Marjolaine Boisson

Big news — and one I’m incredibly proud to share. Today marks a monumental step in our journey to reshape the future of circular fashion and tech-enabled aftercare. I’m thrilled to announce that Save Your Wardrobe has acquired Les Raccommodeurs — a leading B2B digital repair specialist in France 🇫🇷 . Together, we’re setting a new benchmark for the most advanced, scalable, and tech-first aftersales infrastructure in the world. 💡 Les Raccommodeurs brings deep retail and operational expertise with a dynamic commercial model — the perfect complement to our platform. With this bold integration, we’re not just scaling repair — we’re redefining it as a core, enterprise-level solution for brands that want to lead on circularity. This move is a clear signal of: • 🌍 Our commitment to Europe-wide growth • ♾️ Our belief in circularity as the new standard • 💥 Our ambition to lead the future of tech-enabled sustainability It’s a pleasure to welcome Pauline Jaillant, Malo Galliot and Laura Vivien, who will help drive this next chapter across Europe with clarity and purpose. 📣 What’s next? We’re building the infrastructure that empowers global brands to offer seamless repair journeys, strengthen customer loyalty, and extend product life — all while reducing impact and capturing untapped value. If you’re a brand ready to lead the charge in circularity — let’s talk: [email protected] #SYW #Aftersales #Circularity #Repair #Sustainability #TechForGood #Leadership #FashionTech

604

178 commentaires

🍔 🧩 The Fast-Food Paradox France’s fast-food market is booming… but profits are collapsing. According to Xerfi, the French fast-food sector looks healthy on the surface: - €50.5B in annual sales 📈 - 86,000 restaurants and growing 🚀 But... - Net margins halved from 5.8% in 2018 to 2.9% in 2024 - 50% of operators in France are now financially at risk (loss-making) More restaurants. More sales. Less profit. Restaurateurs must protect margins, model scenarios, and optimise costs, or risk being left behind. Growth without profitability is a trap. SNARR - Syndicat National de l’Alimentation et de la Restauration Rapide Xerfi #Restaurants #Hospitality #Fastfood #Margins #Profitability #food

61

7 commentaires

Google announced today a new €5 billion investment through 2027 to expand its AI infrastructure in Belgium 🇧🇪 , a commitment made in the presence of HRH Princess Astrid of Belgium during the Belgian Economic Mission to the United States. Our first-ever transatlantic groundbreaking moment 🚀 ! This investment is expected to boost the economy by: ➡️ adding 300 new full-time jobs, bringing Google’s direct job total in Wallonia to over 900 ➡️ new investments adding over €1.5 billion to the GDP annually from 2026-2027 and supporting an average of 14,950 jobs per year As Prime Minister Bart De Wever noted, this is a "powerful sign of trust" in Belgium's role in Europe's digital future. The digital infrastructure is the engine for the estimated €45-50 billion GDP boost that Gen AI could bring to Belgium over the next decade. Read more about the announcement on our blog: https://lnkd.in/eFB3dd8c

374

5 commentaires

🎁 Reciprocity: How a Simple Mint Boosts Tips by 23% In an interesting study by Strohmetz et al., (2002), researchers explored how small gifts influence tipping behavior at restaurants: 🍬 1 mint with the bill → +3% tips 🍬🍬 2 mints → +14% tips 🍬 (Pause) 🍬1 mint, then return with “Just for you!” → +23% tips 📊 Why does this work? It’s the behavioral principle of Reciprocity: our tendency to return favors, even small ones. When someone gives us something—even a mint—we feel compelled to give back. 🤔 But it's not just what you give—it's how you give it. The third scenario added a layer of personalization and surprise, enhancing perceived sincerity and generosity. 🧠 Applications Beyond Dining Sales & client gifts: Small, thoughtful tokens can create goodwill and open doors. Customer service: A surprise bonus or kind gesture may boost satisfaction and loyalty. Team dynamics: Recognition or unexpected appreciation can foster reciprocity within teams. ⚠️ Things to Consider Authenticity matters: If the gesture feels manipulative, it can backfire. Cultural context: Not all cultures respond equally to gifts. Size isn’t everything: It’s more about thoughtfulness than value. Want to design better customer experiences rooted in behavioral science? 📩 Let’s talk: [email protected]

65

1 commentaire

✨ In July, on a summer evening, I had the chance to join a WeTalk hosted by WeFiiT to share our approach at Mirakl on how to create real value with AI in product. A few key takeaways from the talk 👇 1️⃣ Go Big or Go Home → Focus on 1 to 3 areas where AI can create a significant value gap, rather than starting small with limited ROI potential. 2️⃣ GenAI ≠ Chat Only → Look at the features and tech behind your product: if certain capabilities can be enhanced or reimagined with AI/GenAI to create a real gap in value for the user, this is where you should start iterating and learning. 3️⃣ AI Done > Perfect → With GenAI, user expectations are shifting: people are willing to accept some imperfection and automation, as long as strong guardrails are in place. This opens a new learning curve for human <> GenAI interaction, where iteration on both experience and algorithms is key — and we should have fun with it 🚀 At Mirakl, this mindset drives how we build our AI capabilities, from Catalog Transformer to Nexus Commerce OS, serving 450+ retailers, 100,000+ sellers, and 600M+ SKUs. 🔗 If you want to go deeper and catch the full discussion, the replay is available on YouTube (link in comments).

50

1 commentaire