Social Media Management Package for “Plum Goodness”
1. Content Creation:
Craft and schedule daily posts, stories, and reels aligned with the brand's values and themes. Ensure
content is visually appealing, authentic, and tailored to the target audience.
2. Scheduling:
Schedule posts at optimal times based on analytics to maximize reach and engagement.
3. Video:
Generate engaging and creative reels and videos, capitalizing on current trends. Showcase product
features, behind-the-scenes, and user testimonials through video content.
4. Organized Feed:
Organize the Instagram feed to create an authentically pleasing and cohesive brand aesthetic.
5. Trend Analysis:
Monitor and analyze trending data on social media platforms to inform content strategy and stay ahead of
digital trends.
6. Engagement Growth:
Implement strategies to increase follower count, engagement rates, and overall social media presence.
Leverage beauty, self-care, and sustainability themes to connect with the audience.
7. Performance Analysis:
Regularly track and report on social media performance metrics. Adjust strategies as needed to achieve
goals and enhance overall performance.
8. Active Brand Presence:
Ensure the brand is constantly active on social media, participating in relevant conversations. Regularly
check analytics to refine targeting strategies and work with algorithms effectively.
9. Community Management:
Actively engage with followers, and respond to comments and messages promptly. Foster a positive and
interactive community by encouraging user-generated content.
10. Themed Days and Weeks:
Dedicate specific days or weeks to unique beauty, self-care, or sustainability themes. Create content and
promotions that align with these themes to keep the audience engaged.
11. Interactive Polls and Q&A Sessions:
Utilize Instagram Stories' interactive features for polls and Q&A sessions. Engage followers in decision-
making processes, encouraging active participation.
12. Story Highlights:
Use Instagram Story Highlights to categorize and showcase different product lines or categories. Ensure
that each highlight tells a story about the benefits and features of the product.
13. Creative Challenges:
Create fun and creative challenges encouraging followers to share their interpretations or experiences
with Plum goodness. Feature the best entries and reward participants for increased engagement.
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Feel free to provide some feedback and adjustments can be made based on further discussions too. 😄
