Grace Walker

Product design decisions create value for business and users. Bryan Zmijewski argues that as AI speeds up design production, the value shifts to making better design decisions. Anyone will be able to use AI to produce basic designs, but differentiation comes from skilled, strategic decision-making, across interface, structure, technical, and strategic levels. That’s where product design teams can create business impact and products users love. Check out his post: https://lnkd.in/g4Ta3QJn Four decisions areas help companies win and keep users happy: 1. Interface: optimize usability and engagement. 2. Structural: shape the overall experience. 3. Technical: ensure feasibility and efficiency. 4. Strategic: set the right priorities. Here are some of his other posts focused on product design decisions: There’s not always a clear way to guide design decisions. https://lnkd.in/g-dzSM3Z Values, culture, and leadership shape product design decisions. https://lnkd.in/gx6Sr8ZH Align design decisions with business goals and user needs. https://lnkd.in/g8qekpkn Product design decisions need nurturing. https://lnkd.in/g62JQMiN Design isn’t a choice between intuition and data. https://lnkd.in/gyFM4H4D Design stories drive decisions. https://lnkd.in/gHiMAjZx Business decisions shape design around today’s problems. https://lnkd.in/gtvjMG9F 💬 We asked Bryan why he writes about decision making: “Ideas are easy. Decisions are what give teams clarity and momentum. I write about design decisions because they turn signals into clarity and help teams build products that succeed.” We’re excited to partner with product and design leaders on Helio Glare, our open data-informed framework. Glare captures UX metrics and design signals, turning them into decisions that drive business results and products users love. Join the community and help shape the future of design. https://lnkd.in/gynueqWu

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Our next Offsite course is essential—your portfolio is the document that defines your path and showcases who you are as a designer. 📂 Portfolio Bootcamp with Reid Schlegel In this hands-on bootcamp, intermediate to advanced designers refine their portfolios with expert feedback to improve storytelling, layout, and project selection, ensuring they stand out to top-tier consultancies. Work with a seasoned intern coordinator and hiring manager to evaluate and rework your design portfolio to meet the standards of top tier design consulting firms. Through weekly presentations, group critiques and one on one reviews, each student will tackle each of the major elements needed in an industrial design portfolio to tell a cohesive process story. In this course, you will: 👉🏼 Students rework one existing portfolio project throughout the course. 👉🏼 Present chosen project for critique to identify improvement areas. 👉🏼 Weekly lessons cover: portfolio formatting, resumes, project intros, mood boards, research, sketching, prototyping/CAD, final renders, and storytelling. 👉🏼 Class structure: 40 min instructor presentation + 80 min critique (~15 min per student). 👉🏼 Course ends with a final portfolio critique with instructor + two industry professionals. You can learn more and register now through our website: https://advdes.org/plus. As always, feel free to reach out with any questions! #design #industrialdesign #designeducation

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The best product websites do more than pitch. They explain, guide, and reflect the product itself, and often serve as a company’s first impression. On this episode of Design Review, YC’s Aaron Epstein is joined by Karri Saarinen, co-founder & CEO of Linear, to break down how today’s best software companies design their sites. They review examples from Linear, Sprites AI, GigaML, UnReal Milk (Brown Foods), Confident AI (YC W25), and Dropback, exploring how structure, motion, and clarity shape not just the user experience, but the brand as well. https://lnkd.in/gM9JFbva

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AI isn’t just enhancing design, it’s reshaping the entire creative process. Hear from DAC UX/UI Designer, Isrene Shao, on how her team is using AI as a tool for unlocking smarter, sharper, and more agile creative output. Read her latest blog here: https://lnkd.in/e2AhGtR4 #Blog #DigitalMarketing #AIinDesign #CreativeProcess #MarTech #Innovation

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The white paper, advocating for the design of products that consider the interests and needs of the 'voiceless stakeholder' (the environment) in businesses, created by Reid Wissler, Senior Design Engineer at Vee Technologies, is making waves. This podcast attempts to unpack the content of it, throwing light on concepts like stakeholder model, changing approach to product design and governance, root cause analysis of environmental hazards, and much more. Know More: https://lnkd.in/gqM3G2gG #VoicelessStakeholder #SustainableDesign #EnvironmentalInnovation #ProductDesign #VeeTechnologies

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Check out the latest on Pixel Perfect Podcast -- Creative Talent in an AI World: A Conversation with Dave Miller. In this episode, Adam Weil chats with Dave Miller, founder of Design Citizen, about how AI, shifting team dynamics, and burnout are reshaping the design industry. Dave looks back on the 2023–2024 tech layoffs that hit designers hard and AI’s disruptive rise, and stresses the need for continuous learning and experimentation. Despite the uncertainty, Dave remains optimistic: designers who stay curious, connected, and open to change will help define the future. Link to the full episode in the comments. #pixelperfectpodcast #CreativeTalent #AICareers

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