Systems Limited - Middle East & Africa (Techvista)

Systems Limited - Middle East and Africa and SAP hosted an Exclusive Transformation Dialogue on SAP Business Technology Management (BTM) solution for Global Customers at GITEX GLOBAL Largest Tech & Startup Show in the World. Led by Sherif Hamoudah, Head of Ecosystems and Channels, Middle East, Turkey & Africa, and Maureen Sundman, Head of LeanIX Consulting, the session brought together technology and business leaders to exchange insights on how enterprises in the MEA region continue to redefine their digital priorities. Discussion centered on the critical role of Business Technology Management in aligning IT and business strategies, optimizing value chains, and building a future-ready innovation foundation powered by SAP and Systems Limited - MEA's transformation expertise.

Our leadership at Systems Limited- Middle East & Africa engaged in insightful discussions with industry experts from leading banks, including Nayab Hayat, Head of Digital Delivery at ADIB - Abu Dhabi Islamic Bank, and Mamoun Alhomssey, CTO at Ajman Bank, on how AI, data, and innovation are reshaping financial value chains. As the banking industry continues to evolve, we remain committed to driving intelligent automation, unlocking data-driven insights, and fostering customer-centric ecosystems that enable sustainable growth across the financial landscape.  

Systems Limited - Middle East & Africa (Techvista) was honoured to host Obaid Al Shamsi, Chief Operating Officer, Noman Rasheed, Chief Information Officer and Muhammed Raza Jessani, SVP. Head of Strategic Planning & Business Analytics from DIB at our booth at GITEX GLOBAL Largest Tech & Startup Show in the World 2025, where they met with our leadership — Khurram Majeed, General Manager – Middle East & Africa, and Ammara Masood, Global Industries GM BFS, to discuss DIB’s continued journey of Shariah-compliant banking transformation across geographies and explore new avenues to strengthen our long-standing collaboration. DIB continues to set new benchmarks in Shariah-compliant banking, delivering innovative and customer-centric financial experiences. A special thanks to the wider Dubai Islamic Bank team — Muhammad Tariq Qureshi, Zahoor ul Islam, Muhammad Adil Mirza (PMP, CSM - SAFe, Six Sigma GB, ITIL), Shahryar Azmi, Khaldun S.A Al Khaldi, Parkar Ali, and Javed Hussain Jaffery — for joining us at GITEX and sharing valuable insights as we collectively shape the future of banking.

Systems Limited – Middle East & Africa welcomed Amr Khalifa, SVP Customer Interaction & Product Development, e& UAE and Khurram Shahzad, Senior Director IT, e& UAE, for a strategic discussion with Asif Peer, Group CEO & Managing Director, Systems Limited; Khurram Majeed, General Manager- Middle East & Africa, and Ahmed Kandil, General Manager, Systems Limited - Egypt. The dialogue reinforced the longstanding partnership between Systems Limited and e&, emphasizing joint efforts to accelerate digital transformation across telecom and enterprise domains. Both leaders discussed leveraging AI, cloud, and intelligent automation to strengthen operational agility, enhance customer experiences, and build scalable ecosystems aligned with regional growth priorities. This meeting reaffirmed a shared ambition to architect the next frontier of intelligent transformation where technology, strategy, and innovation converge to deliver measurable business impact.

Systems Limited - Middle East & Africa (Techvista) was honored to host Mr. Manoj Bhojwani, Group Chief Information Officer at ADIB - Abu Dhabi Islamic Bank, at our booth during GITEX GLOBAL Largest Tech & Startup Show in the World 2025. Mr. Bhojwani met with our leadership including Khurram Majeed, General Manager- Middle East & Africa, Moazzam Ali, Vice President – Professional Services and Ali Ashfaq, Senior Account Manager, for an insightful discussion on the future of enterprise technology, AI adoption, and the evolving workforce. The conversation centered on responsibly scaling Generative AI, strengthening data platforms and governance, and accelerating digital experiences that improve customer trust and operational efficiency. Both teams also explored talent models for the future of work—including hybrid delivery, AI-augmented engineering, and continuous upskilling—to ensure resilient, outcome-focused transformation.

Systems Limited - Middle East & Africa signed an MoU with Umbraco, a leading open-source content management platform empowering businesses to deliver seamless digital experiences at scale. With Daniel Deleuran Løkkegaard, Enterprise Sales Manager, and Jonas Thykjær Poulsen, Head of Partnerships Europe, representing Umbraco, and Asif Peer, Group CEO and MD, and Khurram Majeed, General Manager Middle East & Africa, from our side, this collaboration marks a step forward in shaping intelligent, experience-driven digital ecosystems through innovation, scalability, and collaboration.

Amr Kamel, General Manager, Microsoft UAE, and Ahmed Hamzawy, Chief Partnership Officer, Microsoft UAE, engaged with our leadership team at Systems Limited including Asif Peer, Group CEO & MD; Khurram Majeed, General Manager, Middle East and Africa; Omar Al Eit, SVP Sales - Middle East Cluster - Public Sector; and Hijab Hassan, Partnerships and Channels Sales Manager to discuss how Microsoft’s AI and Cloud advancements are unlocking new pathways for digital transformation across MEA. During the interaction at GITEX GLOBAL Largest Tech & Startup Show in the World 2025, the conversation centered on accelerating AI adoption, harnessing data intelligence, and building secure, scalable cloud ecosystems that empower organizations to innovate responsibly and drive sustainable growth. Together, we’re shaping a future where AI and human ingenuity work in harmony to redefine what’s possible for businesses, governments, and communities across the region. #SystemsLimited #Microsoft #GITEXGlobal #DigitalTransformation #DataIntelligence #AIAdoption

Systems Limited - Middle East & Africa (Techvista) engaged in a high-value session with e& leaders at GITEX GLOBAL Largest Tech & Startup Show in the World 2025 to explore transformative #AI use cases reshaping the telecommunications landscape. The discussion brought together visionary executives from both organizations, including Amr Fathy, CTIO at e& Egypt; Amr Khalifa, SVP Customer Interaction & Product Development e& UAE; Amr ElBarkouky, Director Demand Delivery & ICT Solutions e& Egypt; and Eslam Atef, Director Digital and Innovation, Khurram Shahzad Sr. Director IT e& UAE alongside Asif Peer, Group CEO & MD at Systems Limited; Khurram Majeed, General Manager Middle East & Africa at Systems Limited; Ahmed Kandil, General Manager at Systems Limited - Egypt; and Mohamed El Sweesy Head of AI, Data & Enterprise Solutions. The conversation centered around how AI-driven ecosystems are unlocking new opportunities for telcos to accelerate digital transformation, optimize operations, and deliver hyper-personalized customer experiences at scale. This dialogue reinforces our position as a trusted innovation partner for enterprises seeking to evolve into AI-native organizations: agile, data-empowered, and architected for long-term growth. #GITEXGlobal #SystemsLimited #InnovationInAction #TechLeadership #Collaboration #SystemsAtGITEX

We’re thrilled to announce a strategic partnership between Systems Limited – Middle East & Africa and Finshape at GITEX GLOBAL Largest Tech & Startup Show in the World, marking a significant milestone in our mission to accelerate digital innovation across the GCC’s banking landscape. This collaboration brings together Finshape’s AI-ready digital bank operating system and our regional expertise, engineering excellence, and deep understanding of digital transformation, empowering financial institutions to deliver smarter, more personalized, and human-centered banking experiences. The signing ceremony was attended by Asif Peer, Group CEO & MD; Khurram Majeed, General Manager – Middle East & Africa; Adeel Haider, VP – BFS Regional Growth Leader; Moazzam Ali, VP – Professional Services; and Abdul Haseeb, Manager Sales from Systems Limited, alongside Alain Vansnick, CSO and Partnerships Director, and Tamas Braun, Head of New Business, from Finshape. Together, we aim to architect the future of intelligent banking, blending human insight, AI-powered precision, and digital ecosystems to accelerate the region’s transformation journey. Read the press release here: https://lnkd.in/dbQDJXBb

We had the pleasure of hosting Marwan Zeineddine, Managing Director – UAE at SAP, for a strategic discussion with Systems Limited leaders including Asif Peer, Group CEO & MD, Khurram Majeed, General Manager Middle East & Africa; Ahmed Kandil, General Manager at Systems Limited - Egypt; Naveed Ali Tahir, SVP – Global Head of SAP Services and Hijab Hassan, Partnerships and Channel Sales Manager at GITEX GLOBAL Largest Tech & Startup Show in the World 2025. The leadership connect underscored our growing collaboration with SAP and our shared ambition to accelerate digital transformation across the region through innovation, collaboration, and customer success. As enterprises evolve in an AI-driven world, our partnership continues to empower organizations to reimagine business models, unlock data-driven intelligence, and build resilient, future-ready ecosystems. Together, we are advancing a new paradigm of enterprise transformation across the Middle East. #SystemsLimited #SAP #GITEX2025 #DigitalTransformation #StrategicPartnership  #AI #Innovation #CustomerSuccess #MiddleEastTech