„Petra and I have worked together since her days at FIS, and I am always impressed by her in-depth market knowledge and attention to detail. She is a gifted and talented manager, able to keep projects on track and people on task. Her upbeat work attitude makes her a pleasure to work with. She is a dedicated brand steward who is always seeking new ways to add value through her mastery of marketing, media and creative communications. I highly recommend Petra!“
Info
→ Go-to-market brains
→ Tech-forward thinker
→ Google-scale marketing lens
→…
Aktivitäten
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Don't believe the negative hype! We are seeing very positive ROI from AI in one of our largest industry segments - Manufacturing. Excited to see…
Don't believe the negative hype! We are seeing very positive ROI from AI in one of our largest industry segments - Manufacturing. Excited to see…
Beliebt bei Petra Kass
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I am excited to share that Color Health and Google Cloud have launched a powerful social impact initiative leveraging AI to increase access and…
I am excited to share that Color Health and Google Cloud have launched a powerful social impact initiative leveraging AI to increase access and…
Beliebt bei Petra Kass
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Interested in DefenseTech? WExecutive and Bluemorrow in collaboration with ETH Zurich explore how public and private defense actors can evolve their…
Interested in DefenseTech? WExecutive and Bluemorrow in collaboration with ETH Zurich explore how public and private defense actors can evolve their…
Beliebt bei Petra Kass
Berufserfahrung
Ausbildung
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The Wharton School
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Marketing Academy is a 2-week long, masters-level marketing program established in partnership with Wharton.
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Activities and Societies: Backpacking in the Wyoming wilderness
This course selects a small group of professionals from the business, government, military and non-profit worlds to participate in a week-long executive expedition into the Wind River Range of Wyoming. It is designed for students to accelerate their leadership capabilities, discover their signature style as leaders and develop tools for driving innovation in dynamic environments. The foundation of the course is built upon NOLS’ essential expedition skills of effective communication…
This course selects a small group of professionals from the business, government, military and non-profit worlds to participate in a week-long executive expedition into the Wind River Range of Wyoming. It is designed for students to accelerate their leadership capabilities, discover their signature style as leaders and develop tools for driving innovation in dynamic environments. The foundation of the course is built upon NOLS’ essential expedition skills of effective communication, problem-solving, positive influence, and strategically delivering results. Participants navigate the technical and environmental challenges of field-based learning in the wilderness by getting out of their comfort zones, adapting to a steadily evolving set of scenarios, committing to group over self and learning by collaborating with others. Students graduate from the course with transferable skills that will serve them to step forward and lead in their professional career and community.
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Activities and Societies: Vice President at NYU PR League, 2011-2012
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Activities and Societies: AIESEC
Bescheinigungen und Zertifikate
Ehrenamt
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Strategic Communication Consultant
PRSA Foundation
– 4 Monaten
Ausbildung
Revamped the Foundation fundraising strategy to increase monetary donations:
- Created and developed the fundraising prospectus;
- Produced viral videos;
- Drafted fundraising letters to different target audiences.
Veröffentlichungen
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Avoiding the Blind Spots in Energy Trading: Market Data and Risk Analytics
FIS
Current political events and market volatility create uncertainty that drives a greater need for accurate and low-latency market data and timely insights. In this article, we discuss how gas and power companies can tap into market data and risk analytics to avoid the blind spots and turn the volatility into competitive advantage.
Andere Autor:innenVeröffentlichung anzeigen
Sprachen
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English
Muttersprache oder zweisprachig
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Lithuanian
Muttersprache oder zweisprachig
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Russian
Gute Kenntnisse
Organisationen
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Swiss Fintech Association (SFTA
Member
–Heute -
Women in Tech® Switzerland
Member
–Heute -
Women's Bond Club
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ITSMA (Information Technology Marketing Services Association)
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Manhattan Sailing Club
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–Heute -
New York American Marketing Association
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–Heute -
New York Women in Communication (NYWICI)
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–Heute
Erhaltene Empfehlungen
7 Personen haben Petra Kass empfohlen
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Wow - what an event! Today 2,000 entrepreneurial mindsets joined the "Launch" event in Zurich, organized by ETH Entrepreneur Club and SICTIC, hosted…
Wow - what an event! Today 2,000 entrepreneurial mindsets joined the "Launch" event in Zurich, organized by ETH Entrepreneur Club and SICTIC, hosted…
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The AI market has a $330 billion single point of failure. Google is the exception. There's a systemic risk brewing in the AI market that few are…
The AI market has a $330 billion single point of failure. Google is the exception. There's a systemic risk brewing in the AI market that few are…
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How are organizations in the manufacturing industry investing in AI? Our new Google Cloud report surveyed 517 industry leaders on how they achieved…
How are organizations in the manufacturing industry investing in AI? Our new Google Cloud report surveyed 517 industry leaders on how they achieved…
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UK, it is happening! 🇬🇧 Google Waymo autonomous driving service is coming to London in 2026 🚀
UK, it is happening! 🇬🇧 Google Waymo autonomous driving service is coming to London in 2026 🚀
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Seven years at Google. One incredible chapter closed. What I'm taking with me: relationships that became friendships. The past few months? A…
Seven years at Google. One incredible chapter closed. What I'm taking with me: relationships that became friendships. The past few months? A…
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The energy is contagious here at the Connected Worker: Manufacturing conference and it’s clear that the industry is embracing AI in a big way! The…
The energy is contagious here at the Connected Worker: Manufacturing conference and it’s clear that the industry is embracing AI in a big way! The…
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Kicking off Day 1 at the Connected Worker: Manufacturing conference! We're seeing a lot of excitement around how AI is transforming the factory…
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What an incredible day hosting top researchers and quants at our "Accelerating Alpha” event for researchers in NYC. The mission was clear:…
What an incredible day hosting top researchers and quants at our "Accelerating Alpha” event for researchers in NYC. The mission was clear:…
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What a fantastic experience to be a guest on my first-ever podcast yesterday at the Swisspreneur studio. A huge thank you to Merle for hosting myself…
What a fantastic experience to be a guest on my first-ever podcast yesterday at the Swisspreneur studio. A huge thank you to Merle for hosting myself…
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Introducing Gemini Enterprise, a new platform that brings the best of Google AI to every employee, for every workflow. Gemini Enterprise works…
Introducing Gemini Enterprise, a new platform that brings the best of Google AI to every employee, for every workflow. Gemini Enterprise works…
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Delighted to announce our strategic, AI-first partnership with Klarna 🤝 Through this collaboration, Klarna will leverage Google Cloud's complete…
Delighted to announce our strategic, AI-first partnership with Klarna 🤝 Through this collaboration, Klarna will leverage Google Cloud's complete…
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