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Coatings Overview
October 2011
Steve Wilson
 Specialty Resins
for the Coatings Industry

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OMNOVA
Position
Position in
in the
the Paint
Paint Industry
Industry

• We focus on selected applications within the paint industry

– Mainly high performance building paints
• We work through multi-level contacts with customers to
better understand their needs
– R&D, purchasing, sales, marketing… and end-users
• We identify customer needs and offer a solution
– We sell a concept , not a “me too” product
• We provide a complete "product offer" :
– Technology (resins + formulations)
– Marketing service (positioning, joint promotion...)

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Resins for the Coating Industry
 Pliotec®:
– Water borne acrylic resins for vertical and horizontal
masonry such as floor coatings and sealers, elastomeric
coatings
– and waterproofing sealers
 Plioway®:
– Dry super soluble acrylic resins for high performance
odorless solvent based coatings such as stain-blocking
primers and waterproofing sealers
 Pliolite®:
– Dry and solution acrylic resins for solvent based exterior
masonry, cure and seal concrete and swimming pool paints
 Hydro Pliolite®:
– Water borne resin based on E.B.S. (Emulsified Binding
System) technology allowing formulation of high quality
exterior coatings and high performance sealers

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Pliotec®® Resins
All Acrylic Grades

Grades Solids TgºC Application

Pliotec® EL25 50% -25 Vertical masonry,
roof coatings

Pliotec® PA05 48% 48 Sealers and stains

Pliotec® PA20 48% 11 Vertical masonry,

stucco

Pliotec® PA90 48% 25 Sealers and stains

Pliotec® SC 55 48% 15 Sealers and stains

Pliotec® PA91 50% 16 Porch and floor

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Pliotec®® Resins
Acrylic Copolymer Latex

Grades Solids TgºC Application

Pliotec® 7104 45% 51 Swimming pool paint,
waterproofing sealers

Pliotec® 7105BR 43% 51 Cure & seals

Pliotec® CR78 41% 35 Garage floor coatings

Pliotec® CR30 48% 20 Garage floor coatings

Pliotec® SA10 41% 20 Metal coatings

Pliotec® SA40 48% 33 Waterproofing sealers,

cure & seals, primers

Pliotec® LS1 41% 57 Specialty coatings

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Hydro Pliolite®® Resins
EBS
EBS (Emulsified
(Emulsified Binding
Binding System)
System)

Grades Type Solids MFFT Application

Hydro Pliolite® EBS 40% -2 C Sealers and stains

040

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Hydro PLIOLITE®
Self priming waterborne paints

• Adhesion is a physical process linked to the

penetration of the binder in the substrate
• E.B.S is based on an emulsified paint vehicle
• Unlike standard acrylic emulsions, the
Hydro PLIOLITE binder is in solution inside the
emulsion particles. Mobility of the
macromolecules allows penetration into the
porous substrate

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 Film formation of standard dispersions

Water Particles start to

Evaporation of
Polymers in water evaporation deform:
coalescing solvents
coalescing step

The low mobility of the polymer chains limits the interpenetration

of the dispersion particles. Particles are too big to penetrate into the
substrate and consequently remain as a layer on top of the surface

Lack of adhesion on chalky substrates and intrinsic

water sensitivity of lattices.

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Hydro PLIOLITE®

• Particle size of the emulsion

is twice as large as standard
dispersions
• The solvent is located into
the particles
– The emulsion is odorless
– All the solvent is
available for coalescence
~150nm ~300nm
• The macromolecules are in
solution inside the emulsion
particle
– Polymer chains are
mobile

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Film formation of
Hydro PLIOLITE®

Water
Polymers dispersed Solvent evaporation
evaporation coalescence
In water And film hardening

 It is not particle size that drives adhesion but the ability of the particles
to deform and to fuse together after the coalescence.
After coalescence the film formation is achieved by simple solvent
evaporation, and binder penetration can occur easily by capillarity into
the pores of the substrate.

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Plioway ®® Resins
Vinyl Acrylic Dry Granular Resins

Grades Rheology TgºC KB

Value
Plioway® EC1 Newtonian 56 31

Plioway® ECT Rheological 55 32

Plioway® Ultra 200 Newtonian 56 28

Plioway® Ultra G20 Rheological 55 28

Plioway® Ultra 350 LV Newtonian 49 28

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Pliolite®® Resins
Solvent Based Granular Dry Resins

Grades Type Rheology Tg °C KB

Value
Sty/But Newtonian 43-49 60
Pliolite® S5AB, S5E
VT/Acr Newtonian 61 36
Pliolite® VTACL
Sty/Acr Newtonian 56 60
Pliolite® ACL
Sty/Acr Newtonian 54 40
Pliolite® AC80
Sty/Acr Thixotropic 54 45
Pliolite® AC4
Sty/Acr Newtonian 61 36
Pliolite® LV 72
55% Newtonian 33 60
Pliolite® LV15 S
Solution
Acrylic

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Masonry Coatings

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 Pliolite® Resins
Masonry Paints & Primers

40 years experience with Pliolite® Resins

for exterior masonry paints

Masonry
Paints & Market leader in Europe
Primers

Full resin range

(primers, flat & textured paints, aggregate coatings)

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Pliolite® Resins
Masonry Paints & Primers

• Key features of Pliolite resins (AC80 and

AC4) for masonry coatings
– All weather application
– Adhesion to the substrate
– Chemical resistance
– Film formation
– Durability of appearance
– Breathability

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Stucco Coatings

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Garage Floor Paints

• Pliotec® CR78, acrylic copolymer latex

– Formulated at VOC less than 200 g/l
– One part system
– Can be epoxy fortified
– Resistant to tire marking
– Can be formulated at high gloss
– Resistant to common chemicals including gasoline and
brake fluids
– Resistant to tire pickup, scuffing and peeling
– Can be enhanced with decorative flakes

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Garage Floor Paints

• Pliotec® CR30, copolymer latex

– One part system with Cross-linking providing
exceptional surface hardness
– Can be formulated to meet VOC requirements
 less than 50 g/l South Coast (SQAMD),
 100 g/l CARB
– Very good water resistance
– Used in epoxy fortified formulations
– Excellent resistance to tire marking
– Resistant to tire pickup, scuffing and peeling
– Resistant to common chemicals including gasoline
– Can be formulated to a high gloss
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Porch & Floor Coatings

• Pliotec® PA91, 100% acrylic

– Designed to protect wood and concrete from
wear and weather
– Good Dirt pick up resistance
– Can be formulated at
less than 50 g/l VOC
– Exterior and interior use
– Tintable
– Durable film to withstand foot traffic
– Provides beautification and color retention

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Concrete Cure & Seal

• Pliolite® LV15S & ACL

Designed for concrete, brick
– Solution styrene acrylic
– Seals, water repellant

• Pliotec® SA40, 7105BR

– Designed for application
on freshly poured concrete to retard water
evaporation

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Concrete Sealers & Stains for Difficult Surfaces

• Hydro Pliolite® 040 Hybrid styrene acrylic latex

– Waterbased copolymer ideal for cure & seal products
– Solution solvent polymer core inside a waterbased shell
– Dual technology allows penetration and adhesion to
previously coated solvent surfaces unlike latex based
products on the market
– Superior penetration into concrete
substrates

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Clear & Pigmented Concrete Sealers & Stains

• Pliotec® PA90 & PA05 & Pliolite® ACL

– Designed for pavers, concrete, tile, brick
– Seals, repels water, beautifies and protects
– Can be formulated under 100g/l
– Formulations pass ASTM C1315
– Excellent UV, water and blush
resistance
– Hot tire pick up resistance- PA05
– Good chemical resistance – for
pool decks and walkways
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Swimming Pool Paints

• Pliolite® ACL and Pliotec® 7104

– Excellent water resistance
– Chlorine-free formulations
– Self priming
– Fast dry
– Resistance to mold & fungus
– VOC compliant <340 g/l
– Can be formulated at high
gloss

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 Elastomeric Roof Coatings

• Pliotec® EL25, pure acrylic latex

– Meets ASTM D6083
– Excellent tensile, elongation and recovery
– Excellent Dirt pick up resistance
– Crack bridging capability
– VOC – CARB and South Coast VOC is
50 g/l all other areas are 250 g/l
– VOC compliant <50 g/l
– Good resistance to ponding water

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Waterproofing Sealer & Basement Paint

• Pliotec® 7104, Pliotec® SA40, Pliolite® VTACL and

PLW Ultra 200 & G20
– Low odor mainly used for interior basement walls
– Also used on retaining walls, stucco and brick
– Resists hydrostatic pressure up to 10 psi
– Resistant to alkali and efflorescence
– VOC less than 100 g/l - Pliotec® SA40
– VOC less than 200 g/l - Pliotec® 7104
– Freeze thaw stable formulation
– Smooth and textured finishes

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Masonry Sealers & Coatings

• Pliotec® PA20, Pliotec® PA90, Pliolite AC80/AC4

– Exhibit exceptional alkali resistance
– Can be formulated clear or pigmented
– Can be applied directly to green concrete – PA20
– Water base penetrating sealer
– Excellent UV resistance
– Good water repellency and wind driven
rain resistance
– Provide color stability

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Elastomeric Masonry Coatings

• Pliotec® EL25
– Excellent dirt pickup resistance
– Very good water resistance
– 100% acrylic for color retention & UV resistance
– Can be used on EIFS, stucco &
concrete block
– Smooth and textured finishes
– High build with good elongation
– Crack bridging

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Stucco Coatings

• Pliotec® PA20, Pliolite® AC80

– 100% acrylic for color retention & UV resistance
– Good adhesion to multiple substrates
– Can be used as a primer for high alkaline surfaces
– Can also be used as a topcoat
– Can be applied to green concrete
– Good dirt pickup resistance

– Water resistance

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VOC Compliant Odorless Stain Blocking Primers

• Plioway® Ultra 350 LV, Plioway® G20

– OIl based performance without the odor
– Blocks - not hide - most stains and odors (tannin,
smoke, water damage, waterbased markers, kitchen
grease)
– Good low temperature sprayability
– One hour recoat by any latex paint
– Requires less air turnover than
tradional solvent based primers
• Pliotec® SA40 Can be formulated as a
general purpose primer
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Intumescent Paints

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Intumescent Coatings (for structural steel)

• The intumescent coatings market is a global

business with few, mainly European, players
• Segment is growing at +20% per year
• OMNOVA is the only resin manufacturer to
focus and invest in R&D in this segment
since 1995
• Thin film provides both aesthetic and
protective value to the user
• Pliolite and Plioway based formulations

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Multicolor Paint

•Pliotec 7104 & Pliolite VTACL

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