Criteo

Ready to play a little “two truths and a lie”? 👀 Let’s talk #AgenticCommerce. AI is changing how shoppers discover, compare, and — for some early adopters — buy. But how much do you really know about what’s coming next? We’re busting one big myth about how #AI shopping agents will change the game. 🔍 Can you spot the lie? Hint: when agents have the entire open web at their fingertips, no one platform gets to be the “only way” to reach shoppers. 👉 Swipe through to find out which “truth” doesn’t hold up.

Recommendation is no longer a feature, it’s infrastructure. It shapes what consumers see, how they discover, and where they spend. 📈 For businesses, recommendation systems are now core drivers of performance, fueling engagement, conversion and loyalty. The next evolution? 🌐 Hybrid systems that merge the precision of Recommendation Systems with the intelligence of LLMs to transform how consumers discover and decide. Read more from our Chief AI Architect, Flavian Vasile 🔗 hub.criteo.com/ujfny

Less manual work, smarter campaigns. 🎯 Agape Diamonds, a US-based jewelry brand, wanted more shoppers to finish what they started — and spend less time managing campaigns. They turned to GO! campaigns, our AI-powered solution, to handle the heavy lifting. 💪 The campaigns served personalized ads, bringing back shoppers who had abandoned their carts and attracting new, ready-to-buy customers. The results? ➡️ More checkouts, happier customers, and a team spending less time on manual tweaks. See the full story here: https://bit.ly/4ohnOOf

Hello, Poland! 🇵🇱 A new retail media partnership is here. Criteo and Rossmann Polska are teaming up to bring highly personalized Sponsored Product Ads to life — helping Poland’s most loved brands connect with millions of shoppers in more meaningful, data-driven ways. This collaboration marks a leap forward in retail media, opening new opportunities for innovation in the fast-moving health and beauty sector. We’re just getting started! Stay tuned as we continue shaping smarter, more connected shopping experiences. #RetailMedia #Rossmann #AdTech

Retail media’s RTB era is coming — ready? The good news is, there’s a lot to learn from the channels that have already made the shift to programmatic. Those lessons — about changing power dynamics, standardization, evolving partnerships, and more — can help retailers build smarter from the start. So, what can the past decade of programmatic teach us about the next one in retail media? 💡 Spoiler: a lot. ➡️ Swipe through our quick guide to discover 8 lessons every retailer should keep in mind as RTB gains momentum. Then head to the blog for the full blog by Michael Rasmussen: hub.criteo.com/ujeEx #Adtech #RTB #RetailMedia

Behind every smart decision is a person making it possible. 💡   Meet Manogya Kaushik, one of our Data Analysts at Criteo. Every day, she helps clients make smarter decisions backed by data — and keeps growing her own skills along the way.   Helping you reach your goals and thrive — this is what we do at Criteo.   🌱 Ready to grow your career with us? Explore our open positions here: hub.criteo.com/ujeg3   #Careers #Adtech #DataAnalyst

We are teaming up with DoorDash to offer advertisers new ways to connect with shoppers at the point of purchase. 🎯 With this new multi-year partnership, advertisers gain access to DoorDash’s premium ad formats like video, display, Sponsored Products, and Sponsored Brands—plus off-site options across search, social, and more. That’s a full menu of ad opportunities designed to drive measurable results. As Stephen Howard-Sarin, Managing Director, Retail Media AMER at Criteo, puts it: “Delivery is the most important new path in the CPG consumer journey, and DoorDash has become a must-buy destination for convenience, grocery and alcohol brands.” 🗞️ Read the full announcement here: https://lnkd.in/d3eDi3AF #RetailMedia #Adtech #DoorDash

That’s a wrap on Groceryshop 2025! 🛒 Thank you to everyone who stopped by our booth and joined us throughout the week. A few themes came through clearly in our conversations. Brands and retailers are focused on simplicity — streamlining tech, media strategies, and shopper journeys to make things easier for consumers. At the same time, measurement has become non-negotiable, with growing retail media investment raising expectations around ROI, attribution, and standardization. And when it comes to demand, the shift is on toward more dynamic, real-time strategies that go beyond historical forecasts 🔄. Looking ahead, the rise of agentic AI was impossible to ignore. We’re only at the starting line, but it’s clear AI will play a defining role in the future of commerce and how organizations operate. We’re excited to keep building on these conversations and helping partners deliver more connected experiences. 🧡 📖 For a deeper dive into how the industry is evolving, explore our latest CPG report here: https://lnkd.in/d5shmF-y #Groceryshop2025

When shoppers browse across multiple retailers, they see up to 80% more brands than if they stick to a single site. That’s just one of the shopper truths from our Global CPG Pulse 2025 📊 More tabs means more competition on the shelf, but also more opportunities for your brand to stand out. And when half of CPG shoppers say ads nudged them to buy, visibility really matters. ✅ If you want to win the cart, stay visible across the journey and keep your ads working overtime. Get more CPG insights in the full blog: hub.criteo.com/ujcSP

Better agents don’t come from better AI models – they come from better data. The nuts-and-bolts of the technology matter, sure. But superior outcomes will really be decided by the data agents have to work with. 📊 With 20 years of commerce data powering our AI, no one is better placed to help you win in the new world of agentic commerce. Todd Parsons explains more in his latest blog post 🔗 hub.criteo.com/ujcy2 #AI #AgenticCommerce #Adtech