Marc Fesneau

Good communication is key to making your EU project a success. At CINEA - European Climate, Infrastructure and Environment Executive Agency, we know how challenging it can be for projects to stand out, reach diverse audiences, and communicate results effectively. I am especially proud of my team’s dedication and service-minded approach - always working to make our beneficiaries’ achievements more visible and impactful. Our new Communication Toolkit for project beneficiaries is a reflection of that commitment. It provides practical guidance to help you: 🔷Plan, carry out and evaluate communication activities 🔷Apply the ten golden rules for EU visibility and branding 🔷Share project results more effectively and memorably 🔷Navigate communication challenges - from messaging to disinformation The toolkit builds on real project examples and offers hands-on advice to help beneficiaries strengthen their outreach and showcase the achievements of EU-funded projects. A heartfelt thank you to all my CINEA colleagues for developing this valuable resource - and to the many projects who shared their inspiring communication successes. Find the toolkit here: https://lnkd.in/envrFrfY

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As a Commission, we’re pushing an agenda that addresses the climate crisis, boosts competitiveness and makes the EU more resilient in a volatile world. Today we made a big move with a new proposal for steel safeguards that checks all these boxes.   It’s a reaction to the many challenges faced by Europe’s steel industry today. Global overcapacity has caused price pressure. Together with high energy costs, this has led to low margins and profits. EU production has dropped from 190 million tonnes to 125 million tonnes since 2007, with nearly 100,000 jobs lost (25% of the workforce). And today’s production capacity is only being used at 67%.   If we don’t take bold action and protect our industry, we will lose this strategic sector. It’s vital for our independence and a major employer across Europe with great potential for clean growth. Instead of decarbonising, we run the risk of our industry relocating outside the EU. We can't let that happen.   We’ve had temporary steel safeguards in place, but today’s proposal is a permanent solution based on a tariff rate quota, which is half the current one, with a 50 % duty beyond this quota. In line with that same thinking, we’ll be strengthening the Carbon Border Adjustment Mechanism at the end of the year.   These choices reflect the challenges we face in today’s world. But they also show just how far we’ll go to stand by our industry, as it makes that huge clean transition leap and puts Europe in a position to lead the future economy. Big thanks to my colleagues Stéphane Séjourné and Maroš Šefčovič for all their work on this.  

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I’m pleased to share our latest report: Territoriality and multi-level governance of missions! Together with Elīna Grīniece and Michal Miedzinski, we explored how local and regional actors are engaged in mission-oriented innovation & industrial policies across the EU, and whether these policies allow for genuine ownership at the local level. Some of the key takeaways: ⚖️ Participation of regions, cities & rural communities in mission design and implementation remains still too limited and unevenly . 🤝 Vertical coordination (between EU, national, regional levels) exists, but multi-level collaboration mechanisms are often weak. 🥇 Putting in place enabling frameworks that allow place-based stakeholders to co-shape missions can help ensure “competitive sustainability.” 🚗 Using the example of sustainable mobility and the automotive sector, the report shows that different regions (urban vs rural) need different 'framings' to experiment with and deploy adapted solutions. If you are interested in innovation policy, regional development, or designing industrial missions that are socially inclusive, I’d love to hear your thoughts. Read the full report here: https://lnkd.in/eeYxVvZq #InnovationPolicy #RegionalDevelopment #MultiLevelGovernance #Sustainability #IndustrialMissions

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