September 30th 2025 1:00 PM - 2:00 PM (ET)
Healthcare Policy: Pharmaceutical DTC Advertising — Attorney Paul Schiff Berman on Its Legality
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Sector: Healthcare
Agenda
  • To what extent does the FDA have the authority to regulate pharmaceutical DTC advertising? What is the distinction between regulating advertising and restricting constitutional free speech?
  • What is the process and timeline for the FDA to eliminate the adequate provision rule? What arguments might pharmaceutical companies use to challenge a new rule, and what is the likely outcome?
  • What are some views on the proposed legislation in Congress aimed at curtailing pharmaceutical DTC advertising?
  • Do the same advertising standards that apply to pharmaceutical manufacturers also apply to drug compounders? To what extent are drug compounders' advertisements regulated by the FTC compared to the FDA?
Advisor   show bios
Walter S. Cox Professor of Law, George Washington University Law School
Moderator
Sunny Saxena

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