On-demand webinar
Beyond the hype: How AI assistants are transforming event ROI
Are you tired of seeing attendees lost in a sea of information, sponsors struggling to see value and your support staff buried in repetitive questions?
AI assistants designed for event participants to the rescue! They are changing the game for organizers. It's time to move beyond generic chatbot solutions and investigate how AI assistants are scaling event experiences, without scaling headcount.
This webinar will cut through the noise and show you how a true LLM-powered AI assistant is a practical tool that can dramatically boost your event's return on investment. Learn from industry leaders about how to leverage hyper-personalized AI to resolve up to 80% of participant queries instantly, increase satisfaction, and prove undeniable value to your participants.
🔍 What we’ll cover:
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Why the new wave of AI assistants are different: Old school chatbots fed with event data were difficult to setup and delivered broad, generic answers. But we'll detail how modern LLM-powered assistants are delivering real value to event participants at scale.
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Slash operational costs: Discover how to reduce repetitive staff support queries by up to 40%, freeing your team to focus on high-value tasks.
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Boost participant satisfaction: Learn how resolving 80% of attendee interactions instantly leads to a better event experience and a CSAT score of over 95%.
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Drive exhibitor & sponsor ROI: See how a fully integrated AI assistant can facilitate sponsors and exhibitors completing their actions. This will help you deliver more value and secure re-bookings.
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Deliver a personalized concierge, everywhere: Your AI Assistant doesn't just live on your website. It can be on Whatsapp, your kiosks and more...
🎯 Why this matters:
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Attendee expectations have changed. Your participants demand instant, personalized support. Generic FAQs and long response times lead to frustration and a poor event experience.
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Sponsor and exhibitor ROI is non-negotiable. If your partners can't easily find the information they need to succeed, they'll perceive your event as a cost, not an investment, making it harder to secure re-bookings.
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Operational efficiency is key to profitability. Your team's time is valuable. Answering the same questions repeatedly is a drain on resources that could be better spent creating high-impact experiences.
🧭 Who should join:
This session is designed for:
- Event marketers
- Event directors
- Heads of digital
- Sponsorship / sales managers
- Operations leaders
Register now
🎤 Panelists include:
Igor Palka, Senior Vice President, Messe Berlin
A seasoned leader with a track record of driving digital transformation and growth in the events industry. Igor brings a wealth of experience in product management, strategy, and go-to-market execution, having held leadership roles at major exhibition organisers in Asia, India and Europe.
Lizzy Evans, CPO, Grip
With a passion for creating products that connect people, Lizzy will share her insights on how to leverage AI to enhance the participant experience and drive engagement.
Fadi El Khoury, Founder, ZETA
Fadi is a passionate entrepreneur dedicated to transforming the events and trade show industry with cutting-edge technology. As the visionary behind ZETA, a multilingual AI-powered virtual support agent, he is a pioneer in creating innovative solutions that redefine the event experience, enhance engagement, and provide seamless support for attendees and exhibitors.
Hosted by:
Hew Leith, SVP of Marketing, Grip