نبذة عني
I build marketing engines that scale brands and drive revenue. Simple as…
مقالات Namrata
النشاط
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Has marketing really changed or have we? We used to chase campaigns. Now we chase connection. We used to talk about customers. Now we talk with…
Has marketing really changed or have we? We used to chase campaigns. Now we chase connection. We used to talk about customers. Now we talk with…
تم النشر من قبل Namrata Balwani
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Who goes to a conference on a Sunday? Apparently, everyone. (My steps app and the coffee queue will confirm!) Back from Expand North Star - GITEX…
Who goes to a conference on a Sunday? Apparently, everyone. (My steps app and the coffee queue will confirm!) Back from Expand North Star - GITEX…
تمت المشاركة من قبل Namrata Balwani
الخبرة
التعليم
التراخيص والشهادات
المنشورات
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Keynote Speaker at International Conference on Technology, Innovation and Sustainability in Business Management
Impact of Digital Transformation on Businesses
Less than 30% of digital transformations succeed as per some reports. Picked up on the points from my earlier LinkedIn article "Don't think Digital Transformation, think People Transformation. Here's Why." https://lnkd.in/fkB_Mrk I spoke about the challenges that I have faced, the need for relentless customer focus, the changing customer and the power of choice, rethinking teams and skills, engaging line managers and frontline staff and building a unified customer experience. It's an always on…
Less than 30% of digital transformations succeed as per some reports. Picked up on the points from my earlier LinkedIn article "Don't think Digital Transformation, think People Transformation. Here's Why." https://lnkd.in/fkB_Mrk I spoke about the challenges that I have faced, the need for relentless customer focus, the changing customer and the power of choice, rethinking teams and skills, engaging line managers and frontline staff and building a unified customer experience. It's an always on journey and technology is the enabler.
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Speaker at Smart Data Summit - Dubai
Power of Personalization: Key to a successful business
Some of my talking points: personalisation is not about the quantity of data collected but about relevance of the data, challenges in building a single view of the customer and in providing a seamless offline and online experience, it is not only about recognition i.e. this brand knows me and my past history, but about personalising the buying journey and identifying which data triggers will move me on the path to conversion.
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Speaker at Campaign Middle East: Ecommerce - Dubai
Talking to the individual: How to win e-consumers' attention, trust and money
I focused on the importance of building a single view of the customer, omnichannel marketing, the importance of personalisation and using ML in data analytics with human insight.
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Speaker at Oracle OpenWorld - Dubai
How Personalized Moments Change the Game in the Era of the Empowered Customer
Many of my talking points have been captured in the interview at the link below.
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Speaker at CET Middle East 2018 - Dubai
Analytics and Key Metrics to Measure Customer Engagement
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Speaker at Future of Intelligent Customer Engagement in Retail Masterclass - Dubai
From Customer Engagement to Customer Evangelists. See the deck at the link below.
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Speaker at CET Middle East 2018 - Dubai
From Customer Engagement to Customer Evangelists. See the deck at the link below.
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Content as brand currency
Business Today
The article originally appeared in Business Today Magazine.
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Speaker at CREDAI 14th National Convention - Jakarta, Indonesia
Unleashing the power of digital & social media marketing to capture customer mindshare
التكريمات والمكافآت
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BEST USE OF DIGITAL
DMA India
Bronze for BMW India GigaXHunt
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BRAND ACTIVATION AND PROMOTION
Advertising Club Bombay (Abby)
Bronze for Nestle Everyday
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BEST ONLINE VIDEO
Yahoo India
Silver for Disney UTV
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BEST DIGITAL INTEGRATED CAMPAIGN
Internet and Mobile Association of India
Gold for Tata Sky
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TOP 5 BEST DIGITAL AGENCIES IN INDIA
Brand Equity - Times of India Group
#2 Top Digital Agencies
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BEST NON PROFIT CAMPAIGN
Campaign India
Bronze for Cry
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BEST CREATIVE
Advertising Club Bombay (Abby)
Bronze for Tata Sky
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BEST DIGITAL CAMPAIGN
Yahoo India Uncanncies
Silver for Tata Sky
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INTERACTIVE DIGITAL ADVERTISING : VIRAL AND E-MAIL MARKETING
The Advertising Club Bombay
Gold for Tata Sky
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E PHILANTHROPY AWARDS
E PHILANTHROPY AWARDS
Finalist for CRY
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YAHOO BIG IDEA CHAIR
Yahoo
Finalist for Tata Indicom
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INTERACTIVE GAME
Advertising Association of India
SIlver for AXN
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BEST DIGITAL CREATIVE
Advertising Club Bombay (Abby)
Gold for Domino's
التوصيات المستلمة
6شخص قدموا توصية لـNamrata
انضم الآن لعرضالمزيد من أنشطة Namrata
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Last night, I came across a reel where an influencer claimed that microplastics from your activewear enter your arteries. As someone who’s dealing…
Last night, I came across a reel where an influencer claimed that microplastics from your activewear enter your arteries. As someone who’s dealing…
تم إبداء الإعجاب من قبل Namrata Balwani
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Looking forward to speaking at the inaugural Aviation Impact Middle East summit in Riyadh this Thursday. Eager to share insights on how low-cost…
Looking forward to speaking at the inaugural Aviation Impact Middle East summit in Riyadh this Thursday. Eager to share insights on how low-cost…
تم إبداء الإعجاب من قبل Namrata Balwani
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A few seconds of Friday fun and AI experimentation... Jumping on the bandwagon of a trend from 🇰🇷✨ where people are updating their profile pictures…
A few seconds of Friday fun and AI experimentation... Jumping on the bandwagon of a trend from 🇰🇷✨ where people are updating their profile pictures…
تمت المشاركة من قبل Namrata Balwani
ملفات شخصية أخرى مشابهة
أعضاء آخرون يحملون اسم Namrata Balwani
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Namrata Balwani
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CA Namrata Balwani
Credit Risk Associate at HSBC | PayPal | CA| FRM Level II | Risk Management |Credit Analysis|Portfolio Management
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Namrata Balwani
Software Engineer at Emerson Automation Solutions
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namrata balwani
Student at amity University chhattisgarh
6 أخرى باسمNamrata Balwani على LinkedIn
استعرض الأعضاء الآخرين الذين يحملون اسم Namrata Balwani