Founder, Publisher, and Editorial Director of the 925, LLC publications.
Seth Weintraub is an award-winning engineer, journalist, and publisher who won back-to-back Neal Awards from 2007–2010 during his three-plus years covering Apple and Google at IDG’s Computerworld.
From 2010-2011, Weintraub covered all things Google for Fortune Magazine, amassing an impressive rolodex of Google contacts and a love for Silicon Valley tech culture.
It turns out that his hobby – the 9to5Mac news site – was always his favorite, and in 2011, he went full time adding his Fortune Google followers to 9to5Google, in addition to adding the style and commerce component of 9to5Toys gear and deals site. In 2013, Weintraub bought one of Tesla’s first Model S EVs off of the assembly line, which began his love affair with electric vehicles and green energy — this, in turn, became Electrek in 2014. To cover the burgeoning world of drones and UAVs led by China’s DJI, DroneDJ was born in 2018, and then more recently, Connectthewatts and SpaceExplored were launched to cover connected fitness and space.
From 1997-2007, Weintraub was a Global IT director and Web Developer for a number of companies, with stints at multimedia and branding agencies in Paris, Los Angeles, New York, Sydney, Hong Kong, Madrid, and London before becoming a publisher/writer.
Seth received a bachelor’s degree in Industrial and Systems Engineering from the University of Southern California with a minor in Multimedia and Creative Technology in 1997. In 2004, he received a Master’s from NYU’s Tisch School of the Art’s ITP program.
Weintraub is a licensed single-engine private pilot and a certified open-water scuba diver, and he spent over a year backpacking to 60 cities in 23 countries. Whatever free time exists is now guaranteed to his wonderful girlfriend, Alana, and two amazing sons.
More: About.me. BI 2014 profile.
Tips: [email protected], or llsethj on Threads/BlueSky or link at top of page.
We’ve long known that inside of Rivian, the popular electric pickup and SUV maker, lived a tiny skunkworks of e-bike folks ready to reinvent the micromobility world with their own take on the future of rideables. After the company was spun off and brought to public attention last year, we finally know what they’ve been cooking up today. And it might just be the future of the electric bike.
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Chevy flew us out to San Diego and hosted us for a quick adventure to the mountains east of the city to show off the new Chevy Silverado Trail Boss EV. Was this the new boss of the trails, or just some expensive inside and outside trim updates? As usual, the answer lies in between. Let’s take a look…
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Porsche today announced that its EV owners would be able to access the 23,500-strong Supercharger network stations via an adapter starting September 9th.
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Porsche today showed off two of its new products at IAA in Munich. The long-awaited Cayenne EV showed up with a new trick: an 11kW induction charger.
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Volvo has released the first official details of its upcoming EX60 electric SUV, set to join/replace the XC60 in its lineup. The EX60 will sit between the EX30 ‘micro SUV’ and the much bigger 3-Row EX90. Besides the teaser image above, Volvo supplied some interesting details about the upcoming mid-sized SUV:
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Cadillac is throwing a whole bunch more of the HPs and performance into the Lyriq and adordning it with its legendary “V” moniker for 2026’s model year and we got flown to Seattle to get a first drive. It did not dissapoint!
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We’re finally getting our first teases of the upgraded 2027 Chevy Bolt, built on GM’s battery/motor platform formerly known as Ultium. So far, so good for the vehicle, which will be revealed later this Fall.
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Subaru today launched its compact AWD SUV at an event in New York City. With 300 miles of range, NACS charge port, a speedy 0-60 time of under 5 seconds, you could say that this is Subaru’s first modern EV, no offense to the rebadged Toyota BZ/Solterra…
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Rivian flew us out to Lake Tahoe to show off the crazy capabilities of its new quad-motor powertrain on both its R1T pickup truck and R1S SUV. Rivian’s original R1S and R1T were quad-motor vehicles, but as of the second generation of the R1 platform, only dual and tri-motor variants existed. So why quad? Why now?
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Hyundai flew us out to Savannah, Georgia, a few weeks ago to get our first impressions of the much-anticipated Ioniq 9 three-row SUV. Incidentally, Hyundai’s new factory, located just outside Savannah (pictured below), has begun assembling the Ioniq 9 and offering a $ 7,500 tax credit, available for a limited time.
The Ioniq 9 uses the same E-GMP platform as the Kia EV9 and some smaller HMG EVs but the real question is: how is the Ioniq 9 different? Let’s take a look…
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At 51 years old, I’m trying not to ruin myself at skate parks anymore, but I still enjoy riding a long skateboard on short trips or just out and about on a sunny day. Last month, I got to try out the reasonably-priced Meepo Flow ($699), a lovely wood-grained, electric longboard with a kicktail. But its standout feature is more about what it isn’t. Let me explain.
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On our trip to Shanghai auto show facilitated by Zeekr, my colleague Scooter and I got to see an unbelievable amount of EVs from 20+ makers, many of which we’d never heard of. Each maker offered an incredible array of models but one in particular stood out to me: the Lynk & Co 900.
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Chevy flew us down to Charlotte for some track and road time with the Chevy Blazer SS EV. The 600+ horsepower beast barely hidden beneath the skin of Chevy’s mid-sized SUV is also the quickest ‘SS’ monikered vehicle the company has ever produced. The Blazer SS also has a ton of extras like a standard, robust SuperCruise, which competes favorably with the Performance line from domestic competitors like Tesla’s Model Y and Ford’s Mustang Mach-e GT.
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Who are we to judge the needs of folks who have $133K burning a hole in their pocket? Certainly, a longer Escalade IQL is better as a huge electric vehicle rather than a gas version? Well, here we are…
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Volvo today revealed its new 800V ES90, based on the SPA2 architecture, which combines the ‘refined elegance of a sedan, the adaptability of a fastback, and the spacious, elevated seating of an SUV’. Here are the details…
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Foil wings are changing the way that watercraft operate. Foils are now exploding in water transport, from surfing to boating and everything in between.
Foils aren’t necessarily a new technology. I remember taking a Hydrofoil passenger ferry from Hong Kong to Macau every few weeks when I lived in Asia in the late 90s. By knifing through the water rather than riding on top of it, the foils are much faster, more efficient and also, as a byproduct, are much smoother (no seasickness!).
How does that translate to the latest eFoil surf technology from Lift foil surfboards? The company flew me out to their Puerto Rican HQ, factory, and testing grounds to find out…
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The e-bike industry has stalled a little bit in terms of new features, and with harsh new legislation coming in from places like California, maybe it is time to start looking at e-bikes that are light, efficient, and smooth rather than how much wattage they can output. The Tenways CGO600 Pro-C, which comes in at just 37 pounds, with a smooth torque sensor is a model e-bike you should keep an eye on…
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2024’s Electrek EV of the year will again be controversial: The Volvo EX30. The svelt car from the Swedish brand that is owned by a Chinese company tops our list because it embodies the future of EVs. The EX30 was originally going to be made in only in China, but is now being built in Europe as well and it could even be built in the US where deliveries are just now starting.
The non controversial part is that this is an amazing EV. From the Swedish minimalist interior and exterior styling, to the AWD version’s 3.4 0-60 time (the quickest accelerating Volvo) to its $35,000 starting price, the EX30 screams innovation. But, as they say, that’s not all…
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GMC’s third EV truck, if you count the Hummer and the Hummer SUV as two separate trucks, is the Sierra EV. The luxury pickup debuted as a $100K 2024 model 1 last year and got some modest upgrades for 2025. GMC flew us to the hills above Silicon Valley to check it out.
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With Camp Mode, Tesla started a new era for car campers. Quiet climate control, a multimedia entertainment display, a glass roof, and a large rear flat compartment area that easily fits most 6′ adults with a mattress mean that hotels on long solo drives are now optional. It can also be a nice camping option for those who don’t want to sleep on the ground, a convenient nap spot, or a nice place to relax and (Netflix and?) chill with that special someone.
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Ford has been busy with incremental updates to its popular Mustang Mach-E and they showed off the 2025 version to journalists this week. Here’s what we saw:
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Today, Rivian is pushing a software update to its vehicles and Android and iOS apps that includes some fixes, features, and perhaps most notably, some neat Halloween surprises.
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Volvo flew us to Newport Beach, California, to test its new EX90 7-seat AWD SUV. For many people, including my family, this is the holy grail of EVs. It is part electric luxury sports sedan, part four-wheel-drive off-roader and trailer hauler, and most importantly, part minivan.
How well do these come together? Let’s see…
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Liberté. égalité. fraternité. mobilité?
The Paris 2024 Olympics just concluded and whatever you think of actual games (they were great!) the city itself deserves a lot of credit for giving its visitors a first class experience. Here at Electrek, we’ll focus on the transportation aspect…
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