Mobile User Engagement, Segmentation, and Analytics


Details
In this session, CleverTap’s Arkady Fridman (VP of Business Development and Partnerships) will discuss mobile user engagement, segmentation and analytics for Microsoft mobile app development.
Speaker: Arkady Fridman (https://twitter.com/arkhere)
Arkady is the VP of Business Development and Partnerships at CleverTap (https://clevertap.com/) based in New York City. He performs a wide number of growth hacking activities including media buying, lead generation, educational panel discussions, customer development, content development, and travels the US spreading the word about CleverTap. He developed and launched the TappedIn:NY video series featuring East Coast disruptive app entrepreneurs and app development companies. Arkady leverages his entrepreneurial and Adtech experience to guide startups and large enterprise companies globally by helping them leverage CleverTap technology to increase ROI and user engagement.
CleverTap (https://clevertap.com/) is a “best-in-class” mobile engagement and analytics platform enabling developers to use the power of data and messaging to personalize customer experiences on mobile apps. CleverTap features:
• Push notifications, email, SMS, chrome/web and in-app messaging
• Behavioral analytics and advanced user segmentation
• APIs for full control of your data
• FREE messaging
• FREE to use up to 10MM user events per month
CleverTap is headquartered in Silicon Valley and installed on over 450MM handsets worldwide and used by many of the leading brands in entertainment, commerce, travel and publishing. CleverTap is backed by Sequoia Capital and Accel Partners.
Pizza will be provided courtesy of Xamarin

Sponsors
Mobile User Engagement, Segmentation, and Analytics