreement but otherwise the advertisement fee payable shall
be at the rate obtained in the auction/tender for the said road or circle:
Provided that where no such rate has been fixed then at the rate fixed in
auction/tender for the nearest road or circle or area or the Minimum Advertisement
Fee for the road or area or circle in question as per Schedule-II whichever is higher.
(iv) The display of legacy advertisements not conforming to size, height and
ground clearance as specified under these bye-laws shall not be allowed after the
grace period of six months.

19. Norms with respect to hoarding or billboard.-(1)It shall not be


permissible to erect hoarding larger in size than as specified in Schedule-III.
(2) A minimum distance of two meters shall be maintained beyond the edge
of the right of way.

(3) The advertisement along roads shall not be permitted within a distance
of twenty five meters from the stop line of the approach road or junction.
(4) Sandwich (back to back) and ‘V’ shape hoarding having standard size
shall be permitted.

(5) The structural framework supporting the advertisement board shall not
be outsized compared to the permitted board size and shall be within tolerance
limits on either side laterally. No vertical tolerance shall be permitted except the
columns up to the ground clearance. Any incremental deviation shall be deemed
to be an increase in the size of the advertisement board against norms and breach
of the terms and conditions of the permit.
(6) Construction fence may be allowed as no lit special advertising structure,
temporary in nature, which shall be non-standard advertising field, subject to the
height restriction specified in these bye-laws.

20. Inspection of advertisements.-The Chief Commissioner or the


Special Commissioner (Advertisements) or the Zonal Commissioner or the Joint
Commissioner or any officer authorized by them in this behalf shall make periodical
inspection of advertisements erected and verify whether advertisements are being
maintained in accordance with the conditions specified in the license. During such
28
inspection, if it is noticed that the advertisements are not in accordance with
provisions of the Act and these bye-laws and the conditions of the license, the Chief
Commissioner or Special Commissioner (Advertisements) or the Zonal
Commissioner or the Joint Commissioner shall take such action as specified under
these bye-laws.

21. Defacement of the sign or mark or letter of advertisement


prohibited.-No person shall deface or cause to be defaced any sign or mark or letter
or words, that shall have been put by the Chief Commissioner on the
advertisements erected, exhibited, fixed, retained or displayed in token of their
having been permitted or approved by him and of the fee having been collected
thereon. The same shall be handled as per provisions of the relevant laws in this
regard.

22. Permission for free advertisement.-The Chief Commissioner or Special


Commissioner (Advertisements) or the Zonal Commissioner or the Joint
Commissioner may grant permission for free display of advertisements to any
department or organization belonging to the Central or State Government or to the
BBMP or any other Not-for-ProfitInstitution or organization or trust for displaying
public interest messages, with reasonable restrictions and such other terms and
conditions as may be decided by the Chief Commissioner.

23. Advertisement Regulatory committee.-(1) AnAdvertisement


Regulatory Committee shall be constituted at the highest level to accord prior
approval to advertisement agencies or sites or devices after rejection by the Chief
Commissioner or by the Competent Authority appointed by the Chief
Commissioner.

(2) The Committeeshall be the first stage of appeal for all rejected
applications or for removal of devices order made by the Chief Commissioner, which
may endanger safety of the public.

(3) It shall meet once a month to monitor the compliance, enforcement and
removal of unauthorized advertisement devices and those affecting the safety of the
public.

(4) The Advertisement Regulatory Committee shall consist of the following


members, namely:-

(i) The Additional Chief Secretary to Ex-officio


Government,Urban development Chairperson
Department
(ii) The Commissioner of Police, Ex-officio Member
Bengaluru or his nominee not
below the rank of Joint
Commissioner of Police (Traffic)
29
(iii) The Managing Director, BESCOM Ex-officio Member
(iv) The Chairman, Tax and Finance Ex-officio Member
Committee of BBMP
(v) Joint/Deputy Commissioner, Ex-officio Member
Advertisement, BBMP
(vi) The Special Commissioner Ex-officio Member
(Revenue/Estate), BBMP
(vii) A representative of the industry Member
from a Registered Outdoor
Advertisement Association
(viii) The Chief Engineer Ex-officio Member
(Road Infrastructure) BBMP
(ix) Special Commissioner in charge of Ex-officio
the Advertisements Member-Secretary

Provided that, the BBMP may add, remove or change the members of the
Committee.
24. Maintenance of registers.-A register as in Form-IX shall be
maintainedin Head Office, BBMP and by the respective Zonal Officer of BBMP
regarding issue of license, permission etc., for erection of advertisement or hoarding
and collection of fee and penalty in this regard.
25. Bye-Laws to be available online.-A copy of these bye-laws shall be
available online, free of cost to citizens and a copy thereof shall be kept at the BBMP
offices, including at the Head office, Zonal office, RO office, ARO office and Ward
office and during office hours shall be open, free of charge for inspection by any
person.
26. Removal of difficulties.-The Chief Commissioner may issue suitable
directions and clarifications on any aspect of these bye-laws and pass appropriate
orders to remove difficulties in their implementation. The Forms attached with
these bye-laws may be suitably modified or added and adopted for any purposes of
these bye-laws with the approval of the Chief Commissioner.
27. Repeal and Savings.-The Bangalore MahanagaraPalike Advertisement
Bye-laws, 2006 and the Bruhat Bengaluru MahanagaraPalike Outdoor
Advertisement and Public Message Bye-laws, 2018 are hereby repealed:
Provided that such repeal shall not affect:

(i) (a) the previous operation of the said bye-laws or anything duly
done or suffered thereunder; or
(b) any right, privilege, obligation or liability acquired, accrued or
incurred under the said bye-laws.
30
(ii) any reference in any bye-laws or order to the bye-laws repealed by
sub-clause (1), shall be constructed as a reference to these bye-
laws.

(iii) all proceedings commenced under the bye-laws repealed under


this bye-law, and pending on the date of commencement of these
bye-laws shall be continued and disposed of in accordance with
the provisions of these bye-laws.

SCHEDULE-I
(see bye-law 7 and 13(10))

There shall not be any display of advertisement of any type in the following
areas, namely:-
[Link] Road, Windsor Manor Junction to Shivananda Circle.
[Link] Road, High Grounds to Minsk Square.
[Link] Road, High Grounds to Windsor Yield Signal.
[Link], K R Circle to Infantry Road Junction.
[Link] Office Road, K R Circle to SBI Circle (K G Road)
[Link] Circle
[Link] College Road/Sheshadri Road
8.K R Circle
[Link] of Cubbon Park and Lalbagh
[Link] Road, K R Circle to Police Corner Junction
[Link] Road, SBI Circle to Chalukya Circle.
NOTE: (1)Only exceptions shall be the advertisements displayed on the already
existing Foot Over Bridges, Sky walks, Bus Shelters and e-Toilets
constructed under Public-Private Partnership model.
(2)Chief Commissioner may add more areas to this Schedule, as may be
deemed necessary in this regard.
31
SCHEDULE-II
(see bye-law 7(5))

Minimum
Advertisement
SL
Road or Area or Circle Type Fee per Sq Foot
No
per month
(in Rupees)
Any road or area or circle with Guideline Value
1 under section 45B of the Karnataka Stamp Act, 50/-
1957 less than Rs 3000 per Sq Foot
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
2 60/-
1957 from Rs 3000 per Sq Foot but less than Rs
5000 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
3 70/-
1957 from Rs 5000 per Sq Foot but less than
Rs7500 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
4 75/-
1957 from Rs7500 per Sq Foot but less than
Rs12500 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
5 80/-
1957 from Rs12500 per Sq Foot but less than
Rs17500 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
6 85/-
1957 from Rs17500 per Sq Foot but less than
Rs25000 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
7 85/-
1957 from Rs25000 per Sq Foot but less than
Rs40000 per Sq Ft
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
8 90/-
1957 equal to or more than Rs40000 per Sq
Foot
32
SCHEDULE-3
(see bye-law 3(II) and 19)
The maximum dimensions in feet permissible sizes and the minimum
clearances etc.

Maxim
Width um
Type or Type of Length (vertic Height Minimum
Rate in Rupees
Sl. Description of Where Where Not Area/ (parallel al to from Ground
per Square Foot Remark
No Advertisemen Permitted Permitted Road/ to road) road) road Clearance
per month
t or Display Circle (in feet) (In level (in feet)
feet) (in
feet)

>=60
feet
30 20 75
(i) Roads &< 80
not less feet
7 feet if (i) As per rate Not allowed to
than 60 >= 80
erected obtained in project beyond
feet or feet
on auction/tend the roof on any
Billboard, commerc As per &< 35 20 75
ground. er subject to side. Not
Hoarding, ial or Bye Laws 100
Not prescribed allowed to
Unipole or industria 13 and feet
1 applicab minimum project over
bipole or l areas as 14 and >=
le for rate per Sq Ft RoW and must
truss per other bye 100
wall or (ii) As per be at least 5
structure Master laws feet
40 25 75 mounte PPP or meters away
Plan and<
d or on Agreement as from edge of
(ii) 200
roof top. per Bye Laws RoW
Details in feet
Bye Laws >=
200 40 30 75
feet

(i) Roads
10 feet if
not less (i) As per rate
erected
than 60 obtained in
on
feet or auction/tend Not allowed to
As per ground.
commerc er subject to project over
Bye Laws Not
ial or 60% of the dimensions prescribed RoW and must
13 and permissi
2 Trivision industria permitted for 50 minimum be at least 5
14 and ble on
l areas as Billboards etc rate per Sq Ft meters away
other bye the roof
per or (ii) As per from edge of
laws tops or
Master PPP or RoW
wall
Plan (ii) Agreement as
mounte
Details in per Bye Laws
d.
Bye Laws
33

(i) Roads
not less 7 feet if (i) As per rate Not allowed to
Variable
than 60 erected obtained in project beyond
Message
feet or on auction the roof on any
Advertisin As per
commerc ground. subject to side. Not
g Devices Bye Laws
ial or 60% of the dimensions Not prescribed allowed to
such as 13 and
3 industria permitted for Billboards 50 applicab minimum project over
LED/LCD 14 and
l areas as etc le for rate per Sq Ft RoW and must
and other bye
per wall or (ii) As per be at least 5
electronic laws
Master mounte PPP or meters away
displays
Plan (ii) d or roof Agreement as from edge of
etc
Details in top per Bye Laws RoW
Bye Laws

(i) Roads
not less (i) As per rate
Public (i) As a building wrap
than 60 obtained in
Toilets/P but leaving at least 2 Not
feet or auction Not allowed to
ublic As per feet on top and one foot 2.5 applicab
commerc subject to project beyond
Utilities Bye Laws towards bottom (ii) As feet le as it is
ial or prescribed the roof on any
such as 13 and display board sitting on above wall
4 industria minimum side. Not
Drinking 14 and roof of toilet not more the mounte
l areas as rate per Sq Ft allowed to
Water other bye than 4 feet in width roof of d
per or (ii) As per project over
Kiosks, laws (vertical) and length not toilet advertis
Master PPP or RoW
Bill more than length of ement
Plan (ii) Agreement as
Kiosks etc toilet roof
Details in per Bye Laws
Bye Laws
Kiosks for
Police
Assistanc (i) Roads
e, Traffice not less (i) A poster of size fitting (i) As per rate
Assistanc than 60 within the side walls or obtained in
Not
e, feet or front face of the KIOSK auction Not allowed to
As per 1.5 applicab
Tea/Coffe commerc and not more than 70% subject to project beyond
Bye Laws feet le as it is
e Kiosks, ial or thereof (ii) As display prescribed the roof on any
13 and above wall
5 Snack industria board sitting on roof of minimum side. Not
14 and the mounte
Bars, l areas as toilet not more than 4 rate per Sq Ft allowed to
other bye roof of d
Pann, per feet in width (vertical) or (ii) As per project over
laws toilet advertis
Florist, Master and length not more PPP or RoW
ement
Cigarette Plan (ii) than length of KIOSK Agreement as
Kiosks, Details in roof per Bye Laws
Barber, Bye Laws
Cobbler
Kiosk
(i) Roads
not less (i) As per rate
than 60 obtained in
Benches, feet or auction
As per Not
Clock commerc A display of size fitting subject to
Bye Laws applicab
Towers, ial or within the dimensions of Not prescribed
13 and le as it is
6 Dustbins, industria the furniture/item and Appli minimum Not applicable
14 and pasted
Street l areas as not more than 70% cable rate per Sq Ft
other bye advertis
Furniture per thereof or (ii) As per
laws ement
etc Master PPP or
Plan (ii) Agreement as
Details in per Bye Laws
Bye Laws
34
(i) Display of size fitting
within the dimensions of
(i) Roads
the Pillar or Pylon. But (i) As per rate
not less
not more than 10 feet in obtained in
than 60 Not allowed to
height nor projecting auction
feet (ii) As As per project beyond
Metro beyond the pillar or subject to
per Bye Laws the vertical
Pillars, pylon. prescribed
where 13 and 20 pillar or pylon
7 Road (ii) In case of T-Shaped 6 feet minimum
such 14 and feet on any side.
Flyover Pillar/Pylon supporting rate per Sq Ft
structure other bye Not allowed to
Pylons etc the flyover, the display or (ii) As per
s exist laws project over
shall be restricted to PPP or
(iii) RoW
only the vertical pillar Agreement as
Details in
and not extend beyond per Bye Laws
Bye Laws
the width of the vertical
pillar.

6 feet
Allowed
only in
commerc (i) Shall not
ial obstruct any
areas/m vehicular or
arkets (ii) As per rate pedestrial
As per
Used by obtained in traffic or
Bye Laws
shop Not auction movement (ii)
13 and Not
8 Flag Signs owners in Applic
Applicable
subject to Shall not have
14 and able
the prescribed sharp edges
other bye
market minimum (iii) Shall be
laws
areas rate per Sq Ft displayed only
and shall at the markets
be of or commercial
uniform areas.
size and
pattern

(i) As per
Only at
Bye Laws
demarcat 7feet As per rate
13 and
ed spaces length obtained in
14 and
Informal and Not auction
other bye Not
9 Advertisin spots Applic
Applicable
10 feet subject to
laws (ii) able
g devices and plots prescribed
Not
or minimum rate
permitted
specific per Sq Ft
on any
walls
road

(i) No vehicle is
permitted for
the sole
Bus purpose of
Not Shall not exceed 70% of
Advertise Rs 50/[Link] advertising (ii)
Only permitted the surface area of each
ments Not Or Permitted only
displayed to stand side of the vehicle except 10
10 (both Appli Rs.500per on vehicles
on the at a spot the front of the vehicle feet
private cable month per whose primary
bus and where it is
and vehicle purpose is
display impermissible. transportation
public)
of persons or
commodities
(iii) No vehicle
35
carrying
advertisement
shall be
parked on any
public RoW or
in a private
location visible
from a public
RoW(iv) No
animation or
movement is
permitted in
the ads (v)
Shall not
interfere with
the vehicle
signs such as
Bus Number,
Route Info etc
Metro rail or city rail
Only running within the city
Rs 50/Sq Ft
Metro Rail displayed can use the entire Not Not
or Rs 750 per
11 Advertise on the exterior body of the rail Appli Applicab
coach per
ments Metro rail wagon or coaches for the cable le
month
coaches purpose of
advertisement

(i) No vehicle is
permitted for
the sole
purpose of
advertising (ii)
The delivery
vehicle shall
Delivery Not only be
and Only permitted Shall not exceed 50% of Rs 75/Sq Ft permitted to
Not
Service displayed to stand the surface area of each or Rs 750 per advertise their
12 Appli 6 feet
Vehicles on the at a spot side of the vehicle except Vehicle per own product/
cable
Advertise vehicle and the front of the vehicle. month services
ments display offered (iii) No
animation or
movement is
permitted in
the ads (iv) Not
permitted to
park on the
public RoW

(i) No vehicle is
permitted for
the sole
purpose of
Taxi and advertising (ii)
Not
intermedi Permitted only
Only permitted Shall not exceed 70% of Rs 50/Sq Ft
ate public Not after
displayed to stand the surface area of each or Rs 500 per
13 transport Appli 6 feet permission
on the at a spot side of the vehicle except Vehicle per
like taxis, cable from the
vehicle and the front of the vehicle. month
auto- Traffic Police
display
rickshaw and RTO (iii)
No animation
or movement
is permitted in
the ads
36
(i) Permissible
only for social
Only (i) As per
messaging (ii)
permitte Bye Laws
The erection,
d on case 13 & 14 &
fixing and use
to case other bye
Airborne shall be secure
14 basis by laws (ii) Not more than 300 Sq Ft 60 feet Rs 200/-
devices and in
the Chief Not
accordance
Commiss permitted
with
ioner on any
guidelines by
BBMP road
BBMP in this
regard
(i) As a display on the
sides of the Bus Shelter
facing the road such
(i) As per rate
that it does not cover
Only obtained in
more than 70% of the 4 feet Not
permitte auction Not allowed to
area of the side. (ii) As abov applicab
d in the subject to project beyond
As may be display board sitting on e the le as it is
Bus prescribed the roof on any
Bus decided roof of bus shelter not roof a
15 Shelters minimum side. Not
Shelter by the more than 4 feet in of mounte
upon rate per Sq Ft allowed to
BBMP width (vertical) and bus d
specific or (ii) As per project over
length not more than shelt advertis
approval PPP or RoW
length of shelter roof (iii) er ement
by BBMP Agreement as
Inside the shelter on the
per Bye Laws
back wall but not
covering more than 70%
of the backwall area
(i) Parking
Signs should
be
electronically
controlled to
give clear
information
about
occupancy
status (ii)
Standing
Devices shall
be placed at
(i) As per rate the edge of the
Only As obtained in authorized
permitte may auction parking lots in
d in the be subject to a manner not
Parking As may be
Parking appr prescribed to interfere
Spaces & decided As may be approved by
16 Spaces oved 6 feet minimum with the
Signs by the the BBMP
upon by rate per Sq Ft vehicular or
therein BBMP
specific the or (ii) As per pedestrian
approval BBM PPP or movement (iii)
by BBMP P Agreement as The standing
per Bye Laws devices shall
be spread
across
maximally on
three sides of
the periphery
edge and shall
not exceed
50% of the
sum total of
the peripheral
edge length.
(iv) No
advertisement
37
device shall be
permitted
abutting the
(a) Access road
in front of
parking lot (b)
Shopping
arcade
precincts (c)
access
roads/lane
leading to
another facility
beyond.
(i) Twp
displays
boards of upto
40 ft x 8 ft each
shall be
(i) As per rate
permissible in
Only As obtained in
each parking
permitte may auction
lot assigned to
d in the be subject to
Parking an entity (ii)
Parking appr prescribed
(Two The boards will
17 Spaces Upto 200 Sq Ft oved 7 feet minimum
Display contain
upon by rate per Sq Ft
Boards) advertisement
specific the or (ii) As per
in first half
approval BBM PPP or
potion (20 ft x
by BBMP P Agreement as
8 ft) and
per Bye Laws
parking rates
prescribed in
the other half
portion

(i) As per rate


Only
As obtained in
Landscap permitte
may auction
e d in the 7 feet
be subject to the Landscape
advertise Landsca As may be whereve
appr prescribed shall be
ment or pe decided As may be decided by r
18 oved minimum adequately
sponsore location by the the BBMP execute
by rate per Sq Ft maintained
d upon BBMP d on the
the or (ii) As per
advertise specific ground
BBM PPP or
ment approval
P Agreement as
by BBMP
per Bye Laws
Only at
the
Maximum
specific As may be
Fence height of As may be
spots decided
19 advertisin 3 feet 3 feet 9 sqft fence subject approved by
and by the
g devices to upper limit the BBMP
fences BBMP
of 4 feet
approved
by BBMP
As As may
Traffic be Mounted on mounted on
permitte
20 Barricadi decided 3 feet 3 feet 9 sqft the traffic the traffic
d by
ng by the barricading barricading
BBMP
BBMP
Facia Only as Maximum 4 feet width Mou Mounte (i) Shall not
NIL within the
Sign self As per (vertical) and length not nted d on the extend beyond
size limit and
21 Display or advertise Bye Laws more than the length of on top of the side length
Rs 25/Sq Ft
Awning ment on 13 and 14 the property side facing the the of the
after it
Display or a the road for each top of entrance commercial
38
any Self commerc permitted/legal floor of the to the crosses size property nor
Advertise ial the property or entra commer limit vertically it
ment on a premises equivalent area in Squre nce cial should be
commerci Feet to the property more than 4
al For example a com feet (ii) In case
property commercial property merci of a
has 30 feet front and 3 al commercial
floors then for each floor prope property facing
self ad permitted is 4 * rty two or more
30 =120 sqft roads, the
facia or self
advertisement
may be
displayed on
each such
side. (iii) In
case the actual
area is more
than the
maximum
prescribed
limits here, the
same shall be
chargeable as
per Bye Laws.
(iv) Within this
upper limit of
self
advertisement,
the signs or
displays of
other
commercial
properties
within the
building can
be also
displayed. (v)
In case of
unauthorized
floor or
construction
the whole
advertisement
shall be paid at
the rate
prescribed.
(i) In no case
shall any
projecting sign
be attached to
Only as
a lampost or
self
Projected Maximum height of NIL within the traffic sign or
advertise
Sign As per letters not exceeding 12 size limit and any vertical
ment on
22 Installed Bye Laws inch horizontally and 7 feet 40 feet Rs 25 after it structure
a
on the 13 and 14 not exceeding 18 inch crosses size other than the
commerc
building vertically. limit shop from
ial
where the
premises
business is
done. (ii) Not
permitted to be
attached to
39
heritage
building and
such restricted
or prohibited
buildings as
per Bye Laws
(iii) Shall not
extend over
the RoW and
shall be at
least 5 feet
inside the edge
of the RoW.
(i) These signs
are temporary
in nature (ii)
Real Non
Estate Illuminated
Only as a NIL within the
Sign or (iii) After the
self- size limit and
Welcome Less than 30 Sq Feet for building
advertise Rs 25/Sq Ft
23 Sign or all but less than 7 Sq 6 feet NA permit in case
ment on after it
Construct As per Feet for name plate of construction
the crosses size
ion Sign Bye Laws sign (iv) No
property limit
or Name 13 and 14 portion of the
Plate and other sign shall
bye laws. project over
the RoW or
carriage way
(i) Nil within
the upper size
limit if on own
property or
Roads
land andRs
not less
100 per sign
than 60
per month if
feet or
size exceeds
the As per
Rectangular plate not upper limit (ii)
commerc Bye Laws
Direction more than 6 Sq Feet but As per rate
24 ial or 13 and 14 6 feet 4 feet
Signs no side more than 3 feet obtained in
industria and other
in length the auction if
l areas as bye laws.
not a self-
per the
advertisemen
approved
t (iii) Rs 100
Master
per sign per
Plan
month if on
public
infrastructur
e
Roads
not less
than 18
meters or
As per
Any other in the
Bye Laws
display or business As may be decided by the Chief As may be decided by the Chief
25 13 and 14
Advertise area as Commissioner in conformity of the Bye Laws Commissioner as per Bye Laws
and other
ment declared
bye laws
by the
Chief
Commiss
ioner
40
FORM-I
APPLICATION FOR GRANT OF FRESH OR RENEWAL OF
ADVERTISEMENT LICENCE
(see bye-law 5(1))
To
Chief Commissioner BBMP

Subject: Application for grant of fresh/renewal of Advertisement


License to an Agency, reg
Sir,
As per the Greater Bengaluru Governance Act 2024 and the BBMP
Advertisement Bye-Laws, 2024, the undersigned apply for grant of fresh/renewal
of Advertisement License with the following details:

SL
Item Reply
NO
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU) (attach the copy of
1
registration or incorporation and the LICENCE SHALL BE
ISSUED IN THIS NAME)
Existing License Number (in case of renewal application) with
2
date of issuance & expiry
Registered Address of the Applicant (attach the copy of
3 registration or incorporation or Government document reflecting
the proof of registered office)
Address for Correspondence of the Applicant (attach the copy of
4 registration or incorporation or Government document reflecting
the proof of registered office)
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Whether the Applicant has been previously blacklisted by any
7 other authority in connection with display of advertisements
(attach details if applicable)
Whether the Applicant has any unpaid dues or unpaid demand
8
whatsoever of the BBMP (attach details if applicable)
Whether the Applicant has any payable penalties to any
9 authority in connection with display of advertisements (attach
details if applicable)
Whether the Applicant was involved in any incident endangering
10
the public safety (attach details if applicable)
Attach the following whichever is applicable -
(i) Challan or ONLINE Payment proof for License or Registration
Fee (in case of rejection of application, the fee shall be refunded
11
within 10 days)
(ii) Certificate of Incorporation or Registration Certificate
(iii) Copy of Shop & Establishment Certificate
41
(iv) Copy of current account passbook or cheque of the business
account of the Applicant
(v) Aadhaar Number or the Government ID proof of the
Authorized Representative of the Applicant
(vi) Copy of the PAN of the Applicant
(vii) Copy of the TAN of the Applicant
(viii) Copy of GST Registration Certificate and GST Number
(ix) Affidavit as per format prescribed as undertaking and
comprehensively indemnifying the BBMP and the Government
from all damages and losses including life and property
(x) Copy of registration with ESI/PF
(xi) Copy of Professional Tax Registration
(xii) Any other document as deemed relevant by the Bidder

Signatures of the applicant

Declaration of the Applicant


I/We have read and understood the BBMP Advertisement Bye Laws 2024
and Rules and Regulations of the BBMP. I/We hereby agree to abide by all the
clauses of the BBMP Advertisement Bye Laws, 2024, statutory provisions
contained in the Greater Bengaluru Governance Act 2024 and the relevant Rules
thereunder. The BBMP shall have the right to withdraw this license to be issued
and take all relevant action as per the BBMP Advertisement Bye Laws 2024 and
other stipulations as prescribed under the law & rules to be issued if I/we fail to
abide by or violate any of the provisions thereof.

Signatures of the applicant

ACKNOWLEDGEMENT

Received the application fresh/renewal of license as Registered or Licensed


Advertiser from _____________ (Agency Name) on _______ day of __________ of the
year ________

Signature and date


42
Format for Affidavit giving Undertaking and Indemnity Bond as part of
Application for License for Advertisement
AFFIDAVIT
I, Shri/Smt/Messrs _______________________, age __________, sex_______, ordinarily
resident at _____________(address), am the owner/Authorized Representative of the
____________________ (Name of the Agency/Applicant) and I am competent to swear
this affidavit on behalf of the said Agency/Company/Proprietary Firm/Government
Department/PSU for the purpose of obtaining License for Advertisement from the
Bruhat Bengaluru MahanagarPalike and do hereby swear/solemnly affirm as
follows –
(1) I/We have read and understood the BBMP Advertisement Bye Laws 2024
and Rules and Regulations of the BBMP. I/We hereby agree to abide by all
the clauses of the Advertisement Bye Laws 2024, statutory provisions
contained in the Greater Bengaluru Governance Act 2024and the relevant
Rules thereunder.
(2) The BBMP shall have the right to withdraw this license to be issued and take
all relevant action as per the Advertisement Bye Laws 2024 and other
stipulations as prescribed under the law and rules to be issued if I/we fail to
abide by or violate any of the provisions thereof.
(3) The Applicant has furnished all relevant information truly and completely
which has any bearing on approval for License for Advertisement being
issued to the undersigned.
(4) I/We understand that in case any information or declaration given in the
application for the Advertisement License is found to be false or incorrect
then the BBMP has a right to suspend the license and cancel it as well.
(5) The Applicant shall be responsible for obedience of all laws and rules and
safety and other statutory requirements.
(6) The Applicant understands that the License for Advertisement is merely in
the nature of empanelment with the BBMP and does not by itself entitle the
Licensee to undertake advertisement for or on behalf of others. Any such
action to advertise for or on behalf of other without a separate and specific
approval in favour of the Licensee by the BBMP shall be unauthorized and
shall lead to cancellation of the License apart from forfeiture of the License
Security Deposit kept with the BBMP. The Applicant understands that we/I
shall be liable for all further action as per the BBMP Advertisement Bye Laws
2024including filing of criminal case under relevant sections of the Greater
Bengaluru Governance Act 2024and other laws.
(7) The Applicant undertakes to indemnify the BBMP from and against all losses,
claims or damages on account of bodily injury, death or damage to tangible
personal property arising with respect to any person, corporation or other
entity attributable to the Indemnifying Party's actions or performance or non-
performance once the License for Advertisement is issued.
43

(8) This undertaking is binding upon us, our heirs, executors, administrators,
successors and assignees.

Dated this ___________ day of ________ the year _______

Signatures of the Owner/Authorized Person


Witnesses
[1] ____________ (signatures)
Name and Address

[2] ____________ (signatures)


Name and Address

FORM-II
LICENCE FOR ADVERTISEMENT AGENCY
(see bye-law 5(2))
No………………………. Date…………………….

Reference: - (Application details)

In pursuance of the above referred Application, following license has been issued by
Bruhat Bengaluru MahanagaraPalike declaring the following as the License
Advertiser to undertake display of advertisements on behalf of other persons or
agencies as per BBMP Advertisement Bye Laws 2024.

1 License No
2 Name of the Licence Holder
Registered Address of the License
3
Holder
Postal Address of the License
4
Holder
5 Email of Licence Holder
6 Mobile Number of Licence Holder
7 License Valid from
8 License Valid until
9 Online User ID

(1) This license / Permission is not transferable.


(2) The license/registration is subject to terms and conditions as contained in
the BBMP Advertisement Bye Laws 2024.
(3) Any other conditions that may be included from time to time.

Issued by Order of
Chief Commissioner BBMP
44
FORM-III
APPLICATION GIVING PRIOR INFORMATION AND FOR PERMISSION TO
ERECT AN ADVERTISEMENT
(see bye-law 8(1)(a))
To
Special Commissioner (Advertisements),
BBMP
Subject: Application giving prior information and seeking approval of
Erection and display of advertisement by _____ (name of
The Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the Advertisement
Bye Laws 2024, the undersigned gives the following prior information with respect
to erection and display of advertisement and seeks approval thereof –
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION

SL No Item Reply
Name of the Applicant (who may be a
1 Company/Proprietary Firm/Government Department
or a PSU and has a valid License for Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
Mobile Phone of the Authorized Representative of
6
Applicant
Number of Advertisements for which information and
7
permission to erect is requested in this application
Formats duly filled for each advertisement to be erected
8 attached with this application or not? If yes then write
the number of duly filled formats attached.

I understand that above is the abstract of the individual formats duly filled and
submitted by me for each advertisement which I plan to erect and the individual formats
are attached herewith. I understand that BBMP shall reject those applications for which
the information in the detailed formats are not submitted. Further I understand that BBMP
is at liberty to reject any of these applications in accordance with the BBMP Advertisement
Bye Laws 2024 and that in case no decision of the BBMP is intimated to me within 15-
days from the date of receipt of this application, the application shall be deemed to have
been approved and I can go ahead with the erection and display of the advertisements.

Date: Yours sincerely,


Place: Signature of the applicant
45
ORMAT TO BE FILLED FOR ERECTION OF EACH NEW ADVERTISEMENT
SEPARATELY

Sl. NO Item Details


Name of the Applicant (who may be a Company/Proprietary
1 Firm/Government Department or a PSU and has a valid Licence
for Advertisement)
2 Licence Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Address of the building/land/spot where advertisement will be
7
erected & displayed
Latitude & Longitude of the spot/location where the
8
advertisement will be erected
Google Plus Code of the spot/location where advertisement will
9
be erected
Dishaank screenshot of the location/spot showing the Revenue
10
Survey Numbers
Name of the owner of the land/building where the advertisement
11
will be erected
12 BBMP Property ID as per Register A or Register B or Suitable ID
13 Property is Register A or Register B Property
14 BBMP SAS Application Number
Year until which the BBMP Property Tax paid for the said
15
property
16 Type of Advertisement (see Schedule 3 of Bye Laws)
17 (length, width and area)
No Objection Certificate from the owner of the land/building on
18
which the advertisement will be erected.
Copy of the agreement entered into with the owner of the
19
land/building on which the advertisement will be erected.
Engineering design & plan of the erection of the advertisement
20
duly approved from a qualified engineer.
Whether the Applicant has any unpaid dues or unpaid demand
21 whatsoever of the BBMP (attach details if applicable or notorized
affidavit if it is NIL)
Whether the Applicant has any payable penalties to any
22 authority in connection with display of advertisements (attach
details if applicable or notorized affidavit if it is NIL)
46
Whether the Applicant was involved in any incident endangering
23 the public safety (attach details if applicable or notorized
affidavit if it is NIL)

24 Any other document as deemed relevant by the Applicant

Applicant Signature and Date

ACKNOWLEDGMENT
Received the application for erection of advertisement(s) from ______________
(Applicant Name) with License Number _______________ on ___________ day of ______
month and _______ year as per following details –

Google Plus
Address of the Latitude and
Size of the Code of the Name of the owner of
Type and building/ land/ Longitude of
Advertisement spot/location the land/building BBMP SAS
Sl. description of spot where the
(Length, where where the Application
No the advertisement Spot/Location
Width and advertisement advertisement will be Number
Advertisement will be erected of
Area) will be erected
and displayed Advertisement
erected

1 2 3 4 5 6 7 8

Signature of Receiving Person in BBMP Office


Name and Designation of the Receiving Person

FORM-IV
APPLICATION FOR APPROVAL TO REGULARIZE THE AUTHORIZED
LEGACY ADVERTISEMENTS
(see bye-law 18(6)(ii))
To
Special Commissioner (Advertisements)
BBMP
Subject: Application seeking approval of display of authorized legacy
Advertisement by ________(name of the Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the Advertisement
Bye Laws 2024, the undersigned seeks approval for continuing display of the
following authorized legacy advertisements –
47
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION

SL No Item Reply
Name of the Applicant (who may be a
1 Company/Proprietary Firm/Government Department or
a PSU and has a valid License for Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
Mobile Phone of the Authorized Representative of
6
Applicant
Number of legacy Advertisements for which information
7 and approval to continue to display is requested in this
application
Are the duly filled formats for each legacy advertisement
for which approval is sought attached with this
8
application or not? If yes then write the number of duly
filled formats attached.

(1) I understand that no permission to continue display of advertisement will be


given unless the undersigned has or obtains a valid Advertisement License
from the BBMP.
(2) I understand that filing of this application with respect to any unauthorized
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to continue to
be displayed and the BBMP reserves the right to remove the same even when
such an application is pending with the BBMP.
(3) I understand that authorized existing or legacy advertisements can continue
to be displayed, after approval by BBMP, only for a period for which the
permission was originally given.
(4) I understand that I have given above the abstract of the individual formats
duly filled and submitted by me for each legacy/existing authorized
advertisement and the individual duly filled formats are attached herewith. I
understand that BBMP shall forthwith reject those applications for which the
information in the detailed formats is not submitted.
(5) Further I understand that BBMP is at liberty to reject any of these
applications in accordance with the BBMP Advertisement Bye Laws 2024.

Date: Yours sincerely,

Place: Signature of the applicant


48
FORMAT TO BE FILLED FOR EACH AUTHORIZED LEGACY
ADVERTISEMENT SEPARATELY

SL. No Item Details


Name of the Applicant (who may be a Company/Proprietary
1 Firm/Government Department or a PSU and has a valid
License for Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Details of the permission/approval issued to the Applicant
7
for erection & display of the Legacy Advertisement
Address of the building/land/spot where the legacy
8
advertisement is erected & displayed
Latitude & Longitude of the spot/location where the legacy
9
advertisement is erected & displayed
Google Image and the Google Plus Code of the spot/location
10
where the legacy advertisement is erected & displayed
Dishaank screenshot of the location/spot showing the
11
Revenue Survey Numbers
Name of the owner of the land/building where the legacy
12
advertisement is erected and displayed
13 BBMP Property ID as per Register A or Register B
14 Property is Register A or Register B Property
15 BBMP SAS Application Number
Year until which the BBMP Property Tax paid for the said
16
property
Year until which the BBMP Advertisement Fee paid for the
said advertisement (attach proof of the said payment as
17
issued by BBMP and if not paid then pay advertisement fee
up-to-date and produce BBMP receipt)
18 Type of Advertisement (see Schedule 3 of Bye Laws)
19 Size of the Advertisement (length, width and area)
No Objection Certificate from the owner of the
20 land/building where the legacy advertisement is erected
and displayed
Copy of the agreement entered into with the owner of the
21
land/building
Civil engineering plan of the erection of the advertisement
22
duly approved from a qualified engineer.
49
Whether the Applicant has any unpaid dues or unpaid
23 demand whatsoever of the BBMP (attach details if
applicable or notorized affidavit if it is NIL)
Whether the Applicant has any payable penalties to any
24 authority in connection with display of advertisements
(attach details if applicable or notorized affidavit if it is NIL)
Whether the Applicant was involved in any incident
25 endangering the public safety (attach details if applicable
or notorized affidavit if it is NIL)
26 Any other document as deemed relevant by the Applicant

Applicant Signature and date

ACKNOWLEDGMENT
Received the application for continuation of display of the following legacy
advertisement(s) from ______________ (Applicant Name) with License Number
_______________ on ___________ day of ______ month and _______ year.

BBMP SAS
Latitude Application
Address of Name of
Size of the and Google Plus Number of
Type and the the owner
Advertisem Longitude Code of the the
descriptio building/ of the
Sl. ent of the spot/locati property/
n of the land/ spot land/buildi
No (Length, Spot/Locati on of the land where
Advertise of the ng of the
Width and on of the Advertisem the
ment advertisem Advertisem
Area) Advertisem ent Advertisem
ent ent
ent ent is
located
1 2 3 4 5 6 7 8

Signature of Receiving Person in BBMP Office


Name & Designation of the Receiving Person
50
FORM-IVA
APPROVAL LETTER FOR ERECTION AND DISPLAY OF NEW/AUTHORIZED-
LEGACY ADVERTISEMENT
(see bye-law 18(6)(ii))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________
Sub: Approval for erection and display of new/legacy advertisement, reg

Ref: Your application number ______ dated _________

This is to accord permission and approval to erect and display the


new/authorized-legacy advertisements as per the following details –
Name of
BBMP SAS
Latitude the owner
Size of Address of Google Application
and of the Approval
Type and the the Plus Code Number of the
Longitude land/buil Valid Until
descriptio Advertise building/ of the property/
Sl. of the ding (enter date
n of ment land/ spot spot/locat land
No Spot/Loca where the until which
Advertise (Length, of the ion of the containing
tion of advertise the approval
ment Width and advertise Advertise spot of the
Advertise ment is valid)
Area) ment ment advertisemen
ment is/will be
t
erected
1 2 3 4 5 6 7 8 9

This permission/approval is subject to the following conditions –


(1) In case of request for approval for advertisements by an Advertiser who has been
granted rights to erect & display the advertisements on any road stretch or circle
or an area and the approval/rejection is not issued within 15-days of the receipt
of application for advertisement within his assigned area/road/circle, the same
shall be deemed to have been approved.
(2) This approval is subject to up-to-date payments of prescribed advertisement fees.
The default therein shall lead to cancellation of this approval.

(3) This approval may be withdrawn at any time as deemed necessary by the Chief
Commissioner BBMP or the Special Commissioner (Advertisements).
(4) This approval is subject to all the terms & conditions and stipulations contained
in the under the Greater Bengaluru Governance Act 2024and the BBMP
Advertisement Bye Laws 2024.

(signatures and seal)


Special Commissioner (Advertisements)
Bruhat Bengaluru Mahanagara Palike
51
FORM-IVB
REJECTION LETTER FOR ERECTION AND DISPLAY OF NEW or AUTHORIZED-
LEGACY ADVERTISEMENT
(see bye-law 18)

To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________

Sub: Rejection of approval for erection & display of new/legacy advertisement,


reg
Ref: Your application number ______ dated _________
This is to inform you that the request for erection & display of the following
new/legacy advertisements is hereby rejected for the reasons given below –

Name of the
Latitude and
Address of the Google Plus owner of the
Longitude of
Type and building/ Code of the land/building Reason
Sl. the
details of the land/ spot of spot/location of where the for
No Spot/Location
Advertisement the the advertisement rejection
of
advertisement Advertisement is/was to be
Advertisement
erected
1 2 3 4 5 6 7

(signatures and seal)


Special Commissioner (Advertisements)
Bruhat Bengaluru Mahanagara Palike

FORM-V
APPLICATION FOR APPROVAL OF MOBILE OR VEHCULAR
ADVERTISEMENTS
(see bye-law 11(1))
To
Chief Commissioner BBMP
Subject: Application seeking approval of display of mobile or vehicular
Advertisement by ________(name of the Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the Advertisement
Bye Laws 2024, the undersigned seeks approval for display of the following mobile
or vehicular advertisements –
52
ABSTRACT OF DETAILED FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION

SL No Item Reply
Name of the Applicant (who may be a
1 Company/Proprietary Firm/Government Department or
a PSU and has a valid License for Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
Mobile Phone of the Authorized Representative of
6
Applicant
Number of vehicles on which the approval to display
7
advertisements is requested in this application
Are the duly filled formats with details for which approval
8
is sought attached with this application or not?

(1) I understand that no permission for display of advertisement will be given


unless the undersigned has or obtains a valid Advertisement License from
the BBMP.
(2) I understand that filing of this application with respect to any unauthorized
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to continue to
be displayed and the BBMP reserves the right to remove the same even when
such an application is pending with the BBMP.
(3) I understand that I have given above the abstract of the detailed formats duly
filled and submitted by me for vehicular or mobile advertisement and the
detailed duly filled formats are attached herewith. I understand that BBMP
will forthwith reject the applications for which the information in the detailed
formats is not submitted.
(4) Further I understand that BBMP is at liberty to reject or restrict this
application in accordance with the BBMP Advertisement Bye Laws 2024.

Date: Yours sincerely,


Place: Signature of the applicant
53
DETAILED FORMAT TO BE FILLED FOR MOBILE OR VEHICULAR
ADVERTISEMENT

Sl. No Item Details


Name of the Applicant (who may be a Company/Proprietary
1 Firm/Government Department or a PSU and has a valid
License for Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Vehicle type and registration numbers for every vehicle that (attach
7
will be used for displaying mobile or vehicular advertisements sheet)
Year until which the BBMP Advertisement Fee paid by the
Advertiser (attach proof of the said payment as issued by
8
BBMP and if not paid then pay advertisement fee up-to-date
and produce BBMP receipt)
No Objection Certificate from the owner of the vehicle where
9
the vehicular or mobile advertisement will be displayed
Copy of the agreement entered into with the owner of the
10
vehicle
Civil engineering plan of the erection of the advertisement
11
duly approved from a qualified engineer.
Whether the Applicant has any unpaid dues or unpaid
12 demand whatsoever of the BBMP (attach details if applicable
or notorized affidavit if it is NIL)
Whether the Applicant has any payable penalties to any
13 authority in connection with display of advertisements (attach
details if applicable or notorized affidavit if it is NIL)
Whether the Applicant was involved in any incident
14 endangering the public safety (attach details if applicable or
notorized affidavit if it is NIL)
15 Any other document as deemed relevant by the Applicant

VEHICLE DETAILS

Address Mobile
Vehicle Vehicle Agreement with Vehicle
Vehicle of Number of
Sl. No Registration Owner Owner done or not
Type Vehicle Vehicle
Number Name (attach the same)
Owner Owner
1 2 3 4 5 6 7

Applicant Signature and date


54
ACKNOWLEDGMENT
Received the application for display of mobile or vehicular advertisements as
per following details from ______________ (Applicant Name) with License Number
_______________ on ___________ day of ______ month and _______ year.

Sl. No Vehicle Type Number of Vehicles


1 2 3

Signature of Receiving Person in BBMP Office


Name and Designation of the Receiving Person

FORM-VA
APPROVAL LETTER FOR DISPLAY OF MOBIE OR VEHICULAR
ADVERTISEMENT
(see bye-law 11(1))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________

Sub: Approval for erection and display of mobile or vehicular advertisement,


reg
Ref: Your application number ______ dated _________
This is to accord permission and approval to display the mobile or vehicular
advertisements as per the following details –
BBMP
Mobile
Vehicle Vehicle Address Approval to
Vehicle Number
Sl. No Registration Owner of Vehicle display
Type of Vehicle
Number Name Owner advertisement
Owner
valid until
1 2 3 4 5 6 7

This permission/approval is subject to the following conditions –


(1) This approval may be withdrawn at any time as deemed necessary by the Chief
Commissioner BBMP or the Special Commissioner (Advertisements).
(2) This approval is subject to all the terms & conditions and stipulations contained
in the under the Greater Bengaluru Governance Act 2024and the BBMP
Advertisement Bye Laws 2024.

(signatures and seal)


Special Commissioner (Advertisements)
Bruhat Bengaluru Mahanagara Palike
55
FORM-VB
REJECTION LETTER FOR DISPLAY OF MOBILE OR VEHICULAR
ADVERTISEMENT
(see bye-law 11(1))

To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________

Sub: Rejection of request for display of mobile or vehicular advertisement, reg


Ref: Your application number ______ dated _________
This is to inform you that the request for display of mobile or vehicular
advertisement as per reference above is hereby rejected as per details and for the
reasons given below –
(i) The whole application for display of mobile or vehicular advertisements for all
the vehicles therein is hereby rejected for the reasons given below –

OR
(ii) the permission sought for the following vehicles is hereby rejected for the
reasons given below –

Vehicle Address of
Sl. Vehicle Reason for
Vehicle Type Registration Vehicle
No Owner Name rejection
Number Owner
1 2 3 4 5 6

Special Commissioner (Advertisements)


Bruhat Bengaluru Mahanagara Palike
56
FORM-VI
APPLICATION FOR RENEWAL OF APPROVAL OF EXISTING
ADVERTISEMENTS PREVIOUSLY APPROVED
(see bye-law 8(1)(b))
To
Special Commissioner (Advertisements)
BBMP

Subject: Application for approval for continuation of display of an


Advertisement previously approved under the BBMP
Advertisement Bye Laws 2024, reg

Sir/Madam,

As per the Greater Bengaluru Governance Act 2024and the Advertisement


Bye Laws 2024, the undersigned seeks approval for continuing display of the
following advertisements previously approved under the BBMP Advertisement Bye
Laws 2024 –
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION
[Link] Item Reply
Name of the Applicant (who may be a Company/Proprietary
1 Firm/Government Department or a PSU and has a valid License for
Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Number of existing Advertisements for which information and
7
approval to continue to display is requested in this application
Are the duly filled formats for each existing advertisement for which
8 approval is sought attached with this application or not? If yes then
write the number of duly filled formats attached.

(1) I understand that no permission to continue display of advertisement will be


given unless the undersigned has or obtains a valid Advertisement License
from the BBMP.

(2) I understand that filing of this application with respect to any unauthorized
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to continue to
be displayed and the BBMP reserves the right to remove the same even when
such an application is pending with the BBMP.
(3) I understand that I have given above the abstract of the individual formats
duly filled and submitted by me for each existing advertisement and the
individual duly filled formats are attached herewith.
57
(4) I understand that BBMP shall forthwith reject those applications for which
the information in the detailed formats is not submitted.
(5) Further I understand that BBMP is at liberty to reject any of these
applications in accordance with the BBMP Advertisement Bye Laws 2024.

Date: Yours sincerely,


Place: Signature of the applicant

FORMAT TO BE FILLED FOR RENEWAL OF EACH EXISTING


ADVERTISEMENT PREVIOUSLY ISSUED
SL. No Item Details
Name of the Applicant (who may be a Company/Proprietary
1 Firm/Government Department or a PSU and has a valid License for
Advertisement)
2 License Number
3 Registered Address of the Applicant
4 Address for Correspondence of the Applicant
5 Email ID of the Applicant
6 Mobile Phone of the Authorized Representative of Applicant
Details of the permission/approval issued to the Applicant for
7 erection and display of existing Advertisement and date of expiry
thereof
Address of the building/land/spot where the existing advertisement is
8
erected and displayed
Latitude & Longitude of the spot/location where the existing
9
advertisement is erected and displayed
Google Image and the Google Plus Code of the spot/location where
10
the existing advertisement is erected and displayed
Dishaank screenshot of the location/spot showing the Revenue
11
Survey Numbers
Name of the owner of the land/building where the existing
12
advertisement is erected and displayed
13 BBMP Property ID as per Register A or Register B
14 Property is Register A or Register B Property
15 BBMP SAS Application Number
16 Year until which the BBMP Property Tax paid for the said property
Year until which the BBMP Advertisement Fee paid for the said
advertisement (attach proof of the said payment as issued by BBMP
17
and if not paid then pay advertisement fee up-to-date and produce
BBMP receipt)
18 Type and details of Advertisement (see Schedule 3 of Bye Laws)
19 Size of the Advertisement (length, width and area)
No Objection Certificate from the owner of the land/building where
20
the legacy advertisement is erected & displayed
Copy of the agreement entered into with the owner of the
21
land/building
Civil engineering plan of the erection of the advertisement duly
22
approved from a qualified engineer.
58
Whether the Applicant has any unpaid dues or unpaid demand
23 whatsoever of the BBMP (attach details if applicable or Notorized
Affidavit if NIL)
Whether the Applicant has any payable penalties to any authority in
24 connection with display of advertisements (attach details if applicable
or Notorized Affidavit if NIL)
Whether the Applicant was involved in any incident endangering the
25
public safety (attach details if applicable or Notorized Affidavit if NIL)
26 Any other document as deemed relevant by the Applicant

Applicant Signature and date

ACKNOWLEDGMENT

Received the application for continuation of display of the following existing


advertisement(s) from ______________ (Applicant Name) with License Number
_______________ on ___________ day of ______ month and _______ year.

BBMP
Previo
SAS
us
Applicat
Latitude Name of appro
Address Google ion
Type Size of and the val
of the Plus Number
and the Longitud owner of numb
building/ Code of of the
descripti Advertise e of the the land/ er &
Sl. land/ the spot/ propert
on of the ment Spot/ building date
No spot of location y/ land
existing (Length, Location where and
the of the where
Advertis Width of the advertise date
advertise Advertise the
ement and Area) Advertise ment is of
ment ment Advertis
ment displayed expiry
ement
thereo
is
f
located
1 2 3 4 5 6 7 8 9

Signature of Receiving Person in BBMP Office


Name and Designation of the Receiving Person
59
FORM VI-A
APPROVAL LETTER FOR CONTINUATION OF DISPLAY OF AN EXISTING
ADVERTISEMENT WHICH WAS APPROVED
(see bye-law 8(3))

To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________

Sub: Approval for continuation of display of an advertisement previously


approved
Under the BBMP Advertisement Bye Laws 2024, reg
Ref: Your application number ______ dated _________

This is to accord permission and approval to erect & display the existing
advertisements previously approved under BBMP Advertisement Bye Laws 2024 as
per the following details –

New
Approval
Previous
Name of the Valid
Latitude and approval
Size of the Address of the Google Plus owner of the Until
Longitude of number
Type and Advertisement building/ Code of the land/building (enter
Sl. the & date
description of (Length, land/ spot of spot/location where the date
No Spot/Location and
Advertisement Width and the of the advertisement until
of date of
Area) advertisement Advertisement is/will be which
Advertisement expiry
erected the new
thereof
approval
is valid)

1 2 3 4 5 6 7 8 9

This permission/approval is subject to the following conditions –


(1) In case of request for approval for advertisements by an Advertiser who has been
granted rights to erect and display the advertisements on any road stretch or
circle or an area and the approval/rejection is not issued within 15-days of the
receipt of application for advertisement within his assigned area/road/circle, the
same shall be deemed to have been approved.
(2) This approval is subject to up-to-date payments of prescribed advertisement fees.
The default therein shall lead to cancellation of this approval.
(3) This approval may be withdrawn at any time as deemed necessary by the Chief
Commissioner BBMP or the Special Commissioner (Advertisements).
60
(4) This approval is subject to all the terms and conditions and stipulations
contained in the Greater Bengaluru Governance Act 2024and the BBMP
Advertisement Bye Laws 2024.

(Signatures and seal)


Special Commissioner (Advertisements)
Bruhat Bengaluru Mahanagara Palike

FORM- VIB

REJECTION LETTER FOR ERECTION AND DISPLAY OF AN EXISTING


ADVERTISEMENT PREVIOUSLY APPROVED
(see bye-law 8(3))

To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
Email ___________
Mobile ____________

Sub: Rejection of approval for erection and display of an existing


advertisement previously approved under the BBMP Advertisement
Bye Laws 2024, reg
Ref: Your application number ______ dated _________
This is to inform you that the request for renewal of approval to continue
display of the following existing advertisements is hereby rejected for the reasons
given below –
Name of the
Latitude and owner of the
Address of the Google Plus
Longitude of land/building
Type and building/ Code of the Reason
Sl. the where the
details of the land/ spot of spot/location for
No Spot/Location advertisement
Advertisement the of the rejection
of is to be
advertisement Advertisement
Advertisement erected and
displayed
1 2 3 4 5 6 7

(signatures and seal)

Special Commissioner (Advertisements)


Bruhat Bengaluru Mahanagara Palike
61
FORM-VII
BRUHAT BENGALURU MAHANAGARA PALIKE
(see bye-law15(1)(ii)and(v)

No - Office of the Special Commissioner (Advertisements)

Date: __________________

NOTICE FOR REMOVAL OF UNAUTHORIZED ADVERTISEMENT AND


PAYMENT OF PENATLY THEREON

Whereas it has come to the notice of the undersigned that you have created
infrastructure for advertisement/displayed advertisement un authorizedly/without
permission which is violation of the Greater Bengaluru Governance Act 2024and
the BBMP Advertisement Bye Laws 2024 (hereinafter the Ad Bye Laws 2024).
Whereas you are not only bound to remove the unauthorized structure and
stop the display of the advertisements but you are also liable to pay penalty thereon
as per details given below for your said illegal and unauthorized action –
Address of the
Size of the
Type and description of building/ land/
Advertisement Penalty Payable
Sl. No unauthorized spot of the
(Length, Width (in Rs)
Advertisement unauthorized
and Area)
advertisement
1 2 3 4 5

Total Penalty Payable =


You are directed to remove the structure and advertisement (if any) and pay
the penalty amount immediately but not later than 7-days from the date of
service of this Notice. Your reply, if any, shall reach the undersigned within 7-
days of receipt of this notice.
Please note that under the under the Greater Bengaluru Governance Act
2024and the Ad Bye Laws 2024 section 345 of the under the Greater Bengaluru
Governance Act 2024, apart from other means, the notice via email or electronic
means (WhatsApp/SMS etc) is a sufficient service.
You may note that failure to pay the above-mentioned penalty amount
makes you liable for the following actions in order to recover the same. This
notice is for the following actions –
(i) Removal of the said unauthorized structure and/or advertisements.
(ii) Cancellation of license and permissions if you are a licensed advertiser.
(iii) Blacklisting from being eligible to obtain License to Advertise.
62
(iv) Distraint and sale of your moveable properties
(v) Attachment of your immovable properties
(vi) Attachment of your bank accounts
(vii) Criminal prosecution under the Greater Bengaluru Governance Act
2024.

(Signatures)

Special Commissioner
(Advertisements)/Zonal Commissioner/Joint
Commissioner_____________ Zone

To
Mr. __________
License No _________ (if applicable)
Correspondence Address

FORM-VIII
BRUHAT BENGALURU MAHANAGARA PALIKE
(see bye-law15(2)(ii))

No - Office of the ________________


Date: __________________

SHOW-CAUSE CUM DEMAND NOTICE FOR DEFAULT IN PAYMENT OF


ADVERTISEMENT FEE AND INTEREST THEREON

Whereas you assigned rights to display advertisements as per approval


number _________ dated_______ of the BBMP as per the BBMP Advertisement Bye
Laws 2024 (hereinafter the Ad Bye Laws 2024) for which you are liable to pay
advertisement fees and applicable interest charges for delays.
Whereas you have defaulted to pay the advertisement fees to BBMP with
respect to above approved advertisement rights and the details of the
advertisement fees and interest due to be paid by you are as follows (as on date of
issuance of this Notice).
63
SL Due Amount
Description Period
No (in Rs)
1 Advertisement Fees
Interest# (calculated as on date of
2 this notice generation @ 18% per
annum)
3 Total Due#
# This is as on date of issuance of this Notice and the actual interest and
total due will be calculated as on the date of payment by you.
You are directed to pay the same immediately but not later than 7-days
from the date of service of this Show Cause-cum-Demand Notice. Your reply, if
any, shall reach the undersigned within 7-days of receipt of this notice.
Please note that under the Greater Bengaluru Governance Act 2024and the
Ad Bye Laws 2024 section 345 of the Greater Bengaluru Governance Act 2024,
apart from other means, the notice via email or electronic means (WhatsApp/SMS
etc) is a sufficient service.
You may note that failure to pay the above-mentioned dues makes you
liable for the following actions in order to recover the same. This notice is for the
following actions –
(i) Removal of the said advertisements and cancellation of your license
and permissions.
(ii) Blacklisting from being eligible to obtain License to Advertise.
(iii) Distraint and sale of your moveable properties
(iv) Attachment of your immovable properties
(v) Attachment of your bank accounts
(vi) Criminal cases under the Greater Bengaluru Governance Act 2024.

(Signatures)
Special Commissioner
(Advertisements)/Zonal Commissioner/Joint
Commissioner_____________ Zone
To
Mr __________
Licensed Advertiser BBMP
License No _________
Registered Address and
Correspondence Address
R.N.I. No. KARBIL/2001/47147 POSTAL REGN. No. RNP/KA/BGS/2202/2017-19
Licensed to post without prepayment WPP No. 297

64
FORM-IX
Register of Advertisement Licenses
(see bye-law 24)
Order
Registe
Numb Email Mobile
Name of red
Address for er and ID of Number of
the Agency Address Licen Lice
Correspond Date the Authorized
Sl. assigned of the se nse
ence of the of License Representa
No License for License Numb Valid
Licensed issuan d tive of the
Advertisem d er Until
Advertiser ce of Adverti Licensed
ent Adverti
Licens ser Advertiser
ser
e
1 2 3 4 5 6 7 8 9

Licensed Advertiser wise List of Permissions for erection and display of


advertisements

Name of
Number the
Name and Date Google owner of
Size of Address Latitude
of the of Plus the
Type the of the and
Agency approval Code of land/bui
Lice and Advertis building Longitud
assigne for the lding
Sl. nse descripti ement / land/ e of the
d erection spot/loc where
No Num on of (Length, spot of Spot/Lo
License and ation of the
ber Advertis Width the cation of
for display the advertis
ement and advertis Advertis
Adverti of Advertis ement
Area) ement ement
sement advertis ement is/will
ement be
erected
1 2 3 4 5 6 7 8 9 10

By Order etc,……………………
USPA/UDD/Notification-2024/Final BBMP Advertisement Bye-Laws 2024/10.01.2025

ಮುದ ಕರು ಾಗೂ ಪ ಾಶಕರು:- ಸಂಕಲ ಾ ಾ ಗಳ , ಕ ಾ ಟಕ ಾಜ ಪತ , ಸ ಾ ೇಂದ ಮುದ ಾಲಯ, ೆಂಗಳ ರು

THAMMAIAH
Digitally signed by THAMMAIAH
DN: c=IN, o=Centre for e-Governance, [Link]=be54f34f4e31eae50203ca7fab5ceb3794f20a8460a2582ef28294d43b8f8b16, ou=department of printing stationery and
Publication,CID - 7048443, postalCode=560001, st=Karnataka, serialNumber=4d9b284dcc53d39f1425f50485de07dd86efa302a3fce3729eddea0c1b5098e0,
cn=THAMMAIAH
Date: 2025.07.18 [Link] +05'30'

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