Sandeep Das
• FMCG and Consulting Leader
• Best-selling author (6 books)
• 200+ thought leadership pieces
• Guest faculty at IIM A, IIM B, ISB & IIM L
• International Keynote Speaker
1
Negotiation, Strategy and
• 100 million views on social media
Storytelling Coach
How to read this document?
1. About Sandeep Das
2. Program Construct
2
Executive Summary: Sandeep Das’ pro ile
Best-selling author of 6 books
Faculty at India’s
best business schools (IIM A, IIM B, IIM
L and at ISB) & at Oxford
Negotiation, Storytelling & Strategic
Thinking for leading
corporates (e.g., Unilever, Tata Group)
International Keynote
Speaker (e.g, Berlin, Atlanta, Singapore)
200+ columns with India’s leading
newspapers and business magazines
Top Social media voice with
over 100 million views
3
f
Business Storytelling Workshop, Chairperson, MRMW,
Mondelez HQ, New Jersey Singapore
The Art & Science of Storytelling,
Quirk’s, Los Angeles
The Art & Science of Managing Conflict, Executive Presence & Personal
IIEX, Washington DC 4 Branding, Oxford (UK)
Mastering Negotiation, Mastering Negotiation,
Economic Times Masterclass Executive MBA, IIM Lucknow
Mastering Negotiation,
ONGC Senior Leadership
Business Storytelling, Mastering Negotiation,
IIM Bangalore Economic Times CIO Meet
5
Sandeep has been an industry leader with over
17 years of FMCG & Consulting experience
Sandeep was the Global Foresight Lead for Emerging Countries (Asia, Africa, South America,
Mexico) at Mars Wrigley.
Sandeep was one of the youngest Directors at PwC. He was leading the practice on Sales &
Marketing Consulting.
Sandeep has worked extensively with clients across the world and had dedicated stints in
Malaysia, Philippines and Indonesia at Accenture Strategy.
He is currently building his own irm, “Building Leaders for Tomorrow” that equips leadership
teams with capabilities across Business Storytelling, Executive Presence, Negotiation
Excellence, Personal Branding, Cross Cultural Communication and Strategic Thinking.
6
f
Sandeep’s book, ‘How Business Storytelling
Works’ has been a bestseller for 40 weeks
Best-selling author of “How
Business Storytelling Works’.
The book has been a bestseller
from Day 1 for 40 successive weeks.
It is a textbook at IIM Bangalore
and at IIM Lucknow.
Tells us how to do Captivating book
Storytelling that is fun to
right… read…
7
Sandeep teaches Executive Education at
India’s best business schools & at Oxford
He teaches Executive Education (for middle to senior
management) at IIM Ahmedabad, IIM Bangalore, IIM Lucknow,
Indian School of Business & at University of Oxford
8
His Executive Education workshops have
consistently got outstanding feedback
At the execution education program
designed for Siemens team of middle to
Overall Rating
senior management by IIM Bangalore,
5.0 / 5.0 Sandeep was given a rating of 5.0 / 5.0 by the
participants of the workshop
At a Storytelling MasterClass for the
Overall Rating Indian School of Business for senior
4.76 / 5.0 leaders, Sandeep’s session was given a
rating of 4.76 / 5.0
9
Sandeep conducted a workshop for senior leaders at ONCG
on Negotiation Strategy, Con lict Management and
Executive Presence
At the execution education program
designed by IIM Bangalore for ONGC
Seni0r Leadership (average work
experience of over 25 years), Sandeep
conducted a workshop on Negotiation
Strategy, Conflict Management and
Executive Presence.
He was given an overall session rating
of 5 / 5 by 30+ participants of the
program.
10
f
Sandeep was invited by IIM Bangalore to do a Storytelling led
Personal Branding workshop as part of the IIM Bangalore -
Goldman Sachs 10,000 Women Entrepreneurs Program
“S ndeep brilli ntly distilled
the principles of person l
br nding into simple yet
powerful insights. The
session w s enriching nd
enlightening.”
Dr. S rik S whney, Director,
Oliti Foods
11
a
a
a
a
a
a
a
a
a
a
“I h ve known S ndeep for the l st
few ye rs nd h ve seen him turn
into the thought le der he is tod y.
S ndeep is new voice mongst
the next gener tion of thought
le ders we need to he r.
You should p y ttention to the
stories he tells. If you get the
ch nce to he r him spe k, drop
everything nd get there if you
c n.
Prof. Steven Sonsino
London Business School He will open your mind. “
12
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
“S ndeep h s been regul rly visiting
IIM Lucknow to conduct workshops on
Business Storytelling nd Cross
Cultur l Communic tion.
S ndeep h s lw ys been
humongous hit mongst the
p rticip nts for not only his v st
knowledge nd experience but lso for
his dept underst nding of their needs
nd spir tions.
His workshops h ve lw ys hit the
right chords with the p rticip nts. He
Professor Payal Mehra, is quite gem of spe ker given his
Communication Area Chair, perfect communic tion
IIM Lucknow skills. “
13
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
He has been invited by leadership teams of leading
corporates to host sessions / conduct leadership workshops
Non-exhaustive
14
“S ndeep D s h s f nt stic nd
eng ging style s tr iner! His
sessions re lw ys super nice to
ttend nd keep you hooked.
Appreci te his ppro ch!
His storytelling brings the content
to life, m king the sessions gre t
experience.
He m kes his sessions come live,
qu lity we've experienced
through our coll bor tions on
v rious bespoke le rning projects.”
Amit Kum r D s, Country HR
Le der, Novo Nordisk Indi
15
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
“S ndeep h d conducted two
1 d y long workshops for us on
Business Storytelling. We were
very h ppy with the Storytelling
workshop nd the follow-up
session.
He c me to one p ge storytelling
formul b sed on neuroscience
nd psychology techniques which
we found very useful. This formul
w s pplied to v riety of
Sumonta Mazumder, business situ tions.
General Manager, Marketing,
Tata Elxsi The workshop w s eng ging, high
energy nd we le rnt lot from it.”
16
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
“S ndeep f cilit ted 1 d y
Business Storytelling workshop for
our An lytics nd Insights
Le dership te m out of our HQ -
New Jersey Of ice.
I would like to th nk him for the
imp ctful workshop. In luence nd
Storytelling is everything in our
business nd S ndeep very cle rly
unp cked th t for us.
I took w y so m ny gre t che ts
Shantanu Mulay, th t I will be pplying st rting
Global VP, Analytics and Insights, tod y, nd m sure the te m will
Mondelez International do the s me!”
17
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
a
f
a
a
a
a
a
f
a
a
a
a
a
a
a
“We re lly loved the storytelling
workshop conducted by S ndeep.
Everyone in the te m w s very
ppreci tive of his co ching
methods.
Vasu Kothamasu, This w s prob bly the BEST
workshop we h ve ever h d t
General Manager India
ContentSt ck.”
&
Global Engineering Leader,
ContentStack
18
a
a
a
a
a
a
a
a
a
a
a
a
a
Sandeep has been invited as a Keynote Speaker /
Chairperson globally at over 15 international conferences
Amsterdam
Oxford
Berlin
Atlanta
New Jersey
Los Angeles Washington DC
Miami Dubai Bangkok
Singapore
Across the world, he has been invited as Chairperson / Keynote Speaker on
‘The Art and Science of Storytelling’, ‘Negotiation for leaders’, ‘The Future of
APAC’, ‘The Future of Trust’ and the ‘Future of AI’
Sandeep has been invited as an International
Speaker on Negotiation & Storytelling
He has been invited to speak on Negotiation & Storytelling across the
world in conferences at Los Angeles, Miami, Atlanta, Washington DC
(USA); Berlin, Amsterdam (EU) and Dubai, Singapore, Bangkok (APAC)
20
His sessions have received outstanding
feedback from the conference participants
At his ‘Future of Storytelling’ sessions at
Overall Rating
Atlanta (USA), the participants gave him a
4.9 / 5.0 rating of 4.9 / 5.0
“Sandeep was the Keynote Speaker at IIEX
Conference, Amsterdam. His storytelling
session was a great success. It was
insightful, engaging and highly effective.”
- Karen Lynch, Head of Content, IIEX Conferences
21
Sandeep is India’s leading columnist writing
for a majority of newspapers and magazines
He is a thought leader with 200+ opinion pieces for the Times of India,
Economic Times, Fortune, Forbes, Mint, Business World, etc.
22
Sandeep has been recognised as a leading voice on
Strategy, Storytelling & Negotiation on Social Media
LinkedIn Top Voice for
He has been regularly interviewed by
Storytelling,
India’s biggest podcasters
Strategy and Negotiation
His episode with Raj Shamani has been
viewed over 1 Million times
He has a following of over 135,000 on LinkedIn and Instagram.
His posts and videos have been seen over 100 million times.
23
PHOTO-2025-04-1-23-43-39
24
Sandeep offers the following workshops…
Business Art & Science of
Storytelling Negotiation
Building a Personal Building Executive
Brand Presence
Cultivating
Sales Excellence
Strategic Thinking
25
How to read this document?
1. About Sandeep Das
2. Program Construct
26
Sandeep’s workshops are interactive, immersive
and necessary for a variety of audiences
• 50% time to principles and 50% time to real world case-lets
Guiding
Principles • Highly interactive (preferable batch size < 30) with strong
emphasis on peer feedback
of the
Workshop • Tools and assets to be shared which can be used everyday in the
future
• These workshops are applicable for everyone — but primarily for
Who is the middle to senior leaders with 10-25 years of experience.
workshop
• The content (especially the practice case-lets) is customised
for? depending on the pro ile of the participants
27
f
The Art and Science of Negotiation
Morning: The Science of Afternoon: The Art of
Negotiation Negotiation
• Module 1: Negotiation Principles • Module 3: Mastering communication
• Understanding fairness, win-win, • Understanding elements of language
walkaway prices, anchoring, and using open ended questions
managing power distance, etc. • Master elements of non-verbal
• Deploying tools to build trust and communication like body language
understanding the role of the head / and building executive presence
heart
• Module 2: Negotiation Strategy • Module 4: Role of Culture
• Understanding techniques to build • Mastering nuances of culture in terms
leverage, handle difficult of small talk & social occasions,
stakeholders, role of value, focus on presentation structures, delivering
non-monetary benefits, etc. difficult messages, role of authority,
etc.
Format: In person
28
