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Sober Brochure

SOBER is a brand offering a line of non-alcoholic distilled spirits infused with botanicals and adaptogens, designed for those who want to enjoy sophisticated drinks without alcohol or calories. The product range includes Sober Gin, Sober Pink Gin, Sober Whiskey, and Sober Rum, each crafted with unique flavors and tasting notes, ideal for mindful consumption. The brand encourages a refined drinking experience and provides cocktail recipes to enhance enjoyment.

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Abhi Kaadhalan
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We take content rights seriously. If you suspect this is your content, claim it here.
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0% found this document useful (0 votes)
83 views16 pages

Sober Brochure

SOBER is a brand offering a line of non-alcoholic distilled spirits infused with botanicals and adaptogens, designed for those who want to enjoy sophisticated drinks without alcohol or calories. The product range includes Sober Gin, Sober Pink Gin, Sober Whiskey, and Sober Rum, each crafted with unique flavors and tasting notes, ideal for mindful consumption. The brand encourages a refined drinking experience and provides cocktail recipes to enhance enjoyment.

Uploaded by

Abhi Kaadhalan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

A Diageo Portfolio Brand

drink.sober
drinksober.co
0 sugar | 0 abv | 5 cal
A Note From Our Founder
"Whether you're driving, training, dieting, parenting,
waking up early, abstaining for religious reasons, or
planning to quit altogether, now you can enjoy the
same experience, minus the alcohol and the calories’’.
#DoItSober #EnjoyItSober

StaySoberStaySharp

-Vansh Pahuja
(Founder)
About The Brand
Ever felt like the party's passing you by because you’re not
sipping on something fun? We’ve all been there. That’s
why we created SOBER, a revolutionary line of Botanicals
Infused Non-Alcoholic Distilled Spirits.

SOBER isn’t just a drink; it’s an experience. We were tired


of the limited options for those who choose not to drink.
With SOBER, you can explore, experiment, and navigate a
world of sophisticated alternatives.

"Distilled with naturally grown herbs and mood-boosting


adaptogens, SOBER offers a unique and flavorful journey
for your taste buds. It’s a sophisticated drink that lets you
raise a glass without the buzz or the hangover!

Want to be part of this exciting adventure?

Reserve your bottle of SOBER today at drinksober.in and


Follow us on Instagram @drink.sober for all the latest
updates.

Raising a glass to a refined way of drinking.

#StaySoberStaySharp
Sober Gin
India's first distilled non-alcoholic spirit, Sober Gin, offers a
serene and uplifting experience. Crafted with a unique
blend of botanicals and adaptogens, It provides a
clearheaded escape without the intoxicating effects of
alcohol. Perfect for mindful moments or social gatherings,
it is also a great alternative to alcohol.

How to Consume
Pour 60ML in a glass. Add a chilled mixer such as a tonic
or sparkling water. Garnish with a grapefruit slice.

Ps: we don’t suggest you drink it neat off the bottle - who
even does that anyway?

Tasting Notes
Nose: Bright and aromatic with citrusy top notes of lemon
and orange peel, underpinned by herbal botanicals like
juniper, coriander, and green tea.

Palate: Crisp and refreshing with a balanced blend of


juniper, subtle spiciness from cardamom and pepper, and
a herbal bitterness from ashwagandha and tulsi.

Finish: Smooth, clean, and lingering, with earthy and


slightly bitter herbal notes.
PINK GIN
PINK GIN
PINK GIN
Sober Pink Gin
Experience the elegance of Sober Pink Gin. A harmonious
blend of our signature botanicals and the delicate flavors
of strawberry, raspberry, and rose, this non-alcoholic spirit
offers a light and refreshing taste.

How to Consume
Pour 60ML in a glass. Add a chilled mixer such as a tonic
or sparkling water. Garnish with a grapefruit slice.

Ps: we don’t suggest you drink it neat off the bottle - who
even does that anyway?

Tasting Notes
Nose: Sweet and floral with notes of fresh strawberries,
raspberries, or rhubarb, complemented by a touch of
juniper and citrus.

Palate: Fruity and light, with a mild juniper backbone.


Flavors of red berries, a hint of spice, and a touch of
sweetness balance the botanical elements.

Finish: Soft and slightly sweet, with lingering berry and


citrus flavors, leaving a refreshing aftertaste.
WHISKEY
WHISKEY
WHISKEY
Sober Whiskey
Indulge in the rich and comforting flavors of SOBER Spiced
Whiskey. Our signature botanicals are complemented by
the warm spices of vanilla, pineapple, cocoa beans, and
clove, creating a smooth and satisfying taste experience: a
mindful sip, a warm embrace.

How to Consume
Pour 60ML in a glass. Add a chilled mixer such as a
ginger ale or soda or sparkling water. Top it up with
a block ice.

Ps: we don’t suggest you drink it neat off the


bottle - who even does that anyway?

Tasting Notes
Nose: Smoky and peaty with notes of dried fruits, honey,
and oak.

Palate: Complex with layers of smoke, malt, toffee, and


citrus. Some may have hints of sea salt and heather.

Finish: Long and warming, with smoky and malty


undertones.
Rum
Rum
Rum

#STAYSOBER
Sober Rum
Experience the vibrant flavors of SOBER Rum. A unique
blend of botanicals and tropical notes, this non-alcoholic
spirit offers a smooth and refreshing taste. Perfect for
those who seek a guilt-free escape.

How to Consume
Pour 60ML in a glass. Add a chilled mixer such as a cola
or sparkling water. Garnish with lime.

Ps: we don’t suggest you drink it neat off the bottle - who
even does that anyway?

Tasting Notes
Nose: Rich and robust with aromas of caramel, toffee,
vanilla, and baking spices like cinnamon and nutmeg.

Palate: Full-bodied and warming, with notes of dried


fruits, brown sugar, oak, and spices.

Finish: Long and velvety, with lingering flavors of spice,


oak, and molasses.
The Art Of Sober Living
YOUR GUIDE TO ENJOYING THE SOBER LIFE

Elevate Your Everyday. Discover a new way to savor life's


moments without a compromise. Sober offers a range of
non-alcoholic spirits that are as sophisticated and
satisfying as their alcoholic counterparts. Unlock your
creativity and take your cocktail game to new heights.
Sober’s versatile spirits can be expertly mixed to craft a
wide range of delicious, elegant cocktails from classic
cocktails to innovative concoctions, the possibilities are
endless. Whether you're seeking a moment of tranquillity
or a vibrant social experience, Sober has you covered.

SOBER
SOBER
SOBER
Sober Cocktails

Sober G&T
Ingredients
60 ml Sober Gin / Pink Gin
120 ml Tonic Water,
Lime wedge

Instructions
Fill a glass with Sober Gin.
Top up with tonic water.
Add ice to taste.
Garnish with a lime wedge.

Sober Rum & Cola


Ingredients
60 ml Sober Rum,
120 ml Cola,
Cherry (optional)

Instructions
Fill a glass with Sober Rum.
Top up with Cola.
Add ice to taste.
Garnish with a Cherry (optional).
Sober Whiskey
Highball
Ingredients
60 ml Sober Whiskey,
120 ml Soda water,
Orange slice (optional)

Instructions
Fill a glass with Sober Whiskey.
Top up with soda water.
Add ice to taste.
Garnish with an orange slice
(optional)
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