Vanja Barešić

Accessibility and tourism should go hand in hand, which is why we're proud that our Alberta Adapts series was a finalist for the Content Marketing Institute awards.   This recognition highlights the importance of ensuring that people of all abilities can experience what Alberta has to offer.    In 2023, we worked with Ryan Straschnitzki, founder of Straz Strong Foundation, to explore Alberta's adaptable outdoor adventures and inspire others to consider accessibility in their offerings. As someone living with different abilities, Ryan share valuable insights from his travel experiences, reminding us:   "The biggest thing I’ve learned is that there’s always fixes that can be made, and the more we can start talking about it, then we can start progressively making changes."   His words underscore a crucial point: accessibility is not a one-time fix, it's an ongoing conversation.   Our interview with Ryan was full of takeaways that could shape how you approach inclusive tourism. Learn more about how your business can become more accessible: https://lnkd.in/ggNJ6eqT 

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“The world's eyes are on us. The world wants to travel to us. The latest data reinforces the strong and prosperous summer that tourism businesses and partners across the country are experiencing.” 🇨🇦 Destination Canada is engaging with the media to explore recent data trends and illustrate how Canada is clearly in the sights of international travellers, despite the current geopolitical uncertainty. Canada’s travel and tourism sector represents one of Canada’s highest growth opportunities, with fast returns. During the height of the summer travel season, Joe Amati, Senior Executive Director, Global Market and Brand Intelligence, dove into the most recent data on The Big Story Podcast (hosted by journalists from CityNews and NewsRadio) to speak on the proven value of the Canada Strong Pass in encouraging domestic travel, Destination Canada’s work in championing the tourism sector, and on the value of tourism for Canada’s economy. Listen to The Big Story Podcast interview with Joe here: https://lnkd.in/dH3FJrnV To learn more about tourism's contribution to Canada (2024), see the full infographic now available on the award-winning Canadian Tourism Data Collective: https://lnkd.in/g878tGXj 

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Willkie is representing Novacap in its acquisition of Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, in an all-cash transaction that values IAS at approximately $1.9 billion. The Willkie team is led by partners Russell Leaf, Jared Fertman and Samir Patel, with associate Sarah Chouinard. Partners Jason Pearl and Charlotta Chung provided debt financing advice, partners Larissa Marcellino and Giovanni S. and counsel Walter Turturro provided investment funds advice, and partner Rose Ohanesian advised on executive compensation matters. Learn more: https://lnkd.in/eT6DAsvp

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seoplus+ has acquired Meerkat Marketing This strategic acquisition expands our capabilities in marketing strategy, brand development, and social media for SMBs across North America. Kyle Turk, CM, founder of Meerkat Marketing, joins our leadership team along with his entire team. This represents the natural next step in our long-standing partnership, built on shared values and a commitment to exceptional client service. "This acquisition is part of our growth strategy and represents the first of many more acquisitions to come," said Eddy Abou-Nehme, Co-Founder & CEO at seoplus+. The integration is effective immediately, ensuring seamless service for all clients. Read the full announcement: https://lnkd.in/g_AqBnS2

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