Cyril Giorgini

The line between human and machine just blurred again. China-based AheadForm has unveiled a humanoid face powered by micro-AI and 25 embedded micro-motors that control tiny muscle movements under synthetic skin. It can blink, twitch, make eye contact, and is designed for next-generation service robots, virtual performers, and AI-powered human interaction. The realism is breathtaking — and a reminder that emotional intelligence in tech now includes expression. #AheadForm #AI #Robotics #Innovation #DigitalHumans #Automation #DeepTech #FutureOfWork #TechNews

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IATP partners with ROLLER The International Adventure & Trampoline Parks Association has partnered with Roller, the cloud-based venue management platform, naming it as the preferred POS provider for IATP members. Through the collaboration, parks that choose to adopt Roller’s POS system will receive an exclusive, heavily discounted rate during their first year of IATP membership. Read more: https://ow.ly/izm750WEom2 #InterGame #News #Amusements

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The event marketer of the future looks nothing like the one from five years ago. Back then, you could make a career out of one lane. Plan the agenda. Manage sponsors. Write the promo emails. Today, those single-skill roles are fading fast. It started with the meshing of event & demand gen marketers during the virtual wave. The people breaking through now are tinkerers. They can wear every hat.  They can just figure things out. They move from campaign strategy to creative production to tech setup to data review without saying "that's not my job". I spend most of my day talking to event marketers. I see who is growing and who is stuck. The difference isn't just not “hard work” or “passion.” It's range. Here is what the standouts are doing: - Creating content that grabs attention and making sure it reaches people across multiple channels - Using AI not as a shortcut, but as part of an integrated workflow - Splitting data insights into Business Objectives vs. Event Improvement opportunities. - Stitching their tools together and coaching the rest of the GTM team to act on event data If you want to stay relevant in event marketing, you need: - Tool agility – Comfort switching between creative, automation, and analytics platforms without friction - Clear thinking – The ability to break down what makes an idea work and rebuild it stronger - Borrow-and-build mindset – Adapting what works elsewhere and making it your own - Data habit – Checking the numbers constantly and letting them guide your next move - Adaptability under pressure – Changing direction quickly when the results demand it There is no shortage of jobs. Many of our customers are hiring. But what I hear from them, is that there's a shortage of people ready for what those jobs now require. The people who will win are those who combine strategy, execution, and adaptability into one package. Continue developing your 'range'.

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57% of global event disruptions are weather-driven. Stop reading the forecast. Start reading what the weather will do to your event. Too many outdoor events gamble on luck. A “we’ll monitor the forecast” approach isn’t enough when thousands of people, complex structures, and live operations are on the line. Weather isn’t just background noise. It’s a risk multiplier. A sudden gust can compromise a rig. A downpour can choke entry gates. A heatwave can overwhelm medical teams. Without a robust plan, every one of these can snowball into chaos. That’s why we’ve built the attached framework, to help event professionals create their own weather management plan with clarity and confidence. Weather decisions are never just about rain or wind speed. They’re about safety, structures, and continuity. A proper plan defines: • Decision windows (now, 6h, 24h) • Hazard + exposure + vulnerability maps (wind on banners, queues in heat, access routes in rain) • Impact statements in plain language (“If lightning is within 10km… then Duty Safety Officer will… within 2 minutes”) • Site-specific triggers (no copy-paste thresholds, use risk matrix & local sensitivity) • Pre-assigned owners and comms drills When you shift from “what the weather is” to “what the weather does,” your team acts faster, calmer, and with authority. I’ve seen shows fall apart over a 5-minute delay in decision-making. Weather doesn’t wait. Neither can we. What’s one site-specific trigger you use for wind, lightning, or heat, and how did you choose it? 🔔 Follow Iain Morrison for practical event clarity frameworks that de-risk the show before the storm. ♻️ Repost to help a producer avoid making weather decisions in the dark.

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The Human Side of Digital Twins When people hear “digital twin,” they often think of technology. But what excites me most is how it brings humans together. In complex global events like the Olympic and Paralympic Games, every decision, from athlete access to broadcast positions, involves dozens of teams. A shared digital twin enables them to collaborate, test ideas, and solve problems together in real time. That’s not just efficiency, it’s culture change. The Paris 2024 Games were a glimpse of what’s possible: oneplan.io/paris2024 💡 Have you seen technology improve collaboration across large projects?

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The global events industry now has a table inside the ISO - International Organization for Standardization. Members voted to establish "Technical Committee 354 - Events", creating a dedicated home for standards and guidance in the sector. The move marks a major milestone in our industry’s effort to be recognised as a stand-alone field, rather than scattered across ISO’s already existing structures. The new committee will consolidate work that was historically split between various groups and channel input from major event associations. UFI, The Global Association of the Exhibition Industry said its chief executive, Chris Skeith OBE, has been proposed as the inaugural chair, while the French standards body AFNOR Group will serve as secretariat. Read on here: https://lnkd.in/gGmVFvAT

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