Huma Mohammad

1:1 personalization in enterprise? Total nightmare. 👉 Too hard to scale 👉 Too little time 👉 Not enough headcount But Mutiny customers are cracking the code— one ABM leader hit 150% of their meeting goal in just 60 days. 👀 The secret? Using Mutiny to do what used to be impossible: 🧠 Deep research in minutes 🤖 AI-powered microsites that reps actually want to use 🚀 Scalable personalization that delivers pipeline See why Marketing is thrilled and sales is obsessed. Watch how Colleen Pierre, Shane Rice, Emily Ferdinando and Will Cozart did it (and how your team can too):

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With funnel explorations, you can gain valuable business insights that help you improve inefficient or abandoned customer journeys. By creating a custom visualization of your user's path, you can answer critical questions about their behavior and see where they drop off. Insights like: ↪️ How do prospects become shoppers and then buyers? 🔁 How do one-time buyers become repeat buyers? These insights helps you make data-driven decisions to optimize your funnels and grow your business 👉 https://goo.gle/4fHdA6O

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Marketing managers, directors, VPs, and CMOs — this one is for YOU👇 The gap between marketing leaders and their social teams is growing. 📊 64% of leaders think their AI tools deliver real-time insights 📉 But only 39% of social media managers agree If you're seeing lagging performance, this might be why. We asked 1,000 marketers what’s working — and what’s holding teams back. Here’s what your team actually needs from AI — and how to give it to them. And if this gets you curious about social AI, learn more here: https://ow.ly/YtXt50WsNLu P.S. Share this so your leadership actually sees it 😉

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This blog takes you inside how interactive content can reshape ABM campaigns turning static outreach into engaging, data-rich experiences. Expect real-world examples of companies driving higher demo bookings and faster sales cycles, plus practical tips on weaving interactivity into every stage of the funnel. If you want your ABM to move beyond impressions and spark real conversations with buyers, this blog is a must-read. #ABM #AccountBasedMarketing #InteractiveContent #B2BMarketing #ContentStrategy #LeadGeneration #B2BLeads #MarketingInnovation #DemandGeneration #BuyerEngagement #B2BStrategy #DigitalMarketing #ContentMarketing #MarketingTrends https://lnkd.in/gavfdHd7

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Your shortcut to the terms shaping modern B2B 👀 Our new B2B Marketing & ABM Glossary is your go-to guide for the terminology that powers smarter stategies. ✨ Today's Spotlight Term: Intent Data Intent Data is information gathered from prospective buyers’ online behaviors—such as researching products or services, visiting specific websites, clicking on ads, downloading content, or registering for virtual and in-person events. Why it matters: It helps marketers understand what prospects are interested in right now, allowing them to sharpen targeting, personalize outreach, and engage buyers at the perfect stage of their journey. 👉 Swipe to learn more and explore resources on how to put Intent Data into practice. See this entry (and 50+ more essential terms) in our full Glossary: https://hubs.li/Q03Gmd8s0 #abm #b2bmarketing #b2b #intent #intentdata #data #marketing #sales #b2bbuyers #strategy

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Ten years ago, B2B demand generation meant cold emails, trade shows, and gated PDFs. Fast forward to 2025, AI, data, and buyer behavior have rewritten the rules. Today, buyers make decisions before they ever talk to sales. Personalization drives conversions. And demand gen budgets are climbing faster than ever. We analyzed the numbers shaping this new era of B2B marketing and the stats might surprise you. Swipe through our latest insights on The Future of Demand Generation in US B2B. Which trend do you think will matter most in 2026? 𝐎𝐮𝐫 𝐏𝐮𝐛𝐥𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬: FinTech - Financial Technology Insights™ | CyberTech - Cyber Technology Insights™ | MarTech - Marketing Technology Insights™ | AI Technology Insights | HRTech- HR Technology Insights™ | Health Technology Insights™ | Contact Center Technology Insights | Intent Tech Insights #B2BMarketing #DemandGeneration #MarketingTrends #DigitalMarketing #B2BGrowth #ContentStrategy #LeadGeneration #MarketingInnovation #USBusiness

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Conversational AI is transforming how B2B teams qualify leads. From discovery to follow-ups, AI bots are cutting response times, scoring leads in real time, and freeing SDRs to focus on sales-ready accounts. But is it ready for your pipeline? In this carousel, we break down: 👉 ROI you can expect 👉 Where Conversational AI shines (and where it doesn’t) 👉 Steps to launch without disrupting your funnel 🚀 Smarter qualification. Faster conversion. Contact Us: https://lnkd.in/dEn4Yf4E #B2BMarketing #LeadGen #ConversationalAI #AIinSales #RevOps #SalesAutomation #DemandGeneration #MarketingStrategy #ABM #FutureOfWork

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