Marie-Cécile Tardieu , directrice générale déléguée à l'invest de Business France, est intervenue ce matin lors des Rencontres de l’Attractivité 2025, en présence de Marie Lebec , députée des Yvelines, Rémi Cardon, sénateur de la Somme, Michel Lauzzana, député du Lot-Et-Garonne, Grégoire de Lasteyrie, maire de Palaiseau et président de l’Agglomération Paris-Saclay et de Sophie Sidos, présidente de Les Conseillers du Commerce extérieur de la France. À l’occasion d’une table ronde aux côtés de Karim Benbrahim , député Loire-Atlantique et de Denis Ferrand , directeur général de Rexecode elle a rappelé un message fort : « On ne choisit pas entre réindustrialiser et décarboner : c’est la même stratégie qui livre trois dividendes : plus d’emplois, moins de gaz à effet de serre et davantage de souveraineté. » Marie-Cécile Tardieu a évoqué la notion de « néo-industrialisation », une dynamique dans laquelle l’innovation et la décarbonation constituent des leviers essentiels pour moderniser l’appareil productif, créer des emplois durables et réduire les émissions de CO₂. Les annonces du sommet #ChooseFrance illustrent concrètement cette ambition : ✅ 16 projets industriels bas carbone annoncés chaque année en 2024 et 2025 💶 Plus de 7,4 milliards d’euros d’investissements 🏭 Des secteurs clés : ciment bas carbone, e-carburants, batteries, recyclage avancé, biométhane, etc. Merci aux organisateurs Nicolas Pasquier et Hugo Ronsin pour l'invitation et aux participants Etienne Tichit, Elise Beuriot, Frederic Pascal, Laurence Peyraut, Charles Édouard Escurat, Orianne Chenain et Christian Saint-Etienne et aussi à Julien Gagliardi #Attractivité #Industrie #Décarbonation #Innovation Credit photos Luc Vietanh Soto.
Business France (Invest in France)
Commerce et développement international
Business France and its partners: promoting and supporting foreign investment in France
À propos
Creators of business opportunities, throughout the world 🌍 International development is key to the development of your business. What if a meeting with Business France was what you needed to give your projects a new dimension? Our three flagship professions all have one thing in common: boosting you on the global stage! To fast-track exports, we make the daily lives of entrepreneurs easier by providing them with the power of our network. To generate investments and employment in France, we promote the economic attractiveness of our regions. To propel young talent onto the international stage, we operate the “VIE” international internship program. Join the community of ambitious and determined decision-makers and set your sights on international success! Operating in France and in 55 countries worldwide, Business France has 1,400 employees and a range of public and private partners to facilitate your deployment throughout the world.
- Site web
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http://en.businessfrance.fr/invest
Lien externe pour Business France (Invest in France)
- Secteur
- Commerce et développement international
- Taille de l’entreprise
- 1 001-5 000 employés
- Siège social
- Paris
- Type
- Administration publique
- Domaines
- International Business Development
Lieux
Employés chez Business France (Invest in France)
Nouvelles
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Business France (Invest in France) a republié ceci
A Successful Morning Highlighting France as Europe’s Leading Destination for Foreign Investment 💫 We were delighted to host an exclusive breakfast event on 20 August 2025, in partnership with Forvis Mazars in South Africa, bringing together South African entrepreneurs, investors, and trade representatives to explore the opportunities France offers for foreign investment. The event was a resounding success, featuring inspiring presentations from: - H.E. David Martinon, French Ambassador to South Africa, Malawi, and Lesotho - Mr. Sébastien de Place, Partner at Forvis Mazars - Mr. Olivier Perillat, Managing Director at Club Med Southern Africa - Ms. Nicole Blasyk, Project Director – Inward Investments for Sub-Saharan Africa, Business France - Dr. Stavros Nicolaou, Group Senior Executive: Strategic Trade at Aspen Pharma Group Guests enjoyed insightful discussions, and valuable networking opportunities, connecting South African investors with French trade advisors. A big thank you to all organisers, partners, and distinguished guests for making this morning both inspiring and impactful. The strong partnerships between South Africa and France continue to grow, opening doors for innovation, growth, and collaboration. 💡 For additional information on, why invest in France, please contact Nicole Blasyk - [email protected]. Marc Cagnard| Camille Tricoire| Nicole Blasyk | Akhona Sikhakhane| Margaux Schaubroeck | Sabelo Mabasa | Sébastien de Place | Olivier Perillat | Stavros Nicolaou | Business France (Invest in France)
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L’Indonésie à l’honneur en France pour le 14 juillet ! À l’occasion de la participation exceptionnelle de l’Indonésie en tant qu’invitée d’honneur au défilé du 14 juillet, Business France a eu le plaisir d’organiser hier un Indonesia Business Dinner pour renforcer les liens économiques entre nos deux pays. 💼 Cette soirée, organisée par Marie-Cécile Tardieu, a réuni une délégation de notre partenaire KADIN Komisi Bilateral Indonesia Prancis (la Chambre de commerce et d'industrie indonésienne), autour de deux personnalités majeures : 🔹 Anindya Novyan Bakrie, Chairman of Kadin Indonesia, Indonesian Co-Chair désigné du France-Indonesia High Level Business Council, CEO de Bakrie & Brothers 🔹 erwin aksa, Coordinator Vice Chair de Kadin (Organizational Affairs, Communication and Regional Empowerment), Chairman du Bosowa Group Etaient également présents Sylvain BIARD, Directeur Pays Indonésie, Business France et nos partenaires : Thomas FAUVEL, Choose Paris Region, Pierre-Marie RELECOM, Vice-Président Chambre de Commerce Franco-Indonésienne (IFCCI) et Jérémy Mulate, DG Trésor. Une belle opportunité de dialogue entre décideurs pour identifier de nouvelles coopérations stratégiques entre la France et l’Indonésie, deux pays aux économies dynamiques et complémentaires.
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Business France (Invest in France) a republié ceci
Fr🤝🇿🇦 JSE Event Spotlight: Growing Global with Business France Business France was proud to take part in the JSE SME RISE Networking Event, an evening dedicated to building bridges between South African entrepreneurs and global markets. We were honoured by the presence of H.E Mr David Martinon, French Ambassador of South Africa, Lesotho and Malawi who shared his strong commitment to deepening economic ties between France and South Africa. Nicole Blasyk, Project Director for Inward Investments, highlighted why France is a top destination for international expansion, offering access to the EU market, innovation, and long-term growth potential. A big thank you to Ole Matlala, who gave a powerful testimonial about setting up in France, a true example of what’s possible with the right support. Thank you to the JSE and all the entrepreneurs we met. We’re excited to keep the conversation going! 📌 To learn more about how Business France can support your international expansion journey into Europe, reach out to our team at [email protected] #BusinessFrance #ChooseFrance #JSEEvent #FranceSouthAfrica #InternationalExpansion #GlobalBusiness #TradeAndInvestment Lucas Mohaswa, Zii Boikanyo, Cleola Kunene, France in South Africa, Lesotho and Malawi, French South African Chamber of Commerce and Industry, Marc Cagnard, Akhona Sikhakhane, Nicolas Coche, Business France (Invest in France)
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🚴♀️ Développer l’économie du vélo en France et en Europe : un enjeu collectif, une ambition partagée 🇫🇷🇪🇺 Quelques jours après Eurobike à Francfort, où France Vélo et Business France ont signé une convention de partenariat pour soutenir le développement international de la filière vélo, nous avons poursuivi cette dynamique lors du Salon Vélo PRODAYS ! À cette occasion, La filière économique du vélo représentée par Florence Gall a organisé une table ronde transpartisane et constructive autour des réussites, engagements et leviers d’action pour accélérer la croissance de l’économie du vélo en France et en Europe. 🎙️ Animée par Patrick Guinard (président de France Vélo et de la Commission Cycles de l’USC), la discussion a réuni : ▪️ Marie-Cécile Tardieu directrice déléguée de Business France ▪️ Chrystelle Beurrier co-présidente du Réseau Vélo Marche, maire d’Excenevex ▪️ Guillaume Gouffier Valente député du Val-de-Marne ▪️ François Kalfon, député européen 🙏 Merci à tous les intervenants et participants pour la richesse des échanges. 📍 Une séquence politique positive, réaliste et engagée, au service d’une mobilité durable, compétitive et créatrice de valeur. #ProDays #EconomieDuVélo #MobilitéDurable #BusinessFrance #FranceVélo #TransitionÉcologique #IndustrieFrançaise #Export #Investissements #Eurobike
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🎙️Paroles d’entreprises🎙️x ✨Sucess Story ✨ : Indorama Ventures en France M.Yash Lohia, président du conseil RSE d’Indorama et President Exectutif the Petchem Indorama Ventures revient sur la collaboration de son groupe avec Business France. L’agence accompagne INDORAMA depuis 2011 dans le développement de son activité dans le secteur du recyclage qui compte dorénavant 3 usines sur le territoire Français, employant 400 personnes. 🎙️Company voice & ✨Sucess Story ✨ : Indorama Ventures in France M.Yash Lohia, chairman of the ESG council and Executive President of Petchem Indorama Ventures shares his group’s collaboration with Business France. The French public agency has been supporting INDORAMA VENTURES since 2011, in developing its business in the recycling sectors, which now accounts 3 factories in France, employing 400 people. Jérôme Desquiens, Geraldine Mabille, Etienne Linquier, Yann Frollo de Kerlivio, Aurore Labbé-Tessier, Ambassade de France en Thaïlande, Business France Asean Pacific, Indorama Ventures
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🚨 Looking back at #VitaConnect2025 – A fantastic event dedicated to food #innovation and business #competitiveness in the agri-food sector, held last Tuesday in Dijon and organized by the French innovation cluster Vitagora, in the Bourgogne-Franche-Comté region. 🤝 On this occasion, Business France, in partnership with Vitagora and AER BFC, was pleased to welcome two international agri-food companies: Agthia Group PJSC (United Arab Emirates) and KDD (Kuwait), invited to discover the region's primary assets and opportunities within the sector. 🌿 The following day, the delegates took part in a rich program of site visits, including: - Mulot & Petitjean, a historic gingerbread house, - Lejay Lagoute, renowned for its crème de cassis, - and leading research centers on the University of Burgundy campus: SAYENS SATT, CGSA - Centre for Taste and Feeding Behavior, UMR Agroécologie and the 4PMI - Phenotyping Platform for Plant and Plant Micro-organisms Interactions. 🔬 These visits offered insights into innovative and sustainable agri-ecosystems, and were complemented by B2B meetings with French and international companies, keynote presentations, and hands-on workshops. 🇫🇷 As the second-largest industrial sector in France for foreign investment over the past five years, the agri-food industry continues to be a central focus for international collaboration. Nicolas VASSITCH, from Business France, was delighted to take part for the third year in a row and to engage with delegates on their perceptions of France and potential opportunities for collaboration or investment. 🌍 At Business France, we’re proud to support innovation clusters like Vitagora in their international outreach by connecting them with global tech partners and investors. 👇 Check out a few highlights from this inspiring event: #choosefrance #attractiveness #tastefrance #business Aleksandar Andonov Wolfram Alderson Raffaella S. Rabih Soufangi Jérôme J. Sebastien C. Régions de France ANCT - Agence nationale de la cohésion des territoires Région Bourgogne-Franche-Comté Dijon métropole Dijon Bourgogne Invest Pierre Guez Oisin Morrin Christophe Breuillet Ming Jade LI 李茗 Agnès Ramillon Anne-Gaëlle Arbez Nicolas Grenier Amélie DESSOLLE GIORDANO
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Business France (Invest in France) a republié ceci
Founder & CEO @ C4 Industries and C4 Ventures | France Ambassador for International Investments; President Business France
The Franco-German Alliance is emerging as a catalyst for European AI leadership On March 27, 2025, we participated in the “Club of German Investors in France” dedicated to Artificial Intelligence at L’Hôtel de l’industrie. We extend our gratitude to Guy MAUGIS, Patrick Brandmaier, Doris Birkhofer, Albane Bruyas, André Meyer-Vitali, Stephane Requena, Diana Schillag, Marie-Cécile Tardieu and our partners of the French-German Chamber of Commerce for organizing with Business France this event at such a pivotal geopolitical moment—one that demands stronger European sovereignty. Strengthening Franco-German cooperation is more critical than ever in response to the Trump administration’s trade policies. Politico noted that the election of Friedrich Merz marks a major step in this direction in its March 12, 2025 article "Trump reignites Europe’s Franco-German engine", highlighting the renewed Franco-German momentum. Now, it is time to turn this momentum into concrete actions. This means building on the €173 billion in bilateral trade exchanges recorded in 2023 [DG Trésor], a partnership already underpinned by strong industrial cooperation. Germany plays a major role in French reindustrialization as our 2nd-largest foreign investor with 2,323 projects in 2023, just behind the US [Business France]. France is committed to leveraging this solid foundation to position Europe at the forefront of AI, and we firmly believe this must be achieved through enhanced Franco-German cooperation. 💡 The Paris AI Summit in January 2025 showcased what the French AI ecosystem can bring to the table : 🎓 40,000 AI graduates trained annually and + 4,000 AI researchers [Elysée] 🦄 +750 AI startups [France Digitale 2025] &16 AI unicorns like Mistral AI, OWKIN or Spendesk ⚡ A powerful & decarbonized energy sector capable of fueling digital infrastructures : France exporting 89 TWh annually, 20% of its yearly consumption [Connaissance des énergies] With its €109 billion in announced investments and more than 100 participating countries, the summit was praised by the German AI community. Bitkom MD Susanne Dehmel described it as "a signal that Europe has not given up on the race for AI and has certainly not lost it." With 508 AI startups in Germany, such as Aleph Alpha and DeepL, and major industrial players like Bosch and Schwarz Gruppe, there are tremendous opportunities for collaboration with the French ecosystem. 🚀 Things are moving in the right direction. The last Franco-German Council of Ministers in May 2024, took an important step by launching a Franco-German AI Startup Fund, inspired by the French Tibi model. Institutional cooperation is well established: we now need more partnerships between companies, like the one signed last month between Helsing and Mistral, to pool our strengths and build a truly European AI ecosystem. France stands ready to build European AI sovereignty and sees its German neighbors as key partners in this mission.
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Business France today participated in MIPIM, the world’s leading trade show for the real estate industry, with Marie-Cécile Tardieu, Chief Operating Officer (Investment Division) at Business France, in attendance. Today’s program included a #ChooseFrance conference to promote French economic attractiveness, a lunch with international investors, a tour of the trade show and meetings with foreign businesses. A big thank you to MIPIM for inviting us, to our partners for organizing the “Choose France” conference (Provence Promotion - the invest in Provence agency, Choose Paris Region Agence d'attractivité Hello Lille and Team Nice Métropole Côte d'Azur) and to the international investors who spoke highly of the economic attractiveness of our regions. Laurence DESMAZIERES, ICAWOOD ; Patrick Mendes, Accor; Winter-Extra, KOMPAS VC; Elise Colla, Kadans Science Partner; Fabrice Coquio, Digital Realty; niko dhondt, PACKYARD labels & packaging; Antonin Prade, M&G Real Estate Frédérique Lefèvre, Anne-Laure Bouhadef, Marianne PELISSIER Julien Landfried Guillaume Basset Rachid BOULAOUINE Mélisande R. Direction générale du Trésor (French Treasury) Direction de la diplomatie économique
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Strengthening Investment Ties Between France & South Africa 📢 On February 19, 2025, Business France (Invest in France), organized a breakfast dedicated to the attractiveness of France at the Pullman Cape Town. This gathering brought together South African investors, business leaders, and key stakeholders to explore France’s position as Europe’s leading destination for foreign investment. The event sparked insightful discussions on the opportunities for South African companies to expand and grow their presence in France, with a focus on R&D and innovation. 🇫🇷🤝🌍 A special thank you to H.E. David Martinon, Ambassador of France to South Africa, Lesotho and Malawi, for his impactful opening remarks, where he highlighted the strong economic ties between our nations. He also emphasized France’s leadership as Europe’s #1 destination for foreign investment, a position strengthened by the strategic France 2030 Plan. Member of Parliament Amélia LAKRAFI underscored France’s commitment to fostering business-friendly policies that support foreign investors. Nicole Blasyk, Project Director for Inward Investments in Sub-Saharan Africa at Business France, provided a detailed overview of why France remains a leader in attracting foreign investment. She highlighted France’s innovation-driven economy, dynamic industrial hubs, and the robust support system for international businesses. In 2023 alone, 1,815 investment projects created 59,000 jobs over three years. ✨ One of the highlights of the morning was the inspiring testimony from Johann Du Toit, CEO of Simera Group. He shared the success story of Simera Sense—a cutting-edge South African company specializing in high-performance cameras for CubeSats and microsatellites. With its new facilities in Somerset West and recent expansion to Toulouse, the ‘European Space Capital,’ Simera exemplifies the boundless opportunities for collaboration between our two countries in the aerospace sector. 🚀 Thanks to Sophie Bel and Alexandre Barrière Izard for their exceptional contribution to the organization of this event which reaffirmed the strong economic relations between South Africa and France. If you're looking to expand your operations in Europe, France is ready to welcome you! 🤝 Keep your eye out for the Business France Annual Report on FDI 2024, which will be released at the end of March 2025! 🔗 Read more about the event here : https://lnkd.in/e7t9gKiD #InvestInFrance #ChooseFrance #TradeDevelopment #SouthAfricaFrance #Innovation