ORGANIZATION STUDY AT KKR GROUP OF COMPANIES( NIRAPARA)
BY , ANZA SHAFI
FOOD PROCESSING INDUSTRY IN INDIA
It is one of the largest industry in India. Ranked 5th in terms of production consumption export and expected growth. There are 25, 367 registered food processing units in the country Total invested capital is Rs 84,094 crore, (as per a competitiveness report of the National Manufacturing Competitiveness Council. Food processing industry is divided into several segments. They are:
Fruits & vegetables Meat & poultry Dairy Marine products, grains and consumer foods (that includes packaged food, beverages and packaged drinking water)
FOOD PROCESSING INDUSTRY IN KERALA
Kerala has always been a 'leader State' in Food Processing sector Kerala is a major producer/processor of Spices, Marine Products, Cashews, Coconuts, Cocoa, Coffee and Tea, Fruits like banana and pineapple. Kerala is traditionally strong in cashews, sea foods and spices. Processed Food Market is currently estimated to be of Rs.305 crore The potential of Processed Food Industry is estimated at Rs 30,000 crore. There are almost 257 registered food processing industry in Kerala.
COMPANY PROFILE
I have done my study at KKR Group of Companies(NIRAPARA) located at kalady. KKR Group of Companies consists of:
SN Rice Mills KKR Mills KKR Flour Mills KKR Agro Mills Pvt Ltd KKR Food Products KKR Products & marketing pvt ltd
It was established in the year 1976 by KK Karnan
The overall turnover of the company is 250cr
The company has 1200 employees.
PRODUCT PROFILE
RICE RICE POWDER PICKLES SPICES WHEAT PRODUCTS OTHERS
Single matta Jaya
Dosa Palappam Pathiri Appam Idiyappam Idly Chemba puttu Puttu
Ginger Cut Mango Hot lime Bitter gourd Tender Mango Dates Fish Beef
Red chilly Coriander Turmeric Chicken Fish Meat Sambar Rasam
Wheat flour Rava (sooji) Broken wheat
Chukkukapi Tamarind Nutrifrist Chips Chutney
Ponni
Cherumani Basmati Vadi Unda Palakadan matta
There are almost30 varieties of pickles. All together Nirapara has 500 varieties of products
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ORGANIZATION CHART
CHAIRMAN VICE CHAIRMAN GENERAL MANAGER
PURCHASE MANAGER
MARKETING MANAGER AREA SALES MANAGER
R&D MANAGER MICRO BIOLOGIST CHEMIST
FINANACE MANAGER COST ACCOUNTANT CASHIER BANK SECTION
HR MANAGER
PURCHASE ASSISTANT
STORE KEEPER
SALES EXCECUTIVE
PRODUCTION MANAGER
QUALITY CONTROLLER
VEHICLES MANAGER
EXPORT MANAGER
ACCOUNTS MANAGER
STRUCTURE OF THE ORGANIZATION
DEPARTMENTS
The functional departments of KKR Group of Companies(Nirapara) are: Purchase department Production department Marketing department Finance department Human Resource department Export department Quality control department Research and Development department
PURCHASE DEPARTMENT
PURCHASE MANAGER
PURCHASE ASSISTANT
STORE KEEPER
STRUCTURE OF PURCHASE DEPARTMENT
FUNCTIONS OF PURCHASE DEPARTMENTS: To buy at the right time, right place, and in right terms Selection and evaluation of suppliers To develop good buyer seller relationship Check whether the products has been delivered Deals with purchase request from other departments To make purchase wisely
PRODUCTION DEPARTMENT
CORPORATE OFFICE PLANT MANAGER OFFICE STAFF ELECTRICAL MAINT: DEP SUPERVISOR QC
MECH MAINT: DEP SUPERVISOR
BOILER OPERATOR
PRODUCTION IN CHARGE PADDY INSPECTION SUPERVISOR MILLING SUPERVISOR LABOR CONTRACTOR
PACKING &DISPATCH SUPERVISOR
PARBOILING SUPERVISOR PARBOILING OPERATORS
LABOR
MILLING SUPERVISOR
HELPERS PRINTING
LABOR LABORS
STRUCTURE OF PRODUCTION DEPARTMENT
PRODUCTION PROCESS
RAW PADDY 1ST PHASE PADDY CLEANER DESTONER CLEANED PADDY CLEANED PADDY STORAGE TANK
PARBOILING TANK
DRYING PLANT PADDY DRIER MACHINE HEAT BLOWER DESTONER POLISHING
DRY PADDY STORAGE TANK
2ND PADDY CLEANER MILLING SECTION
MTRA MACHINE
BRAN
HUSK
Z-SORTEX MACHINE
PACKING PRODUCTION PROCESS OF RICE
DESPATCH
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FUNCTIONS OF PRODUCTION DEPARTMENT
To develop production plan To prepare and review production reports and dates Proper planning for raw materials To prepare materials indent as per production requirements To have close contact with the stores department To arrange workers in different shifts for smooth and effective production Optimum utilization of available resources, minimize wastages in the factory To coordinate with the HR department
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MARKETING DEPARTMENT
SALES AND MARKETING MANAGER
NORTH ZONE AREA SALES MANAGER TERRITORY SALES MANAGER
CENTRAL ZONE AREA SALES MANAGER TERRITORY SALES MANAGER
SOUTH ZONE AREA SALES MANAGER TERRITORY SALES MANAGER
STRUCTURE OF MARKETING DEPARTMENT
FUNCTIONS OF MARKETING DEPARTMENT To attract and retain customers To meet customer demands with appropriate supply To increase sales volume Connecting with customers Building strong brand image Developing marketing strategies
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FINANCE DEPARTMENT
FINANCE MANAGER
COST ACCOUNTANT
CASHIER STRUCTURE OF FINANCE DEPARTMENT
BANK SECTION
FUNCTIONS OF FINANACE DEPARTMENT Obtaining finance Control of expenditure Payment collection of all departments Administration of tax Audit accounts Banking relationship Financial advices when necessary
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HUMAN RESOURCE DEPARTMENT
HR MANAGER
RECEPTIONIST
SECURITY STRUCTURE OF HR DEPARTMENT
HELPERS
FUNCTIONS OF HR DEPARTMENT Estimate man power needs Recruitment and selection of staffs Training and development Remuneration Maximum utilization of man power Ensuring job satisfaction Placement of manpower
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EXPORT DEPARTMENT
EXPORT MANAGER
EXPORT ASSISTANT STRUCTURE OF EXPORT DEPARTMENT
FUNCTIONS OF EXPORT MANAGER Building up the brand in overseas market Coordinating with the overseas buyers , Government officers etc Find new markets and new buyers in new countries Maintaining quality parameters
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QUALITY CONTROL DEPARTMENT
GENERAL MANAGER
QUALITY CONTROLLER ASSISTANT STRUCTURE OF QC DEPARTMENT
FUNCTIONS OF QUALITY CONTROL DEPARTMENT Improving quality is one of the main functions, and those products which meet their quality standards are given to the customers.
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RESEARCH AND DEVELOPMENT DEPARTMENT
RESEARCH ANG DEVELOPMENT MANAGER
MICRO BIOLOGIST
CHEMIST STRUCTURE OF R&D DEPARTMENT
LAB ASSISTANTS
FUNCTIONS OF R&D DEPARTMENT Raw material standardization Development of new products
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SWOT ANALYSIS
STRENGTH
Good will of the company Good coordination High technology machines Strong and stable administration Quality products Brand image Good customer relationship
WEAKNESS
Contract workers Customers are not aware about all the products
OPPURTUNITES
Availability of cheap labor Expansion of company
SWOT
THREATS
High competition in the market Unfavorable government policies and rules Dropping production of paddy in Kerala Changing food habits
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Good scope of new products e.g.. Instant
food mixes
LEARNINGS FROM MY STUDY
Opportunity to experience the various functions of an organization Improves my practical knowledge besides my theoretical knowledge about the organization Helps to know the various departments of the organization Learned how to maintain a cordial relationship between an employer and employee Learned to maintain customer satisfaction by satisfying the needs of the customers.
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