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MBA in Technology Strategy & Product Management

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Make an Impact on the Cutting Edge of Tech and Business

Tailor curriculum to your career goals

Expand your career options in product management and consulting through a flexible curriculum.

Gain expertise employers seek

Enhance your professional background and become an effective decision-maker and strategist who can work across industries.

Build up your skillset with applied learning

Strengthen your expertise by participating in case competitions, clubs, applied learning events, and an internship.

Product management & consulting focus

This unique MBA specialization directly addresses the talent needs of technology companies and prepares you to meet current and future demands for strategic technology innovation.

STEM-designated

Science, technology, engineering, and math (STEM) designation from the U.S. Department of Homeland Security in recognition of a quantitative approach to learning.

Benefit From a Pipeline to Top Employers

164,392
average starting salary plus signing bonus
140,963
average starting salary
23,429
average signing bonus

Consulting & Product Management Careers

Graduates assume management roles in organizations of all sizes and in fields they are passionate about.

Common job titles

  • Product manager
  • Technical product manager
  • Senior consultant
  • Technology solutions consultant
  • Strategy manager
  • Platform product manager
  • Clinical operations strategist
  • Digital product strategy lead
  • Health care product strategy manager
  • Product operations manager
  • Technology innovation director
  • Digital strategy consultant
  • Digital health solutions manager
  • Health systems innovation lead
  • Digital ventures lead
  • Health care technology director

Hear from TSPM Students

Hear from students about the advantages of gaining specialized knowledge in tech strategy and product management.

Customizable Curriculum to Match Your Career Aspirations

The curriculum integrates a strong foundation in general management with two career pathways—product management and consulting. Customize your electives to deepen your knowledge in tech, entrepreneurship, business analytics, and health care. 

Start by developing a strong foundation in general management and tech strategy.

Core specialization courses

Technology Strategy and Product Management Core

You’ll take your core MBA courses and core TSPM courses simultaneously.

A sample of what you’ll learn:

  • Product and project management
  • Digital strategy
  • Business analytics
  • Leadership techniques
  • Managerial accounting

Expand your skill set and deepen your knowledge by selecting electives related to your career goals.

Electives

Topics you may learn:

  • Strategic marketing
  • Operations modeling
  • Tech entrepreneurship
  • Negotiations
  • Innovation management

Further curate your courses to meet the needs of your desired career path.

Career pathway

Product management

For students interested in leading a product’s development, strategy, launch, and success.

Topics you may learn:

  • Product design
  • Cost management
  • Performance measurement
  • Business analytics
  • Marketing research
Career pathway

Management consulting

For students interested in advising stakeholders on strategic decisions impacting products and services.

Topics you may learn:

  • Business strategy
  • Data visualization and tech
  • Service operation management
  • Performance analytics
  • Health information systems

Then choose courses from any or all fields that align with your career plans and future success.

Business analytics

For students interested in using data to address complex questions and drive strategy.

Topics you may learn:

  • Machine learning
  • Data visualization
  • Database management
  • Risk analytics and financing
  • Security analysis

Entrepreneurship

For students interested in founding a tech-powered business or being part of one.

Topics you may learn:

  • Entrepreneurial management
  • Venture creation
  • Marketing research
  • Finance
  • Tech entrepreneurship

Health care

For students interested in managing or leading health care technology and operations.

Topics you may learn:

  • Operations management
  • Process improvement
  • Health care economics, policy, and management
  • Cost measurement
  • Performance management

Tech

For students interested in overseeing and transforming products and strategy in tech.

Topics you may learn:

  • AI
  • User experience design
  • Information security
  • Product design and management
  • Brand and product strategy

Applied Learning

The program’s design offers frequent hands-on, real-world experiences where you will be growing your skillset and network. Meet and exchange ideas with top executives, managers, and consultants leading the way in their industries.

Corporate visits

Meet potential employers and expand your professional network. These visits provide a look into industry best practices, new ways of organizing and managing firms, and adopting new technologies.

You have the opportunity to visit companies locally and across the country.

Case competitions

Apply your knowledge to real-world business challenges in competitions meant to develop essential career skills.

Each year, students participate in case competitions that range from product pitches to consulting cases to tech product management and more.

Skill building

Participate in professional development workshops that enhance your career development or skillsets.

Consider joining the Tech Product Club and Graduate Business Consulting Association to further develop your skills.

Guest speakers

Gain insight from members from the Erdman Center Executive Advisory Board and other industry leaders.

Past speakers have represented Microsoft, Google, Advocate Health, Walmart, General Mills, SC Johnson, Adobe, Intuit, and more.

MBA students in front of Google offices

Past student experiences

  • Tech Trek to Seattle with visits to Amazon, Google, Starbucks, and Microsoft
  • Tech Trek to Silicon Valley with visit to Salesforce, HP, Google, Apple, and Adobe
  • Carnegie Mellon Product Management Case Competition
  • Midwest Consulting Case Competition
  • Tech industry speaker series
  • Product management practicum course
  • Skill-based product management workshops

Expert Support and Career Connection

Knowledge center

Students listening to a presentation

The Erdman Center for Operations and Technology Management is supported by industry professionals and a pillar of the Wisconsin MBA. You learn industry best practices, are prepared for a cutting-edge career, and connect with executives.

Participating industry experts and alumni:

  • monitor industry trends to guide curriculum and initiate applied learning
  • mentor students
  • assist with recruiting and placement

Connect with the Erdman Center on LinkedIn

Advisory boards

The Erdman Center’s academic and executive advisory boards serve as external partners of the center.

Matt Vokoun

Matt Vokoun

Vice President of Strategy and Business Operations–Platforms and Devices, Google

Matt leads the Strategy, Business Operations, Consumer Insights, and Data Science teams for the Platforms and Devices Product Area at Google. He joined Google in 2009 and has led various strategy and operational improvement projects across the company.

World-class faculty

Our expert faculty provide a deep-dive in tech strategy and product management that sets you apart in the job market.

Peter Commons

Peter Commons

Senior Lecturer, Operations and Information Management

Commons teaches analytics, consulting, and product and project management classes. He has nearly 30 years of experience leading the design and development of software for multibillion-dollar companies—including Apple, Amazon, Groupon, and Zendesk. His customer-focused work ethic has earned him roles as chief product officer, chief technology officer, and VP.

Program Voices

Alex Yampolsky
“Besides getting the chance to meet, listen to, and learn from accomplished and seasoned leaders, I’ve also had the pleasure of attending an early stage technology symposium where some of the latest health care technology entrepreneurs pitched their ideas to a large group of venture capitalists. After their presentations, I got a chance to network with many startups and prospective investors.”
Alexander Yampolsky (PharmD ’08, MBA ’17)
COO and Co-Founder, Vytal Health
Komal Singh
“When I was exploring MBA programs, I learned from the team at Wisconsin that the career focus I was interested in had a name and that the Wisconsin Full-Time MBA had a strong, STEM-designated [product management] specialization. Wisconsin’s program was attractive to me because it offered targeted knowledge with a broad general business foundation. It provided a very well-rounded experience.”
Komal Singh (MBA ’19)
Digital e-Commerce, Royal Caribbean Cruises Ltd.
“As I walked up the steps to shake hands with Daryl Morey, general manager of the Houston Rockets, I was struck by how great it was to have opportunities like this as part of my experience at the Wisconsin School of Business. My team and I had just won the Sloan Sports Analytics Conference MBA Case Competition, beating out impressive entries from Kellogg and Wharton in the finals. Eighteen months ago, I would never have expected my MBA journey to bring me here.”
Peter Oppermann (MBA ’14)
Account Executive–Client Partnership, Nordic Consulting Partners
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