Puratos

Article | Texture is today’s most powerful driver of food innovation. From chewy cookies 🍪 to patisserie that is both soft & creamy and crispy & crunchy 🥐 — consumers are craving multi-sensorial experiences. It’s no longer just about delicious taste. Food trends are shaped by what captivates the eyes, ears, and every sense. 🔍 At Puratos, our Taste Tomorrow insights help you understand what textures are trending, so you can stay ahead of consumer expectations. Learn more: https://lnkd.in/ee2kNCZP #TasteTomorrow #AlwaysOn #FoodInnovationForGood #Puratos #ConsumerInsights #FoodTrends #BakeryTrends #PatisserieTrends #ChocolateTrends #FoodTech #TextureTrends

Tasting the Future – Shaping the Future of Bakery Together On September 24–25, 2025, the Puratos Industry Forum (PIFO) brought together top decision-makers from the DACH baked goods industry in Düsseldorf under the theme “Tasting the Future.” Over two inspiring days, the event showcased how innovation, sustainability, and collaboration can shape the future of bakery. From visionary keynotes on AI, transparency, and consumer behavior to interactive “Marketplaces of the Future,” the forum delivered valuable impulses and inspiring best practices. The program was enriched by insights from the Puratos leadership team — including findings from the Taste Tomorrow 2025 study and the strategic integration of sustainability throughout the entire value chain. An inspirational dinner overlooking the Düsseldorf skyline provided the perfect setting for meaningful networking and exchange. 💡 With strong ideas, shared purpose, and the drive to innovate, Puratos continues to pave the way for a sustainable and forward-looking bakery industry — true to our commitment to Food Innovation for Good. Strong ideas, a clear purpose, drive to innovate, and meaningful dialogue with top decision-makers laid the foundation during this exceptional event to jointly shape the future of the bakery industry together with our customers. #Puratos #PIFO2025 #TastingTheFuture #Innovation #Sustainability #TasteTomorrow #FoodInnovationForGood

Anticipating trends before they go mainstream is a competitive advantage. With #TasteTomorrow, our semantic AI continuously analyzes millions of online conversations to identify emerging food trends in real time. 💡 This means our customers don’t just follow the market — they lead it. Be the first to know. Be the first to grow. Learn more: https://bit.ly/3WBUXbG #TasteTomorrow #AlwaysOn #FoodInnovationForGood #Puratos #ConsumerInsights #FoodTrends #BakeryTrends #PatisserieTrends #ChocolateTrends #FoodTech

🥖 Happy Early World Bread Day! Every loaf begins with imagination. From the precision of shaping the perfect cut, to perfecting the crust, bread is an art form: alive, expressive, and deeply rooted in culture. At Puratos, we’re proud to support bakers around the world in this art, helping them create breads that inspire, connect, and endure. We are equally proud that our living sourdough ‘Vitus’ (#101), coming from our Sourdough Library in Belgium, has now been chosen as part of the sourdough blend used in the signature culture for the Boulangerie du Louvre. This world bread day, we celebrate this art form at the heart of Louvre Museum. 🔗 Discover the story: https://bit.ly/42y2ZWH #Puratos #SourdoughLibrary #Vitus #BoulangerieDuLouvre #ArtisanBread #CulturalHeritage #WorldBreadDay

At Puratos, we firmly believe that mental well-being is key for sustainable performance. Today, on World Mental Health Day, we reaffirm our commitment to supporting the well-being of our people and their families. To mark this important day, we hosted a special webinar titled “Prevention over Intervention” as part of our Global HealthFlix Wellbinar Series. This session focused on the power of prevention in mental health, including the implementation of our global Employee Assistance Program (EAP) in partnership with TELUS Health. We explored how early access to confidential support and self-guided tools can make a real difference, helping both colleagues and their families build resilience before challenges become crises. Key highlights included: - Insights from the World Health Organization, United Nations and other reputable sources on the global impact of mental health. - The importance of shifting from reactive intervention to proactive prevention. - How our EAP with TELUS Health offers 24/7 confidential support, digital therapy, and resources for both employees and their immediate families. - Real stories from colleagues around the world who have benefited from these resources. Our message is clear: sustainable performance starts with caring for our mental health. By investing in prevention, we create a culture where everyone can thrive at work and at home. Let’s use today as a reminder to take one small action for our mental well-being. Together, we can break the stigma, support each other, and build a healthier future. #WorldMentalHealthDay #CallingForCaring #PeopleFirst #PreventionOverIntervention #EmployeeWellbeing #TELUSHealth #HearToCare

Our community just hit 300,000 followers, and it’s built on shared expertise! At Puratos, we’re proud to contribute insights that inspire better business, shaping the world of bakery, patisserie and chocolate, and bringing the food innovation for good. Your engagement turns our ideas into action, shaping the future of food, together. Here’s to continuing to learn, innovate, and grow with you. Thank you for being part of this community! Do you want to see what we have shared over the last years? Check our blog to get inspired: https://bit.ly/4oi3axQ P.S.: Thank you Jana Eeckhout for being our 300,000th follower today! #Puratos #FoodInnovationForGood #Expertise #KnowledgeSharing

Save your spot today! Puratos is hosting Sustainable Brioche Webinar. Make sure to attend it on October 9. We will explore sustainable bakery innovations with a brioche case study. You want to know more and ask your questions to our experts? Don't forget to sign up. #Puratos #Sustainability #FoodInnovationForGood

Let’s Create Chocolate Magic – with single-origin expertise, brought to you by our Belcolade brand. Fabio Giambrone, Chef Chocolatier and Jonathan MOUGEL, Meilleur Ouvrier de France & Belcolade Technical Advisor, embark on a creative journey with Belcolade Origins. Watch how collaboration brings flavor to life: https://lnkd.in/eMQJNWCj #Belcolade #chocolate #Letscreatechocolatemagic #chefs #pastrychef #chocolatiers #chefsofinstagram

The result of this Chocolate Magic Collaboration? Triple Delight Chocolate Bars — a bold, layered creation by Lindy De Rooij and Stef Aerts. Made with Belcolade Selection Noir Intense Cacao-Trace. Discover the recipe. Recreate the magic. https://lnkd.in/edd-zy4J #Belcolade #chocolate #Letscreatechocolatemagic #chocolatelover #chefrecipes

Happy Gut, Happy You — and Happy Bakery? Gut health isn’t just about digestion anymore. It’s about immunity, energy, and yes, even mental well-being. In 2025, baked goods are a new vehicle for gut-friendly innovation. The science is moving fast and so are consumer expectations. Our latest article explores: 🔬 The 2025 breakthroughs you should know 📈 The trends shaping bakery’s role in gut health 👨🍳 The opportunities for R&D, brands, and artisans If you're in the business of better bread (or better health) this one's for you. 👇 Read the full article here: https://bit.ly/42CBzi7 #GutHealth #BakeryInnovation #SourdoughScience #FunctionalFoods #FoodTech2025 #ScienceBites #Puratos #HealthWellBeing #HealthyIndulgence #HealthyGutDiet #GutHealthyFood #ProbioticsforgutHealth