Hansraj Rana
Permanent Address:-Village Saloh, Po Hathol, Teh Naduan, Distt Hamirpur 177041
Phone No: +917307155182
[email protected]
PROFESSSIONAL ABRIDGEMENT
A result oriented professional with over 8 years of experience in Sales & Marketing, Business Development, Retail
Store Operations, Stock Management, Customer Relationship Management and Team Management.
An Out-of-the-Box thinker with a proven track record of increasing revenues, streamlining workflow and creating a
team work environment to enhance productivity.
Expertise in marketing plan execution & product promotion to accomplish the decided targets.
An innate flair for accepting challenges, managing & leading sales / collection functions and achieving desired targets.
An effective communicator with good presentation skills and abilities in forging business partnerships and establish
beneficial relationships with channel partners.
FUNCTIONAL DOMAIN
Retail Store Operations / Stock Management
-Conceptualising visual merchandising displays, windows, POP & design of retail outlets for maintenance of a high-
end store Image.
- Coordinating the in-store promotional activities for new releases & special products.
- Ensuring maintenance of adequate stock levels by all the departments through an efficient ordering system.
- Planning and monitoring warehouse operations of receipt, storage, return of unsold stock, inventory control.
Sales and Marketing / Business Development
- Handling sales promotional activities as a part of brand building & market development effort through promotional
schemes.
- Conducting competitor analysis & competency mapping for keeping abreast of market trends.
- Preparing and assessing the Marketing MIS for better understanding of the consumer.
Customer Relationship Management / Team Management
- Managing customer centric operations & ensuring customer satisfaction by achieving delivery & service quality
norms.
- Interacting with the customers to gather their feedback, and undertaking steps for effectively resolving customer’s
complaints.
- Mentoring, training & developing the field functionaries to ensure sales and operational efficiency.
CAREER HIGHLIGHTS
Dec’23 – Till Now Vocational Trainer- Retail Management Govt. Degree College, Nadaun
(HP)
Role:
Prepare Students For Their Careers After Graduation.
Practical Skills are the focus.
Provide Hands on Experience.
Providing More Direct Training.
Develops Entrepreneurship.
Conducts On Job Training in or Outside Himachal For Students.
July’21 – Nov’23 Store Manager Reliance Smart Point, Himachal
Role:
Recruiting, training, supervising and appraising staff.
Managing budgets.
Maintaining statistical and financial records.
Dealing with customer queries and complaints.
Overseeing pricing and stock control.
Aug’16 - July’21 Assistant Store Manager-Retail Operations Vishal Mega Mart, Noida
Role:
Set standards and objectives for store
Oversee the recruiting, hiring and training needs of the store, and efficient decision making to enhance the overall
performance of the store
Orient the new employees to Apparel Store Operations
Achieve company objectives by ensuring the highest levels of customer service are provided by retail staff and ensure
they have the skills and support required for maximizing sales
Represent the brand by maximizing and contributing to the sales within the store through exceptional customer
service and retail experience
Achieve quantitative measures of performance in the following areas: Units per transaction, Average transaction
value, sales per month, sales per square feet, sales turnover, shrinkage control, increase in conversion percentage
Adhere and enforce Company SOP, Policies and procedures; loss prevention audit guidelines in all the assigned stores.
Also create measures to ensure compliance by all the employees.
Oversee the implementation and execution of the Visual Merchandising guidelines are followed at all the stores at all
times
Recruit and train the staff on sales techniques, customer service, teamwork, and other etiquette as per the company
and brand requirements
Optimize and oversee operations to ensure efficiency, lead a team towards effective collaboration.
July’15 - Jul’16 Team Leader -Retail Operations Caterpillar, Chandigarh
Role:
To manage store staff’s and day to day store operations in accordance with the company’s policies and procedures.
To ensure commercial performance of the store by increasing its sales turnover and maximizing profitability.
Visual Merchandising, customer service delivery, motivation and retention of store personnel to adherence to
company’s norms.
Monitor and control expenses (overtime, local, stock and consumables) through efficient store operations.
Prepare and review store reports on sales, profit and stock ageing (slow moving, fast moving and non moving items.
Effectively manage employee turnover. Provide a positive working environment and handle employee issues
appropriately and in a timely manner
Communicate, execute, and manage marketing and merchandising programs.
Execute and monitor loss prevention and shrink programs.
May’14 – July’15 Sr. Fashion Consultant – Sales Charles & Kieth,
Chandigarh
Role:
Maintaining efficient in-store operations, ensuring exceptional customer service and developing various systems to
control pilferage/shoplifting.
Interfacing with the Merchandising Team and update them on the latest trends in the market.
Achieving the periodical targets, healthy conversion ratio, proper staffing, and visual merchandising of the sections.
Interfacing & networking with local vendors for efficient stock management.
To organize time to time festivals, big days to boost up the sales.
I was responsible for the complete store operations including chasing targets, supervising and training store staffs,
security of the store, admin, and commercial issues. Reports, MIS, inventory/stock management, business
development.
April’13 - April’14 Associate-Sales Reliance trends,
Chandigarh
Role:
Ensure high level of consumer satisfaction by providing superior sales service.
Cross sell merchandise and services.
Ensure proper customer service by teaming with co-workers.
Attend and participate in sales meetings.
Assist with physical inventory counts.
ACADEMIC CREDENTIALS
Completed MBA in Marketing/Finance from Chandigarh University, Punjab with 64 % in 2011-2013
Completed B.Com with 62% in 2008-2011 from Shimla University.
Completed Higher Secondary with 60% in (12TH) 2008 and with 62% in (10th) 2006 from Govt. Secondary School,
Dhaneta, Himachal Pradesh.
PERSONAL PROFILE
th
Date of Birth : 10 Feb 1990
Nationality : Indian
