MODULE 5

PROJECT PROPOSAL WRITING WORKSHOP

A project is a temporary endeavour involving a connected sequence of activities and a range of

resources, which is designed to achieve a specific and unique outcome and which operates within
time, cost and quality constraints and which is often used to introduced.

COMPONENTS OF PROJECT PROPOSAL

1. Project title

2. Executive summary

3. Introduction

4. Objectives

5. Project beneficiaries

6. Activities of the project

7. Strategy of implementation

8. Budget /cost plan

9. Itemized budget

10. Monitoring & evaluation plan

11. Outcome/impact

12. Sustainability of the project

13. Conclusion

PROJECT TITLE

Project Title is a name of the Project. A proper project title describes the whole assignment in one

sentence. It helps the team to refer the Project with the assigned Name. Project titles make you to

understand the main goal of the Project work and deliverables. The title should be clear and

unambiguous (do not make it "cute “)

CHARACTERISTICS OF A GOOD RESEARCH TITLE

• A good title should be interesting to the reader.

• To make the title interesting, attention-grabbing, and easy to read, use words that create a

positive impression and stimulate the reader's interest.

• It reflects the tone of writing.

• It contains important keywords

Encrypted Titles: These are the secrete titles; organizations do not want the developing team to

know about the actual titles.

Temporary Tiles: Temporary titles are assigned to project if the actual title is not yet finalized. A

working title, sometimes called a production title or a tentative title, is the temporary title of a
product or project used during its development.

Descriptive Titles: These are the long titles and they represent the actual project in clear descriptive

manner for easy understanding. A descriptive title announces the topic of the work clearly and

succinctly.

Sort Titles: Sort Project tiles are very creative and become the final product names in most of the

Time.

INTRODUCTION

An introduction is the first paragraph of a written research paper, or the first thing you say in an oral

presentation, or the first thing people see, hear, or experience about your project. The introduction

gives the reader the beginning of the piece of thread so they can follow it.

GOALS OF AN INTRODUCTION

• Get the attention and interest of your audience

• Reveal the topic of your speech

• Establish your credibility

• Goodwill.

GUIDELINES FOR WRITING THE INTRODUCTION

• Give background information about the topic.

• Refer to the important findings of other researchers.

• Identify the need for further investigation.

• Indicate your plans for further investigation.

• State your hypothesis/research questions.

• State your aim

• State your objectives.

• Indicate the scope of your study.

• Refer to any limitations of your study.

• Outline the content of each chapter

OBJECTIVES

Objectives are statements of precise outcomes that can be measured in support of the goals.

• Objectives are SMART (specific, measurable, allocable, reasonable and time sensitive).
• Goals and objectives form the most important part of a project proposal and one should pay
great attention while framing them.
• Setting the goal is often the first step towards developing a proposal as it lays the foundation
for the project.
• A well written proposal always has clearly defined goal and SMART objectives to attain the
desired goal.
• Remember that framing goals and objectives is the most important section of the proposal
and it takes time to create meaningful proposal.

TYPES OF PROJECT OBJECTIVES

• Financial objectives

• Technical objectives

• Quality objectives

• Performance objectives

• Business objectives

• Compliances objectives

SMART objectives Most of the program mangers might have heard about this acronym for framing

quality objectives. SMART mean objectives that are

Specific: This means that the objectives should be clear and unambiguous, giving details of how and

what you intend to achieve.

Measurable: This means that the objectives should be quantifiable so that one can see if they are

being achieved or not.

Achievable: This means that the objective should be feasible, viable and within the control/capacity

of the organization.

Realistic: When you draft the objective ensure that they are realistic and can be attained within the

available resources and time frame.

Time – bound: It is important to give a time-frame for completing a particular objective. This helps
in timely delivery of the outputs and outcomes without unnecessary delay.

GUIDELINES FOR ESTABLISHING OBJECTIVES

• Let the people responsible for attaining the objectives have a voice in setting them.

• State Objective as specifically as possible.

• Relate objectives to specific actions whenever necessary.

• Pinpoint expected results. Set goals high enough that employees have to strive to meet them,

but not so high that employees give up trying to meet them

• Specify when goals are expected to be achieved Set objectives only in relation to other

organizational objectives.

• State Objectives clearly and simply.

PROJECT BENEFICIARIES

• The project beneficiaries also called the target group or the target beneficiaries of your
project, are those who will benefit from your project.
• They are the people whose circumstances you want to change by implementing your idea.
They can be affected directly or indirectly by the project.
• While beneficiaries are not typically listed in overview parts of the proposal, information
about the beneficiaries is actually very important in your proposal.
• This is because helping beneficiaries is the number one reason donors are willing to give
money.
• Information about and references to beneficiaries should be dispersed throughout the entire
proposal

DIFFERENCE BETWEEN DIRECT AND INDIRECT BENEFICIARIES

Direct Beneficiary: A direct beneficiary, sometimes called a primary beneficiary, is someone who is
directly involved with our project and benefits from it. Depending on our project this could be people
who participated in our training, students of the school you built or women who received livestock.

Indirect Beneficiary: indirect beneficiary, sometimes called a secondary beneficiary, is someone who
is not directly connected with the project, but will still benefit from it. This could be other members
of the community or from the area or family members of the participants. Most projects are not
planned around indirect beneficiaries, and so they are more difficult to describe precisely.

ACTIVITIES OF THE PROJECT

It is an implementation step

Focus on hoe the objectives are To be accomplished And the goals are to be meet.

Project Initiation: Project initiation is the starting point of any project. In this process, all the activities
related to winning a project takes place. Usually, the main activity of this phase is the pre-sale.
Project Planning: Project planning is one of the main project management processes. If the project
management team gets this step wrong, there could be heavy negative consequences during the next
phases of the project.

Project Execution: After all paperwork is done, in this phase, the project management executes the
project in order to achieve project objectives.

Control and Validation: During the project life cycle, the project activities should be thoroughly

controlled and validated. The controlling can be mainly done by adhering to the initial protocols

such as project plan, quality assurance test plan and communication plan for the project.

Closeout and Evaluation: Once all the project requirements are achieved, it is time to hand over the

implemented system and closeout the project. If the project deliveries are in par with the acceptance

criteria defined by the client, the project will be duly accepted and paid by the custom. During the

project evaluation process, the service provider may notice that they haven’t gained the expected

margins for the project and may have exceeded the timelines planned at the beginning.

STRATEGY OF IMPLEMENTATION

Implementation strategy is the process of defining how to bring the strategic plan to life. To execute

the objectives outlined in the strategic plan, you must define how you will implement each aspect,
from funding and personnel to organization and deliverables. Therefore, without an implementation
strategy, it can be difficult to identify how you will achieve each of your stated goals and objectives.

BUDGET / COST PLAN

Budget estimating and cost planning will help to control expenditure, ensure that the client receives

better value-for-money in both design & construction, and that the project cost is kept within the

agreed budget

We will prepare an initial budget cost which is established by reference to cost data from previous

projects.

We use Causeway’s CATO Cost & Programme Management software suite for the preparation of

Feasibility Estimates and Cost Planning to meet our client’s requirements.

BENEFITS OF BUDGET AND COST PLANNING

• The tender sum is more likely to equate with the approximate estimate

• Greater satisfaction with end results

• Improved building quality and performance

• There is less possibility of addendum bills of quantities being required

• Cost-effectiveness and a value-for-money design are more likely to be achieved

• A balanced distribution of expenditure among the various parts or elements of the building

is likely to produce a more rational design

• Cost considerations are more likely to be taken into account because of the greater

involvement of the Quantity Surveyor during the design process

• Early identification of high-cost elements.

COST PLANNING PROCESS

The cost planning process consists essentially of three phases:

• The first of these involves the establishment of a realistic first estimate (Preliminary

Approximate Estimate).

• The second stage plans how this estimate should be spent among the various parts or

elements of the project (Cost Plan).

• The final stage is a checking process to ensure that the actual design details for the various

elements can be constructed within the cost plan (Cost Checking).

ITEMIZED BUDGET

• Creating an itemized budget can help control spending by giving you a better idea of were

all your money goes.

• If you’re the kind of person who cringes at the thought of budgeting, you’re not alone —

and you’ll need to change the way you think about budgets before creating one.

• Not only does budgeting ensure that you have enough money to pay for necessities, but it

also, can free up cash to use for savings, vacations and buying all that cool stuff you’ve been

wanting.